SECURITIES AND EXCHANGE COMMISSION
                              WASHINGTON, DC 20549

                                -----------------

                                    FORM 10-K

                        FOR ANNUAL AND TRANSITION REPORTS
                     PURSUANT TO SECTIONS 13 OR 15(d) OF THE
                         SECURITIES EXCHANGE ACT OF 1934

(Mark One)
|X| ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT
OF 1934

For the fiscal year ended      December 31, 1997
                         ------------------------------
                                       OR
o TRANSITION  REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES  EXCHANGE
ACT OF 1934 [NO FEE REQUIRED]

For the transition period from ______________ to ______________

                        Commission file number 001-12421


                           Nu Skin Asia Pacific, Inc.
             (Exact Name of Registrant as Specified in Its Charter)

                  Delaware                                  87-0565309
        (State or Other Jurisdiction                     (I.R.S. Employer
      of Incorporation or Organization)                 Identification No.)

      75 West Center Street, Provo, Utah                      84601
   (Address of Principal Executive Offices)                 (Zip Code)

Registrant's telephone number, including area code (801) 345-6100

Securities registered pursuant to Section 12(b) of the Act:


Title of Each Class                    Name of Each Exchange on Which Registered
- -------------------                    -----------------------------------------
Class A Common Stock                   New York Stock Exchange

Securities registered pursuant to Section 12(g) of the Act:


                                (Title of Class)


                                (Title of Class)




      Indicate by check mark whether the  registrant:  (1) has filed all reports
required to be filed by Section 13 or 15(d) of the  Securities  Exchange  Act of
1934  during  the  preceding  12 months  (or for such  shorter  period  that the
registrant was required to file such reports),  and (2) has been subject to such
filing requirements for the past 90 days.
      Yes  X     No
         -----      -----
      Indicate by check mark if disclosure of delinquent filers pursuant to Item
405 of Regulation S-K is not contained herein, and will not be contained, to the
best of registrant's  knowledge,  in definitive proxy or information  statements
incorporated by reference in Part III of this Form 10-K or any amendment to this
Form 10-K.

      As of March 5, 1998, the aggregate market value of the voting stock (Class
A and  Class  B  Common  Stock)  held  by  non-affiliates  of  the  Company  was
$648,847,604.  For purposes of this calculation,  voting stock held by officers,
directors, and corporate affiliates has been excluded.

      As of March 5, 1998,  11,830,104  shares of the  Company's  Class A Common
Stock,  $.001 par value per share,  70,280,759  shares of the Company's  Class B
Common  Stock,  $.001  par  value per  share,  and no  shares  of the  Company's
Preferred Stock, $.001 par value per share, were outstanding.

      Portions of the Company's 1997 Annual Report (the "1997 Annual Report") to
security holders to be furnished to the Securities and Exchange  Commission (the
"Commission")  pursuant to Rule 14a-3(b) in connection  with  Registrant's  1998
Annual Meeting of Stockholders scheduled to be held on or about May 5, 1998 (the
"1998 Annual Meeting"),  are attached hereto as Exhibit 13, and are incorporated
herein by  reference  into  Parts II and IV of this  Annual  Report on Form 10-K
(this "Report").

      Portions  of  the  Company's   Definitive   Proxy  Statement  (the  "Proxy
Statement")  to be filed  with the  Commission  pursuant  to  Regulation  14A in
connection  with the 1998 Annual  Meeting are  incorporated  herein by reference
into Part III of this Report.

      Certain Exhibits filed with the Company's  Registration  Statement on Form
S-1 (Registration No. 333-12073),  as amended on Post Effective  Amendment No. 1
to the Company's Registration Statement filed on September 3, 1997 (Registration
No.  333-12073),  and  Company's  Annual  Report on Form 10-K for the year ended
December  31, 1996 are  incorporated  herein by  reference  into Part IV of this
Report.



                           NU SKIN ASIA PACIFIC, INC.

                          1997 FORM 10-K ANNUAL REPORT

                                TABLE OF CONTENTS


                                                                          Page

PART I........................................................................ 1
      ITEM 1.     BUSINESS.................................................... 1
      ITEM 2.     PROPERTIES..................................................41
      ITEM 3.     LEGAL PROCEEDINGS...........................................42
      ITEM 4.     SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS.........43

PART II.......................................................................43
      ITEM 5.     MARKET FOR REGISTRANT'S COMMON EQUITY AND
                  RELATED STOCKHOLDER MATTERS.................................43
      ITEM 6.     SELECTED FINANCIAL DATA.....................................43
      ITEM 7.     MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL
                  CONDITION AND RESULTS OF OPERATIONS.........................43
      ITEM 8.     FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA.................43
      ITEM 9.     CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON
                  ACCOUNTING  AND FINANCIAL DISCLOSURE........................43

PART III......................................................................44
      ITEM 10.    DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT..........44
      ITEM 11.    EXECUTIVE COMPENSATION......................................44
      ITEM 12.    SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND
                  MANAGEMENT..................................................44
      ITEM 13.    CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS..............44

PART IV.......................................................................45
      ITEM 14.    EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON
                  FORM 8-K....................................................45



                                     PART I

ITEM 1.   BUSINESS

General

      Nu Skin Asia Pacific, Inc. ("Nu Skin Asia Pacific" or the "Company"), is a
network  marketing  company  involved  in the  distribution  and sale of premium
quality,  innovative personal care and nutritional products.  The Company is the
exclusive  distribution  vehicle for Nu Skin International,  Inc. ("NSI") in the
countries of Japan, Taiwan, Hong Kong (including Macau),  South Korea,  Thailand
and  the  Philippines,  where  the  Company  currently  has  operations,  and in
Indonesia,   Malaysia,  the  People's  Republic  of  China  ("PRC"),  Indonesia,
Singapore  and  Vietnam,  where  Nu Skin  operations  have  not  commenced.  The
Company's   products  are  specifically   designed  for  the  network  marketing
distribution  channel.  The Company markets its personal care products under the
trademark "Nu Skin" and its nutritional  products under the trademark  "Interior
Design  Nutritionals"  ("IDN").  The Nu Skin personal care product lines include
facial  care,  body care,  hair care and color  cosmetics,  as well as specialty
products such as sun protection,  oral hygiene and  fragrances.  The IDN product
lines include nutritional supplements, weight management products and nutritious
snacks, sports nutrition products, health solutions and botanical supplements.

      The Company was incorporated in Delaware on September 4, 1996. On November
20,  1996,  the  stockholders  (the  "Original  Stockholders")  of Nu Skin Japan
Company,  Limited ("Nu Skin Japan"), Nu Skin Taiwan, Inc. ("Nu Skin Taiwan"), Nu
Skin Hong Kong,  Inc.  ("Nu Skin Hong  Kong"),  Nu Skin  Korea,  Inc.  ("Nu Skin
Korea")  and Nu  Skin  Personal  Care  (Thailand),  Inc.  ("Nu  Skin  Thailand")
(together the "Original Subsidiaries") contributed their shares of capital stock
to the capital of the Company in a transaction (the  "Reorganization ") intended
to qualify  under  Section 351 of the Internal  Revenue Code of 1986, as amended
(the "Code"),  in exchange for shares of the Company's Class B Common Stock, par
value  $.001  per  share  (the  "Class B  Common  Stock").  As a  result  of the
Reorganization,   each  of  the  Original  Subsidiaries  became  a  wholly-owned
subsidiary of the Company.  Unless otherwise noted,  references to "Nu Skin Asia
Pacific"  or the  "Company"  mean Nu Skin  Asia  Pacific,  Inc.,  including  the
Subsidiaries.  The  "Subsidiaries"  means Nu Skin Japan, Nu Skin Taiwan, Nu Skin
Hong Kong, Nu Skin Korea, Nu Skin Thailand,  and Nu Skin Philippines,  Inc. ("Nu
Skin Philippines") collectively.  Until September 30, 1994, the Company's fiscal
year ended on  September  30 of each year.  As of October 1, 1994,  the  Company
changed  its fiscal year end to  December  31 of each year,  beginning  with the
fiscal year ended December 31, 1995.

      In November 1996,  the Company and certain  Original  Stockholders  sold a
total of  10,465,000  shares of the Company's  Class A Common  Stock,  par value
$.001 per share (the "Class A Common Stock" and together with the Class B Common
Stock the "Common Stock"),  in underwritten  public offerings (the "Underwritten
Offerings").  In addition,  in December  1996,  the Company,  NSI and certain of
NSI's  affiliates  offered  to  qualifying  NSI  independent   distributors  and
employees, in non-underwritten offerings (the "Rule 415 Offerings", and together
with the Underwritten Offerings,  the "Offerings") certain options and shares of
Class A Common Stock  pursuant to Rule 415 under the  Securities Act of 1933, as
amended (the "1933 Act").

      NSI,  founded  in 1984 and based in Provo,  Utah,  is  engaged  in selling
personal  care and  nutritional  products  and,  together  with its  affiliates,
comprises one of the largest network  marketing  organizations in the world. NSI
provides a high level of support  services  to the  Company,  including  product
development,  marketing and other managerial support services. Since distributor
agreements  are  entered  into  between  NSI  and   distributors,   all  of  the
distributors  who generate  revenue for the Company are  distributors of NSI who
are licensed to the Company pursuant to agreements between NSI and the Company's
Subsidiaries. On February 27, 1998, the Company entered into a Stock Acquisition
Agreement with the Stockholders of NSI and certain  affiliates of NSI to acquire
all of the  capital  stock of NSI and  certain  affiliates  of NSI.  See "Recent
Developments."

      Nu Skin(R), Interior Design Nutritionals(TM), IDN(R), a logo consisting of
an image of a gold  fountain  with the  words "Nu  Skin"  below  it,  and a logo
consisting of the stylized  letters "IDN" in black and red are trademarks of NSI
which are licensed to the Company.  The  italicized  product  names used in this
Annual  Report  on Form 10-K are  product  names and  also,  in  certain  cases,
trademarks  and are the property of NSI.  All other  tradenames  and  trademarks
appearing  in  this  Annual  Report  on Form  10-K  are the  property  of  their
respective holders.

                                       -1-


      In this Annual Report on Form 10-K, references to "dollars" and "$" are to
United States dollars,  and the terms "United States" and "U.S." mean the United
States of America, its states, territories, possessions and all areas subject to
its  jurisdiction.  References  to "yen"  and  "(Y)" are to  Japanese  yen,  and
references  to "won" are to South Korean won.  References  to "baht" are to Thai
baht.  References,  if  any,  to the  "NT$"  are to New  Taiwanese  dollars  and
references, if any, to the "HK$" are to Hong Kong dollars.

Note Regarding Forward-Looking Statements

      Certain  statements  made  herein  under  the  captions  "Business-Country
Profiles,"  and "Risk  Factors,"  are  "forward-looking  statements"  within the
meaning of the Private  Securities  Litigation  Reform Act of 1995 (the  "Reform
Act").  In addition,  when used in this Report the words or phrases "will likely
result," "expects,"  "intends," "will continue," "is anticipated,"  "estimates,"
"projects,"   "Management   believes,"   "the  Company   believes"  and  similar
expressions  are intended to identify  "forward-looking  statements"  within the
meaning of the Reform Act.

      Forward-looking  statements include plans and objectives of management for
future operations,  including plans and objectives  relating to the products and
the future  economic  performance of each country in which the Company  operates
and financial results of the Company.  These forward-looking  statements involve
risks and  uncertainties  and are based on certain  assumptions  that may not be
realized. Actual results and outcomes may differ materially from those discussed
or anticipated.  The  forward-looking  statements and associated risks set forth
herein  relate to the:  (i)  proposed  NSI  Acquisition,  (ii)  expansion of the
Company's market share in its current markets; (iii) Company's entrance into new
markets  (iv)  development  of new products  and new product  lines  tailored to
appeal to the particular needs of consumers in specific markets; (v) stimulation
of product  sales by  introducing  new  products;  (vi)  opening of new offices,
walk-in distribution centers and distributor support centers in certain markets;
(vii) promotion of distributor  growth,  retention and leadership  through local
initiatives;  (viii)  upgrading  of the  Company's  technological  resources  to
support  distributors;  (ix)  obtaining  of  regulatory  approvals  for  certain
products,  including  LifePak;  (x) stimulation of product purchases by inactive
distributors  through  direct mail  campaigns;  (xi)  retention of the Company's
earnings for use in the operation and expansion of the Company's business; (xii)
development of brand  awareness and loyalty;  (xiii)  enhancing of the Company's
Global  Compensation  Plan; (xiv) diversifying of the Company's revenue base and
markets,  (xv) seeking of cost reductions from vendors;  and (vxi) establishment
of local manufacturing.

      All forward-looking  statements are subject to known and unknown risks and
uncertainties,  including  those  discussed  under the  caption  "Risk  Factors"
herein,  that could cause actual results to differ  materially  from  historical
results and those  presently  anticipated  or projected.  The Company  wishes to
caution  readers  not  to  place  undue  reliance  on any  such  forward-looking
statements,  which speak only as of the date made. The Company wishes to further
advise  readers  that the  important  factors  listed  under the  caption  "Risk
Factors" could affect the Company's  financial  performance  and could cause the
Company's actual results for future periods to differ  materially from any views
or statements  expressed with respect to future periods.  Important  factors and
risks that might  cause such  differences  include,  but are not  limited to (a)
factors related to the Company's reliance upon independent  distributors of NSI,
(b)  fluctuations in foreign  currency values relative to the U.S.  dollar,  (c)
adverse economic and business  conditions in the Company's  markets,  especially
South Korea and Thailand,  (d) the  possibility the proposed NSI Acquisition may
not be consummated,  (e) the potential effects of adverse  publicity,  including
adverse  publicity  regarding the Company and other direct selling  companies in
South Korea and the Company's other markets,  (f) the potential  negative impact
of  distributor  actions,  (g) seasonal and cyclical  trends,  (h) variations in
operating results, (i) government regulation of direct selling activities in the
PRC, Malaysia and other existing and future markets,  (j) government  regulation
of products and marketing, (k) import restrictions, (l) other regulatory issues,
including  regulatory  action against the Company or its  distributors in any of
the  Company's  markets  and  particularly  in South  Korea,  (m) the  Company's
reliance on certain  distributors,  (n) the  potential  divergence  of interests
between  distributors and the Company,  (o) management of the Company's  growth,
(p) the effects on operations of the NSI  distributor  equity  program,  (q) the
introduction  of the Scion product line in the Philippines and Aloe-mx in Japan,
(r) market  acceptance  in South Korea and other  markets of LifePak and LifePak
Trim, the Company's core IDN nutritional supplements,  (s) the acceptance of new
distributor  walk-in  centers in Japan,  Thailand and Taiwan,  (t) acceptance of
modifications to the Company's sales  compensation plan in the Philippines,  (u)
the Company's  ability to  renegotiate or adjust vendor  relationships,  (v) the
Company's  ability  to  establish  local  manufacturing  capability,  (w)  risks
inherent  in  the  importation,   regulation  and  sale  of  personal  care  and
nutritional  products in the Company's  markets,  (x) the  Company's  ability to
successfully  enter new  markets  such as Poland and Brazil  and  introduce  new
products in addition to

                                       -2-


those already  referenced  above, (y) the Company's ability to manage growth and
deal with the possible adverse effect on the Company of the change in the status
of Hong Kong,  (z) the potential  conflicts of interest  between the Company and
NSI,  (aa)  control  of the  Company  by the  Original  Stockholders,  (bb)  the
anti-takeover  effects  of dual  classes  of common  stock,  (cc) the  Company's
reliance on and the concentration of outside  manufacturers,  (dd) the Company's
reliance  on  the  operations  of  and  dividends  and  distributions  from  the
Subsidiaries,  (ee)  taxation and transfer  pricing  issues,  (ff) the potential
increase in distributor compensation expense, (gg) product liability issues, and
(hh) competition in the Company's existing and future markets.

      In light of the  significant  uncertainties  inherent  in  forward-looking
statements,  the  inclusion  of any such  statement  should not be regarded as a
representation  by the Company or any other person that the  objectives or plans
of the Company will be achieved.  The Company disclaims any obligation or intent
to update  any such  factors or  forward-looking  statements  to reflect  future
events or developments. See "Risk Factors."

Recent Developments

      On  February  27,  1998,  the  Company  entered  into a Stock  Acquisition
Agreement (the "Acquisition Agreement") with the stockholders of NSI and certain
affiliates of NSI (the "NSI  Stockholders")  to acquire (the "NSI  Acquisition")
all of the capital  stock of NSI and certain  affiliates  of NSI (the  "Acquired
Entities").  The consideration to be paid by the Company to the NSI Stockholders
will consist of shares of Series A Preferred  Stock,  par value $.001 per share,
of the Company (the "Series A Preferred  Stock") in an amount  determined as set
forth below, the assumption of the Acquired  Entities' S Distribution  Notes (as
defined below) payable to the NSI  Stockholders  in the amount of  approximately
$180 million (taking into account the Acquired Entities' S Distribution Notes as
of December  31, 1997 and as of the closing  date of the NSI  Acquisition)  and,
contingent upon NSI and the Company meeting certain earnings growth targets,  up
to $25  million  in cash per year over the next four  years.  In  addition,  the
Acquisition  Agreement  provides that if the Acquired  Entities' S  Distribution
Notes  do not  equal or  exceed  $180  million,  the  Company  will pay each NSI
Stockholder in cash or in the form of promissory  notes the  difference  between
(i) $180  million  and (ii)  the  aggregate  principal  amount  of the  Acquired
Entities' S Distribution Notes multiplied by each NSI Stockholder's proportional
ownership  interest in the  outstanding  capital  stock of NSI. The  Acquisition
Agreement  provides that the number of shares of Series A Preferred  Stock to be
delivered to the NSI Stockholders shall be determined by dividing $70 million by
the average  closing  price of the Class A Common  Stock for the 20  consecutive
trading  days  ending  five  trading  days  prior  to the  closing  of  the  NSI
Acquisition.

      Collectively,  the NSI  Stockholders and their affiliates own beneficially
all of the outstanding shares of the Class B Common Stock. In addition,  several
of the NSI Stockholders are directors and/or executive officers of the Company.

      Effective as of December 31, 1997, NSI contributed certain assets relating
to the right to  distribute  NSI  products in the United  States to Nu Skin USA,
Inc.  ("Nu Skin  USA"),  a newly  created  corporation  wholly  owned by the NSI
Stockholders,  in exchange  for all of the common  stock of Nu Skin USA.  The Nu
Skin USA common stock was then distributed to the NSI Stockholders. In addition,
effective as of December 31, 1997, NSI and the other Acquired  Entities declared
distributions to their then existing stockholders  (consisting solely of the NSI
Stockholders) that included all of such Acquired Entities' previously earned and
undistributed S corporation  earnings through such date (the "Acquired Entities'
S Corporation  Distribution").  As of December 31, 1997, such Acquired Entities'
aggregate   undistributed  S  corporation  earnings  were  approximately  $136.2
million.  The Acquired  Entities' S Corporation  Distribution was distributed in
the form of promissory notes due December 31, 2004 and bearing interest at 8.0 %
per  annum  (the  "Acquired  Entities'  S  Distribution  Notes").  The  Acquired
Entities'  S  Corporation  Distribution  Notes  are  held  entirely  by the  NSI
Stockholders.  In addition,  the Acquired Entities will declare distributions to
then  existing   stockholders  that  include  all  of  such  Acquired  Entities'
previously earned and  undistributed S corporation  earnings through the date of
closing of the NSI Acquisition.  As discussed above, the obligation to repay the
Acquired  Entities' S Distribution Notes to the NSI Stockholders will be assumed
by the Company in connection with the NSI Acquisition.

      The Acquired  Entities  consist of NSI, Nu Skin  International  Management
Group, Inc., ("NSIMG") and the NSI affiliates operating in Europe, Australia and
New Zealand, including Nu Skin Europe, Inc.; Nu Skin U.K., Ltd.(domesticated

                                       -3-


in  Delaware  under  the  name Nu  Skin  U.K.,  Inc.);  Nu  Skin  Germany,  GmbH
(domesticated in Delaware under the name Nu Skin Germany, Inc.); Nu Skin France,
SARL  (domesticated  in Delaware under the name Nu Skin France,  Inc.);  Nu Skin
Netherlands,  B.V. (domesticated in Delaware under the name Nu Skin Netherlands,
Inc.);  Nu Skin Italy,  (SRL)  (domesticated  in Delaware under the name Nu Skin
Italy,  Inc.); Nu Skin Spain,  S.L.  (domesticated in Delaware under the name Nu
Skin Spain,  Inc.); Nu Skin Belgium,  N.V.  (domesticated  in Delaware under the
name Nu Skin Belgium, Inc.); Nu Skin Personal Care Australia,  Inc.; Nu Skin New
Zealand, Inc.; Nu Skin Brazil, Ltda. (domesticated in Delaware under the name Nu
Skin Brazil, Inc.); Nu Skin Argentina,  Inc.; Nu Skin Chile, S.A.  (domesticated
in  Delaware  under  the  name  Nu  Skin  Chile,  Inc.);  Nu  Skin  Poland  Spa.
(domesticated  in  Delaware  under  the name Nu Skin  Poland,  Inc.);  and Cedar
Meadows,  L.C. The NSI Stockholders  continue to own as private entities the NSI
affiliates operating in the United States, Canada, Mexico,  Guatemala and Puerto
Rico,  including Nu Skin USA, Inc.; Nu Skin Canada, Inc.; Nu Skin Mexico S.A. de
C.V.  (domesticated  in Delaware under the name Nu Skin Mexico,  Inc.);  Nu Skin
Guatemala,  S.A.  (domesticated  in Delaware  under the name Nu Skin  Guatemala,
Inc.); and Nu Skin Puerto Rico, Inc. (collectively, the "Retained Entities").

      The  following  chart  illustrates  the  organizational  structure  of the
Company and the Retained Entities immediately after the NSI Acquisition.



                             [Organizational Chart]




                                       -4-


      Through its  acquisition  of NSI,  the Company will obtain  ownership  and
control  of  the  Nu  Skin  trademarks  and  tradenames,   the  Nu  Skin  Global
Compensation  Plan,  distributor  lists and related  intellectual  property  and
know-how (collectively,  the "Intellectual Property"). The Company, through NSI,
intends to continue to license the  Intellectual  Property and,  through  NSIMG,
intends to  continue to provide  management  support  services  to the  Acquired
Entities  on  substantially   the  same  terms  as  existed  prior  to  the  NSI
Acquisition.  In connection with the NSI Acquisition,  the Company  anticipates,
through NSI and NSIMG,  entering into new agreements  with Nu Skin USA, Inc. and
revised  agreements  with the other  Retained  Entities  on terms  substantially
similar to its agreements with the Acquired Entities, pursuant to which NSI will
continue to license the Intellectual Property and the exclusive right to sell Nu
Skin  personal  care and  nutritional  products  in the United  States,  Canada,
Mexico,  Guatemala  and  Puerto  Rico to the  Retained  Entities  and NSIMG will
continue to provide management support services to the Retained Entities.

      Upon completion of the NSI  Acquisition,  the Company and its subsidiaries
will own and  distribute Nu Skin products in 18 markets  worldwide.  The Company
will also hold the rights to all future Nu Skin markets.

Country Profiles

      The following table sets forth the Company's  revenue and the total number
of active  distributors  for each of the countries in which the Company operated
for the years ended  December  31,  1995,  1996 and 1997.  This table  should be
reviewed  in  connection  with  the  information  presented  under  the  caption
"Management's  Discussion  and  Analysis of Financial  Condition  and Results of
Operations,"  incorporated  herein by  reference  to the  Company's  1997 Annual
Report,  sections of which are filed herewith as Exhibit 13, which discusses the
costs associated with generating the aggregate  revenue  presented.  The Company
did not commence operations in the Philippines until February 1998.

                                                Year Ended December 31,
                                       -----------------------------------------
COUNTRY                                   1995            1996            1997
- --------                               ---------       ---------       ---------
                                                (dollars in thousands)
Revenue:

      Japan....................        $ 231,540       $ 380,044       $ 599,375
      Taiwan...................          105,415         154,564         168,568
      South Korea(1)...........               --              --          74,207
      Thailand(2)..............               --              --          22,834
      Hong Kong................           17,046          17,037          21,267


                                                Year Ended December 31,
                                       -----------------------------------------
                                          1995            1996            1997
                                       ---------       ---------       ---------

Active Distributors(3)(4):
      Japan....................          147,000         215,000         297,000
      Taiwan...................           75,000          91,000          86,000
      South Korea(1)...........               --          57,000          21,000
      Thailand(2)..............               --              --          11,000
      Hong Kong................           14,000          14,000          15,000
                                         -------         -------         -------
            Total..............          236,000         377,000         430,000
                                         -------         -------         -------

- ------------------

(1) The Company commenced operations in South Korea in February 1996.

                                       -5-


(2) The Company  commenced  operations  in Thailand in March 1997.  (3) The term
"Active Distributors" includes only those distributors who
    purchased  products from the Company during the three months ended as of the
    date indicated.
(4) Numbers are rounded to the nearest thousand.




                                       -6-


      The following table sets forth certain estimated  economic and demographic
data in each of the  Company's  markets for the years  presented.  Although  the
Company believes that the following table provides a useful basis for evaluating
the relative size and growth of the economies and  populations  of the countries
in which the  Company  operates,  no  assurance  can be given that  economic  or
population data in a particular country will indicate what the Company's results
of operations will be in that country. In addition,  the following data does not
reflect the economic decline that commenced in certain of the Company's  markets
in 1997.  The listed data was not  available  from the  referenced  source as of
March 5, 1998.


                            1996         1996 GDP      1996 GDP      Real GDP
                         Population    (in billions   per capita      Growth
Country                 (in millions)      of $)        (in $)     1996/1995 (%)
- -------                 -------------  ------------   -----------  -------------
Japan...............        125.5       $4,575.2        $36,456        3.6%
Taiwan..............         21.5          270.5         12,583        5.6
South Korea.........         45.3          497.6         10,984        6.9
Hong Kong...........          6.3          158.7         25,108        4.6
Thailand............         61.8          185.0          2,993        6.7
Philippines.........         72.0           83.2          1,156        5.5
- -----------
Source: World Information Services; Country Data Forecasts, March 1997.

      Japan.  The  Company,  through its  subsidiary  Nu Skin  Japan,  commenced
operations in Japan in April 1993.  According to the World  Federation of Direct
Selling  Associations  ("WFDSA"),  the direct selling channel in Japan generated
sales of approximately  $30 billion of goods and services in 1996,  making Japan
the largest direct selling market in the world. Management believes that as many
as six million people are involved in direct selling businesses in Japan. Direct
selling is  well-understood  in Japan and is  governed  by  detailed  government
regulation.   See  "Risk   Factors--Government   Regulation  of  Direct  Selling
Activities"  and  "--Government  Regulation  of Products and  Marketing;  Import
Restrictions."

      A great deal of the Company's  success to date can be directly  attributed
to the growth of its Japanese business in recent years.  Significant revenue was
recognized  from the  outset  of the  Company's  operations  in Japan due to the
immediate  attention given to the market by leading NSI distributors from around
the world. Japan has continued to post strong financial results for the Company,
with revenue  increasing by  approximately  58% in U.S. dollars and 75% in local
currency for 1997 compared to 1996 and by approximately  64% in U.S. dollars and
90% in local  currency for 1996 compared to 1995.  Management  believes that the
increase  from 1996 to 1997 was  primarily the result of the growth in executive
distributors  in Japan  during  this  period and the  increasing  demand for IDN
products, which accounted for 38% of revenue for the period. Furthermore,  given
the size of the direct selling market,  management  believes that there is still
significant opportunity for revenue growth in this market. However, a variety of
factors including, without limitation, economic conditions in Asia generally and
Japan  specifically may hinder revenue growth.  As of December 31, 1997, Nu Skin
Japan  offered 68 of the 90 Nu Skin  personal care products and 15 of the 40 IDN
products,   including  LifePak  and  LifePak  Trim,  the  core  IDN  nutritional
supplements.  Nu Skin Japan also offered 4 popular skin lightening  products,  7
additional face care products, and Aloe-mx, an Aloe vera-based nutritional drink
designed specifically for Japanese consumers.

      In support of the Company's growth strategy,  Nu Skin Japan intends to (i)
focus on internal country  development by supporting the recently opened Fukuoka
walk-in center and considering  opening offices in additional  Japanese  cities,
thereby  increasing  consumer  awareness and enhancing the Company's image, (ii)
expand  development  capacity to develop  more  products  that are  particularly
suited to the  Japanese  market,  (iii)  continue to expand the current  product
offerings in Japan to include additional Nu Skin personal care and IDN products,
(iv)  enhance  corporate  support  of  distributors  by  upgrading   information
technology   resources,   (v)  expand   warehousing  and  distribution   support
facilities,   and  (vi)  continue  to  build  brand  name  recognition   through
sponsorship from time to time of major events such as the NBA Supergames in 1997
and the Nippon Yacht Squadron in the America's Cup 2000 Regatta.

      Taiwan.  The Company,  through its  subsidiary  Nu Skin Taiwan,  commenced
operations in Taiwan in January 1992. According to the WFDSA, the direct selling
channel in Taiwan generated approximately $1.7 billion in sales of goods and

                                       -7-


services  in  1996,  of  which  approximately  43%  were  nutritional  products.
Approximately  two million  people  (approximately  10% of the  population)  are
estimated to be involved in direct  selling.  Because a large  percentage of its
population  is  involved in direct  selling  activities,  the Taiwan  government
regulates direct selling activities to a significant  extent.  For example,  the
Taiwan  government  has enacted  tax  legislation  aimed at ensuring  proper tax
payments by distributors  on their  transactions  with end consumers.  See "Risk
Factors--Government  Regulations of Direct Selling Activities" and "--Government
Regulation of Products and Marketing; Import Restrictions."

      Revenue growth in Taiwan has averaged 41% per year since the  commencement
of operations in 1992. The Company  believes that the 1997 increase in sales was
primarily due to (i) the opening of walk-in centers in various Taiwanese cities,
(ii) increased distributor training and recognition, and (iii) increased product
offerings.  The Company  believes  that Nu Skin  Taiwan was the  largest  direct
selling  company in Taiwan in 1997.  As of  December  31,  1997,  Nu Skin Taiwan
offered  72 of  the  90 Nu  Skin  personal  care  products  and 11 of the 40 IDN
products.

      In support of the Company's growth strategy, Nu Skin Taiwan intends to (i)
capitalize on the size of the nutritional supplements market by locally sourcing
LifePak to more  competitively  price this core IDN  product and  expanding  the
current product offerings in Taiwan to include  additional Nu Skin personal care
and IDN products, (ii) focus more resources on product development  specifically
for the Taiwan market,  and (iii) enhance  corporate  support of distributors by
upgrading information technology resources.

      Hong  Kong.  The  Company,  through  its  subsidiary  Nu Skin  Hong  Kong,
commenced operations in Hong Kong in September 1991. According to the WFDSA, the
direct selling channel in Hong King generated approximately $78 million in sales
of goods and services in 1995. Hong Kong  represents an important  market in the
structure of the Asian region because it serves as the location of the Company's
regional office and is an important base of operations for many of the Company's
most successful  distributors,  whose downline  distributor networks extend into
other Asian  markets.  As of December 31, 1997,  Nu Skin Hong Kong offered 86 of
the 90 Nu Skin personal care products and 18 of the 40 IDN products.

      Hong  Kong  became  a  Special  Administrative  Region  (SAR)  of the  PRC
effective  July 1, 1997.  Although  the Company has not  perceived  any material
impact  resulting  from the  integration,  further  integration of the Hong Kong
economy and political  system with the economy and  political  system of the PRC
could  have an  impact  on the  Company's  business  in  Hong  Kong.  See  "Risk
Factors--Possible  Adverse  Effect on the Company of the Change in the Status of
Hong Kong."

      In February 1995, Macau, a Portuguese colony scheduled to become an SAR of
the PRC in 1999,  was  opened as a new  market.  Revenue  figures  for Macau are
combined with those of Hong Kong. Macau represents the smallest of the Company's
markets in population  with just under 500,000  residents.  The Company's  Macau
office operates under the direction of Nu Skin Hong Kong.

      In support of the Company's growth strategy,  Nu Skin Hong Kong intends to
(i) promote  distributor  growth,  retention and leadership  development through
local  initiatives,  (ii) capitalize on the size of the nutritional  supplements
market by promoting the premium LifePak nutritional supplement,  (iii) expanding
the  current  product  offerings  in Hong  Kong to  include  additional  Nu Skin
personal  care and IDN  products,  and (iv)  stimulate  purchases  from inactive
distributors through direct mail campaigns.

      South Korea. The Company,  through its subsidiary Nu Skin Korea, commenced
operations in South Korea in February 1996.  According to the WFDSA,  the direct
selling channel in South Korea generated  approximately $1.8 billion in sales of
goods and services in 1996. South Korea's direct sales  legislation,  which went
into effect in July 1995, requires companies to comply with numerous provisions,
such  as  local  registration,   reporting  of  certain  operating  results  and
dissemination to distributors of certain information regarding the laws. Nu Skin
Korea was among the first  foreign-owned  firms to register and begin operations
under  the  new  direct  selling  legislation.   See  "Risk  Factors--Government
Regulations  of Direct  Selling  Activities"  and  "--Government  Regulation  of
Products and Marketing; Import Restrictions."

      Management  believes  that Nu Skin  Korea  was one of the  largest  direct
sellers in the country during this time period. As of December 31, 1997, Nu Skin
Korea offered 52 of the 90 Nu Skin personal care products and 1 of the 40 IDN

                                       -8-


products.  Additionally,  Nu Skin  Korea  offered  various  shades  of Nu Colour
MoistureShade Liquid Finish designed specifically for Korean consumers.

      The Company had sales in South Korea of approximately $122 million and $74
million for 1996 and 1997,  respectively.  The Company believes that the revenue
decline  in South  Korea  during  the second  half of 1997,  although  partially
reflective  of the  business  cycle  experienced  by the  Company  in other  new
markets,  was  primarily  the result of other  factors  specific to South Korea.
These other  factors  include a general  collapse of the South  Korean  economy,
volatility in the South Korean won and activities by the South Korean government
and  campaigns by a coalition  of consumer  protection  and trade  organizations
against  producers of luxury and foreign goods, in general,  and certain network
marketing companies,  in particular,  that resulted in negative media attention.
Management  believes  that the  media  attention  has  negatively  impacted  the
business environment generally.  See "--Potential Effects of Adverse Publicity."
Additionally, the recent economic decline in South Korea has resulted in reduced
consumer spending on foreign goods.  Further,  the devaluation of the Korean won
has suppressed reported U.S. dollar revenues.

      In support of the Company's growth strategy,  Nu Skin Korea intends to (i)
engage in the local  manufacturing  of certain  products to  alleviate  concerns
about the high level of goods being  imported  into South Korea by the  Company,
(ii) engage in targeted  promotional and public relations activities designed to
address concerns  regarding the current business  environment for direct selling
companies,  (iii)  promote  the  development  of local  distributor  leadership,
including  focused training  efforts,  compensation  plan  modifications and the
introduction  of  distributor  productivity  programs,  and (iv) build the local
distributor support infrastructure.

      Thailand. The Company, through its subsidiary, Nu Skin Thailand, commenced
operations in Thailand on March 13, 1997.  According to the WFDSA,  direct sales
in 1996  totaled  $800 million in  Thailand,  making it the  fourteenth  largest
direct selling market worldwide. The Company's opening in Thailand was supported
by more than 200 of NSI's highest  ranking  distributors,  many of whom are from
Taiwan and other  Asian  markets.  As of December  31,  1997,  Nu Skin  Thailand
offered  31 of the 90 Nu  Skin  personal  care  products  and  none  of the  IDN
products.  Initial revenue growth in the first half of 1997 slowed  dramatically
in the second half of 1997 due primarily to economic  turmoil in Thailand  which
led to a  significant  devaluation  of the Thai baht and a general  slowdown  in
consumer spending for foreign goods.

      In  Thailand,   the  Company  intends  to  (i)  systematically   introduce
additional Nu Skin personal care products  including locally sourced products at
a value price,  (ii) promote the Company's brand image through public  relations
efforts,  including  the  endorsement  of Nu Skin  personal care products by the
1995-1996 Miss Thailand,  and (iii) train new distributors in the most effective
methods of marketing the Company's  products and in becoming  effective  leaders
within  NSI's global  distributor  compensation  plan (the "Global  Compensation
Plan") framework.

      Philippines.  The Company,  through its  subsidiary  Nu Skin  Philippines,
commenced  operations in the  Philippines  on February 4, 1998.  The opening was
supported by over 150 of NSI's highest ranking distributors. Nu Skin Philippines
currently  offers 26 of the 90 personal care products,  none of the IDN products
and 11 personal care products that are manufactured in the Philippines under the
brand name Scion.  The locally  produced  Scion  personal  care  product line is
priced to appeal to a broader demographic segment of the population than Nu Skin
premium  products.  The  Company  intends  to  focus  on  establishing  a stable
distributor base prior to implementing  product line enhancements.  In addition,
the Company also has implemented an enhancement to the Global  Compensation Plan
to provide greater  incentives for  distributors at low executive levels in this
country with relatively low per capita income.

New Market Opportunities

      The Company has developed a low cost,  disciplined approach to opening new
markets.  Each market opening is preceded by a thorough analysis of economic and
political  conditions,  regulatory  standards and other business,  tax and legal
issues. Prior to a market opening, the Company's management team, in conjunction
with NSI support  personnel,  local legal  counsel  and tax  advisors,  works to
obtain all necessary  regulatory  approvals and establish  facilities capable of
meeting distributor needs. This approach,  combined with the Global Compensation
Plan which  motivates  distributors  to sponsor and train other  distributors to
sell  products  in  new  markets,   has  enabled  the  Company  to  quickly  and
successfully open new markets.

                                       -9-


      The Company has the right to be the exclusive  distributor of NSI products
in Indonesia,  Malaysia,  the PRC,  Singapore and Vietnam.  The Company believes
that these  countries  collectively  represent  significant  markets  for future
expansion;  however, no assurance can be given that Nu Skin operations will ever
be commenced in these counties.  Generally,  the Company, as a matter of policy,
does not announce the timing of its opening of new markets.

      There are, however,  significant  risks and uncertainties  associated with
the Company's  expansion  into these  countries.  The  regulatory  and political
climate in these  potential  markets is such that a replication of the Company's
current  operating  structure  cannot be guaranteed.  For example,  Malaysia has
governmental  guidelines that have the effect of limiting  foreign  ownership of
direct selling companies operating in Malaysia to no more than 30%. In addition,
because the Company's personal care and nutritional  product lines are generally
positioned  as premium  product  lines,  the market  potential for the Company's
product  lines  in  relatively  less  developed  countries,  such as the PRC and
Vietnam,  remains to be  determined.  Modifications  to each product line may be
needed to accommodate the market  conditions in each country,  while maintaining
the  integrity of the  Company's  products.  No assurance  can be given that the
Company  will be able to  obtain  necessary  regulatory  approvals  to  commence
operations in these new markets, or that, once such approvals are obtained,  the
Company  and NSI,  upon  which the  Company  is largely  dependent  for  product
development  assistance,  will  be  able  to  successfully  reformulate  Nu Skin
personal  care and IDN  product  lines in any of the  Company's  new  markets to
attract local  consumers.  Given existing  regulatory  environments and economic
conditions, the Company's entrance into Singapore and Vietnam is not anticipated
in  the  short  to  mid-term.  See  "Risk  Factors--Entering  New  Markets"  and
"--Government Regulation of Products and Marketing; Import Restrictions."

      The following table sets forth certain estimated  economic and demographic
data in each of the countries for which the Company has an exclusive license but
in which the Company has not commenced Nu Skin operations.  Although the Company
believes that the following  table  provides a useful basis for  evaluating  the
relative size and growth of the economies  and  populations  of the countries in
which the Company intends to operate, no assurance can be given that economic or
population data in a particular country will indicate what the Company's results
of operations, if any, will be in that country.


                             1996        1996 GDP      1996 GDP      Real GDP
                         Population    (in billions   per capita      Growth
Country                 (in millions)      of $)        (in $)     1996/1995 (%)
- -------                 -------------  ------------   -----------  -------------
Indonesia..............     197.4         $224.5         $1,137         7.8%
Malaysia...............      20.5           97.2          4,751         8.2
PRC....................   1,236.0          808.2            654         9.7
Singapore..............       3.0           93.2         30,771         7.0
Vietnam................      76.3           26.1            342         9.3
- -------------------
Source:  World Information Services; Country Data Forecasts, March 1997.

      Indonesia.   Although   historically   not  open  to  foreign   investment
opportunities,   in  the  mid  1990's,  Indonesia  experienced  an  emphasis  on
deregulation  and private  enterprise  and an average annual growth in GDP of 6%
from 1985 to 1994. The Indonesian Direct Selling  Association reports that there
are 750,000  participants  in direct  selling in the country.  During the latter
part of 1997,  Indonesia  experienced  a  significant  devaluation  in its local
currency  and  significant  economic  turmoil.  Due  to  these  recent  factors,
management  believes  that  immediate  expansion  into this market is not in the
Company's best interest.

      Malaysia.  According  to the  WFDSA,  more than $760  million in goods and
services were sold through the direct selling channel in Malaysia in 1996. There
are  currently  numerous  direct  selling  companies  operating in Malaysia.  In
October 1995,  the Company's  business  permit  applications  were denied by the
Malaysian  government as the result of  activities  by certain NSI  distributors
before   required   government   approvals   could   be   secured.   See   "Risk
Factors--Potential  Negative  Impact of  Distributor  Actions" and  "--Potential
Effects of Adverse  Publicity."  Management  is  continuing to evaluate the time
frame in which it will reapproach the Malaysian market.


                                      -10-


      PRC.  With the PRC's large  population  and the  Company's  success in the
neighboring and Chinese-speaking  countries of Hong Kong and Taiwan,  management
believes that the PRC may be an attractive market for the Company.  However, the
PRC has proven to be a particularly  difficult  market for foreign  corporations
due to its extensive government  regulation and historical political tenets, and
no assurance can be given that the Company will be able to establish  operations
in the  PRC.  The  Company  believes  that  entering  the  PRC may  require  the
successful  establishment  of a joint venture  enterprise with a Chinese partner
and the establishment of a local manufacturing presence. These initiatives would
likely require a significant  investment  over time by the Company.  The Company
believes that the PRC national  regulatory agency responsible for direct selling
periodically  reviews the  regulation of  multi-level  marketing.  Management is
aware of recent media reports in the PRC  reporting an increasing  desire on the
part of senior government officers to curtail or even abolish direct selling and
multi-level marketing activities.  These views may lead to changes in applicable
regulations.  The Company believes that PRC regulators are currently not issuing
direct selling or multi-level marketing licenses and may take action restricting
currently licensed direct selling businesses. The Company is actively working on
these  and  other  issues  including  joint  ventures  and  potential  marketing
alternatives  related to possible Nu Skin operations in the PRC. It is not known
when or whether the Company will be able to implement in the PRC business models
consistent  with those used by the Company in other  markets.  The Company  will
likely  have to apply for  licenses on a province  by  province  basis,  and the
repatriation  of the  Company's  profits  will be  subject  to  restrictions  on
currency  conversion and the fluctuations of the government  controlled exchange
rate.  In  addition,  because  distribution  systems  in  the  PRC  are  greatly
fragmented,  the  Company  may be forced to use  business  models  significantly
different from those used by the Company in more developed  countries.  The lack
of a comprehensive  legal system,  the  uncertainties of enforcement of existing
legislation  and laws,  and  potential  revisions of existing laws could have an
adverse  effect  on the  Company's  proposed  business  in the  PRC.  See  "Risk
Factors--Entering New Markets."

      Singapore. In Singapore, relatively high levels of GDP per capita indicate
that the  country  enjoys  strong  consumer  buying  power and a dynamic  market
structure  similar to, yet smaller  than,  Hong Kong.  Although  direct  selling
activities  are  permitted,  currently  network  marketing  is  not  allowed  in
Singapore. Accordingly, the Company's entrance into Singapore is not anticipated
in the short to mid-term. See "--Government  Regulation--Regulation  of Products
and Marketing; Import Restrictions."

      Vietnam.  The Company  believes that there is little or no direct  selling
activity  in Vietnam.  However,  the  country is moving  towards a  market-based
economy and has  recently  adopted a freely  convertible  currency.  The Company
anticipates that the increase in free enterprise will help to develop the direct
selling channel. However, given existing regulatory,  environmental and economic
conditions,  the Company's entrance into Vietnam is not anticipated in the short
to mid-term.

Southeast Asian and South Korean Economic Crisis

      During 1997, economic and in some cases political  conditions in Southeast
Asia and South Korea  continued to decline.  The region  currently  labors under
declining  stock and  currency  markets,  mounting  bad bank debt,  bankruptcies
involving some of its largest business enterprises,  excess capacity, decreasing
demand  for  foreign  goods and  political  unrest.  These  conditions  are most
significantly  reflected in the Company's  operating  results in South Korea and
Thailand.  The Company has announced initiatives in each of its existing markets
to promote and sustain growth.  These initiatives  include  increasing the local
production of products,  supplementary  product  offerings with more  moderately
priced goods, and enhancing the sales  compensation  plan to provide for greater
commission  payouts at lower qualifying  levels. No assurances can be given that
these  initiatives  will be  successful.  See " --Country  Profiles"  herein and
"Management's  Discussion  and  Analysis of Financial  Condition  and Results of
Operations--  Outlook"  incorporated  herein by reference to the Company's  1997
Annual Report, sections of which are filed herewith as Exhibit 13.

Distribution System

      Overview of  Distribution  System.  The foundation of the Company's  sales
philosophy  and  distribution  system is network  marketing.  Under most network
marketing systems,  distributors  purchase products for retail sale and personal
consumption.  Pursuant  to the  Global  Compensation  Plan,  products  are  sold
exclusively to or through independent distributors

                                      -11-


who are not employees of the Company or NSI. Distributors contract directly with
NSI, and NSI makes such distributors  available to the Company through Licensing
and Sales Agreements. See "--Relationship with NSI."

      Network  marketing is an effective  vehicle to  distribute  the  Company's
products  because (i) a consumer can be educated  about a product in person by a
distributor,  which  is  more  direct  than  the  use of  television  and  print
advertisements;  (ii)  direct  sales  allow  for  actual  product  testing  by a
potential consumer; (iii) the impact of distributor and consumer testimonials is
enhanced;  and (iv) as compared to other distribution methods,  distributors can
give customers  higher levels of service and attention,  by, among other things,
delivering  products  directly to a consumer and following up on sales to ensure
proper  product  usage  and  customer  satisfaction,  and  to  encourage  repeat
purchases.  Under  most  network  marketing  systems,  independent  distributors
purchase products for resale and for personal consumption.

      Direct  selling as a  distribution  channel has been  enhanced in the past
decade due to advancements in communications, including telecommunications,  and
the  proliferation  of the  use of  videos  and  fax  machines.  Direct  selling
companies  can now produce  high  quality  videos for use in product  education,
demonstrations  and  sponsoring  sessions  that project a desired  image for the
Company and the product line.  Management  believes that high quality sales aids
play an important role in the success of distributor  efforts.  For this reason,
NSI  maintains an in-house  staff of video  production  personnel  and video and
audio cassette duplication equipment for timely and cost-effective production of
sales materials.  These facilities and expertise are available for the Company's
use. Management is committed to fully utilizing current and future technological
advances to continue enhancing the effectiveness of direct selling.

      NSI's network  marketing program differs from many other network marketing
programs in several  respects.  First, the Global  Compensation  Plan allows NSI
distributors  to develop a seamless  global  network of  downline  distributors.
Second,  NSI's order and fulfillment systems eliminate the need for distributors
to carry significant levels of inventory. Third, the Global Compensation Plan is
among the most  financially  rewarding  plans offered to distributors by network
marketing companies,  and can result in commissions to distributors  aggregating
up to 58% of a product's  wholesale  price. On a global basis,  commissions have
averaged  approximately 42% of revenue from  commissionable  sales over the last
eight  years.  Because  the  Company  licenses  the  right  to  use  the  Global
Compensation  Plan from NSI,  the  structure of the plan,  including  commission
rates,  is largely  under the  control of NSI.  See "Risk  Factors--Increase  in
Distributor Compensation Expense."

      The  Company's   revenue  is  directly   dependent  upon  the  efforts  of
distributors. Growth in sales volume requires an increase in the productivity of
distributors  and/or  growth in the total  number of  distributors.  Because the
distributors have contracted  directly with NSI, the Company primarily relies on
NSI to enforce  distributor  policies and procedures.  There can be no assurance
that the  productivity  or number of  distributors  will be sustained at current
levels or increased in the future. See "Risk  Factors--Reliance Upon Independent
Distributors of NSI."  Furthermore,  the Company  estimates that, as of December
31, 1997, approximately 300 distributorships  worldwide comprised NSI's Hawaiian
Blue Diamond and Blue Diamond executive  distributor levels, which are NSI's two
highest executive distributor levels and, together with their extensive downline
networks, account for substantially all of the Company's revenue.  Consequently,
the loss of such a high-level  distributor or another key distributor,  together
with a group of leading distributors in such distributor's  downline network, or
the loss of a significant number of distributors for any reason, could adversely
affect the  Company's  results of  operations.  See "Risk  Factors--Reliance  on
Certain Distributors; Potential Divergence of Interests between Distributors and
the Company."

      Sponsoring.  The Company relies solely on NSI  distributors to sponsor new
distributors.  While the Company provides, at cost, product samples,  brochures,
magazines and other sales materials,  distributors are primarily responsible for
educating new  distributors  with respect to products,  the Global  Compensation
Plan, and how to build a successful distributorship.

      The sponsoring of new distributors  creates multiple levels in the network
marketing  structure.  Persons  whom a  distributor  sponsors are referred to as
"downline" or "sponsored"  distributors.  If downline distributors also sponsor,
they create additional levels in the structure,  but their downline distributors
remain part of the same downline network

                                      -12-


as their original sponsoring distributor. See "Risk Factors--Reliance on Certain
Distributors;  Potential  Divergence of Interests  between  Distributors and the
Company."

      Sponsoring activities are not required of distributors.  However,  because
of the  financial  incentives  provided  to those  who  succeed  in  building  a
distributor  network that consumes and resells  products,  the Company  believes
that most of its  distributors  attempt,  with  varying  degrees  of effort  and
success,  to sponsor additional  distributors.  Generally,  distributors  invite
friends,  family  members and  acquaintances  to sales  meetings  where  Company
products are  presented  and where the Global  Compensation  Plan is  explained.
People are often attracted to become  distributors  after using Company products
and becoming regular retail customers.  Once a person becomes a distributor,  he
or she is able to  purchase  products  directly  from the  Company at  wholesale
prices for resale to consumers or for personal  consumption.  The distributor is
also  entitled  to  sponsor  other  distributors  in order to build a network of
distributors and product users.

      A potential  distributor must enter into a standard distributor  agreement
with NSI  which  obligates  the  distributor  to abide  by  NSI's  policies  and
procedures.  Additionally,  in all countries  except Japan, a new distributor is
required to enter into a product  purchase  agreement  with the Company's  local
subsidiary, which governs product purchases. In Japan, Taiwan, Hong Kong and the
Philippines,  distributors  are also  required to purchase a starter kit,  which
includes  NSI's  policies  and  procedures,  for  between  $55  and  $85,  which
essentially represents the cost of producing the starter kit. In South Korea and
Thailand, distributors are not required to purchase a starter kit.

      Global  Compensation Plan.  Management  believes that one of the Company's
key competitive  advantages is the Global  Compensation  Plan, which it licenses
from NSI.  Distributors  receive  higher levels of  commissions  as they advance
under the Global  Compensation Plan. The Global  Compensation Plan is seamlessly
integrated  across all markets in which Nu Skin  personal  care and IDN products
are sold,  which allows  distributors to receive  commissions for global product
sales,  rather than merely local product sales. This seamless  integration means
that the Company's  distributor base has global reach and that the knowledge and
experience  resident in current  distributors  can be used to build  distributor
leadership in new markets.  Outside of the Company's markets,  NSI currently has
affiliated  operations in the U.S.,  the United  Kingdom,  Puerto Rico,  Canada,
Australia,  New Zealand,  Ireland,  Germany,  France, the Netherlands,  Belgium,
Italy, Spain, Austria, Portugal, Mexico and Guatemala.  Allowing distributors to
receive commissions at the same rate for sales in foreign countries as for sales
in their home country is a significant benefit to distributors  because they are
not required to establish new distributorships or requalify for higher levels of
commissions  within each new  country in which they begin to  operate,  which is
frequently  the  case  under  the  compensation  plans  of the  Company's  major
competitors.   Under  the  Global  Compensation  Plan,  a  distributor  is  paid
consolidated  monthly  commissions in the distributor's  home country,  in local
currency,  for product sales in that distributor's  global downline  distributor
network.  Current and future  distributor lists have been licensed by NSI to the
Company pursuant to Licensing and Sales  Agreements.  See  "--Relationship  with
NSI."

      The Global  Compensation  Plan allows an  individual  the  opportunity  to
develop a business,  the success of which is based upon that individual's  level
of commitment, time, enthusiasm,  personal skills, contacts, and motivation. For
many,  a  distributorship  is a very small  business,  in which  products may be
purchased  primarily for personal  consumption  and for resale to relatively few
customers. For others, a distributorship becomes a full-time occupation.

      High Level of Distributor Incentives.  Based upon its knowledge of network
marketing  distributor  compensation plans, the Company believes that the Global
Compensation  Plan is among the most  financially  rewarding  plans  offered  to
distributors by network marketing  companies.  There are two fundamental ways in
which  distributors  can earn money:  (i) through retail markups,  for which the
Company  recommends  a range  from 43% to 60%;  and  (ii)  through  a series  of
commissions  on product sales,  which can result in commissions to  distributors
aggregating  up to 58% of such  product's  wholesale  price.  On a global basis,
however,   commissions   have  averaged   approximately   42%  of  revenue  from
commissionable  sales over the last eight years. See "Risk  Factors--Increase in
Distributor Compensation Expense."

      Each  product   carries  a  specified   number  of  sales  volume  points.
Commissions are based on total personal and group sales volume points per month.
Sales volume points are essentially  based upon a product's  wholesale cost, net
of any point of sale taxes. As a distributor's retail business expands and as he
or she successfully  sponsors other  distributors  into the business who in turn
expand  their  own  businesses,  he or  she  receives  a  higher  percentage  of
commissions.


                                      -13-


      Once a distributor becomes an executive, the distributor can begin to take
full  advantage  of the  benefits of  commission  payments on personal and group
sales  volume.  To  achieve  executive  status,  a  distributor  must  submit  a
qualifying  letter of intent and  achieve  specified  personal  and group  sales
volumes  for a  four-month  period of time.  To  maintain  executive  status,  a
distributor  must  generally  also maintain  specified  personal and group sales
volumes  each  month.  An  executive's  commissions  increase  substantially  as
multiple  downline   distributors   achieve  executive  status.  In  determining
commissions,  the number of levels of downline distributors that can be included
in an  executive's  group  increases as the number of executive  distributorship
directly below the executive increases.

      As of the dates indicated  below,  the Company had the following number of
executive distributors.

                      Total Number of Executive Distributors


                                               As of December 31,
                                  ----------------------------------------------
Executive Distributors             1993      1994      1995      1996      1997
                                  ------    ------    ------    ------    ------
Japan............................  2,459     3,613     4,017    10,169    15,756
Taiwan...........................  1,170     2,093     3,014     5,098     4,342
South Korea......................     --        --        --     4,675       898
Thailand.........................     --        --        --        --       308
Hong Kong........................    275       377       519       541       641
      Total......................  3,907     6,083     7,550    20,483    21,945


      On a monthly basis,  the Company and NSI evaluate  requests for exceptions
to the Global  Compensation  Plan.  While the  general  policy is to  discourage
exceptions, management believes that the flexibility to grant such exceptions is
critical in  retaining  distributor  loyalty  and  dedication.  In each  market,
distributor  services personnel evaluate each such instance and make appropriate
recommendations to NSI.

      Distributor  Support.  The Company is committed  to  providing  high level
support services  tailored to the needs of its distributors in each market.  The
Company  meets  the  needs and  builds  the  loyalty  of its  distributors  with
personalized  distributor  service, a support staff that assists distributors as
they build  networks  of downline  distributors,  and a liberal  product  return
policy.  Because many distributors have only a limited number of hours each week
to concentrate on their Nu Skin business,  management believes that maximizing a
distributor's efforts through effective support of each distributor has been and
will continue to be important to the success of the Company.

      Through training meetings,  annual conventions,  distributor focus groups,
regular telephone conference calls and personal contacts with distributors,  the
Company  seeks to  understand  and  satisfy the needs of each  distributor.  The
Company provides walk-in,  telephonic and computerized  product  fulfillment and
tracking services that result in user-friendly,  timely product distribution. In
addition,  the Company is committed to evaluating  new ideas in  technology  and
services, such as automatic product reordering,  that the Company can provide to
distributors. The Company currently utilizes voicemail, teleconferencing and fax
services.  Global Internet access  (including  Company and product  information,
ordering abilities and group and personal sales volume inquiries) is anticipated
to be provided to  distributors  in the future.  Each walk-in  center  maintains
meeting  rooms  which  distributors  may  utilize  in  training  and  sponsoring
activities.

      Rules  Affecting  Distributors.   NSI's  standard  distributor  agreement,
policies and procedures, and compensation plan contained in every starter and/or
introductory  kit  outline  the  scope  of  permissible   distributor  marketing
activities.  The  Company's  distributor  rules and  guidelines  are designed to
provide  distributors with maximum flexibility and opportunity within the bounds
of  governmental  regulations  regarding  network  marketing.  Distributors  are
independent  contractors and are thus prohibited from representing themselves as
agents or employees of NSI or the Company. Distributors are obligated to present
the Company's products and business  opportunity  ethically and  professionally.
Distributors agree that the presentation of the Company's  business  opportunity
must be consistent with, and limited to, the product claims

                                      -14-


and  representations  made in literature  distributed by the Company. No medical
claims may be made regarding the products,  nor may  distributors  prescribe any
particular product as suitable for any specific ailment.  Even though sponsoring
activities can be conducted in many countries,  distributors are prohibited from
conducting  marketing  activities  outside  of  countries  in which  NSI and the
Company conduct business and are not allowed to export products from one country
to  another.  See  "Risk  Factors--Potential   Negative  Impact  of  Distributor
Actions."

      Distributors  must  represent  that the receipt of commissions is based on
substantial efforts.  Exhibiting  commission statements or checks is prohibited.
Sales aids such as videotapes,  promotional clothing, pens, stationary and other
miscellaneous items must be produced or pre-approved by the Company or NSI.

      Distributors  may  not  use  any  form of  media  advertising  to  promote
products.  Products may be promoted  only by personal  contact or by  literature
produced or approved by the Company. Generic business opportunity advertisements
(without  using either the Company or the NSI names) may be placed in accordance
with  certain  guidelines  in some  countries.  NSI  logos  and names may not be
permanently  displayed  on  physical  premises.  Distributors  may  not  use NSI
trademarks or other intellectual property of NSI without NSI's consent.

      Products  may  not be  sold,  and  the  business  opportunity  may  not be
promoted,  in traditional retail  environments such as food markets,  pharmacies
and drugstores. Nor may business be conducted at conventions,  trade shows, flea
markets, swap meets, and similar events. Distributors who own or are employed by
a  service-related  business such as a doctor's  office,  hair salon,  or health
club, may make products  available to regular  customers as long as products are
not  displayed  visibly to the  general  public in such a way as to attract  the
general public into the establishment to purchase products.

      Generally,  distributors  can  receive  commission  bonuses  only if, on a
monthly basis (i) the  distributor  achieves at least 100 points  (approximately
U.S. $100) in personal sales volume, (ii) the distributor documents retail sales
to at least five retail  customers,  (iii) the distributor sells and/or consumes
at least  80% of  personal  sales  volume,  and (iv) the  distributor  is not in
default of any material policies or procedures.

      NSI systematically reviews alleged reports of distributor misbehavior.  If
NSI determines that a distributor  has violated any of the distributor  policies
or procedures,  it may either terminate the  distributor's  rights completely or
impose sanctions such as warnings, probation,  withdrawal or denial of an award,
suspension of privileges of a distributorship,  fines or penalties,  withholding
commissions  until  specified  conditions  are satisfied,  or other  appropriate
injunctive  relief.  Distributor  terminations  based  on  violations  of  NSI's
policies  and  procedures   have  aggregated  less  than  1%  of  the  Company's
distributor force since inception.  Distributors may voluntarily terminate their
distributorship at any time.

      Payment.  Distributors  generally  pay for  products  prior  to  shipment.
Accordingly,  the Company  carries no  accounts  receivable  from  distributors.
Distributors typically pay for products in cash, by wire transfer, and by credit
cards.  Cash, which  represents a large portion of all payments,  is received by
order takers in the distribution  center when orders are personally picked up by
a distributor.

Product Summary

      The Company  offers  products in two distinct  categories:  personal  care
products,  marketed  under the  trademark "Nu Skin," and  nutritional  products,
marketed under the trademark "Interior Design  Nutritionals"  (IDN). The Company
is entitled to distribute NSI products in specified Asian countries  pursuant to
a  Regional  Distribution  Agreement.  See  "--Relationship  with NSI" and "Risk
Factors--Relationship   with  and  Reliance  on  NSI;  Potential   Conflicts  of
Interest." NSI markets 90 different  personal care and 40 different  nutritional
products,  of which 85 and 24,  respectively,  were available in at least one of
the Company's  current markets as of December 31, 1997. Nearly all products sold
by the  Company  are  purchased  from NSI,  with the  exception  of a line of 11
personal care products which are produced  locally in Japan as well as a line of
11 personal  care products  which are produced  locally in the  Philippines.  In
addition to products, the Company

                                      -15-



offers  a  variety  of  sales  aids,  including  items  such  as  starter  kits,
introductory  kits,  brochures,  product  catalogs,  videotape and personal care
accessories. See "Risk Factors--Product Liability."

      The  following  chart  indicates how many of the Nu Skin personal care and
IDN products  were  available as of December 31, 1997,  in each of the Company's
current markets.

Nu Skin Personal Care and IDN Product Offerings Total Products Offered Products --------------------------------------------- Offered by Hong South Product Categories/Product Lines NSI Japan Taiwan Kong Korea Thailand -------------------------------------------------------- Nu Skin Personal Care: Facial Care.............................. 20 14(1) 13 18 13 10 Body Care................................ 12 10 9 12 9 9 Hair Care................................ 14 13 13 14 12 10 Color Cosmetics.......................... 13 13 13 13 8(2) - Specialty................................ 31 18 24 29 10 2 -- -- -- -- -- -- Total................................ 90 68 72 86 52 31 == == == == == == Nutritional Supplements.................. 17 7 4 4 1 - Nutritious and Healthy Snacks............ 7 3 4 6 - - Sports and Fitness Nutritional Products.. 1 - - - - - Health Solutions......................... 3 - - - - - Botanical Supplements.................... 8 4 3 8 - - -- -- -- -- -- -- Total................................ 40 15 11 18 1 - == == == == == == - ------------------ (1) In Japan, the Company also sells 11 locally sourced personal care products. (2) In South Korea, the Company also sells one locally sourced color cosmetic product.
Presented below are the dollar amount and percentage of revenue of each of the two product categories and other sales aid revenue for the years ended December 31, 1995, 1996 and 1997. Revenue by Product Category Year Ended Year Ended Year Ended December 31, 1995 December 31, 1996 December 31, 1997 ----------------- ----------------- ----------------- $ % $ % $ % Product Category --------- ------ --------- ------ --------- ------ Nu Skin Personal care..$ 303,387 84.6% $ 493,609 72.8% $ 569,156 63.9% IDN.................... 23,959 6.7 138,593 20.4 272,402 30.6 Sales aids............. 31,263 8.7 46,394 6.8 48,990 5.5 --------- ------ --------- ------ --------- ------ Total............$ 358,609 100.0% $ 678,596 100.0% $ 890,548 100.0% ========= ====== ========= ====== ========= ====== Nu Skin Personal Care Products The Company's current Nu Skin personal care products category is divided into the following lines: facial care, body care, hair care and color cosmetics, as well as specialty products, such as sun protection, oral hygiene and fragrances. Each of the Subsidiaries markets a variety of the 90 personal care products currently offered by NSI. The Company also offers product sets that include a variety of products in each product line as well as small, sample-size packages to facilitate product sampling by potential consumers. The product sets are especially popular during the opening phase of a new country, where distributors and consumers are anxious to purchase a variety of products, and during holiday and gift giving seasons in each market. The Company anticipates the introduction of additional personal care products into each market, based on the likelihood of the particular product's success in the market as well as applicable regulatory approvals. See "Risk Factors--Government Regulation of Products and Marketing; Import Restrictions." -16- The Nu Skin personal care products offered in Taiwan and Hong Kong are substantially the same formulations of the products offered by NSI in the U.S. In Japan and South Korea, however, most of the products have been reformulated to satisfy certain regulatory requirements with respect to product ingredients and preservatives and to meet the preferences of Japanese and South Korean consumers. The following is a brief description of each line within the personal care product category offered by the Company as of December 31, 1997: Facial Care. The goal of the facial care line is to allow users to cleanse thoroughly without causing dryness and to moisturize with effective humectants that allow the skin to attract and retain vital water. The Company's facial care line currently consists of 20 different products: Cleansing Lotion, Facial Scrub, Exfoliant Scrub, Facial Cleansing Bar, Clay Pack, pH Balance Facial Toner, NaPCA Moisturizer, Rejuvenating Cream, Celltrex (called Hylatrex in Japan and South Korea), Intensive Eye Complex, HPX Hydrating Gel, Face Lift and Activator (two formulas for sensitive and normal skin), Jungamals Lip Balm, Clarifex Cleansing Scrub, Clarifex Mud, Alpha Extra Face, Nu Colour Eye Makeup Remover, MHA Revitalizing Lotion, MHA Revitalizing Lotion with SPF 15 and Interim MHA Diminishing Gel. In addition, Nu Skin Japan also offers a line of four popular skin lightening products and seven additional facial care products designed particularly for Japanese consumers. Body Care. The Company's line of body care products relies on premium quality ingredients to cleanse and condition skin. The cleansers are uniquely formulated without soap, and the moisturizers contain light but effective humectants and emollients. The Company's body care line currently consists of 12 products: Antibacterial Body Cleansing Gel, Liquid Body Lufra, Body Smoother, Hand Lotion, NaPCA Moisture Mist, Body Bar, Body Cleansing Gel, Enhancer, Jungamals Crazy Crocodile Cleaner, Alpha Extra Body, MHA Revitalzing Body Lotion and Dermatic Effects Body Contouring Lotion. Hair Care. The Company's hair care line, HairFitness, is designed to meet the needs of people with all types of hair and hair problems. Focusing on the condition of the scalp and its impact on hair quality, the Company's hair care products use water-soluble conditioners like panthenol to reduce build-up on the scalp and to promote healthy hair. HairFitness includes 12 products featuring ceregen, a revolutionary wheat hydrocolloid complex of conditioning molecules that have been shown to have dramatic hair repair and moisture control aspects: 3 in 1 Shampoo, Moisturizing Shampoo, Balancing Shampoo, Vital Shampoo, Deep Clarifying Shampoo, Glacial Therapy, Weightless Conditioner, Luxurious Conditioner, Conditioning Detangler Spray, Styling Gel, Holding Spray and Mousse (Styling Foam). The Company also carries Dermanator Shampoo and Jungamals Tiger Tangle Tamer Shampoo. Color Cosmetics. In the latter part of 1995, the Company introduced Nu Colour, a new line of color cosmetics, in Hong Kong, Taiwan and Japan. Nu Colour was introduced in South Korea during 1997. The Nu Colour line consists of 13 products with 105 SKU's including MoistureShade Liquid Finish (10), MoistureShade Pressed Powder (8), Blush (9), Eye Shadow (10), Mascara (2), Eyeliner (7), Lip Liner (10), Lipstick (32), DraMATTEics Lip Pencils (6), Lip Gloss, Creme Concealer (5), Finishing Powder and Brow Pencil (4). Specialty Products. Epoch is a unique line of ethnobotanical personal care products created in cooperation with well known ethnobotanists. These products, which unite natural compounds used by indigenous cultures with advanced scientific ingredients, include Glacial Marine Mud, Deodorant with Citrisomes, Polishing Bar, LeafClean Hand Wash, Everglide Foaming Shave Gel, Desert Breeze Aftershave, Post Shave Lotion for Women, Infusions Herbal Bath, Emulsions and Firewalker Foot Cream. Epoch was launched in August 1996 in Hong Kong, in October 1996 in Taiwan, in February 1997 in Japan and in December 1997 in South Korea and Thailand. Nu Skin Korea and Nu Skin Thailand currently offer only one Epoch product, Glacial Marine Mud. Glacial Marine Mud is exclusively licensed to NSI for sale in the direct selling channel. Nutriol, a line of products exclusively licensed to NSI for sale in the direct selling channel and manufactured in Europe, consists of five products: Nutriol Hair Fitness Preparation, Nutriol Shampoo, Nutriol Mascara, Nutriol Nail and Nutriol Eyelash. Nutriol represents a product designed to replenish the hair's vital minerals and elements. Each Nutriol product uses mucopolysaccharide, a patented ingredient. -17- The Company's line of Sunright products is designed to provide a variety of sun screen protection with non-irritating and non-greasy products. The sun protection line includes a sun preparation product that prepares the skin for the drying impact of the sun, five sun screen alternatives with various levels of SPF, and a sun screen lip balm. In the Asian market, the Company's sun care line is currently available in Hong Kong, Japan, Taiwan, South Korea and Thailand. At present, Sunright Lip Balm is not available in Japan. Currently, Sunright Prime Pre & Part Sun Moisturizer and Sunright Lip Balm are not available in Taiwan and South Korea. Nu Skin Thailand currently offers only one Sunright product. AP-24, a line of oral health care products which incorporates anti-plaque technology designed to help prevent plaque build-up 24 hours a day, is exclusively licensed to the Company, together with the associated trademark, for sale in the direct selling channel under the trademark AP-24. This product line includes AP-24 Anti-Plaque Toothpaste, AP-24 Anti-Plaque Mouthwash, AP-24 Triple Action Dental Floss, AP-24 Anti-Plaque Breath Spray and the recently introduced AP-24 Whitening Flouride Toothpaste. These products are currently available in Hong Kong and Taiwan. The AP-24 oral health care products for kids are designed to make oral care fun for children and includes Jungamal's Tough Tusk Toothpaste and Jungamal's Fluffy Flamingo Floss. The Company offers a men's and a women's fragrance under the Nu Skin trademark Safiro. The Company also offers a Nail Care Kit. Product Sets. The Company currently offers product sets that include a sampling of products from a given product line. These package configurations are intended to encourage increased product trials. Interior Design Nutritionals The IDN product category is comprised of 40 products in the following lines: nutritional supplements, nutritious and healthy snacks, sports and fitness nutritional products, health solutions and botanical supplements. IDN is designed to promote healthy, active lifestyles and general well-being through proper diet, exercise and nutrition. Although less developed in the Asian market than the Nu Skin personal care category, each of the Subsidiaries, except Nu Skin Thailand, markets a variety of the IDN products offered by NSI. Nu Skin Korea currently offers only one IDN product, LifePak. In the United States, the IDN division is an official licensee of the U.S. Olympic Committee. In South Korea, LifePak is the official nutritional supplement of the Korean Olympic Committee The Company believes that the nutritional supplement market is expanding in Asia because of changing dietary patterns, a health-conscious population and reports supporting the benefits of using vitamin and mineral nutritional supplements. This product line is particularly well suited to network marketing because the average consumer is often uneducated regarding nutritional products. The Company believes that network marketing is a more efficient method than traditional retailing channels in educating consumers regarding the benefits of nutritional products. Because of the numerous over-the-counter vitamin and mineral supplements in Asia, the Company believes that individual attention and testimonials by distributors will provide information and comfort to a potential consumer. IDN products generally require reformulation to satisfy the strict regulatory requirements of each Asian market. While each product's concept and positioning are generally the same, regulatory differences between U.S. and Asian markets result in some product ingredient differences. See "Risk Factors--Government Regulation of Products and Marketing." In addition, Asian preferences and regulations favor tablets instead of gel caps, which are typically used in the U.S. The following is a brief description of each of the IDN product lines: Nutritional Supplements. LifePak and LifePak Trim, the core IDN nutritional supplements, are designed to provide an optimum mix of nutrients including vitamins, minerals, antioxidants and phytonutrients (natural chemical extracts from plants). The introduction of LifePak in Japan in October 1995 resulted in a significant increase in revenue and currently represents approximately 24% of the Company's revenue in Japan. LifePak was launched in Taiwan, Hong Kong and South Korea in October 1996, January 1997 and August 1997, respectively. -18- Additional nutritional supplements include: Vitox, which incorporates beta carotene and other important vitamins for overall health; Metabotrim, which provides B vitamins and chromium chelate; Optimum Omega, a pure source of omega 3 fatty acids; Image HNS, an all-around vitamin and antioxidant supplement; and Optigar Q, a blend of co-enzyme Q10 and deodorized garlic. The Company also offers FibreNet, FibreNet Plus and Diene-O-Lean as a part of its nutritional supplement offerings. The IDN Masters Wellness Supplement provides nutrition specifically for an aging generation. Jungamals Children's Chewables combine natural flavors and colors and contain a unique blend of antioxidants, chelated minerals, and vitamins specifically tailored for children. NutriFi contains four grams of soluble and insoluble fibers per serving in a powder that can be added to liquids and foods to supplement the recommended daily amounts of fiber. As an enhancement to the core IDN nutritional supplements, LifePak and LifePak Trim, NSI introduced LifePak Women and LifePak Prime. These products address the more specific nutritional needs of women and the aging generation. Also launched by NSI were Life Essentials, a lower cost, more general nutritional supplement, and Nightime Complex with Melatonin, a sleep aid. The Company is currently evaluating the feasibility of introducing these nutritional supplements into its markets. Nutritious and Healthy Snacks. As part of the Company's mission to promote a healthy lifestyle and long-term wellness, IDN includes Fiberry Fat-Free Snack Bars and Appeal Lite, a nutritional drink containing chelated minerals and vitamins. The Company also offers Breakbars and Pocket Fuel, nutritious snacks which provide carbohydrates, protein and fiber. In addition, the Company offers a number of other nutritional drinks. Splash C with juice crystals is a healthy beverage providing significant doses of vitamins C and E as well as calcium in each serving. Real fruit juice crystals are added to create orange or lemon flavor. Aloe-mx, a nutritional aloe vera beverage drink, was specifically produced for the Japanese market and introduced in October of 1997. Sports and Fitness Nutritional Products. To cater to health conscious individuals with active lifestyles, the IDN Sports Nutrition System offers a comprehensive, flexible program for individuals who desire to optimize performance on an individual basis. The system includes LifePak, OverDrive, a sports supplement licensed by the U.S. Olympic Committee that features antioxidants, B vitamins and chromium chelate, GlycoBar energy bars, and SportaLyte performance drink to help supply the necessary carbohydrates, electrolytes and chelated minerals to optimize performance. Amino Build is a low fat high protein drink mix that is designed to replace nutrients before and after workouts. ProGRAM-16 protein bars are designed to provide nutritional support for individuals seeking optimal performance during high-intensity effort. Health Solutions. IDN products include customized supplementation addressing the specialized interests of health conscious individuals. These supplements include Cartilage Formula which contains an advanced blend of glucosamine to help maintain normal structure and function of healthy joints, Eye Formula which contains significant levels of beta-carotene, vitamins C and E to help maintain the normal structure and function of healthy eyes, and St. John's Wart Complex which provides a balanced formula to support general health and emotional well-being. Botanical Supplements. Botanical supplements are designed for those who seek the benefits of natural herb and plant extracts. These supplements include Botanagar, Botanavox, Botanaflor, Botanazyme, BotanaEase, BotanaGuard, Botanavive and Botaname. Each supplement addresses a range of issues, including: alertness, digestive maintenance, dietary health support, regular sleep habits, weight management and antioxidant support. Sales Aids The Company provides an assortment of sales aids to facilitate the sales of its products. Sales aids include videotapes, promotional clothing, pens, stationery, business cards, brushes, combs, cotton pads, tissues, and other miscellaneous items to help create consumer awareness of the Company and its products. Sales aids are priced at the Company's approximate cost and are not commissionable items (i.e., distributors do not receive commissions on purchases of sales aids). -19- Product Guarantees The Company believes that it is among the most consumer protective companies in the direct selling industry. For 30 days from the date of purchase, the Company's product return policy allows a retail purchaser to return any product to the distributor through whom the product was purchased for a full refund. After 30 days from the date of purchase, the return privilege is in the discretion of the distributor. Because distributors may return unused and resalable products to the Company for a refund of 90% of the purchase price for one year, they are encouraged to provide consumer refunds beyond 30 days. In addition, the product return policy is a material aspect of the success of distributors in developing a retail customer base. The Company's experience with actual product returns has averaged less than 3.5% of annual revenue through 1997. Product Development and Production Product Development Philosophy. The Company is committed to building its brand name and distributor and customer loyalty by selling premium quality, innovative personal care and nutritional products that appeal to broad markets. This commitment is illustrated by the Company's personal care products slogan "All of the Good and None of the Bad" and its nutritional products slogan "Adding Life to Years." The Company's product philosophy is to combine the best of science and nature and to include in each of its products the highest quality ingredients. For example, Nu Skin personal care products do not contain soaps and other harsh cleansers that can dry and irritate skin, undesirable oils such as lanolin, elements known to be irritating and pore clogging, volatile alcohols such as ethyl alcohol, and conditioning agents that leave heavy residues. This philosophy has led to the Company being one of the only personal care companies in Japan to disclose every ingredient to consumers. This philosophy has also led to the Company's commitment to avoid any ingredients in nutritional supplements that are reported to have any long-term addictive or harmful effects, even if short-term effects may be desirable. Independent distributors need to have confidence that they are distributing the best products available in order to have a sense of pride in their association with the Company and to have products that are distinguishable from "off the shelf" products. NSI and the Company are committed to developing and providing quality products that can be sold at an attractive retail price and allow the Company to maintain reasonable profit margins. NSI is also committed to constantly improving its evolving product formulations to incorporate innovative and proven ingredients into its product line. Whereas many consumer product companies develop a formula and stay with that formula for years, and sometimes decades, NSI believes that it must stay current with product and ingredient evolution to maintain its reputation for innovation to retain distributor and consumer attention and enthusiasm. For this reason, NSI continuously evaluates its entire line of products for possible enhancements and improvements. In addition, the Company believes that timely and strategic product introductions are critical to maintaining the growth of independent distribution channels. Distributors become enthusiastic about new products and are generally excited to share new products with their customer base. An expanding product line helps to attract new distributors and generate additional revenues. NSI maintains a laboratory and a staff of approximately 90 individuals involved in product development. NSI also relies on an advisory board comprised of recognized authorities in various disciplines. In addition, NSI and the Company evaluate a significant number of product ideas that are presented by distributors and other outside sources. NSI believes that strategic relationships with certain vendors also provide important access to innovative product concepts. The Company will continue to develop products tailored to appeal to the particular needs of the Company's markets. Historically, one of the reasons for the success of the Nu Skin personal care product lines has been their gender neutral positioning. This product positioning substantially expands the size of the traditional skin and hair care market. NSI's IDN product lines have historically been positioned to be age neutral. However, with a substantial distributor and user base established, the Company believes that it can further increase its market share in both the personal care and the nutritional products categories by introducing age and gender specific products, additional vitamin products targeted to seniors, and personal care products targeted to either men or women. -20- Production. Although the Company is investigating the possibility of manufacturing certain products within specific markets, virtually all of the Company's products are currently sourced through NSI and are produced by manufacturers unaffiliated with NSI. The Company currently has little or no direct contact with these manufacturers. The Company's profit margins and its ability to deliver its existing products on a timely basis are dependent upon the ability of NSI's outside manufacturers to continue to supply products in a timely and cost-efficient manner. Furthermore, the Company's ability to enter new markets and sustain satisfactory levels of sales in each market is dependent in part upon the ability of suitable outside manufacturers to reformulate existing products, if necessary to comply with local regulations or market environments, for introduction into such markets. Finally, the development of additional new products in the future will likewise be dependent in part on the services of suitable outside manufacturers. The Company currently acquires products or ingredients from sole suppliers or suppliers that are considered by the Company to be the superior suppliers of such ingredients. The Company believes that, in the event it is unable to source any products or ingredients from its current suppliers, the Company could produce such products or replace such products or substitute ingredients without great difficulty or prohibitive increases in the cost of goods sold. However, there can be no assurance that the loss of such a supplier would not have a material adverse effect on the Company's business and results of operations. With respect to products purchased by the Company from NSI, NSI currently relies on two unaffiliated manufacturers to produce approximately 70% and 80% of its personal care and nutritional products, respectively. NSI has a written contract with the primary supplier of the Company's personal care products that expires at the end of 2000. An extension to such contract is currently being negotiated. NSI does not currently have a written contract with the primary supplier of the Company's nutritional products. The Company believes that in the event NSI's relationship with any of its key manufacturers is terminated, NSI will be able to find suitable replacement manufacturers. However, there can be no assurance that the loss of either manufacturer would not have a material adverse effect on the Company's business and results of operations. See "Risk Factors--Reliance on and Concentration of Outside Manufacturers." Relationship With NSI As of March 5, 1997, approximately 98% of the combined voting power of the outstanding shares of Common Stock was held by the shareholders of NSI and their affiliates. As a result, when acting as stockholders of the Company, these shareholders of NSI and their affiliates will consider the short-term and long-term impact of all stockholder decisions on the consolidated financial results of NSI and the Company. See "Risk Factors--Relationships with and Reliance on NSI; Potential Conflicts of Interest." In addition, the Company has entered into distribution, trademark/tradename license, licensing and sales, and management services agreements (the "Operating Agreements") with NSI and NSIMG, summary descriptions of which are set forth below. Such summaries are qualified in their entirety by reference to the Operating Agreements in effect and as they may be amended from time to time. In the future the Company may enter into amendments to the Operating Agreements or additional agreements with NSI or NSIMG. The Company is almost completely dependent on the Operating Agreements to conduct its business, and in the event NSI is unable or unwilling to perform its obligations under the Operating Agreements, or terminates the Operating Agreements as provided therein, the Company's business and results of operations will be adversely affected. See "Risk Factors--Relationship with and Reliance on NSI; Potential Conflicts of Interest." The South Korean Operating Agreements differ in various minor ways from the Company's other Operating Agreements. With the exception of the minor modification of certain terms, the Operating Agreements described below will remain in effect following consummation of the NSI Acquisition. Distribution Agreements. The Company has entered into a regional distribution agreement (the "Regional Distribution Agreement") with NSI, through Nu Skin Hong Kong, pursuant to which NSI has granted to the Company the exclusive right to sell and distribute Nu Skin personal care and IDN products and sales aids in the Company's markets. Nu Skin Japan, Nu Skin Taiwan, Nu Skin Korea, Nu Skin Thailand and Nu Skin Philippines have each entered into wholesale distribution agreements (the "Wholesale Distribution Agreements") with Nu Skin Hong Kong, pursuant to which each such Subsidiary has been granted the right to sell and distribute Nu Skin personal care and IDN products in its respective country. The -21- following discussion summarizes the terms of the Regional Distribution Agreement and the Wholesale Distribution Agreements for each of the Subsidiaries, other than the Wholesale Distribution Agreement for Nu Skin Korea, which is discussed below. The Company has the right to purchase any Nu Skin personal care or IDN products, subject to unavailability due to local regulatory requirements. See "--Government Regulation." Purchases are made by submission of a purchase order to NSI, which NSI must accept unless it has insufficient inventory to fill the order. In determining whether it has sufficient inventory to fill a given order, NSI is required to treat the Company on a parity basis with its other affiliates. The prices for products are governed by a price schedule which is subject to change by NSI from time to time upon at least 30 days advance notice. NSI pays ordinary freight and the Company pays handling, excise taxes and customs duties on the products the Company orders. In order to assist NSI in planning its inventory and pricing, the Company is required to provide NSI with certain business plans and reports of its sales and prices to independent distributors. The Company, through its subsidiary Nu Skin Hong Kong, purchases virtually all of its products from NSI. Nu Skin Hong Kong pays for its purchases from NSI under the Regional Distribution Agreement in U.S. dollars, while the other Subsidiaries pay for their purchases from Nu Skin Hong Kong under the Wholesale Distribution Agreements in their local currency. Nu Skin Hong Kong therefore bears significant currency exchange risk as a result of purchases from NSI on behalf of the other Subsidiaries. See "Risk Factors--Currency Risks." The Company is responsible for paying for and obtaining government approvals and registrations necessary for importation of Nu Skin personal care and IDN products into its markets. In addition, the Company is responsible for obtaining any government approvals, including any filings and notifications, necessary for the effectiveness of the Regional Distribution Agreement and the Wholesale Distribution Agreements or for the parties performance thereunder. See "Risk Factors--Government Regulation of Products and Marketing; Import Restrictions." NSI is generally responsible for paying for the research, development and testing of the products sold to the Company, including any product reformulations needed to comply with local regulatory requirements. NSI warrants as to the merchantability of, and its title to, such products. NSI has further indemnified the Company from losses and liability relating to claims arising out of alleged or actual defects in the design, manufacture or content of its products. NSI is required to maintain insurance covering claims arising from the use of its products and to cause each Subsidiary to be a named insured on such insurance policy. See "Risk Factors--Product Liability." The Company is prohibited from selling Nu Skin personal care and IDN products outside of the countries for which it has an exclusive distribution license, except that the Company may sell certain Nu Skin personal care and IDN products to NSI affiliates in Australia and New Zealand. In addition, the Company is prohibited from selling products which directly or indirectly compete with Nu Skin personal care and IDN products in any country without NSI's prior consent, which consent will not be unreasonably withheld or delayed. The Company may sell non-competing products without restriction. The Company may manufacture products which do not compete with Nu Skin personal care and IDN products without restriction but may not manufacture products which compete directly or indirectly with Nu Skin personal care and IDN products without NSI's prior consent, which consent will not be unreasonably withheld or delayed. Any products manufactured by the Company carrying an NSI trademark will be subject to the Trademark/Tradename License Agreements with NSI described below and will require the payment to NSI of certain royalties as set forth therein. If NSI discontinues a product that the Company would like to continue to sell, the Company may elect to manufacture the product itself or through a third party manufacturer unless NSI has a competing product. In this event, NSI has agreed to license the product formulation and any associated trademarks and tradenames to the Company pursuant to the Trademark/Tradename License Agreements described below. When the Company determines to commence operations using its business model in Indonesia, Malaysia, the PRC, Singapore or Vietnam, NSI has agreed under the Regional Distribution Agreement to enter into new Trademark/Tradename License Agreements and Licensing and Sales Agreements substantially similar to those described below. -22- Trademark/Tradename License Agreements. The following discussion summarizes the terms of the Trademark/Tradename License Agreements for each of the Subsidiaries. Pursuant to the Trademark/Tradename License Agreements, NSI has granted to each Subsidiary an exclusive license to use in its market the Nu Skin and IDN trademarks, the individual product trademarks used on Nu Skin personal care and IDN products and any NSI tradenames. Each of the Subsidiaries may thus use the licensed trademarks and tradenames on products and commercial materials not purchased from NSI, including locally sourced products and commercial materials and products and commercial materials manufactured by such Subsidiary and may grant a sub-license, with the consent of NSI, for the licensed trademarks and tradenames in its market. In addition, each Subsidiary has the right to export such products and commercial materials into other Company markets with NSI's consent, which consent shall not be unreasonably withheld or delayed. The Company pays a royalty to NSI for use of the licensed trademarks and tradenames on products, starter and introductory kits and commercial materials not purchased from NSI, including locally sourced products and commercial materials and products and commercial materials manufactured by the Company. The royalty is paid monthly and is equal to 5% of the Company's revenues from such products and commercial materials for such month generally and a total of 8% where NSI owns the formula or has exclusive rights in the subject market for such products or commercial materials. NSI is responsible for securing and maintaining trademark registrations in the territory covered by each Trademark/Tradename Agreement. NSI has agreed to take such actions as the Company may reasonably request to protect its and the Company's rights to the licensed trademarks from infringement and related claims and has indemnified the Company from losses and liability resulting from such claims. Licensing and Sales Agreements. Currently, all distributor agreements are entered into between the distributor and NSI rather than with the Company. Therefore, the Company does not own the distributor lists or the distribution system, the Global Compensation Plan, copyrights and related intangibles. Consequently, each of the Subsidiaries has entered into a Licensing and Sales Agreement with NSI. The following discussion summarizes the terms of the Licensing and Sales Agreement for each of the Subsidiaries, other than the Licensing and Sales Agreement for Nu Skin Korea where the intercompany agreements are modified to comply with local regulations. The Licensing and Sales Agreements include a license to the Company to use the distributor lists, the Global Compensation Plan, know how, distributor system and related intellectual property exclusively in its markets. The Company pays a license fee to NSI of 4% of the Company's revenue from product sales (excluding starter and introductory kits) to NSI distributors for the use of such licensed property. The Company may not grant a sublicense for the licensed property. The Company is required to use the Global Compensation Plan to distribute any products, except as NSI may agree to modify the plan in accordance with local requirements. The Company must comply with all policies implemented by NSI under the Global Compensation Plan. This is necessary to ensure global consistency in NSI's operations. The Company must also employ all NSI policies relating to commissions payable to, and other relationships with, NSI distributors. The Company and the Subsidiaries are contractually obligated to pay a distributor commission expense of 42% of commissionable product sales. The Licensing and Sales Agreements provide that the Company is to satisfy this obligation by paying commissions owed to local distributors. In the event that these commissions exceed 42% of commissionable product sales, the Company is entitled to receive the difference from NSI. In the event that the commissions paid are lower than 42%, the Company must pay the difference to NSI. Under this formulation, the Company's total commission expense is fixed at 42% of commissionable product sales in each country. The 42% figure has been set on the basis of NSI's experience over the past eight years which indicates that actual commissions paid in a given year together with the cost of administering the Global Compensation Plan average approximately 42% of commissionable product sales for such year. In the event that actual commissions payable to distributors from sales in the Company's markets vary from these historical results, whether as a result of changes in distributor behavior or changes to the Global Compensation Plan or in the event that NSI's cost of administering the Global Compensation Plan increases or decreases, the Licensing and Sales Agreements provide that the settlement of distributor commission expense between the Company and NSI may be modified to more accurately reflect actual results. See "Risk Factors--Potential Increase in Distributor Compensation Expense." -23- In addition to payments to local distributors, the Company is generally responsible for distributor support and relations within Japan, Taiwan, Hong Kong, South Korea, Thailand and the Philippines. The Company has agreed to use its best efforts to support the development of NSI's distributor network in its markets by purchasing starter or introductory kits from NSI and selling them to potential NSI distributors. NSI has agreed to take such actions as the Company may reasonably request to protect its and the Company's rights to the property licensed under the Licensing and Sales Agreements from infringement and related claims and has indemnified the Company from losses and liability resulting from such claims. Both NSI and the Company are required to maintain insurance coverage adequate to insure their assets and financial stability. NSI is responsible for ensuring that the property licensed under the Licensing and Sales Agreements complies with local laws and regulations, including direct selling laws. See "Risk Factors--Government Regulation of Direct Selling Activities." Management Services Agreements. The following discussion summarizes the terms of the Management Services Agreements which each of the Subsidiaries have entered into with NSIMG. Pursuant to the Management Services Agreements, NSIMG has agreed to provide a variety of management and support services to each Subsidiary. These services include management, legal, financial, marketing and distributor support/training, public relations, international expansion, human resources, strategic planning, product development and operations administration services. Most of NSI's senior management personnel and most employees who deal with international issues are employees of NSIMG. Generally, the management and support services are provided by employees of NSI and NSIMG acting through NSIMG either (i) on a temporary basis in a specific consulting role or (ii) on a full-time basis in a management position in the country in which the services are required. The Management Services Agreements do not cover the services of many of the Company's executive officers. See "Management--Executive Compensation." General Provisions. The Operating Agreements are each for a term ending on December 31, 2016, and, after December 31, 2001, will be subject to renegotiation in the event that members of the families of, or trusts or foundations established by or for the benefit of the Original Stockholders on a combined basis no longer beneficially own a majority of the combined voting power of the outstanding shares of common stock of the Company or of NSI. Each Operating Agreement is subject to termination by either party in the event of: (i) a material breach by the other party which remains uncured for a period of 60 days after notice thereof; (ii) the bankruptcy or insolvency of the other party; or (iii) entry of a judgment by a court of competent jurisdiction against the other party in excess of $25,000,000. Each Operating Agreement to which NSI is a party and each Operating Agreement to which NSIMG is a party is further subject to termination by NSI or NSIMG, respectively, upon 30 days notice in the event of a change of control of the Subsidiary party thereto and by such Subsidiary upon 30 days notice in the event of a change of control of NSI or NSIMG, respectively. Each Operating Agreement provides that neither party may assign its rights thereunder without the consent of the other party. Each Operating Agreement is governed by Utah law. Any dispute arising under an Operating Agreement is to be settled by arbitration conducted in Utah in accordance with the applicable rules of the American Arbitration Association, as supplemented by the commercial arbitration procedures for international commercial arbitration. Mutual Indemnification Agreement. The Company and NSI have entered into a mutual indemnification agreement pursuant to which NSI has agreed to indemnify the Company for certain claims, losses and liabilities relating to the operations of the Subsidiaries prior to the Reorganization and the Company has agreed to indemnify NSI for certain claims, losses and liabilities relating to the operations of the Subsidiaries after the Reorganization. Competition Personal Care and Nutritional Products. The markets for personal care and nutritional products are large and intensely competitive. The Company competes directly with companies that manufacture and market personal care and nutritional products in each of the Company's product categories and product lines. The Company competes with other companies in the personal care and nutritional products industry by emphasizing the value and premium quality of the Company's products and the convenience of the Company's distribution system. Many of the Company's competitors have much -24- greater name recognition and financial resources than the Company. In addition, personal care and nutritional products can be purchased in a wide variety of channels of distribution. While the Company believes that consumers appreciate the convenience of ordering products from home through a sales person or through a catalog, the buying habits of many consumers accustomed to purchasing products through traditional retail channels are difficult to change. The Company's product offerings in each product category are also relatively small compared to the wide variety of products offered by many other personal care and nutritional product companies. There can be no assurance that the Company's business and results of operations will not be affected materially by market conditions and competition in the future. Network Marketing Companies. The Company also competes with other direct selling organizations, some of which have a longer operating history and higher visibility, name recognition and financial resources. The leading network marketing company in the Company's existing markets is Amway Corporation and its affiliates. The Company competes for new distributors on the basis of the Global Compensation Plan and its premium quality products. Management envisions the entry of many more direct selling organizations into the marketplace as this channel of distribution expands over the next several years. The Company has been advised that certain large, well-financed corporations are planning to launch direct selling enterprises which will compete with the Company in certain of its product lines. There can be no assurance that the Company will be able to successfully meet the challenges posed by this increased competition. See "Risk Factors--Competition." Government Regulation Direct Selling Activities. Direct selling activities are regulated by various governmental agencies. These laws and regulations are generally intended to prevent fraudulent or deceptive schemes, often referred to as "pyramid" or "chain sales" schemes, that promise quick rewards for little or no effort, require high entry costs, use high pressure recruiting methods and/or do not involve legitimate products. In Japan, the Company's distribution system is regulated under the "Door-to-Door" Sales Law, which requires the submission of specific information concerning the Company's business and products and which provides certain cancellation and cooling-off rights for consumers and new distributors. In Taiwan, the Fair Trade Law (and the Enforcement Rules and Supervisory Regulations of Multi-Level Sales) requires the Company to comply with registration procedures and also provides distributors with certain rights regarding cooling-off periods and product returns. The Company also complies with South Korea's strict Door-to-Door Sales Act, which requires, among other things, the regular reporting of revenue, the registration of distributors together with the issuance of a registration card, and the maintaining of a current distributor registry. This law also limits the amount of sponsoring bonuses that a registered multi-level marketing company can pay to its distributors to 35% of revenue in a given month. In Thailand and the Philippines, currently there are no laws (other than general fair trade laws) directly regulating direct selling or multi-level marketing activities. See "Risk Factors--Potential Effects of Adverse Publicity" and "--Government Regulation of Direct Selling Activities." Based on research conducted in opening its existing markets (including assistance from local counsel), the nature and scope of inquiries from government regulatory authorities and the Company's history of operations in such markets to date, the Company believes that its method of distribution is in compliance in all material respects with the laws and regulations relating to direct selling activities of the countries in which the Company currently operates. Even though management believes that laws governing direct selling are generally becoming more permissive in certain Asian countries, many countries, including Singapore, one of the Company's potential markets, currently have laws in place that would prohibit the Company and NSI from conducting business in such markets. There can be no assurance that the Company will be allowed to conduct business in each of the new markets or continue to conduct business in each of its existing markets licensed from NSI. See "Risk Factors--Entering New Markets." Regulation of Products and Marketing. The Company and NSI are subject to or affected by extensive governmental regulations not specifically addressed to network marketing. Such regulations govern, among other things, (i) product formulation, labeling, packaging and importation, (ii) product claims and advertising, whether made by the Company, NSI or NSI distributors, (iii) fair trade and distributor practices, (iv) taxes, transfer pricing and similar regulations that affect foreign taxable income and customs duties, and (v) regulations governing foreign companies generally. -25- The Japanese MOHW requires the Company to possess an import business license and to register each personal care product imported into Japan. Packaging and labeling requirements are also specified. The Company has had to reformulate many products to satisfy MOHW regulations. In Japan, nutritional foods, drugs and quasi-drugs are all strictly regulated. The chief concern involves the types of claims and representations that can be made regarding the efficacy of nutritional products. The Company's successful introduction of IDN nutritional supplements in Japan was achieved by utilizing the combined efforts of NSI's technical staff as well as external consultants. In Taiwan, all "medicated" cosmetic and pharmaceutical products require registration. Non-medicated cosmetic products, such as shampoo and hair conditioner, require no registration. In Hong Kong, cosmetic products not classified as "drugs" nor as "pharmaceutical products" are not subject to statutory registrations, packaging and labeling requirements apart from the Trade Descriptions Ordinance. In Macau, "pharmaceutical" products are strictly regulated; general products are not subject to registration requirements. In South Korea, the Company is subject to and has obtained the mandatory certificate of confirmation as a qualified importer of cosmetics under the Pharmaceutical Affairs Law as well as additional product approvals for each of the 45 categories of cosmetic products which it imports. Each new cosmetic product undergoes a 60-day post-customs inspection where, in addition to compliance with ingredient requirements, each product is inspected for compliance with South Korean labeling requirements. In Thailand, personal care products are regulated by the Food and Drug Association, and all of the initial Nu Skin personal care products to be introduced in Thailand have qualified for simplified registration procedures under Thai law. In the Philippines, personal care products are regulated by the Bureau of Food and Drug, and all of the initial NSI personal care products to be introduced in the Philippines have qualified for simplified registration procedures under Philippine law. Regulation of Potential Markets. Each of the proposed new markets will present additional unique difficulties and challenges. The PRC, for example, has proven to be a particularly difficult market for foreign corporations due to its extensive government regulation and the historical political tenets, and no assurance can be given that the Company will be able to establish operations in the PRC. The Company believes that entering the PRC may require the successful establishment of a joint venture enterprise with a Chinese partner and the establishment of a local manufacturing presence. These initiatives would likely require a significant investment over time by the Company. The Company believes that the PRC national regulatory agency responsible for direct selling periodically reviews the regulation of multi-level marketing. Management is aware of recent media reports in the PRC reporting an increasing desire on the part of senior government officers to curtail or even abolish direct selling and multi-level marketing activities. These views may lead to changes in applicable regulations. The Company believes that PRC regulators are currently not issuing direct selling or multi-level marketing licenses and may take action restricting currently licensed direct selling businesses. The Company is actively working on these and other issues including joint ventures and potential marketing alternatives related to possible Nu Skin operations in the PRC. It is not known when or whether the Company will be able to implement in the PRC business models consistent with those used by the Company in other markets. The Company will likely have to apply for licenses on a province by province basis, and the repatriation of the Company's profits will be subject to restrictions on currency conversion and the fluctuations of the government controlled exchange rate. In addition, because distribution systems in the PRC are greatly fragmented, the Company may be forced to use business models significantly different from those used by the Company in more developed countries. The lack of a comprehensive legal system, the uncertainties of enforcement of existing legislation and laws, and potential revisions of existing laws could have an adverse effect on the Company's proposed business in the PRC. See "Risk Factors--Entering New Markets." The other potential new markets also present significant regulatory, political and economic obstacles to the Company. In Singapore, for example, network marketing is currently illegal and is not permitted under any circumstances. Although the Company believes that this restriction will eventually be relaxed or repealed, no assurance can be given that such regulation will not remain in place and that the Company will not be permanently prevented from initiating sales in -26- Singapore. In addition, Malaysia has governmental guidelines that have the effect of limiting foreign ownership of direct selling companies operating in Malaysia to no more than 30%. There can be no assurance that the Company will be able to properly structure Malaysian operations to comply with this policy. In October of 1995, the Company's business permit applications were denied by the Malaysian government as a result of activities by certain NSI distributors. Therefore, the Company believes that although significant opportunities exist to expand its operations into new markets, there can be no assurance that these or other difficulties will not prevent the Company from realizing the benefits of this opportunity. Other Regulatory Issues. As a U.S. entity operating through subsidiaries in foreign jurisdictions, the Company is subject to foreign exchange control and transfer pricing laws that regulate the flow of funds between the Subsidiaries and the Company as well as the flow of funds to NSI for product purchases, management services, and contractual obligations such as the payment of distributor commissions. In South Korea, in particular, the Company has come under the scrutiny of regulators because of the manner in which the Company and Nu Skin Korea implement the Global Compensation Plan. Pursuant to the Global Compensation Plan, Nu Skin Korea currently pays commissions to distributors in South Korea on both their local and foreign product sales. Similarly, commissions on product sales in South Korea by other distributors are paid by their local NSI affiliate. The Company believes that it operates in compliance with all applicable foreign exchange control and transfer pricing laws. However, there can be no assurance that the Company will continue to be found to be operating in compliance with foreign exchange control and transfer pricing laws, or that such laws will not be modified, which, as a result, may require changes in the Company's operating procedures. As is the case with most companies which operate in the Company's product segment, NSI and the Company have from time to time received inquiries from various government regulatory authorities regarding the nature of their businesses and other issues such as compliance with local direct selling, customs, taxation, foreign exchange control, securities and other laws. Although to date none of these inquiries has resulted in a finding materially adverse to the Company or NSI, adverse publicity resulting from inquiries into NSI's operations by certain government agencies in the early 1990's, stemming in part out of inappropriate product and earnings claims by distributors, materially adversely affected NSI's business and results of operations. There can be no assurance that the Company or NSI will not face similar inquiries in the future, which, either as a result of findings adverse to the Company or NSI or as a result of adverse publicity resulting from the instigation of such inquiries, could have a material adverse effect on the Company's business and results of operations. See "Risk Factors--Potential Effects of Adverse Publicity." The Subsidiaries are periodically subject to reviews and audits by various governmental agencies, particularly in new markets, where the Company has experienced high rates of growth. In early 1997, the South Korean Ministry of Trade, Industry and Energy commenced an examination of the largest foreign and domestic owned network marketing companies in South Korea, including Nu Skin Korea. The purposes of the examination were stated to be to monitor how companies are operating and to audit current business practices. In addition, Nu Skin Korea has been subject to an audit by the South Korean Customs Service. Management believes that this audit was precipitated largely as a result of Nu Skin Korea's rapid growth and its position as the largest importer of cosmetics and personal care products in South Korea as well as by recent South Korean trade imbalances. The Customs Service has reviewed a broad range of issues relating to the operations of Nu Skin Korea, with a focus on reviewing customs valuation issues and intercompany payments. The Customs Service resolved certain issues related to its audit without imposing sanctions. The intercompany payment issue was referred to various other government agencies, which have also recently concluded their reviews and found no wrong-doing and imposed no fines, sanctions or other restrictions. The import valuation issues, which management considers to be routine in light of the Company's extensive import and export activities, were referred to the valuation division of the Customs Service. See "Risk Factors--Potential Negative Impact of Distributor Actions." Management believes that other major importers of cosmetic products and foreign-owned direct selling companies have also been the focus of regulatory reviews by South Korean authorities. Businesses which are more than 50% owned by non-citizens are not permitted to operate in Thailand unless they have an Alien Business Permit, which is frequently difficult to obtain. The Company is currently operating under the Treaty of Amity and Economic Relations between Thailand and the United States (the "Treaty of Amity"). Under the Treaty of Amity, -27- an Alien Business Permit is not required if a Thailand business is owned by an entity organized in the United States, a majority of whose owners are U.S. citizens or entities. From time to time, it has been reported that certain Thailand government officials have considered supporting the termination of the Treaty of Amity. The Company could face particular difficulties in continuing operations in Thailand if the Treaty of Amity were terminated and the Company were forced to obtain an Alien Business Permit. Based on the Company's and NSI's experience and research (including assistance from counsel) and the nature and scope of inquiries from government regulatory authorities, the Company and NSI believe that they are in material compliance with all regulations applicable to them. Despite this belief, either the Company or NSI could be found not to be in material compliance with existing regulations as a result of, among other things, the considerable interpretative and enforcement discretion given to regulators or misconduct by independent distributors. In 1994, NSI and three of its distributors entered into a consent decree with the Federal Trade Commission (the "FTC") with respect to its investigation of certain product claims and distributor practices, pursuant to which NSI paid approximately $1 million to settle the FTC investigation. In August 1997, NSI reached a settlement with the FTC with respect to certain product claims and its compliance with the 1994 consent decree, pursuant to which settlement NSI paid $1.5 million to the FTC. During 1997, NSI also voluntarily agreed to recall and rewrite virtually all of its sales and marketing materials to address FTC concerns. In February 1998, the State of Pennsylvania filed a lawsuit against NSI and one of its affiliates Big Planet, Inc., alleging violations of Pennsylvania law. In early March 1998, NSI and Big Planet agreed to suspend for 30 days all sales and recruitment efforts related to Big Planet's potential electricity marketing program. Big Planet also volunteered certain other restrictions on its business. NSI's primary business of distributing personal care and nutritional products was unaffected by the lawsuit. These events were reported in certain media. Any assertion or determination that either the Company, NSI or any NSI distributors are not in compliance with existing laws or regulations could have a material adverse effect on the Company's business and results of operations. In addition, in any country or jurisdiction, the adoption of new laws or regulations or changes in the interpretation of existing laws or regulations could generate negative publicity and/or have a material adverse effect on the Company's business and results of operations. The Company cannot determine the effect, if any, that future governmental regulations or administrative orders may have on the Company's business and results of operations. Moreover, governmental regulations in countries where the Company plans to commence or expand operations may prevent, delay or limit market entry of certain products or require the reformulation of such products. Regulatory action, whether or not it results in a final determination adverse to the Company or NSI, has the potential to create negative publicity, with detrimental effects on the motivation and recruitment of distributors and, consequently, on the Company's sales and earnings. See "Risk Factors--Potential Effects of Adverse Publicity" and "--Entering New Markets." Employees As of December 31, 1997, the Company had approximately 1,000 full-time and part-time employees. None of the employees is represented by a union or other collective bargaining group. The Company believes its relationship with its employees is good, and does not currently foresee a shortage in qualified personnel needed to operate the business. Each Subsidiary is directed by an experienced manager. Risk Factors There are certain significant risks facing the Company, many of which are substantial in nature. Stockholders and prospective stockholders in the Company should consider carefully the following risks and information in conjunction with the other information contained herein. The risk factors relate to the Company's business prior to the contemplated NSI Acquisition. Certain of these factors may be impacted by the proposed NSI Acquisition; however, no assurance can be given that the NSI Acquisition will be consummated. See "Recent Developments." Reliance Upon Independent Distributors of NSI. The Company distributes its products exclusively through independent distributors who have contracted directly with NSI to become distributors. Consequently, the Company does -28- not contract directly with distributors but licenses its distribution system and distributor force from NSI. Distributor agreements with NSI are voluntarily terminable by distributors at any time. The Company's revenue is directly dependent upon the efforts of these independent distributors, and any growth in future sales volume will require an increase in the productivity of these distributors and/or growth in the total number of distributors. As is typical in the direct selling industry, there is turnover in distributors from year to year, which requires the sponsoring and training of new distributors by existing distributors to maintain or increase the overall distributor force and motivate new and existing distributors. The Company experiences seasonal decreases in distributor sponsoring and product sales in some of the countries in which the Company operates because of local holidays and customary vacation periods. The size of the distribution force can also be particularly impacted by general economic and business conditions and a number of intangible factors such as adverse publicity regarding the Company or NSI, or the public's perception of the Company's products, product ingredients, NSI's distributors or direct selling businesses in general. Historically, the Company has experienced periodic fluctuations in the level of distributor sponsorship (as measured by distributor applications). However, because of the number of factors that impact the sponsoring of new distributors, and the fact that the Company has little control over the level of sponsorship of new distributors, the Company cannot predict the timing or degree of those fluctuations. There can be no assurance that the number or productivity of the Company's distributors will be sustained at current levels or increased in the future. In addition, the number of distributors as a percentage of the population in a given country or market could theoretically reach levels that become difficult to exceed due to the finite number of persons inclined to pursue a direct selling business opportunity. This is of particular concern in Taiwan, where industry sources have estimated that up to 10% of the population is already involved in some form of direct selling. Since distributor agreements are entered into between NSI and distributors, all of the distributors who generate revenue for the Company are distributors of NSI. See "--Relationship with and Reliance on NSI; Potential Conflicts of Interest." Because distributors are independent contractors of NSI, neither NSI nor the Company is in a position to provide the same level of direction, motivation and oversight as either would with respect to its own employees. The Company relies on NSI to enforce distributors policies and procedures. Although NSI has a compliance department responsible for the enforcement of the policies and procedures that govern distributor conduct, it can be difficult to enforce these policies and procedures because of the large number of distributors and their independent status, as well as the impact of regulations in certain countries that limit the ability of NSI and the Company to monitor and control the sales practices of distributors. Currency Risks. The Company's foreign-derived sales and selling, general and administrative expenses are converted to U.S. dollars for reporting purposes. Consequently, the Company's reported earnings are significantly impacted by changes in currency exchange rates, generally increasing with a weakening dollar and decreasing with a strengthening dollar. In addition, the Company purchases inventory from NSI in U.S. dollars and assumes currency exchange rate risk with respect to such purchases. Local currency in Japan, Taiwan, Hong Kong, South Korea, Thailand and the Philippines is generally used to settle non-inventory transactions with NSI. Given the uncertainty of the extent of exchange rate fluctuations, the Company cannot estimate the effect of these fluctuations on its future business, product pricing, results of operations or financial condition. However, because nearly all of the Company's revenue is realized in local currencies and the majority of its cost of sales is denominated in U.S. dollars, the Company's gross profits will be positively affected by a weakening in the U.S. dollar and will be negatively affected by a strengthening in the U.S. dollar. The Company believes that a variety of complex factors impact the value of local currencies relative to the U.S. dollar including, without limitation, interest rates, monetary policies, political environments, and relative economic strengths. The Company has been subject to exceptionally high volatility in currency exchange rates in certain markets during 1997. In order to partially offset the anticipated effect of these currency fluctuations, the Company implemented a price increase on certain of its products of between 5% and 9% on average in 1997. There can be no assurance that future currency fluctuations will not result in similar concerns or adversely affect the performance of the price of the Class A Common Stock. Although the Company tries to reduce its exposure to fluctuations in foreign exchange rates by using hedging transactions, such transactions may not entirely offset the impact of currency fluctuations. Accordingly, in the face of a strengthening of the U.S. dollar, the Company's earnings will be adversely affected. The Company does not use hedging transactions for trading or speculative purposes. See "Management's Discussion and Analysis of Financial -29- Condition and Results of Operations," incorporated herein by reference to the Company's 1997 Annual Report, sections of which are filed herewith as Exhibit 13--Currency Fluctuation and Exchange Rate Information." Risks Related to the Proposed NSI Acquisition. The Company believes that the proposed NSI Acquisition will offer opportunities for long-term efficiencies in operations that should positively affect future results of the combined operations of the Company and the Acquired Entities. However, no assurances can be given whether or when such efficiencies will be realized. In addition, the combined companies will be more complex and diverse than the Company individually, and the combination and continued operation of their distinct business operations will present difficult challenges for the Company's management due to the increased time and resources required in the management effort. While management and the Board of Directors of the Company believe that the combination can be effected in a manner which will increase the value of the Company and the Acquired Entities, no assurance can given that such realization of value will be achieved. See "Management's Discussion and Analysis of Financial Condition and Results of Operations," incorporated herein by reference to the Company's 1997 Annual Report, sections of which are filed herewith as Exhibit 13. Although the parties to the NSI Acquisition have entered into definitive agreements, the closing of the NSI Acquisition is subject to the timely satisfaction of certain conditions contained in the Acquisition Agreement. Although the Company currently expects that such closing conditions will be satisfied or waived, there can be no assurance that the closing of the NSI Acquisition will occur. Such conditions include, among others, the receipt of an opinion from the Company's independent public accountants with respect to certain tax matters of the NSI Acquisition, the receipt of all necessary consents and approvals from governmental officials and other third parties and the absence of any material adverse change in the business or operations of the Acquired Entities. Potential Effects of Adverse Publicity. The size of the distribution force and the results of the Company's operations can be particularly impacted by adverse publicity regarding the Company or NSI, or their competitors, including publicity regarding the legality of network marketing, the quality of the Company's products and product ingredients or those of its competitors, regulatory investigations of the Company or the Company's competitors and their products, distributor actions and the public's perception of NSI's distributors and direct selling businesses generally. In 1991 and 1992, NSI was the subject of investigations by various regulatory agencies of eight states. All of the investigations were concluded satisfactorily. However, the publicity associated with the investigations resulted in a material adverse impact on NSI's results of operations. The denial by the Malaysian government in 1995 of the Company's business permit applications due to distributor actions resulted in adverse publicity for the Company. See"--Potential Negative Impact of Distributor Actions." In South Korea, publicity generated by a coalition of consumer groups targeted at a competitor of the Company negatively impacted the Company's operations in 1997. In addition, the South Korean government and certain consumer and trade organizations have expressed concerns which have attracted media attention regarding South Korean consumption of luxury and foreign products, in general. The Company believes that the adverse publicity resulting from these claims and media campaigns has adversely affected and may continue to adversely affect the direct selling industry and the Company's South Korean operations. See "--Seasonality and Cyclicality; Variations in Operating Results." The State of Pennsylvania recently filed an action against NSI for alleged violations of Pennsylvania law relating to activities of Nu Skin distributors promoting a business called Big Planet. The filing of the action precipitated certain negative media coverage just may have an impact on the operations of the Company and its affiliates. There can be no assurance that the Company will not be subject to adverse publicity in the future as a result of regulatory investigations or actions, whether of the Company or its competitors, distributor actions, actions of competitors or other factors, or that such adverse publicity will not have a material adverse effect on the Company's business or results of operations. See "--Government Regulation of Direct Selling Activities," "--Government Regulation of Products and Marketing; Import Restrictions," "--Other Regulatory Issues" and "--Entering New Markets." Potential Negative Impact of Distributor Actions. Distributor actions can negatively impact the Company and its products. From time to time, the Company receives inquiries from regulatory agencies precipitated by distributor actions. For example, in October 1995, the Company's business permit applications were denied by the Malaysian government as the result of activities by certain NSI distributors before required government approvals could be secured. NSI subsequently -30- terminated the distributorship rights of some of the distributors involved and elected to withdraw from the Malaysian market for a period of time. The denial by the Malaysian government of the Company's business permit applications resulted in adverse publicity for the Company. See "--Other Regulatory Issues." Distributor activities in other countries in which the Company has not commenced operations may similarly result in an inability to secure, or delay in securing required regulatory and business permits. See "Business--New Market Opportunities." In addition, the publicity which can result from a variety of potential distributor activities such as inappropriate earnings claims, product representations or improper importation of Nu Skin products from other markets, can make the sponsoring and retaining of distributors more difficult, thereby negatively impacting sales. See "--Potential Effects of Adverse Publicity." Furthermore, the Company's business and results of operations could be adversely affected if NSI terminates a significant number of distributors or certain distributors who play a key role in the Company's distribution system. There can be no assurance that these or other distributor actions will not have a material adverse effect on the Company's business or results of operations. The recent action filed by the State of Pennsylvania against the Company resulted from improper distributor actions. See "--Potential Effects of Adverse Publicity." Seasonality and Cyclicality; Variations in Operating Results. While neither seasonal nor cyclical variations have materially affected the Company's results of operations to date, the Company believes that its rapid growth may have overshadowed these factors. Accordingly, there can be no assurance that seasonal or cyclical variations will not materially adversely affect the Company's results of operations in the future. The direct selling industry in Asia is impacted by certain seasonal trends such as major cultural events and vacation patterns. For example, sales are generally affected by local New Year celebrations in Japan, Taiwan, Hong Kong, South Korea and Thailand, which occur in the Company's first quarter. Management believes that direct selling in Japan is also generally negatively impacted during August, when many individuals traditionally take vacations. Generally, the Company has experienced rapid revenue growth in each new market from the commencement of operations. In Japan, Taiwan and Hong Kong, the initial rapid revenue growth was followed by a short period of stable or declining revenue followed by renewed growth fueled by new product introductions, an increase in the number of active distributors and increased distributor productivity. The Company's operations in South Korea experienced a significant decline in 1997 which was due in part to a business cycle common to new markets opened by the Company but which was due primarily to general economic turmoil and adverse business conditions. See "--Potential Effects of Adverse Publicity." An additional factor which the Company believes has contributed to revenue decline in South Korea is the focus of key distributors on other recently-opened markets, including Thailand. In addition, the Company may experience variations in its results of operations, on a quarterly basis as new products are introduced and new markets are opened. There can be no assurance that current revenue and productivity trends will be maintained in any of these markets or that future results of operations will follow historical performance. Government Regulation of Direct Selling Activities. Direct selling activities are regulated by various governmental agencies. These laws and regulations are generally intended to prevent fraudulent or deceptive schemes, often referred to as "pyramid" or "chain sales" schemes, that promise quick rewards for little or no effort, require high entry costs, use high pressure recruiting methods and/or do not involve legitimate products. In Japan, the Company's distribution system is regulated under the "Door-to-Door" Sales Law, which requires the submission of specific information concerning the Company's business and products and which provides certain cancellation and cooling-off rights for consumers and new distributors. Management has been advised by counsel that in some respects Japanese laws are becoming more restrictive with respect to direct selling in Japan. In Taiwan, the Fair Trade Law (and the Enforcement Rules and Supervisory Regulations of Multi-Level Sales) requires the Company to comply with registration procedures and also provides distributors with certain rights regarding cooling-off periods and product returns. The Company also complies with South Korea's strict Door-to-Door Sales Act, which requires, among other things, the regular reporting of revenue, the registration of distributors together with the issuance of a registration card, and the maintaining of a current distributor registry. This law also limits the amount of commissions that a registered multi-level marketing company can -31- pay to its distributors to 35% of revenue in a given month. In Thailand and the Philippines, general fair trade laws impact direct selling and multi-level marketing activities. Based on research conducted in opening its existing markets (including assistance from local counsel), the nature and scope of inquiries from government regulatory authorities and the Company's history of operations in such markets to date, the Company believes that its method of distribution is in compliance in all material respects with the laws and regulations relating to direct selling activities of all of the countries in which the Company currently operates. Many countries, however, including Singapore, one of the Company's potential markets, currently have laws in place that would prohibit the Company and NSI from conducting business in such markets. There can be no assurance that the Company will be allowed to conduct business in each of the new markets or continue to conduct business in each of its existing markets licensed from NSI. See "--Entering New Markets." Government Regulation of Products and Marketing; Import Restrictions. The Company and NSI are subject to or affected by extensive governmental regulations not specifically addressed to network marketing. Such regulations govern, among other things, (i) product formulation, labeling, packaging and importation, (ii) product claims and advertising, whether made by the Company, NSI or NSI distributors, (iii) fair trade and distributor practices, (iv) taxes, transfer pricing and similar regulations that affect foreign taxable income and customs duties, and (v) regulations governing foreign companies generally. With the exception of a small percentage of revenues in Japan, virtually all of the Company's sales historically have been derived from products purchased from NSI. All of those products historically have been imported into the countries in which they were ultimately sold. The countries in which the Company currently conducts business impose various legal restrictions on imports. In Japan, the Japanese Ministry of Health and Welfare ("MOHW") requires the Company to possess an import business license and to register each personal care product imported into the country. Packaging and labeling requirements are also specified. The Company has had to reformulate many products to satisfy MOHW regulations. In Japan, nutritional foods, drugs and quasi-drugs are all strictly regulated. The chief concern involves the types of claims and representations that can be made regarding the efficacy of nutritional products. In Taiwan, all "medicated" cosmetic and pharmaceutical products require registration. In Hong Kong and Macau, "pharmaceutical" products are strictly regulated. In South Korea, the Company is subject to and has obtained the mandatory certificate of confirmation as a qualified importer of cosmetics under the Pharmaceutical Affairs Law as well as additional product approvals for each of the 45 categories of cosmetic products which it imports. Each new cosmetic product undergoes a 60-day post-customs inspection during which, in addition to compliance with ingredient requirements, each product is inspected for compliance with South Korean labeling requirements. In Thailand, personal care products are regulated by the Food and Drug Association and the Ministry of Public Health and all of the Nu Skin personal care products introduced in this market have qualified for simplified approval procedures under Thai law. In the Philippines, Nu Skin products are regulated by the Bureau of Food and Drug and all products introduced in this market have been registered. There can be no assurance that these or other applicable regulations will not prevent the Company from introducing new products into its markets or require the reformulation of existing products. The Company has not experienced any difficulty maintaining its import licenses but has experienced complications regarding health and safety and food and drug regulations for nutritional products. Many products require reformulation to comply with local requirements. In addition, new regulations could be adopted or any of the existing regulations could be changed at any time in a manner that could have a material adverse effect on the Company's business and results of operations. Duties on imports are a component of national trade and economic policy and could be changed in a manner that would be materially adverse to the Company's sales and its competitive position compared to locally-produced goods, in particular in countries such as Taiwan, where the Company's products are already subject to high customs duties. In addition, import restrictions in certain countries and jurisdictions limit the Company's ability to import products from NSI. In some jurisdictions, such as the PRC, regulators may prevent the importation of Nu Skin and IDN products altogether. Present or future health and safety or food and drug regulations could delay or prevent the introduction of new products into a given country or marketplace or suspend or prohibit the sale of existing products in such country or marketplace. -32- Other Regulatory Issues. As a U.S. entity operating through subsidiaries in foreign jurisdictions, the Company is subject to foreign exchange control and transfer pricing laws that regulate the flow of funds between the Subsidiaries and the Company, as well as the flow of funds to NSI for product purchases, management services and contractual obligations such as payment of distributor commissions. The Company believes that it operates in compliance with all applicable customs, foreign exchange control and transfer pricing laws. However, there can be no assurance that the Company will continue to be found to be operating in compliance with foreign customs, exchange control and transfer pricing laws, or that such laws will not be modified, which, as a result, may require changes in the Company's operating procedures. As is the case with most network marketing companies, NSI and the Company have from time to time received inquiries from various government regulatory authorities regarding the nature of their business and other issues such as compliance with local business opportunity and securities laws. Although to date none of these inquiries has resulted in a finding materially adverse to the Company or NSI, adverse publicity resulting from inquiries into NSI operations by certain government agencies in the early 1990's, stemming in part out of inappropriate product and earnings claims by distributors, materially adversely affected NSI's business and results of operations. There can be no assurance that the Company or NSI will not face similar inquiries in the future which, either as a result of findings adverse to the Company or NSI or as a result of adverse publicity resulting from the instigation of such inquiries, could have a material adverse effect on the Company's business and results of operations. See "--Potential Effects of Adverse Publicity." The Subsidiaries are periodically subject to reviews and audits by various governmental agencies, particularly in new markets, where the Company has experienced high rates of growth. Recently, the South Korean Ministry of Trade, Industry and Energy commenced an examination of the largest foreign and domestic owned network marketing companies in South Korea, including Nu Skin Korea. The purposes of the examination were stated to be to monitor how companies are operating and to audit current business practices. In addition, Nu Skin Korea has been subject to an audit by the South Korean Customs Service. Management believes that this audit was precipitated largely as a result of Nu Skin Korea's rapid growth and its position as the largest importer of cosmetics and personal care products in South Korea as well as by recent South Korean trade imbalances. The Customs Service reviewed a broad range of issues relating to the operations of Nu Skin Korea, with a focus on reviewing customs valuation issues and intercompany payments. Recently, the Customs Service has resolved certain issues related to its audit without imposing sanctions. The intercompany payment issue was referred to various other government agencies which have also recently concluded their reviews and found no wrong-doing and imposed no fines, sanctions or other restrictions. The import valuation issues, which management considers to be routine in light of the Company's extensive import and export activities, were referred to the valuation division of the Customs Service. The Company continues to believe that its actions have been in compliance in all material respects with relevant regulations. See "--Potential Negative Impact of Distributor Actions." Management believes that other major importers of cosmetic products are also the focus of regulatory reviews by South Korean authorities. Businesses which are more than 50% owned by non-citizens are not permitted to operate in Thailand unless they have an Alien Business Permit, which is frequently difficult to obtain. The Company is currently operating under the Treaty of Amity and Economic Relations between Thailand and the United States (the "Treaty of Amity"). Under the Treaty of Amity, an Alien Business Permit is not required if a Thailand business is owned by an entity organized in the United States, a majority of whose owners are U.S. citizens or entities. From time to time, it has been reported that certain Thailand government officials have considered supporting the termination of the Treaty of Amity. There can be no assurance that, if the Treaty of Amity were terminated, the Company would be able to obtain an Alien Business Permit and continue operations in Thailand. Based on the Company's and NSI's experience and research (including assistance from counsel) and the nature and scope of inquiries from government regulatory authorities, the Company believes that it is in material compliance with all regulations applicable to the Company. Despite this belief, either the Company or NSI could be found not to be in material compliance with existing regulations as a result of, among other things, the considerable interpretative and enforcement discretion given to regulators or misconduct by independent distributors. In 1994, NSI and three of its distributors entered into a consent decree with the United States Federal Trade Commission (the "FTC") with respect to its investigation of certain product claims and distributor practices, pursuant to which NSI paid approximately $1 million to settle the FTC -33- investigation. In August 1997, NSI reached a settlement with the FTC with respect to certain product claims and its compliance with the 1994 consent decree pursuant to which settlement NSI paid $1.5 million to the FTC. In connection with the August 1997 settlement, NSI also voluntarily agreed to recall and rewrite virtually all of its sales and marketing materials to address FTC concerns. In February 1998, the State of Pennsylvania filed a lawsuit against NSI and one of its affiliates Big Planet, Inc., alleging violations of Pennsylvania law. In early March 1998, NSI and Big Planet agreed to suspend for 30 days all sales and recruitment efforts related to Big Planet's potential electricity marketing program. Big Planet also volunteered certain other restrictions on its business. NSI's primary business of distributing personal care and nutritional products was unaffected by the lawsuit. These events were reported in certain media. Even though neither the Company nor the Subsidiaries has encountered similar regulatory concerns, there can be no assurances that the Company and the Subsidiaries will not be subject to similar inquiries and regulatory investigations or disputes and the effects of any adverse publicity resulting therefrom. Any assertion or determination that either the Company, NSI or any NSI distributors are not in compliance with existing laws or regulations could potentially have a material adverse effect on the Company's business and results of operations. In addition, in any country or jurisdiction, the adoption of new laws or regulations or changes in the interpretation of existing laws or regulations could generate negative publicity and/or have a material adverse effect on the Company's business and results of operations. The Company cannot determine the effect, if any, that future governmental regulations or administrative orders may have on the Company's business and results of operations. Moreover, governmental regulations in countries where the Company plans to commence or expand operations may prevent, delay or limit market entry of certain products or require the reformulation of such products. Regulatory action, whether or not it results in a final determination adverse to the Company or NSI, has the potential to create negative publicity, with detrimental effects on the motivation and recruitment of distributors and, consequently, on the Company's sales and earnings. See "--Potential Effects of Adverse Publicity," "--Entering New Markets" and "Business--Government Regulation--Regulation of Products and Marketing." Reliance on Certain Distributors; Potential Divergence of Interests between Distributors and the Company. The Global Compensation Plan allows distributors to sponsor new distributors. The sponsoring of new distributors creates multiple distributor levels in the network marketing structure. Sponsored distributors are referred to as "downline" distributors within the sponsoring distributor's "downline network." If downline distributors also sponsor new distributors, additional levels of downline distributors are created, with the new downline distributors also becoming part of the original sponsor's "downline network." As a result of this network marketing distribution system, distributors develop relationships with other distributors, both within their own countries and internationally. The Company believes that its revenue is generated from thousands of distributor networks. However, the Company estimates that, as of December 31, 1997, approximately 300 distributorships worldwide comprised NSI's two highest executive distributor levels (Hawaiian Blue Diamond and Blue Diamond distributors). These distributorships have developed extensive downline networks which consist of thousands of sub-networks. Together with such networks, these distributorships account for substantially all of the Company's revenue. Consequently, the loss of such a high-level distributor or another key distributor together with a group of leading distributors in such distributor's downline network, or the loss of a significant number of distributors for any reason, could adversely affect sales of the Company's products, impair the Company's ability to attract new distributors and adversely impact earnings. Under the Global Compensation Plan, a distributor receives commissions based on products sold by the distributor and by participants in the distributor's worldwide downline network, regardless of the country in which such participants are located. The Company, on the other hand, receives revenues based almost exclusively on sales of products to distributors within the Company's markets. So, for example, if a distributor located in Japan sponsors a distributor in Europe, the Japanese distributor could receive commissions based on the sales made by the European distributor, but the Company would not receive any revenue since the products would have been sold outside of the Company's markets. The interests of the Company and distributors therefore diverge somewhat in that the Company's primary objective is to maximize the amount of products sold within the Company's markets, while the distributors' objective is to maximize the amount of products sold by the participants in the distributors' worldwide downline networks. The Company and NSI have observed that the commencement of operations in a new country tends to distract the attention of distributors from the established markets for a period of time while key distributors begin to build their downline networks within the new country. NSI is -34- currently contemplating opening operations in additional countries outside of the Company's markets. To the extent distributors focus their energies on establishing downline networks in these new countries, and decrease their focus on building organizations within the Company's markets, the Company's business and results of operations could be adversely affected. Furthermore, the Company itself is currently contemplating opening new markets. In the event distributors focus on these new markets, sales in existing markets might be adversely affected. There can be no assurance that these new markets will develop or that any increase in sales in new markets will not be more than offset by a decrease in sales in the Company's existing markets. Entering New Markets. As part of its growth strategy, the Company has acquired from NSI the right to act as NSI's exclusive distribution vehicle in Indonesia, Malaysia, the PRC, Singapore and Vietnam. The Company has undertaken reviews of the laws and regulations to which its operations would be subject in Indonesia, Malaysia, the PRC, Singapore and Vietnam. Given existing regulatory environments and economic conditions, the Company's entrance into Singapore and Vietnam is not anticipated in the short to mid-term. The regulatory and political climate in the other countries for which the Company has the right to act as NSI's exclusive distributor is such that a replication of the Company's current operating structure cannot be guaranteed. Because the Company's personal care and nutritional product lines are positioned as premium product lines, the market potential for the Company's product lines in relatively less developed countries, such as the PRC and Vietnam, remains to be determined. Modifications to each product line may be needed to accommodate the market conditions in each country, while maintaining the integrity of the Company's products. No assurance can be given that the Company will be able to obtain necessary regulatory approvals to commence operations in these new markets, or that, once such approvals are obtained, the Company and NSI, upon which the Company is largely dependent for product development assistance, will be able to successfully reformulate Nu Skin personal care and IDN product lines in any of the Company's new markets to attract local consumers. Each of the proposed new markets will present additional unique difficulties and challenges. The PRC, for example, has proven to be a particularly difficult market for foreign corporations due to its extensive government regulation and historical political tenets, and no assurance can be given that the Company will be able to establish operations in the PRC. The Company believes that entering the PRC may require the successful establishment of a joint venture enterprise with a Chinese partner and the establishment of a local manufacturing presence. These initiatives would likely require a significant investment over time by the Company. The Company believes that the PRC national regulatory agency responsible for direct selling periodically reviews the regulation of multi-level marketing. Management is aware of recent media reports in the PRC reporting an increasing desire on the part of senior government officers to curtail or even abolish direct selling and multi-level marketing activities. These views may lead to changes in applicable regulations. The Company believes that PRC regulators are currently not issuing direct selling or multi-level marketing licenses and may take action restricting currently licensed direct selling businesses. The Company is actively working on these and other issues including joint ventures and potential marketing alternatives related to possible Nu Skin operations in the PRC. It is not known when or whether the Company will be able to implement in the PRC business models consistent with those used by the Company in other markets. The Company will likely have to apply for licenses on a province by province basis, and the repatriation of the Company's profits will be subject to restrictions on currency conversion and the fluctuations of the government controlled exchange rate. In addition, because distribution systems in the PRC are greatly fragmented, the Company may be forced to use business models significantly different from those used by the Company in more developed countries. The lack of a comprehensive legal system, the uncertainties of enforcement of existing legislation and laws, and potential revisions of existing laws could have an adverse effect on the Company's proposed business in the PRC. The other potential new markets also present significant regulatory, political and economic obstacles to the Company. In Singapore, for example, network marketing is currently illegal and is not permitted under any circumstances. Although the Company believes that this restriction will eventually be relaxed or repealed, no assurance can be given that such regulation will not remain in place and that the Company will not be permanently prevented from initiating sales in Singapore. In addition, Malaysia has governmental guidelines that have the effect of limiting foreign ownership of direct selling companies operating in Malaysia to no more than 30%. There can be no assurance that the Company will be able to properly structure Malaysian operations to comply with this policy. In October of 1995, the Company's business permit applications were denied by the Malaysian government as a result of activities by certain NSI distributors. Therefore, -35- the Company believes that although significant opportunities exist to expand its operations into new markets, there can be no assurance that these or other difficulties will not prevent the Company from realizing the benefits of this opportunity. Managing Growth. The Company has experienced rapid growth since operations in Hong Kong commenced in 1991. The management challenges imposed by this growth include entry into new markets, growth in the number of employees and distributors, expansion of facilities necessary to accommodate growth and additions and modifications to the Company's product lines. To manage these changes effectively, the Company may be required to hire additional management and operations personnel and to improve its operational, financial and management systems. Possible Adverse Effect on the Company of the Change in the Status of Hong Kong. The Company has offices and a portion of its operations in Hong Kong. Effective July 1, 1997, the exercise of sovereignty over Hong Kong was transferred from the Government of the United Kingdom of Great Britain and Northern Ireland (the "United Kingdom"), to the government of the PRC pursuant to the Sino-British Joint Declaration on the Question of Hong Kong (the "Joint Declaration"), and Hong Kong became a Special Administrative Region (SAR) of the PRC. The Joint Declaration provided for Hong Kong to be under the authority of the government of the PRC but Hong Kong will enjoy a high degree of autonomy except in foreign and defense affairs, and that Hong Kong be vested with executive, legislative and independent judicial power. The Joint Declaration also provides that the current social and economic systems in Hong Kong will remain unchanged for 50 years after June 30, 1997 and that Hong Kong will retain the status of an international financial center. Although sales in Hong Kong accounted for less than 5% of the Company's revenues for the year ended December 31, 1997, Hong Kong serves as the location for the Company's regional offices and an important base of operations for many of the Company's most successful distributors whose downline distributor networks extend into other Asian markets. Any adverse effect on the social, political or economic systems in Hong Kong resulting from this transfer could have a material adverse effect on the Company's business and results of operations. Although the Company does not anticipate any material adverse change in the business environment in Hong Kong resulting from the 1997 transfer of sovereignty, the Company has formulated contingency plans to transfer the Company's regional office to another jurisdiction in the event that the Hong Kong business environment is so affected. Relationship with and Reliance on NSI; Potential Conflicts of Interest. NSI has ownership and control of the NSI trademarks, tradenames, the Global Compensation Plan, distributor lists and related intellectual property and know-how (collectively, the "Licensed Property"), and licenses to the Company rights to use the Licensed Property in certain markets. NSI and its affiliates currently operate in 17 countries, excluding the countries in which the Company currently operates, and will continue to market and sell Nu Skin personal care and IDN nutritional products in these countries, as well as in additional countries outside of the Company's markets, through the network marketing channel. Thus, the Company cannot use the NSI trademarks to expand into other markets for which the Company does not currently have a license without first obtaining additional licenses or other rights from NSI. There can be no assurance that NSI will make any additional markets available to the Company or that the terms of any new licenses from NSI will be acceptable to the Company. See "--Recent Developments." NSI has licensed to the Company, through the Subsidiaries, rights to distribute Nu Skin and IDN products and to use the Licensed Property in the Company's markets, and NSIMG, an affiliate of NSI, will provide management support services to the Company and the Subsidiaries, pursuant to distribution, trademark/tradename license, licensing and sales, and management services agreements (the "Operating Agreements"). The Company relies on NSI for research, development, testing, labeling and regulatory compliance for products sold to the Company under the distribution agreements, and virtually all of the Company's revenues are derived from products and sales aids purchased from NSI pursuant to these agreements. NSIMG provides the Company with a variety of management and consulting services, including, but not limited to, management, legal, financial, marketing and distributor support/training, public relations, international expansion, human resources, strategic planning, product development and operations administration services. Each of the Operating Agreements (other than the distribution, trademark/tradename license and licensing and sales agreements for Nu Skin Korea, which have shorter terms), is for a term ending December 31, 2016, and is subject to renegotiation after December 31, 2001, in the event that the Original Stockholders and their affiliates, on a combined basis, no longer beneficially own a majority of the combined voting power of the outstanding shares of Common Stock of the Company or of the common stock of NSI. The Company is almost completely dependent on the Operating Agreements to conduct its business, and in the event NSI is unable -36- or unwilling to perform its obligations under the Operating Agreements, or terminates the Operating Agreements as provided therein, the Company's business and results of operations will be adversely affected. See "Business--Relationship with NSI" and "Recent Developments." After consummation of the Offerings and the NSI Acquisition, approximately 98% of the combined voting power of the outstanding shares of Common Stock will be held by the Original Stockholders and certain of their affiliates. Consequently, the Original Stockholders and certain of their affiliates will have the ability, acting in concert, to elect all directors of the Company and approve any action requiring approval by a majority of the stockholders of the Company. Certain of the Original Stockholders also own 100% of the outstanding shares of NSI. As a result of this ownership, and if the NSI Acquisition is not consummated, the Original Stockholders who are also shareholders of NSI will consider the short-term and the long-term impact of all stockholder decisions on the consolidated financial results of NSI and the Company. See "--Control by Existing Stockholders; Anti-Takeover Effects of Dual Classes of Common Stock." The Operating Agreements were approved by the Board of Directors of the Company, which was, except with respect to the approval of the Operating Agreements with Nu Skin Thailand, composed entirely of individuals who were also officers and shareholders of NSI at the time of approval. The Operating Agreements with Nu Skin Thailand and Nu Skin Philippines were approved by a majority of the disinterested directors of the Company. In addition, some of the executive officers of the Company are also executive officers of NSI. It is expected that a number of the Company's executive officers will continue to spend a portion of their time on the affairs of NSI, for which they will continue to receive compensation from NSI. In view of the substantial relationships between the Company and NSI, conflicts of interest may exist or arise with respect to existing and future business dealings, including, without limitation, the relative commitment of time and energy by the executive officers to the respective businesses of the Company and NSI, potential acquisitions of businesses or properties, the issuance of additional securities, the election of new or additional directors and the payment of dividends by the Company. There can be no assurance that any conflicts of interest will be resolved in favor of the Company. Under Delaware and Utah law, a person who is a director of both the Company and NSI owes fiduciary duties to both corporations and their respective shareholders. As a result, persons who are directors of both the Company and NSI are required to exercise their fiduciary duties in light of what they believe to be best for each of the companies and its shareholders. Control by Existing Stockholders; Anti-Takeover Effect of Dual Classes of Common Stock. Because of the relationship between the Company and NSI, management elected to structure the capitalization of the Company in such a manner as to minimize the possibility of a change in control of the Company without the consent of the Original Stockholders. Consequently, the shares of Class B Common Stock enjoy ten to one voting privileges over the shares of Class A Common Stock until the outstanding shares of Class B Common Stock constitute less than 10% of the total outstanding shares of Common Stock. After consummation of the Offerings, and the NSI Acquisition, the Original Stockholders and certain of their affiliates will collectively own 100% of the outstanding shares of the Class B Common Stock, representing approximately 98% of the combined voting power of the outstanding shares of Common Stock. Accordingly, the Original Stockholders and certain of their affiliates, acting fully or partially in concert, will have the ability to control the election of the Board of Directors of the Company and thus the direction and future operations of the Company without the supporting vote of any other stockholder of the Company, including decisions regarding acquisitions and other business opportunities, the declaration of dividends and the issuance of additional shares of Class A Common Stock and other securities. NSI is a privately-held company, all of the shares of which are owned prior to consummation of the NSI Acquisition by certain of the Original Stockholders. As long as the shareholders of NSI prior to consummation of the NSI Acquisition are majority stockholders of the Company, assuming they act in concert, third parties will not be able to obtain control of the Company through purchases of shares of Class A Common Stock. Adverse Impact on Company Income Due to Distributor Option Program. Prior to the Underwritten Offerings, the Original Stockholders converted 1,605,000 shares of Class B Common Stock to Class A Common Stock and contributed such shares of Class A Common Stock to the Company. The Company granted to NSI options to purchase such shares of Class A Common Stock (the "Distributor Options"), and NSI offered these options to qualifying distributors of NSI. The Exercise Price -37- for each Distributor Option is $5.75, which is 25% of the initial price per share to the public of the Class A Common Stock in the Underwritten Offerings. The Distributor Options vested December 31,1997. The shares of Class A Common Stock underlying the Distributor Options have been registered pursuant to Rule 415 under the 1933 Act. The Company incurred a total pre-tax non-cash compensation expense of $19.9 million in connection with the grant of the Distributor Options. This non-cash compensation expense resulted in a corresponding impact on net income and net income per share. Reliance on and Concentration of Outside Manufacturers. Virtually all the Company's products are sourced through NSI and are produced by manufacturers unaffiliated with NSI. The Company currently has little or no direct contact with these manufacturers. The Company's profit margins and its ability to deliver its existing products on a timely basis are dependent upon the ability of NSI's outside manufacturers to continue to supply products in a timely and cost-efficient manner. Furthermore, the Company's ability to enter new markets and sustain satisfactory levels of sales in each market is dependent in part upon the ability of suitable outside manufacturers to reformulate existing products, if necessary to comply with local regulations or market environments, for introduction into such markets. Finally, the development of additional new products in the future will likewise be dependent in part on the services of suitable outside manufacturers. The Company currently acquires products or ingredients from sole suppliers or suppliers that are considered by the Company to be the superior suppliers of such ingredients. The Company believes that, in the event it is unable to source any products or ingredients from its current suppliers, the Company could produce such products or replace such products or substitute ingredients without great difficulty or prohibitive increases in the cost of goods sold. However, there can be no assurance that the loss of such a supplier would not have a material adverse effect on the Company's business and results of operations. With respect to sales to the Company, NSI currently relies on two unaffiliated manufacturers to produce approximately 70% and 80% of its personal care and nutritional products, respectively. NSI has a written agreement with the primary supplier of the Company's personal care products that expires at the end of 2000. An extension to such contract is currently being negotiated. NSI does not currently have a written contract with the primary supplier of the Company's nutritional products. The Company believes that in the event that NSI's relationship with any of its key manufacturers is terminated, NSI will be able to find suitable replacement manufacturers. However, there can be no assurance that the loss of either manufacturer would not have a material adverse effect on the Company's business and results of operations. Reliance on Operations of and Dividends and Distributions from Subsidiaries. The Company is a holding company without operations of its own or significant assets other than ownership of 100% of the capital stock of each of the Subsidiaries. Accordingly, an important source of the Company's income will be dividends and other distributions from the Subsidiaries. Each of the Subsidiaries has its operations in a country other than the United States, the country in which the Company is organized. In addition, each of the Subsidiaries receives its revenues in the local currency of the country or jurisdiction in which it is situated. As a consequence, the Company's ability to obtain dividends or other distributions is subject to, among other things, restrictions on dividends under applicable local laws and regulations, and foreign currency exchange regulations of the country or jurisdictions in which the Subsidiaries operate. The Subsidiaries' ability to pay dividends or make other distributions to the Company is also subject to their having sufficient funds from their operations legally available for the payment of such dividends or distributions that are not needed to fund their operations, obligations or other business plans. Because the Company will be a stockholder of each of the Subsidiaries, the Company's claims as such will generally rank junior to all other creditors of and claims against the Subsidiaries. In the event of a Subsidiary's liquidation, there may not be assets sufficient for the Company to recoup its investment in such Subsidiary. Taxation Risks and Transfer Pricing. The Company is subject to taxation in the United States, where it is incorporated, at a statutory corporate federal tax rate of 35.0% plus any applicable state income taxes. In addition, each Subsidiary is subject to taxation in the country in which it operates, currently ranging from a statutory tax rate of 57.9% in Japan to 16.5% in Hong Kong. The Company is eligible to receive foreign tax credits in the U.S. for the amount of foreign -38- taxes actually paid in a given period. In the event that the Company's operations in high tax jurisdictions such as Japan grow disproportionately to the rest of the Company's operations, the Company will be unable to fully utilize its foreign tax credits in the U.S., which could, accordingly, result in the Company paying a higher overall effective tax rate on its worldwide operations. Because the Subsidiaries operate outside of the United States, the Company is subject to the jurisdiction of numerous foreign tax authorities. In addition to closely monitoring the Subsidiaries' locally based income, these tax authorities regulate and restrict various corporate transactions, including intercompany transfers. The Company believes that the tax authorities in Japan and South Korea are particularly active in challenging the tax structures of foreign corporations and their intercompany transfers. The Company is currently undergoing a customs audit in South Korea. See "--Government Regulation of Products and Marketing; Import Restrictions" and "--Other Regulatory Issues." Although the Company believes that its tax and transfer pricing structures are in compliance in all material respects with the laws of every jurisdiction in which it operates, no assurance can be given that these structures will not be challenged by foreign tax authorities or that such challenges or any required changes in such structures will not have a material adverse effect on the Company's business or results of operations. Increase in Distributor Compensation Expense. Under the Licensing and Sales Agreements (the "Licensing and Sales Agreements") between each of the Subsidiaries and NSI, the Company, through its Subsidiaries, is contractually obligated to pay a distributor commission expense of 42% of commissionable product sales (with the exception of South Korea where, due to government regulations, the Company uses a formula based upon a maximum payout of 35% of commissionable product sales). The Licensing and Sales Agreements provide that the Company is to satisfy this obligation by paying commissions owed to local distributors. In the event that these commissions exceed 42% of commissionable product sales, the Company is entitled to receive the difference from NSI. In the event that the commissions paid are lower than 42%, the Company must pay the difference to NSI. Under this formulation, the Company's total commission expense is fixed at 42% of commissionable product sales in each country (except for South Korea). The 42% figure has been set on the basis of NSI's experience over the past eight years during which period actual commissions paid in a given year together with the cost of administering the Global Compensation Plan have ranged between 41% and 43% of commissionable product sales for such year (averaging approximately 42%). In the event that actual commissions payable to distributors from sales in the Company's markets vary from these historical results, whether as a result of changes in distributor behavior or changes to the Global Compensation Plan or in the event that NSI's cost of administering the Global Compensation Plan increases or decreases, the Licensing and Sales Agreements provide that the intercompany settlement figure may be modified to more accurately reflect actual results. This could result in the Company becoming obligated to make greater settlement payments to NSI under the Licensing and Sales Agreements. Such additional payments could adversely affect the Company's results of operations. Because the Company licenses the right to use the Global Compensation Plan from NSI, the structure of the plan, including commission rates, is under the control of NSI. Product Liability. The Company may be subject, under applicable laws and regulations, to liability for loss or injury caused by its products. The Company's Subsidiaries are currently covered for product liability claims to the extent of and under insurance programs maintained by NSI for their benefit and for the benefit of its affiliates purchasing NSI products. Accordingly, NSI maintains a policy covering product liability claims for itself and its affiliates with a $1 million per claim and $1 million annual aggregate limit and an umbrella policy with a $40 million per claim and $40 million annual aggregate limit. Although the Company has not been the subject of material product liability claims and the laws and regulations providing for such liability in the Company's markets appear to have been seldom utilized, no assurance can be given that the Company may not be exposed to future product liability claims, and, if any such claims are successful, there can be no assurance that the Company will be adequately covered by insurance or have sufficient resources to pay such claims. The Company does not currently maintain its own product liability policy. Competition. The markets for personal care and nutritional products are large and intensely competitive. The Company competes directly with companies that manufacture and market personal care and nutritional products in each of the Company's product lines. The Company competes with other companies in the personal care and nutritional products industry by emphasizing the value and premium quality of the Company's products and the convenience of the Company's distribution -39- system. Many of the Company's competitors have much greater name recognition and financial resources than the Company. In addition, personal care and nutritional products can be purchased in a wide variety of channels of distribution. While the Company believes that consumers appreciate the convenience of ordering products from home through a sales person or through a catalog, the buying habits of many consumers accustomed to purchasing products through traditional retail channels are difficult to change. The Company's product offerings in each product category are also relatively small compared to the wide variety of products offered by many other personal care and nutritional product companies. There can be no assurance that the Company's business and results of operations will not be affected materially by market conditions and competition in the future. The Company also competes with other direct selling organizations, some of which have longer operating histories and higher visibility, name recognition and financial resources. The leading network marketing company in the Company's existing markets is Amway Corporation and its affiliates. The Company competes for new distributors on the basis of the Global Compensation Plan and its premium quality products. Management envisions the entry of many more direct selling organizations into the marketplace as this channel of distribution expands over the next several years. The Company has been advised that certain large, well-financed corporations are planning to launch direct selling enterprises which will compete with the Company in certain of its product lines. There can be no assurance that the Company will be able to successfully meet the challenges posed by this increased competition. The Company competes for the time, attention and commitment of its independent distributor force. Given that the pool of individuals interested in the business opportunities presented by direct selling tends to be limited in each market, the potential pool of distributors for the Company's products is reduced to the extent other network marketing companies successfully recruit these individuals into their businesses. Although management believes that the Company offers an attractive business opportunity, there can be no assurance that other network marketing companies will not be able to recruit the Company's existing distributors or deplete the pool of potential distributors in a given market. Operations Outside the United States. The Company's revenues and most of its expenses are recognized primarily outside of the United States. Therefore, the Company is subject to transfer pricing regulations and foreign exchange control, taxation, customs and other laws. The Company's operations may be materially and adversely affected by economic, political and social conditions in the countries in which it operates. A change in policies by any government in the Company's markets could adversely affect the Company and its operations through, among other things, changes in laws, rules or regulations, or the interpretation thereof, confiscatory taxation, restrictions on currency conversion, currency repatriation or imports, or the expropriation of private enterprises. Although the general trend in these countries has been toward more open markets and trade policies and the fostering of private business and economic activity, no assurance can be given that the governments in these countries will continue to pursue such policies or that such policies will not be significantly altered in future periods. This could be especially true in the event of a change in leadership, social or political disruption or upheaval, or unforeseen circumstances affecting economic, political or social conditions or policies. The Company is aware of news releases in South Korea, for example, reporting comments by political figures proposing restrictions on foreign direct sellers designed to protect the market share of local companies. There can be no assurance that such activities, or other similar activities in the Company's markets, will not result in passage of legislation or the enactment of policies which could materially adversely affect the Company's operations in these markets. In addition, the Company's ability to expand its operations into the new markets for which it has received an exclusive license to distribute NSI products will directly depend on its ability to secure the requisite government approvals and comply with the local government regulations in each of those countries. The Company has in the past experienced difficulties in obtaining such approvals as a result of certain actions taken by its distributors, and no assurance can be given that these or similar problems will not prevent the Company from commencing operations in those countries. See "--Entering New Markets." Anti-Takeover Effects of Certain Charter, Contractual and Statutory Provisions. The Board of Directors is authorized, subject to certain limitations, to issue without further consent of the stockholders up to 25,000,000 shares of preferred stock with rights, preferences and privileges designated by the Board of Directors. In addition, the Company's Certificate of Incorporation requires the approval of 66 2/3% of the outstanding voting power of the Class A -40- Common Stock and the Class B Common Stock to authorize or approve certain change of control transactions. See "Description of Capital Stock--Common Stock--Voting Rights" and "--Mergers and Other Business Combinations." The Company's Certificate of Incorporation and Bylaws also contain certain provisions that limit the ability to call special meetings of stockholders and the ability of stockholders to bring business before or to nominate directors at a meeting of stockholders. See "Description of Capital Stock--Other Charter and Bylaw Provisions." Pursuant to the 1996 Stock Incentive Plan, in the event of certain change of control transactions the Board of Directors has the right, under certain circumstances, to accelerate the vesting of options and the expiration of any restriction periods on stock awards. Finally, the Operating Agreements with NSI and NSIMG are subject to renegotiation after December 31, 2001 upon a change of control of the Company. Any of these actions, provisions or requirements could have the effect of delaying, deferring or preventing a change of control of the Company. See "Business--Relationship with NSI--General Provisions" and "Recent Developments." The Company is subject to the provisions of Section 203 of the General Corporation Law of the State of Delaware (the "Anti-Takeover Law") regulating corporate takeovers. The Anti-Takeover Law prevents certain Delaware corporations, including those whose securities are listed on the New York Stock Exchange, from engaging, under certain circumstances, in a "business combination" (which includes a merger of more than 10% of the corporations' assets) with an "interested stockholder" (a stockholder who, together with affiliates and associates, within the prior three years owned 15% or more of the corporation's outstanding voting stock) for three years following the date that such stockholder became an "interested stockholder," unless the "business combination" or "interested stockholder" is approved in a prescribed manner. A Delaware corporation may "opt out" of the Anti-Takeover Law with an express provision in its original certificate of incorporation or an express provision in its certificate of incorporation or bylaws resulting from a stockholders' amendment approved by at least a majority of the outstanding voting shares. The Company has not "opted out" of the provisions of the Anti-Takeover Law. Absence of Dividends. The Company does not anticipate that any dividends will be declared on its Common Stock in the immediate future. The Company intends from time to time to re-evaluate this policy based on its net income and its alternative uses for retained earnings, if any. Any future declaration of dividends will be subject to the discretion of the Board of Directors of the Company and subject to certain limitations under the General Corporation Law of the State of Delaware. The timing, amount and form of dividends, if any, will depend, among other things, on the Company's results of operations, financial condition, cash requirements and other factors deemed relevant by the Board of Directors of the Company. There can be no assurance regarding the timing or payment of any future dividends by the Company. It is anticipated that any dividends, if declared, will be paid in U.S. dollars. The Company, as a holding company, will be dependent on the earnings and cash flow of, and dividends and distributions from, the Subsidiaries to pay any cash dividends or distributions on the Class A Common Stock that may be authorized by the Board of Directors of the Company. See "--Reliance on Operations of and Dividends and Distributions from Subsidiaries." ITEM 2. PROPERTIES In each of its current markets, the Company has established a central office for the local administrative staff directed by a general manager. These offices also have a training room for distributor and employee use and an adjoining distribution center where distributors can place, pay for, and pick up orders. In Japan, Taiwan, and South Korea additional pick up centers have been added to provide better service to distributors and meet the increasing demand for product. In Hong Kong, the Company maintains a distributor business center where established distributors can use office space for training and sponsoring activities at cost. In addition to the Company's corporate headquarters in Provo, Utah, the following table summarizes, as of March 5, 1998, the Company's leased office and distribution facilities in each country where the Company currently has operations. -41- Approximate Location Function Square Feet - ---------- ---------- ----------- Tokyo, Japan.............. Central office/distribution center 44,000 Osaka, Japan.............. Distribution center/office 14,000 Fukuoka, Japan............ Warehouse/distribution center 12,000 Taipei, Taiwan............ Central office/distribution center 26,000 Kaohsiung, Taiwan......... Distribution center/office 10,000 Taichung, Taiwan.......... Distribution center/office 17,000 Nankan, Taiwan............ Warehouse/distribution center 37,000 Tainan, Taiwan............ Warehouse/distribution center 8,000 Causeway Bay, Hong Kong... Central office/distribution 19,000 center/distributor business center/regional office Tsing Yi, Hong Kong....... Warehouse 10,000 Macau..................... Distribution center/office 2,000 Seoul, South Korea........ Central office/distribution center 30,000 Seoul, South Korea........ Distribution center 7,000 Kyungki-Do, South Korea... Warehouse 16,000 Pusan, South Korea........ Distribution center 10,000 Bangkok, Thailand......... Central office/distribution center 13,000 Bangkok, Thailand......... Warehouse/distribution center 10,000 Chiang Mai, Thailand...... Distribution center 6,000 Manila, Philippines....... Central office/distribution center 10,000 Manila, Philippines....... Distribution center 5,000 ITEM 3. LEGAL PROCEEDINGS The Company is not a party to any litigation or other legal proceedings which are expected to have a material adverse effect on its financial condition or results of operations, nor are any such proceedings known to be contemplated. ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS There were no matters submitted to a vote of the security holders during the fourth quarter of the fiscal year ended December 31, 1997. -42- PART II ITEM 5. MARKET FOR REGISTRANT'S COMMON EQUITY AND RELATED STOCKHOLDER MATTERS The information required by Item 5 of Form 10-K is incorporated herein by reference from the information contained in the section captioned "Common Stock" in the Company's 1997 Annual Report to Stockholders, sections of which are attached hereto as Exhibit 13. ITEM 6. SELECTED FINANCIAL DATA The information required by Item 6 of Form 10-K is incorporated herein by reference from the information contained in the section captioned "Selected Financial Data" in the Company's 1997 Annual Report to Stockholders, sections of which are attached hereto as Exhibit 13. ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS The information required by Item 7 of Form 10-K is incorporated herein by reference from the information contained in the section captioned "Management's Discussion and Analysis of Financial Condition and Results of Operations " in the Company's 1997 Annual Report to Stockholders, sections of which are attached hereto as Exhibit 13. ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA The information required by Item 8 of Form 10-K is incorporated herein by reference from the information contained in the section captioned "Financial Statements and Supplementary Data" in the Company's 1997 Annual Report to Stockholders, sections of which are attached hereto as Exhibit 13. ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE None. -43- PART III ITEM 10. DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT (a) Identification of Directors. The information under the captions "Directors and Executive Officers of the Company" and "Election of Directors" appearing in the Proxy Statement to be filed on or about March 31, 1998 is incorporated herein by reference. (b) Identification of Executive Officers. The information under the caption "Directors and Executive Officers of the Company" appearing in the Proxy Statement to be filed on or about March 31, 1998 is incorporated herein by reference. (c) Compliance with Section 16(a) of the Exchange Act. The information under the caption "Compliance With Section 16(a) of the Securities Exchange Act of 1934", appearing in the Proxy Statement to be filed on or about March 31, 1998 is incorporated herein by reference. ITEM 11. EXECUTIVE COMPENSATION The information under the heading "Executive Compensation" appearing in the Proxy Statement to be filed on or about March 31, 1998 is incorporated herein by reference. ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT The information under the headings "Security Ownership of Certain Beneficial Owners and Management" appearing in the Proxy Statement to be filed on or about March 31, 1998 is incorporated herein by reference. ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS The information under the headings "Directors and Executive Officers of the Company", "Election of Directors" and "Certain Relationships and Transactions", appearing in the Proxy Statement to be filed on or about March 31, 1998 is incorporated herein by reference. -44- PART IV ITEM 14. EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON FORM 8-K (a) Documents filed as part of this Form 10-K: 1. Financial Statements (pursuant to Part II, Item 8) Report of Independent Accountants Consolidated Balance Sheets at December 31, 1996 and 1997 Consolidated Statements of Income for the years ended December 31, 1995, 1996 and 1997 Consolidated Statements of Stockholders' Equity for the years ended December 31, 1995, 1996 and 1997 Consolidated Statements of Cash Flows for the years ended December 31, 1995, 1996 and 1997 Notes to Consolidated Financial Statements 2. Financial Statement Schedules: Financial statement schedules have been omitted because they are not required or are not applicable, or because the required information is shown in the financial statements or notes thereto. 3(a) ExhibitThe following Exhibits are filed with this Form 10-K: Exhibit Number Exhibit Description 2.1 Stock Acquisition Agreement between Nu Skin Asia Pacific, Inc. and each of the persons on the signature pages thereof, dated February 27, 1998. 3.1 Amended and Restated Certificate of Incorporation of the Company incorporated by reference to Exhibit 3.1 to the Company's Registration Statement on Form S-1 (File No. 333-12073) (the "Form S-1"). 3.2 Amended and Restated Bylaws of the Company incorporated by reference to Exhibit 3.2 to the Company's Form S-1. 4.1 Specimen Form of Stock Certificate for Class a Common Stock incorporated by reference to Exhibit 4.1 to the Company's Form S-1. 4.2 Specimen Form of Stock Certificate for Class B Common Stock incorporated by reference to Exhibit 4.2 to the Company's Form S-1. 10.1 Form of Indemnification Agreement to be entered into by and among the Company and certain of its officers and directors incorporated by reference to Exhibit 10.1 to the Company's Form S-1. -45- 10.2 Form of Stockholders' Agreement by and among the initial stockholders of the Company incorporated by reference to Exhibit 10.2 to the Company's Form S-1. 10.3 Employment Contract, dated December 12, 1991, by and between Nu Skin Taiwan and John Chou incorporated by reference to Exhibit 10.3 to the Company's Form S-1. 10.4 Employment Agreement, dated May 1, 1993, by and between Nu Skin Japan and Takashi Bamba incorporated by reference to Exhibit 10.4 to the Company's Form S-1. 10.5 Service Agreement, dated January 1, 1996, by and between Nu Skin Korea and Sung-Tae Han incorporated by reference to Exhibit 10.5 to the Company's Form S-1. 10.6 Form of Purchase and Sale Agreement between Nu Skin Hong Kong and NSI incorporated by reference to Exhibit 10.6 to the Company's Form S-1. 10.7 Form of Licensing and Sales Agreement between NSI and each Subsidiary (other than Nu Skin Korea) incorporated by reference to Exhibit 10.7 to the Company's Form S-1. 10.8 Form of Regional Distribution Agreement between NSI and Nu Skin Hong Kong incorporated by reference to Exhibit 10.8 to the Company's Form S-1. 10.9 Form of Wholesale Distribution Agreement between NSI and each Subsidiary (other than Nu Skin Hong Kong incorporated by reference to Exhibit 10.9 to the Company's Form S-1. 10.10 Form of Trademark/Tradename License Agreement between NSI and each Subsidiary incorporated by reference to Exhibit 10.10 to the Company's Form S-1. 10.11 Form of Management Services Agreement between NSIMG and each subsidiary incorporated by reference to Exhibit 10.11 to the Company's Form S-1. 10.12 Form of Licensing and Sales Agreement between NSI and Nu Skin Korea incorporated by reference to Exhibit 10.12 to the Company's Form S-1. 10.13 Form of Independent Distributor Agreement by and between NSI and Independent Distributors in Hong Kong/Macau incorporated by reference to Exhibit 10.13 to the Company's Form S-1. 10.14 Form of Independent Distributor Agreement by and between NSI and Independent Distributor Agreement by and between NSI and Independent Distributors in Japan. 10.15 Form of Independent Distributor Agreement by and between NSI and Independent Distributors in South Korea incorporated by reference to Exhibit 10.15 to the Company. 10.16 Form of Independent Distributor Agreement by and between NSI and Independent Distributors in Taiwan incorporated by reference to Exhibit 10.16 to the Company. 10.17 Nu Skin Asia Pacific, Inc. 1996 Stock Incentive Plan incorporated by reference to Exhibit 10.17 to the Company's Form S-1. -46- 10.18 Form of bonus Incentive Plan for Subsidiary Presidents incorporated by reference to Exhibit 10.18 to the Company's Form S-1. 10.19 Option Agreement, by and between the Company and M. Truman Hunt incorporated by reference to Exhibit 10.19 to the Company's Form S-1. 10.20 Form of Mutual Indemnification Agreement by and between the Company and NSI. 10.21 Manufacturing Sublicense Agreement, dated July 27, 1995, by and between NSI and Nu Skin Japan incorporated by reference to Exhibit 10.21 to the Company's Form S-1. 10.22 1996 Option Agreement by and between the Company and NSI incorporated by reference to Exhibit 10.22 to the Company's Form S-1. 10.23 Form of Addendum to Amended and Restated Licensing and Sales Agreement incorporated by reference to Exhibit 10.23 to the Company's Form S-1. 10.24 Form of Administrative Services Agreement incorporated by reference to Exhibit 10.24 to the Company's Form S-1. 10.25 Form of Amended and Restated Stockholders Agreement dated as of November 28, 1997. 10.26 Demand Promissory Note in the original principal amount of $5,000,000 dated December 10, 1997 from Nedra Roney payable to Nu Skin Asia Pacific, Inc. 10.27 Stock Pledge Agreement between Nu Skin Asia Pacific, Inc. and Nedra Roney dated as of December 10, 1997. 10.28 Stock Purchase Agreement dated as of December 10, 1997 between Nu Skin Asia Pacific, Inc. and Kirk V. Roney and Melanie R. Roney. 10.29 Stock Purchase Agreement dated as of December 10, 1997 between Nu Skin Asia Pacific, Inc. and Rick A. Roney and certain affiliates. 10.30 Stock Purchase Agreement dated as of December 10, 1997 between Nu Skin Asia Pacific, Inc. and Burke F. Roney. 10.31 Stock Purchase Agreement dated December 10, 1997 between Nu Skin Asia Pacific, Inc. and Park R. Roney. 10.32 Stock Purchase Agreement dated December 10, 1997 between Nu Skin Asia Pacific, Inc. and The MAR Trust. 13. 1997 Annual Report to Stockholders (Only items incorporated by reference). 21.1 Subsidiaries of the Company. 27. Financial Data Schedule. (b)The Company did not file a Current Report on Form 8-K during the last quarter of the period covered by this report. (c)The exhibits required by Item 601 of Regulation S-K are set forth in (a)3 above. (d)The financial statement schedules required by Regulation S-K are set forth in (a)2 above. -47- SIGNATURES Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized, on this 13th day of March, 1998. NU SKIN ASIA PACIFIC, INC. By: /s/ Steven J. Lund Steven J. Lund Its: Chief Executive Officer Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the registrant and in the capacities and on the dates indicated. Signature Title Date /s/ Blake M. Roney Chairman of the Board of Directors March 13, 1998 Blake M. Roney /s/ Steven J. Lund President and Chief Executive Officer March 13, 1998 Steven J. Lund and Director (Principal Executive Officer) /s/ Corey B. Lindley Chief Financial Officer (Principal March 13, 1998 Corey B. Lindley Financial and Accounting Officer) /s/ Sandra N. Tillotson Director March 13, 1998 Sandra N. Tillotson /s/ Brooke B. Roney Director March 13, 1998 Brooke B. Roney /s/ Keith R. Halls Director March 13, 1998 Keith R. Halls /s/ E.J. "Jake" Garn Director March 13, 1998 E.J. "Jake" Garn /s/ Paula Hawkins Director March 13, 1998 Paula Hawkins /s/ Daniel W. Campbell Director March 13, 1998 Daniel W. Campbell -48- NU SKIN ASIA PACIFIC, INC. EXHIBITS TO ANNUAL REPORT ON FORM 10-K FOR THE YEAR ENDED DECEMBER 31, 1997 Exhibit Number Exhibit Description 2.1 Stock Acquisition Agreement between Nu Skin Asia Pacific, Inc. and each of the persons listed on the signature pages thereof, dated February 27, 1998. 3.1 Amended and Restated Certificate of Incorporation of the Company incorporated by reference to Exhibit 3.1 to the Company's Registration Statement on Form S-1 (File No. 333-12073) (the "Form S-1"). 3.2 Amended and Restated Bylaws of the Company incorporated by reference to Exhibit 3.2 to the Company's Form S-1. 4.1 Specimen Form of Stock Certificate for Class A Common Stock incorporated by reference to Exhibit 4.1 to the Company's Form S-1. 4.2 Specimen Form of Stock Certificate for Class B Common Stock incorporated by reference to Exhibit 4.2 to the Company's Form S-1. 10.1 Form of Indemnification Agreement to be entered into by and among the Company and certain of its officers and directors incorporated by reference to Exhibit 10.1 to the Company's Form S-1. 10.2 Form of Stockholders' Agreement by and among the initial stockholders of the Company incorporated by reference to Exhibit 10.2 to the Company's Form S-1. 10.3 Employment Contract, dated December 12, 1991, by and between Nu Skin Taiwan and John Chou incorporated by reference to Exhibit 10.3 to the Company's Form S-1. 10.4 Employment Agreement, dated May 1, 1993, by and between Nu Skin Japan and Takashi Bamba incorporated by reference to Exhibit 10.4 to the Company's Form S-1. 10.5 Service Agreement, dated January 1, 1996, by and between Nu Skin Korea and Sung-Tae Han incorporated by reference to Exhibit 10.5 to the Company's Form S-1. 10.6 Form of Purchase and Sale Agreement between Nu Skin Hong Kong and NSI incorporated by reference to Exhibit 10.6 to the Company's Form S-1. 10.7 Form of Licensing and Sales Agreement between NSI and each Subsidiary (other than Nu Skin Korea) incorporated by reference to Exhibit 10.7 to the Company's Form S-1. 10.8 Form of Regional Distribution Agreement between NSI and Nu Skin Hong Kong incorporated by reference to Exhibit 10.8 to the Company's Form S-1. 10.9 Form of Wholesale Distribution Agreement between NSI and each Subsidiary (other than Nu Skin Hong Kong incorporated by reference to Exhibit 10.9 to the Company's Form S-1. -49- 10.10 Form of Trademark/Tradename License Agreement between NSI and each Subsidiary incorporated by reference to Exhibit 10.10 to the Company's Form S-1. 10.11 Form of Management Services Agreement between NSIMG and each subsidiary incorporated by reference to Exhibit 10.11 to the Company's Form S-1. 10.12 Form of Licensing and Sales Agreement between NSI and Nu Skin Korea incorporated by reference to Exhibit 10.12 to the Company's Form S-1. 10.13 Form of Independent Distributor Agreement by and between NSI and Independent Distributors in Hong Kong/Macau incorporated by reference to Exhibit 10.13 to the Company's Form S-1. 10.14 Form of Independent Distributor Agreement by and between NSI and Independent Distributor Agreement by and between NSI and Independent Distributors in Japan 10.15 Form of Independent Distributor Agreement by and between NSI and Independent Distributors in South Korea incorporated by reference to Exhibit 10.15 to the Company's Form S-1. 10.16 Form of Independent Distributor Agreement by and between NSI and Independent Distributors in Taiwan incorporated by reference to Exhibit 10.16 to the Company's Form S-1. 10.17 Nu Skin Asia Pacific, Inc. 1996 Stock Incentive Plan incorporated by reference to Exhibit 10.17 to the Company's Form S-1. 10.18 Form of bonus Incentive Plan for Subsidiary Presidents incorporated by reference to Exhibit 10.18 to the Company's Form S-1. 10.19 Option Agreement, by and between the Company and M. Truman Hunt incorporated by reference to Exhibit 10.19 to the Company's Form S-1. 10.20 Form of Mutual Indemnification Agreement by and between the Company and NSI. 10.21 Manufacturing Sublicense Agreement, dated July 27, 1995, by and between NSI and Nu Skin Japan incorporated by reference to Exhibit 10.21 to the Company's Form S-1. 10.22 1996 Option Agreement by and between the Company and NSI incorporated by reference to Exhibit 10.22 to the Company's Form S-1. 10.23 Form of Addendum to Amended and Restated Licensing and Sales Agreement incorporated by reference to Exhibit 10.23 to the Company's Form S-1. 10.24 Form of Administrative Services Agreement incorporated by reference to Exhibit 10.24 to the Company's Form S-1. 10.25 Form of Amended and Restated Stockholders Agreement dated as of November 28, 1997. 10.26 Demand Promissory Note in the original amount of $5,000,000 dated December 10, 1997, from Nedra Roney payable to Nu Skin Asia Pacific, Inc. 10.27 Stock Pledge Agreement between Nu Skin Asia Pacific, Inc. and Nedra Roney dated as of December 10, 1997. 10.28 Stock Purchase Agreement dated as of December 10, 1997 between Nu Skin Asia Pacific. Inc. and Kirk V. Roney and Melanie K. Roney. -50- 10.29 Stock Purchase Agreement dated as of December 10, 1997 between Nu Skin Asia Pacific, Inc. and Rick A. Roney and certain affiliates. 10.30 Stock Purchase Agreement dated as of December 10, 1997 between Nu Skin Asia Pacific, Inc. and Burke F. Roney. 10.31 Stock Purchase Agreement dated December 10, 1997 between Nu Skin Asia Pacific, Inc. and Park R. Roney. 10.32 Stock Purchase Agreement dated December 10, 1997 between Nu Skin Asia Pacific, Inc. and The MAR Trust. 13. 1997 Annual Report to Stockholders (Only items incorporated by reference). 21.1 Subsidiaries of the Company. 27. Financial Data Schedule. -51-
              STOCK ACQUISITION AGREEMENT,  dated as of February 27, 1998, among
NU SKIN ASIA PACIFIC, INC., a Delaware corporation ("NSAP" or the "Company") and
each of the persons listed on the signature  pages hereof (each, a "Stockholder"
and collectively, the "Stockholders").


                              W I T N E S S E T H:

              WHEREAS, Nu Skin International,  Inc., a Utah corporation ("NSI"),
has contributed  certain assets (the "Contributed  Assets") to Nu Skin USA, Inc.
("Nu Skin USA"), a Delaware corporation, in exchange for common stock of Nu Skin
USA and NSI has distributed all of such outstanding  common stock of Nu Skin USA
to the  Stockholders,  pursuant to a contribution  and  distribution  agreement,
dated  as  of  December  31,  1997  (the  "NSI   Contribution  and  Distribution
Agreement"), between NSI and Nu Skin USA;

              WHEREAS,  Nu Skin USA and NSI intended  that the  contribution  of
Contributed Assets and distribution of all of the outstanding common stock of Nu
Skin USA pursuant to the NSI Contribution and Distribution  Agreement qualify as
a  reorganization  and distribution  under Sections  368(a)(1)(D) and 355 of the
Internal Revenue Code of 1986, as amended (the "Code");

              WHEREAS,   pursuant  to  the  NSI  Contribution  and  Distribution
Agreement,  NSI has entered into a tax-sharing  agreement  with Nu Skin USA (the
"NSI Tax Sharing and Indemnification Agreement") and an indemnity agreement with
Nu Skin USA (the  "NSI  Indemnity  Agreement")  in  respect  of the  Contributed
Assets;

              WHEREAS,  effective  December 31, 1997, the Acquired  Entities (as
defined) have declared  distributions to the Stockholders in an aggregate amount
of  approximately  $155 million  which  comprise  all of the Acquired  Entities'
previously earned and undistributed S corporation earnings and such distribution
was  distributed  in the form of promissory  notes due December 31, 2004 bearing
interest at 8% per annum (the "Original S Distribution  Notes") and the Acquired
Entities have agreed to pay the accrued  interest on the Original S Distribution
Notes from their date of issuance until the Closing Date (as defined).

              WHEREAS,  immediately  prior to the  Closing  Date,  the  Acquired
Entities will declare  distributions to the  Stockholders  which comprise all of
the Acquired  Entities' earned and  undistributed S corporation  earnings during
the period from January 1, 1997 until the Closing Date which will be distributed
in the form of  additional  promissory  notes  due  December  31,  2004  bearing
interest at 8% per annum (the "1998 S Distribution  Notes" and together with the
Original S Distribution Notes, the "S Distribution Notes");

              WHEREAS,  the parties  have agreed  that the  aggregate  principal
amount of the Original S Distribution  Notes and the 1998 S  Distribution  Notes
shall not exceed $180 million;




              WHEREAS,  the Stockholders  are, as of the date of this Agreement,
the record and beneficial owners of all of the issued and outstanding  shares of
common stock of each of NSI, Nu Skin Europe,  Inc., a Delaware  corporation;  Nu
Skin U.K.,  Ltd., a United Kingdom  corporation,  domesticated in Delaware under
the name Nu Skin  U.K.,  Inc.;  Nu Skin  Germany,  GmbH,  a German  corporation,
domesticated in Delaware under the name Nu Skin Germany,  Inc.; New Skin France,
SARL,  a French  corporation,  domesticated  in Delaware  under the name Nu Skin
France, Inc.; Nu Skin Netherlands, B.V., a Netherlands corporation, domesticated
in Delaware under the name Nu Skin Netherlands,  Inc.; Nu Skin Italy, (SRL.), an
Italian  corporation,  domesticated  in  Delaware  under the name Nu Skin Italy,
Inc.; Nu Skin Spain, S.L., a Spanish corporation, domesticated in Delaware under
the name Nu Skin Spain,  Inc.;  Nu Skin  Belgium,  N.V., a Belgium  corporation,
domesticated in Delaware under the name Nu Skin Belgium,  Inc.; Nu Skin Personal
Care  Australia,  Inc., a Utah  corporation;  Nu Skin New Zealand,  Inc., a Utah
corporation;  Nu Skin Brazil,  Ltda., a Brazilian  corporation,  domesticated in
Delaware under the name Nu Skin Brazil,  Inc.; Nu Skin  Argentina,  Inc., a Utah
corporation;  Nu Skin  Chile,  S.A.,  a  Chilean  corporation,  domesticated  in
Delaware  under the name Nu Skin  Chile,  Inc.;  Nu Skin Poland  Spa.,  a Polish
Corporation,  domesticated  in Delaware under the name Nu Skin Poland,  Inc.; Nu
Skin  International  Management  Group,  Inc.,  a Utah  corporation;  and  Cedar
Meadows,  L.C.  (each,  an  "Acquired  Entity" and  collectively  the  "Acquired
Entities");

              WHEREAS,   the  aggregate   number  of   authorized,   issued  and
outstanding  shares of common stock of each Acquired Entity  (collectively,  the
"Nu Skin  Shares") and the number of Nu Skin Shares owned  individually  by each
Stockholder are as set forth on Schedule A hereto;

              WHEREAS,  NSAP  wishes to acquire  the Nu Skin  Shares (the "Stock
Acquisitions")  and the  Stockholders  wish to  transfer  the Nu Skin  Shares in
exchange for, and in consideration  for, the indirect  assumption by NSAP of the
Acquired  Entities'  obligations under the S Distribution  Notes, the Contingent
Payment (as defined herein) and the newly issued shares (the "Series A Preferred
Shares") of preferred stock, $0.001 par value per share (the "Series A Preferred
Stock") of NSAP, upon the terms and subject to the conditions set forth herein;

              WHEREAS,  the parties  hereto  intend that the Stock  Acquisitions
contemplated  by this  Agreement  shall  qualify as part  purchase and part in a
manner similar to pooling for financial reporting purposes;

              WHEREAS,  the parties  hereto  intend that the Stock  Acquisitions
contemplated by this Agreement shall, in part, qualify for United States federal
income tax purposes as tax-free exchanges under Section 351 of the Code and that
any  cash  or  notes  distributed  by  NSAP  to  make  up a  shortfall  in the S
Distribution Notes or under NSAP's Contingent Payment obligations hereunder will
be taxed as ordinary income;




              WHEREAS,  the special  committee  of the Board of  Directors  (the
"Special Committee") of NSAP has received an opinion from its financial advisor,
Donaldson,  Lufkin & Jenrette, that the consideration to be paid by NSAP for the
Nu Skin Shares pursuant to the transactions contemplated hereunder is fair, from
a financial point of view, to NSAP; and

              WHEREAS, the Board of Directors of NSAP has delegated its power to
approve  this  Agreement  and the  transactions  contemplated  hereunder  to the
Special  Committee and the Special Committee has approved this Agreement and the
transactions contemplated hereunder;

              NOW,  THEREFORE,  in  consideration of the premises and the mutual
agreements and covenants hereinafter set forth, NSAP and the Stockholders hereby
agree as follows: ARTICLE I

                                   DEFINITIONS

              SECTION 1.01.  Certain  Defined Terms.  As used in this Agreement,
the following terms shall have the following meanings:

              "Acquired  Entities" has the meaning  specified in the recitals to
this Agreement.

              "Acquisition Documents" has the meaning specified in Section 8.01.

              "Action"  means any claim,  action,  suit,  arbitration,  inquiry,
proceeding or investigation by or before any Governmental Authority.

              "Actual  NSAP  Cumulative  EBITDA"  has the meaning  specified  in
Section 2.04(a).

              "Actual  NSI  Cumulative  EBITDA"  has the  meaning  specified  in
Section 2.04(a).

              "Affiliate" means, with respect to any specified Person, any other
Person  that  directly,  or  indirectly  through  one  or  more  intermediaries,
controls,  is controlled  by, or is under common  control with,  such  specified
Person.

              "Agreement"  or "this  Agreement"  means  this  Stock  Acquisition
Agreement,  dated as of February 27,  1998,  between the  Stockholders  and NSAP
(including the Exhibits  hereto and the Disclosure  Schedule) and all amendments
hereto made in accordance with the provisions of Section 11.09.

              "Assets" has the meaning specified in Section 3.18.




              "Average  NSAP  Common  Stock  Price at  Closing"  has the meaning
specified in Section 2.03(a).

              "Big Planet Option" has the meaning specified in Section 7.02(i).

              "Business"  means the business of marketing and distributing of Nu
Skin products,  managing the Nu Skin Global Compensation Plan,  licensing of the
right to use the Nu Skin trade names, products and Distributor Lists,  providing
management  services to local Nu Skin  entities,  developing  new  formulas  and
ingredients  for Nu Skin  products and all other  businesses  which prior to the
date hereof have been conducted by the Acquired Entities.

              "Business  Day" means any day that is not a Saturday,  a Sunday or
other day on which banks are required or  authorized  by law to be closed in the
City of New York.

              "Certificate of Designation" has the meaning  specified in Section
2.09(a).

              "Closing" has the meaning specified in Section 2.05.

              "Closing   Balance  Sheet"  means  the  unaudited   balance  sheet
(including the related notes and schedules thereto) of the Acquired Entities, to
be prepared pursuant to Section 2.08(a) and to be dated as of the Closing Date.

              "Closing Date" has the meaning specified in Section 2.05.

              "Code" means the Internal Revenue Code of 1986, as amended through
the date hereof.

              "Common  Stock  Redemption  Price" has the  meaning  specified  in
Section 2.09(b).

              "Contingent Payment" has the meaning specified in Section 2.04(a).

              "Contingent  Payment  Date" has the meaning  specified  in Section
2.04(a).

              "Contingent  Payment Report" has the meaning  specified in Section
2.04(f).

              "Contingent  Payment  Years" has the meaning  specified in Section
2.04(a).

              "Contributed  Assets" has the meaning specified in the recitals to
this Agreement.

              "Control"  (including the terms  "controlled by" and "under common
control with"),  with respect to the  relationship  between or among two or more
Persons, means the possession, directly or indirectly or as trustee or executor,
of the power to direct or cause the direction of



the affairs or management of a Person,  whether  through the ownership of voting
securities, as trustee or executor, by contract or otherwise, including, without
limitation,  the  ownership,  directly or indirectly,  of securities  having the
power to elect a majority of the board of directors  or similar  body  governing
the affairs of such Person.

              "Designated Amount" has the meaning specified in Section 8.02(b).

              "Disclosure  Schedule"  means  the  Disclosure  Schedule  attached
hereto, dated as of the date hereof, and forming a part of this Agreement.

              "Distributors" means the independent distributors who have entered
into  distribution  agreements with NSI for the sale and distribution of Nu Skin
products.

              "Distributor  Lists"  means  the  list  of the  Acquired  Entities
independent distributors who operate under the Nu Skin Global Compensation Plan.

              "Downward   Adjustment"  has  the  meaning  specified  in  Section
2.08(c)(i).

              "EBITDA" has the meaning specified in Section 2.04(e).

              "Encumbrance" means any security interest,  pledge, mortgage, lien
(including,   without   limitation,   environmental  and  tax  liens),   charge,
encumbrance, adverse claim, preferential arrangement or restriction of any kind,
including,  without  limitation,  any restriction on the use, voting,  transfer,
receipt of income or other exercise of any attributes of ownership.

              "Environment" means surface waters,  ground waters,  surface water
sediment, soil, subsurface strata and ambient air.

              "Environmental Claims" means any and all actions,  suits, demands,
demand letters,  claims, liens, notices of non-compliance or violation,  notices
of liability or potential liability, investigations, proceedings, consent orders
or  consent  agreements  relating  in  any  way to any  Environmental  Law,  any
Environmental  Permit or any  Hazardous  Material  or arising  from any  alleged
injury or threat of injury to health, safety or the Environment.

              "Environmental  Law" means any Law, now or hereafter in effect and
as amended, and any judicial or administrative interpretation thereof, including
any judicial or administrative  order,  consent decree or judgment,  relating to
pollution  or  protection  of the  Environment,  health or safety or to the use,
handling, transportation,  treatment, storage, disposal, release or discharge of
Hazardous Materials.




              "Environmental Permit" means any permit, approval,  identification
number,  license or other authorization  required to operate the Business or the
Real Property under any applicable Environmental Law.

              "ERISA" has the meaning specified in Section 3.20(a).

              "Financial  Statements"  has  the  meaning  specified  in  Section
3.07(a).

              "Foreign   Government  Scheme  or  Arrangement"  has  the  meaning
specified in Section 3.20(f).

              "Foreign Plan" has the meaning specified in Section 3.20(f).

              "Governmental Authority" means any United States federal, state or
local or any foreign  government,  governmental,  regulatory  or  administrative
authority,  agency or commission or any court, tribunal, or judicial or arbitral
body.

              "Governmental Order" means any order, writ, judgment,  injunction,
decree, stipulation,  determination or award entered by or with any Governmental
Authority.

              "Hazardous  Materials" means (a) petroleum and petroleum products,
by-products or breakdown products,  radioactive  materials,  asbestos-containing
materials and polychlorinated biphenyls, and (b) any other chemicals,  materials
or substances regulated as toxic or hazardous or as a pollutant,  contaminant or
waste under any applicable Environmental Law.

              "HSR Act" means the Hart-Scott-Rodino  Antitrust  Improvements Act
of 1976, as amended, and the rules and regulations promulgated thereunder.

              "Indebtedness"   means,  with  respect  to  any  Person,  (a)  all
indebtedness of such Person, whether or not contingent,  for borrowed money, (b)
all  obligations  of such Person for the deferred  purchase price of property or
services,  (c) all  obligations  of  such  Person  evidenced  by  notes,  bonds,
debentures or other similar instruments, (d) all indebtedness created or arising
under any conditional  sale or other title  retention  agreement with respect to
property  acquired by such Person  (even  though the rights and  remedies of the
seller or lender  under such  agreement  in the event of default  are limited to
repossession  or sale of such  property),  (e) all obligations of such Person as
lessee under leases that have been or should be, in accordance  with U.S.  GAAP,
recorded as capital leases,  (f) all  obligations,  contingent or otherwise,  of
such Person under acceptance,  letter of credit or similar  facilities,  (g) all
obligations  of such Person to purchase,  redeem,  retire,  defease or otherwise
acquire for value any capital  stock of such Person or any  warrants,  rights or
options  to  acquire  such  capital  stock,  valued,  in the case of  redeemable
preferred  stock,  at the greater of its  voluntary or  involuntary  liquidation
preference plus



accrued and unpaid  dividends,  (h) all  Indebtedness  of others  referred to in
clauses (a) through (f) above guaranteed directly or indirectly in any manner by
such  Person,  or in effect  guaranteed  directly or  indirectly  by such Person
through an agreement (i) to pay or purchase such  Indebtedness  or to advance or
supply funds for the payment or purchase of such Indebtedness, (ii) to purchase,
sell or lease (as lessee or lessor)  property,  or to purchase or sell services,
primarily  for the  purpose  of  enabling  the  debtor to make  payment  of such
Indebtedness or to assure the holder of such Indebtedness against loss, (iii) to
supply  funds to or in any other  manner  invest in the  debtor  (including  any
agreement to pay for property or services  irrespective of whether such property
is  received  or such  services  are  rendered)  or (iv)  otherwise  to assure a
creditor  against  loss,  and (i) all  Indebtedness  referred  to in clauses (a)
through (f) above secured by (or for which the holder of such  Indebtedness  has
an existing right, contingent or otherwise, to be secured by) any Encumbrance on
property (including, without limitation,  accounts and contract rights) owned by
such  Person,  even though such Person has not assumed or become  liable for the
payment of such Indebtedness.

              "Indemnified Party" has the meaning specified in Section 8.02(a).

              "Independent Accounting Firm" has the meaning specified in Section
2.08(b).

              "Intellectual  Property"  means  (a)  inventions,  whether  or not
patentable,  whether or not reduced to practice, and whether or not yet made the
subject  of  a  pending  patent  application  or  applications,  (b)  ideas  and
conceptions  of  potentially  patentable  subject  matter,  including,   without
limitation,  any patent  disclosures,  whether or not  reduced to  practice  and
whether  or not  yet  made  the  subject  of a  pending  patent  application  or
applications,  (c)  national  (including  the United  States) and  multinational
statutory  invention  registrations,  patents,  patent  registrations and patent
applications    (including    all    reissues,     divisions,     continuations,
continuations-in-part,  extensions  and  reexaminations)  and all rights therein
provided by  international  treaties or conventions and all  improvements to the
inventions  disclosed  in each such  registration,  patent or  application,  (d)
trademarks,  service marks, trade dress, logos, trade names and corporate names,
whether or not registered,  including all common law rights,  and  registrations
and applications for registration  thereof,  including,  but not limited to, all
marks registered in the United States Patent and Trademark Office, the Trademark
Offices of the States and  Territories of the United States of America,  and the
Trademark Offices of other nations  throughout the world, and all rights therein
provided by international treaties or conventions, (e) copyrights (registered or
otherwise) and registrations and applications for registration  thereof, and all
rights therein  provided by  international  treaties or  conventions,  (f) moral
rights (includin-g,  without limitation, rights of paternity and integrity), and
waivers of such rights by others,  (g)  computer  software,  including,  without
limitation, source code, operating systems and specifications, data, data bases,
files,   documentation   and  other   materials   related   thereto,   data  and
documentation,  (h) trade  secrets  and  confidential,  technical  and  business
information   (including  ideas,   formulas,   compositions,   inventions,   and
conceptions of inventions whether patentable or unpatentable and



whether or not reduced to practice), (i) whether or not confidential, technology
(including  know-how and show-how),  manufacturing and production  processes and
techniques,  research and  development  information,  drawings,  specifications,
designs,  plans,  proposals,  technical data,  copyrightable  works,  financial,
marketing  and  business  data,  pricing  and  cost  information,  business  and
marketing plans and Distributor  Lists and supplier lists and  information,  (j)
copies and  tangible  embodiments  of all the  foregoing,  in  whatever  form or
medium,  (k) all  rights to obtain  and  rights  to apply  for  patents,  and to
register  trademarks  and  copyrights,  (l) all  rights  to the Nu  Skin  Global
Compensation Plan and Distributor Lists and (m) all rights to sue or recover and
retain damages and costs and attorneys'  fees for present and past  infringement
of any of the foregoing.

              "Inventories" means all inventory,  merchandise,  sales materials,
finished  goods,  and raw  materials,  packaging,  supplies  and other  personal
property  related  to the  Business  maintained,  held or  stored  by or for the
Acquired  Entities on the Closing  Date and any prepaid  deposits for any of the
same.

              "IRS" means the Internal Revenue Service of the United States.

              "Law" means any federal,  state,  local or foreign  statute,  law,
ordinance, regulation, rule, code, order, other requirement or rule of law.

              "Leased  Real  Property"  means  the real  property  leased by the
Acquired  Entities,  as  tenant,  together  with,  to the  extent  leased by the
Acquired   Entities,   all  buildings  and  other   structures,   facilities  or
improvements  currently or hereafter  located  thereon,  all fixtures,  systems,
equipment and items of personal  property of the Acquired  Entities  attached or
appurtenant  thereto,  and all  easements,  licenses,  rights and  appurtenances
relating to the foregoing.

              "Liabilities"   means   any  and  all   debts,   liabilities   and
obligations,  whether  accrued  or fixed,  absolute  or  contingent,  matured or
unmatured or determined or determinable,  including,  without limitation,  those
arising under any Law (including,  without  limitation,  any Environmental Law),
Action or  Governmental  Order and those arising under any contract,  agreement,
arrangement, commitment or undertaking.

              "Licensed  Intellectual  Property" means all Intellectual Property
licensed or sublicensed to the Acquired Entities from a third party.

              "Loss" has the meaning specified in Section 8.02(a).

              "Material  Adverse Effect" means any  circumstance,  change in, or
effect on the Business or the Acquired  Entities  that,  individually  or in the
aggregate with any other circumstances,  changes in, or effects on, the Business
or the Acquired Entities: (a) is, or could



be,  materially  adverse to the  business,  operations,  assets or  Liabilities,
employee  relationships,   Distributor  or  supplier  relationships,  prospects,
results of operations or the condition  (financial or otherwise) of the Acquired
Entities  or (b) could  adversely  affect the  ability  of NSAP or the  Acquired
Entities  to  operate  or  conduct  the  Business  in the  manner in which it is
currently operated or conducted by the Stockholders and the Acquired Entities.

              "Material Contracts" has the meaning specified in Section 3.14(a).

              "Maximum  Contingent  Payment Amount" has the meaning specified in
Section 2.04(a).

              "Minimum Target NSAP Cumulative  EBITDA" has the meaning specified
in Section 2.04(a).

              "Minimum Target NSI Cumulative  EBITDA" has the meaning  specified
in Section 2.04(a).

              "1998 S  Distribution  Notes"  has the  meaning  specified  in the
recitals to this Agreement.

              "Notice  of  Redemption"  has the  meaning  specified  in  Section
2.09(c).

              "NSAP"  has  the  meaning   specified  in  the  recitals  to  this
Agreement.

              "NSAP's  Accountants" means Price Waterhouse  L.L.P.,  independent
accountants of NSAP.

              "NSAP Common Stock" has the meaning specified in Section 2.03(a).

              "Nu Skin Global  Compensation  Plan" means the global  distributor
compensation  plan developed by NSI which  compensates  Distributors for product
sales in all of the countries where NSI and its affiliates operate.

              "Nu Skin Names" has the meaning specified in Section 5.04.

              "Nu Skin Shares" has the meaning specified in the recitals to this
Agreement.

              "Nu Skin Share  Certificates" has the meaning specified in Section
2.01.

              "Nu Skin USA" has the meaning  specified  in the  recitals to this
Agreement.

              "NSI" has the meaning specified in the recitals to this Agreement.



              "NSI  Contribution  and  Distribution  Agreement"  has the meaning
specified in the recitals to this Agreement.

              "NSI  Indemnity  Agreement"  has  the  meaning  specified  in  the
recitals to this Agreement.

              "NSI  Shares"  means the  common  stock of Nu Skin  International,
Inc., par value $.001 per share, to be delivered to NSAP in connection with this
Agreement.

              "NSI Tax Sharing and  Indemnification  Agreement"  has the meaning
specified in the recitals to this Agreement.

              "Original S Distribution  Notes" has the meaning  specified in the
recitals to this Agreement.

              "Owned Intellectual  Property" means all Intellectual  Property in
and to which the Acquired Entities hold, or have a right to hold,  right,  title
and interest.

              "Owned  Real  Property"  means  the  real  property  owned  by the
Acquired Entities, together with all buildings and other structures,  facilities
or improvements  currently or hereafter located thereon, all fixtures,  systems,
equipment and items of personal  property of the Acquired  Entities  attached or
appurtenant  thereto  and all  easements,  licenses,  rights  and  appurtenances
relating to the foregoing.

              "Permits" has the meaning specified in Section 3.13.

              "Permitted  Encumbrances"  means such of the following as to which
no enforcement, collection, execution, levy or foreclosure proceeding shall have
been commenced:  (a) liens for taxes,  assessments and  governmental  charges or
levies not yet due and  payable  which are not in excess of the  amount  accrued
therefor on the Reference Balance Sheet (b) Encumbrances imposed by law, such as
materialmen's,  mechanics', carriers', workmen's and repairmen's liens and other
similar liens arising in the ordinary  course of business  securing  obligations
that (i) are not  overdue  for a period of more than 30 days and (ii) are not in
excess of $10,000 in the case of a single  property or $100,000 in the aggregate
at any time;  (c)  pledges or  deposits  to secure  obligations  under  workers'
compensation  laws or  similar  legislation  or to secure  public  or  statutory
obligations; and (d) minor survey exceptions, reciprocal easement agreements and
other  customary  encumbrances  on  title  to real  property  that  (i) were not
incurred in connection  with any  Indebtedness,  (ii) do not render title to the
property  encumbered thereby  unmarketable and (iii) do not,  individually or in
the aggregate, materially adversely affect the value or use of such property for
its current and anticipated purposes.




              "Person" means any  individual,  partnership,  firm,  corporation,
association,  trust, unincorporated organization or other entity, as well as any
syndicate or group that would be deemed to be a person under Section 13(d)(3) of
the Securities Exchange Act of 1934, as amended.

              "Plans" has the meaning specified in Section 3.20(a).

              "Real  Property" means the Leased Real Property and the Owned Real
Property.

              "Redemption Date" has the meaning specified in Section 2.09(c).

              "Reference  Balance  Sheet" means the unaudited  combined  balance
sheet  (including  the related  notes and  schedules  thereto)  of the  Acquired
Entities, dated as of December 31, 1997, a copy of which is set forth in Section
3.07(a) of the Disclosure Schedule.

              "Reference Balance Sheet Date" means December 31, 1997.

              "Regulations" means the Treasury Regulations  (including Temporary
Regulations)  promulgated  by the United  States  Department  of  Treasury  with
respect to the Code or other federal tax statutes.

              "Release"  means  disposing,  discharging,   injecting,  spilling,
leaking, leaching, dumping, emitting,  escaping,  emptying, seeping, placing and
the like into or upon any land or water or air or  otherwise  entering  into the
Environment.

              "Remedial Action" means any investigation, assessment, monitoring,
treatment, excavation, removal, remediation or cleanup of Hazardous Materials in
the Environment.

              "Retained  Entities"  means Nu Skin USA,  Nu Skin  Mexico  S.A. de
C.V., a Mexican  corporation,  domesticated  in Delaware  under the name Nu Skin
Mexico, Inc., Nu Skin Guatemala, S.A., a Guatemalan corporation, domesticated in
Delaware under the name Nu Skin Guatemala,  Inc., Nu Skin Canada,  Inc., Nu Skin
Puerto Rico, Inc., Scrub Oak, Ltd., Aspen  Investments,  Ltd.,  Global Airwaves,
Inc. and Mountain Pictures.

              "S Distribution  Notes" has the meaning  specified in the recitals
to this Agreement.

              "Series  A  Preferred  Stock"  has the  meaning  specified  in the
recitals to this Agreement.

              "Series A  Preferred  Shares"  has the  meaning  specified  in the
recitals to this Agreement.



              "Series A Preferred Share  Certificates" has the meaning specified
in Section 2.02.

              "Special  Committee" has the meaning  specified in the recitals to
this Agreement.

              "Stock  Acquisitions" has the meaning specified in the recitals to
this Agreement.

              "Stockholders"  has the meaning  specified in the recitals to this
Agreement.

              "Stockholders'  Accountants" means Grant Thornton LLP, independent
accountants of the Stockholders.

              "Stockholders'   Contingent   Payment   Notice"  has  the  meaning
specified in Section 2.04(g).

              "Stockholders'  Escrow  Agreement"  has the meaning  specified  in
Section 8.04.

              "Stockholders'   Representative"  has  the  meaning  specified  in
Section 2.12.

              "Tangible  Personal Property" has the meaning specified in Section
3.17(a).

              "Tax" or "Taxes" means any and all taxes,  fees,  levies,  duties,
tariffs,  imposts,  and other  charges  of any kind  (together  with any and all
interest,  penalties,  additions  to tax and  additional  amounts  imposed  with
respect  thereto)  imposed by any  government  or taxing  authority,  including,
without  limitation:  taxes or  other  charges  on or with  respect  to  income,
franchises,  windfall or other profits,  gross receipts,  property,  sales, use,
capital stock,  payroll,  employment,  social security,  workers'  compensation,
unemployment compensation, or net worth; taxes or other charges in the nature of
excise,  withholding,  ad valorem, stamp, transfer, value added, or gains taxes;
license,  registration and documentation fees; and customs duties,  tariffs, and
similar charges.

              "Third Party Claims" has the meaning specified in Section 8.02(c).

              "Upward   Adjustment"   has  the  meaning   specified  in  Section
2.08(c)(ii).

              "U.S.  GAAP" means United  States  generally  accepted  accounting
principles and practices as in effect from time to time and applied consistently
throughout the periods involved.

              "Vendors" means any and all vendors who are unaffiliated  with the
Stockholders or the Acquired Entities and who supply raw materials,  components,
spare parts, supplies, goods, merchandise or services to the Acquired Entities.




                                   ARTICLE II

                            ACQUISITION AND TRANSFER

               SECTION 2.01.  Acquisition  and Transfer of Nu Skin Shares.  Upon
the terms and subject to the  conditions of this  Agreement,  at the Closing (as
defined) each Stockholder shall assign, transfer, convey and deliver to NSAP and
NSAP shall acquire and accept for delivery from each  Stockholder  the number of
Nu Skin Shares as set forth beside such  Stockholder's name on Schedule A hereto
under the  heading  "Nu Skin  Shares to be  Acquired"  and  deliver  one or more
certificates representing such Nu Skin Shares (the "Nu Skin Share Certificates")
to NSAP as provided in Section 2.06 below.

               SECTION 2.02.  Consideration  for Transfer of Nu Skin Shares.  As
consideration  for the  transfer  of Nu Skin  Shares by the  Stockholders,  NSAP
shall,  upon the terms and  subject  to the  conditions  of this  Agreement  (i)
indirectly assume, by virtue of the Stock  Acquisitions,  the obligations of the
Acquired  Entities,  including  those  reflected  by the S  Distribution  Notes,
subject to the other provisions of this Agreement; provided, however, that in no
event shall the aggregate  principal  amount of the S  Distribution  Notes which
shall be indirectly assumed by NSAP exceed $180 million,  (ii) to the extent the
S Distribution Notes do not, in aggregate principal amount, equal or exceed $180
million, issue to each Stockholder,  in cash or in the form of promissory notes,
the difference  between (x) $180,000,000 and (y) the aggregate  principal amount
of the S  Distribution  Notes,  multiplied  by each  Stockholder's  proportional
ownership  interest in the NSI Shares (iii) issue to each Stockholder the number
of NSAP's Series A Preferred  Shares as calculated  pursuant to Section 2.03 and
deliver one or more  certificates  representing  such Series A Preferred  Shares
(the "Series A Preferred Share Certificates") to the Stockholders as provided in
Section 2.07 below and (iv) make certain Contingent Payments (as defined) to the
Stockholders  subject to the terms and conditions described in Section 2.04. The
consideration  for the transfer of Nu Skin Shares by each Stockholder to NSAP as
described in this Section 2.02 shall be deemed to be in full satisfaction of all
rights  pertaining  to such Nu Skin  Shares,  subject  to any  adjustments  made
pursuant to Section 2.08.

               SECTION  2.03.  Calculation  of  Aggregate  Number  of  Series  A
Preferred  Shares.  (a) Subject to Section 2.08, each Stockholder  shall receive
such number of the Series A Preferred  Shares as shall be calculated by dividing
(x) U.S.  $70,000,000  by (y) the average of the closing price per share of NSAP
Class A Common  Stock (the "NSAP Common  Stock")  reported on the New York Stock
Exchange for the 20  consecutive  trading days ending on the trading day that is
five  trading  days prior to the Closing  Date (the  "Average  NSAP Common Stock
Price at Closing") multiplied by their proportional interest in the NSI Shares.

               (b)  Series  A  Preferred  Share   Certificates   for  fractional
interests in Series A Preferred  Shares  shall not be issued,  and to the extent
that a Stockholder would receive a fraction



of a Series A Preferred Share (after  determining the aggregate number of Series
A  Preferred  Shares  which  such  Stockholder  would  be  entitled  to  receive
hereunder), such Stockholder shall receive the highest integral number of Series
A Preferred  Shares to which such  Stockholder  would be entitled to pursuant to
Section 2.03(a) hereof.  In lieu of any fraction of a Series A Preferred  Share,
such  Stockholder  shall receive the cash value of any such fraction which shall
be determined to the nearest cent ($0.01) by multiplying the Average NSAP Common
Stock Price at Closing by such fraction.  Any such cash payment shall be paid to
the Stockholders on the Closing Date.

               SECTION 2.04. Contingent Payments.  (a) If (and only if) NSAP, on
a consolidated  basis, and NSI achieve certain yearly  cumulative EBITDA targets
for any of the four fiscal years ended  December 31, 1998,  1999,  2000 and 2001
(the  "Contingent  Payment  Years"),  measured  annually,  NSAP shall pay to the
Stockholders, by April 1, or as soon thereafter as practicable, in the following
year (the "Contingent  Payment Date"), an additional  contingent  payment amount
(the "Contingent Payment") determined as provided in Section 2.04(d) below which
shall not exceed the maximum Contingent Payment amount (the "Maximum  Cumulative
Contingent  Payment  Amount")  for each  such  year as set forth in the table in
Section 2.04(c) below.  Contingent  Payments will be payable to the Stockholders
with respect to any  particular  Contingent  Payment Year only if (i) the actual
cumulative  EBITDA of NSAP (the "Actual  NSAP  Cumulative  EBITDA")  during such
Contingent Payment Year meets or exceeds the minimum target cumulative EBITDA of
NSAP (the "Minimum Target NSAP Cumulative EBITDA") for such year as set forth in
the table in Section  2.04(b) below,  (ii) the actual  cumulative  EBITDA of NSI
(the "Actual NSI Cumulative  EBITDA") during such Contingent  Payment Year meets
or exceeds the minimum  target  cumulative  target  EBITDA for NSI (the "Minimum
Target  NSI  Cumulative  EBITDA")  for such  year as set  forth in the  table in
Section  2.04(b) below and (iii) NSI or NSAP have actual  current or accumulated
earnings  and profits for tax  purposes as defined in Section 316 of the Code in
such  year  (but  in no  event  shall  the  Contingent  Payment  payable  to the
Stockholders  with respect to any  Contingent  Payment Year exceed the amount of
such earnings and profits). Notwithstanding the foregoing, in no event shall the
aggregate  amount of all Contingent  Payments  payable over the four  Contingent
Payment Years exceed $100,000,000.

               (b) The parties agree and confirm that the NSAP Cumulative EBITDA
Targets for the years indicated below are as follows:


                                                 Minimum Target NSAP
                      Year                        Cumulative EBITDA
                    --------                    ---------------------
                      1998                         $  222,480,000
                      1999                         $  462,758,000
                      2000                         $  722,259,000
                      2001                         $1,002,520,000




               (c) The parties agree and confirm that the NSI Cumulative  EBITDA
Targets and the Maximum Cumulative Contingent Payment Amounts for each the years
indicated below are as follows:

Year     Minimum Target NSI   Maximum Target  NSI  Maximum Cumulative Contingent
          Cumulative EBITDA    Cumulative EBITDA            Payment Amount
         ------------------   -------------------  -----------------------------
1998       $ 59,400,000           $ 64,800,000            up to $ 25,000,000
1999       $124,740,000           $142,560,000            up to $ 50,000,000
2000       $196,614,000           $235,872,000            up to $ 75,000,000
2001       $275,675,000           $347,846,000            up to $100,000,000

               (d) If the foregoing  conditions are met, the Contingent  Payment
payable to the  Stockholders  for each of the Contingent  Payment Years shall be
based upon the following formulae,  subject to the limitations set forth in this
Section 2.04:

     

               (i)    Contingent Payment Year 1998:

$8,250,000 + [(Actual NSI Cumulative EBITDA - 59,400,000)  x $16,750,000]
             -------------------------------------------
                             $5,400,000


               (ii)   Contingent Payment Year 1999:

$16,500,000 + [(Actual NSI Cumulative EBITDA - $124,740,000)  x $33,500,000] -  Contingent Payments
              ---------------------------------------------                     made for 1998
                             $17,820,000


               (iii)  Contingent Payment Year 2000:

$24,750,000 + [(Actual NSI Cumulative EBITDA - $196,614,000)  x $50,250,000] -  Contingent Payments
              ---------------------------------------------                     made for 1998
                             $39,258,000                                        and 1999


               (iv)   Contingent Payment Year 2001:

$33,000,000 + [(Actual NSI Cumulative EBITDA - $275,675,000)  x $67,000,000] -  Contingent Payments
              ---------------------------------------------                     made for 1998,
                             $72,171,000                                        1999 and 2000

NSAP shall cause the Contingent Payment earned in any Contingent Payment Year, if any, to be paid on the Contingent Payment Date to the Stockholders by wire transfer in immediately available funds to an account to be designated in writing by the Stockholder at least two Business Days prior to the Contingent Payment Date and in amounts to each Stockholder in proportion to their respective ownership percentage of the Nu Skin Shares. (e) For purposes of this Section 2.04, The term "EBITDA" shall mean (i) for the purpose of calculating the EBITDA of NSAP in respect of any Contingent Payment Year, NSAP's earnings before income taxes, depreciation and amortization, and before taking into account any extraordinary one-time or non-recurring adjustments, and (ii) for the purpose of calculating the EBITDA of NSI in respect of any Contingent Payment Year, NSI's earnings before income taxes, depreciation and amortization, as such may be calculated using methodologies and principles similar to those employed by NSI in connection with conducting its operations and reporting its financial results for 1997; by way of illustration, but not limitation, such methodologies and principles shall include NSI bearing any Distributor commissions in excess of 42% of commissionable product sales, maintaining gross margins of below 60% from sales of products to Nu Skin affiliates and allocating selling, general and administrative expenses in a manner similar to those employed during 1997 (taking into account such personnel modifications as shall be reasonable and necessary under the circumstances). In addition to the foregoing, the parties hereby agree that the NSI and NSAP EBITDA targets specified in Sections 2.04(b), 2.04(c) and 2.04(d) shall be calculated on a pro forma basis assuming for purposes of these calculations that the Closing had occurred on December 31, 1997. (f) Within 60 days after December 31 of each Contingent Payment Year, or as soon thereafter as practicable, NSAP will obtain from Price Waterhouse LLP (or such other firm of independent certified public accountants as shall at the time be retained to audit the books and accounts of NSAP) a written Contingent Payment Agreed Upon Procedures Report (the "Contingent Payment Report") setting forth the EBITDA of NSAP and NSI for such year and stating that such EBITDA numbers were determined in accordance with Section 2.04(e) and setting forth the computation of the Contingent Payment, if any, due on the Contingent Payment Date, and stating that the amount of such Contingent Payment has been determined in accordance with the provisions of this Section 2.04. NSAP shall deliver a copy of such Contingent Payment Report to the Stockholders within five days of the receipt of such report. (g) If the Stockholders wish to dispute the amount of any Contingent Payment due then, within 20 days of the receipt of the Contingent Payment Report, the Stockholders' Representative must deliver to NSAP written notice (the "Stockholders' Contingent Payment Notice") stating the dollar amount of the Contingent Payment in dispute for the Contingent Payment Year and setting forth, in reasonable detail, the basis for such dispute. The failure of the Stockholders' Representative to deliver the Stockholders' Contingent Payment Notice within the specified time period shall be deemed to constitute acceptance by the Stockholders of the information and calculations set forth in the Contingent Payment Report for such Contingent Payment Year. The Stockholders may dispute amounts reflected on the Contingent Payment Report only on the basis that the amounts were not arrived at in accordance with the terms of this Agreement. (h) In the event that the Stockholders dispute the amount of the Contingent Payment for any Contingent Payment Year, NSAP and the Stockholders shall attempt to reconcile their differences and any resolution by them as to any disputed amount shall be final, binding and conclusive on the parties hereto. If NSAP and the Stockholders are unable to reach a resolution within 15 Business Days of the delivery by the Stockholders' Representative of the Stockholders' Contingent Payment Notice indicating a dispute, NSAP and the Stockholders' Representative shall submit the items remaining in dispute for resolution to such independent accounting firm of national reputation as may be mutually acceptable to NSAP and the Stockholders' Representative, which shall, within 90 Business Days of such submission, report in writing to NSAP and the Stockholders as to the resolution of such dispute, and such report shall be final, binding and conclusive on NSAP and the Stockholders. The fees and disbursements of the independent accounting firm shall be allocated between the Stockholders and NSAP in the same proportion that the aggregate amount of the disputed items submitted to the independent accounting firm which are unsuccessfully disputed by each party (as determined by the independent accounting firm) bears to the total amount of disputed items so submitted. SECTION 2.05. Closing. The acquisition and delivery of the Nu Skin Shares contemplated by this Agreement shall take place at a closing (the "Closing") to be held at the offices of NSAP, One Nu Skin Plaza, 75 West Center, Provo, Utah at 10:00 A.M. Mountain Standard Time on the later to occur of (i) March 20, 1998 and (ii) the fifth Business Day following the later to occur of (A) expiration or termination of all applicable waiting periods under the HSR Act and (B) satisfaction or waiver of all other conditions to the obligations of the parties set forth in Article VII, or at such other place or at such other time or on such other date as the Stockholders and NSAP may mutually agree upon in writing (the day on which the Closing takes place being the "Closing Date"). SECTION 2.06. Closing Deliveries by the Stockholders. At the Closing, the Stockholders shall deliver or cause to be delivered to NSAP: (a) the Nu Skin Share Certificates evidencing the Nu Skin Shares duly endorsed in blank, or accompanied by stock powers duly executed in blank, in form satisfactory to NSAP and with all required stock transfer tax stamps affixed; (b) a receipt for the Series A Preferred Shares; (c) a true and complete copy of the NSI Contribution and Distribution Agreement, the NSI Tax Sharing and Indemnification Agreement and the NSI Indemnity Agreement; (d) a true and complete copy of the intercompany agreements between NSI and the Retained Entities; (e) a true and complete copy of the Stockholders' Escrow Agreement; and (f) the opinions, certificates and other documents required to be delivered pursuant to Section 7.02. SECTION 2.07. Closing Deliveries by NSAP. At the Closing, NSAP shall deliver to the Stockholders: (a) the Series A Preferred Share Certificates, registered in the name of each Stockholder and representing the Series A Preferred Shares to be issued to such Stockholder, which shall be in substantially the form of Exhibit A attached hereto; (b) cash in the amount of any fractional share amount due each Stockholder, if any; (c) cash or promissory notes in the amount, if any, determined in accordance with Section 2.02; and (d) the opinions, certificates and other documents required to be delivered pursuant to Section 7.01. SECTION 2.08. Adjustment of Consideration for Nu Skin Shares. The parties hereto agree that combined net asset value of the Acquired Entities reflected on the Reference Balance Sheet shall be not less than $83.7 million (excluding the aggregate principal amount of the S Distribution Notes). In the event the actual net asset value (the "Actual Net Asset Value") reflected on the Reference Balance Sheet is reduced after the date hereof below $83.7 million as a result of adjustments made in connection with the audit of the Reference Balance Sheet by the Stockholders' accountants, the parties agree that Series A Preferred Shares payable to the Stockholders hereunder shall be reduced on a pro rata basis by an amount equal to $83.7 million less the Actual Net Asset Value divided by the Average NSAP Common Stock Price at Closing. In addition to the foregoing, the consideration to be paid to the Stockholders for the Nu Skin Shares shall be subject to adjustment after the Closing as follows: (a) Closing Balance Sheet. As promptly as practicable, but in any event within ninety calendar days following the Closing Date, the Stockholders shall deliver to NSAP the Closing Balance Sheet, which shall fairly present the combined financial position of the Acquired Entities at the Closing Date in conformity with U.S. GAAP applied on a basis consistent with the preparation of the Reference Balance Sheet. Subject to Section 2.08(b) below, the Closing Balance Sheet delivered by the Stockholders to NSAP shall be deemed to be and shall be final, binding and conclusive on the parties hereto. (b) Disputes. NSAP may dispute any amounts reflected on the Closing Balance Sheet to the extent the net effect of such disputed amounts in the aggregate would affect the Net Asset reflected on the Closing Balance Sheet by more than $1,000,000, but only on the basis that the amounts reflected on the Closing Balance Sheet were not arrived at in accordance with U.S. GAAP applied on a basis consistent with the preparation of the Reference Balance Sheet; provided, however, that NSAP shall have notified the Stockholders' Representative in writing of each disputed item, specifying the amount thereof in dispute and setting forth, in reasonable detail, the basis for such dispute, within 30 Business Days of the Stockholders' delivery of the Closing Balance Sheet to NSAP. In the event of such a dispute, the Stockholders' Accountants and NSAP's Accountants shall attempt to reconcile their differences, and any resolution by them as to any disputed amounts shall be final, binding and conclusive on the parties hereto. If the Stockholders' Accountants and NSAP's Accountants are unable to reach a resolution with such effect within twenty Business Days after receipt by NSAP and NSAP's Accountants of the Stockholders' Representative's written notice of dispute, the Stockholders' Accountants and NSAP shall submit the items remaining in dispute for resolution to an independent accounting firm of international reputation mutually acceptable to NSAP and the Stockholders (the "Independent Accounting Firm"), which shall, within 90 Business Days after such submission, determine and report to NSAP and the Stockholders upon such remaining disputed items, and such report shall be final, binding and conclusive on the Stockholders and NSAP. The fees and disbursements of the Independent Accounting Firm shall be allocated between the Stockholders and NSAP in the same proportion that the aggregate amount of such remaining disputed items so submitted to the Independent Accounting Firm that is unsuccessfully disputed by each such party (as finally determined by the Independent Accounting Firm) bears to the total amount of such remaining disputed items so submitted. In acting under this Agreement, NSAP's Accountants, the Stockholders' Accountants and the Independent Accounting Firm shall be entitled to the privileges and immunities of arbitrators. (c) Adjustment of Consideration. The Closing Balance Sheet shall be deemed final for the purposes of this Section 2.08 upon the earlier of (A) the failure of NSAP to notify the Stockholders' Representative of a dispute within 30 Business Days of the Stockholders' delivery of the Closing Balance Sheet to NSAP, (B) the resolution of all disputes, pursuant to Section 2.08(b), by NSAP's Accountants and the Stockholders' Accountants and (C) the resolution of all disputes, pursuant to Section 2.08(b), by the Independent Accounting Firm. Within 10 Business Days after the Closing Balance Sheet being deemed final, an adjustment to the consideration given to the Stockholders for the Nu Skin Shares shall be made as follows: (i) in the event that the net asset value reflected on the Reference Balance Sheet exceeds the net asset value reflected on the Closing Balance Sheet, then the consideration issued to the Stockholders for the Nu Skin Shares shall be adjusted downward in an amount equal to such excess (the "Downward Adjustment"). NSAP shall deliver written notice to each Stockholder specifying each Stockholder's pro rata share of such Downward Adjustment, and each Stockholder shall, within 10 Business Days of his receipt of such notice remit to NSAP the number of shares of NSAP Common Stock equal to his pro rata share of such Downward Adjustment to be calculated by dividing the Downward Adjustment by the average of the closing price per share of NSAP Common Stock on the New York Stock Exchange for the 20 consecutive trading days ending on the date five days prior to the date of such remittance; and (ii) in the event that the net asset value reflected on the Closing Balance Sheet exceeds the net asset value reflected on the Reference Balance Sheet, then the consideration issued to the Stockholders for the Nu Skin Shares shall be adjusted upward in an amount equal to such excess (the "Upward Adjustment") and NSAP shall, within 10 Business Days of such determination, pay the Upward Adjustment by issuing to the Stockholders NSAP Common Stock in an amount to be calculated by dividing the Upward Adjustment by the Average NSAP Common Stock Price at Closing. Each Stockholder will receive a pro rata number of such shares of NSAP Common Stock that is in proportion to the number of NSI Shares originally transferred by such Stockholder pursuant to Section 2.01. SECTION 2.09. Conversion and Optional Redemption of Series A Preferred Stock/Common Stock. (a) The Series A Preferred Shares shall, subject to the approval of the Stockholders of NSAP, be converted into NSAP Common Stock in accordance with, and subject to, the terms and conditions set forth in the certificate of designation (the "Certificate of Designation") to be filed with the Secretary of State of the State of Delaware in respect of such Series A Preferred Shares, substantially in the form of Exhibit B hereto. NSAP shall use its best efforts to obtain such approval from its Stockholders at its Annual Meeting of Stockholders to be held in April 1998. If the conversion of the Preferred Shares into NSAP Common Stock has not been approved by September 30, 1998, then at any time thereafter, NSAP shall have the right, exercisable at its sole discretion, to redeem the Series A Preferred Shares issued to each Stockholder, in whole but not in part, in the manner and upon the terms and conditions set forth in the Certificate of Designation. (b) In the event that the Series A Preferred Shares are converted into NSAP Common Stock in accordance with, and subject to, the terms and conditions set forth in the Certificate of Designation, NSAP shall have the right to redeem such NSAP Common Stock, in whole but not in part, at the following redemption price (the "Common Stock Redemption Price") based on the Average NSAP Common Stock Price at Closing during the 12-month periods beginning on the date the Series A Preferred Shares are converted into NSAP Common Stock for each of the years set forth below: Common Stock Year Redemption Price ------ ------------------ 1998 100% 1999 120% 2000 140% 2001 160% 2002 180% 2003 200% NSAP's right of redemption shall commence immediately following the issuance of such NSAP Common Stock and shall expire on the sixth anniversary of the date the Series A Preferred Shares were converted into NSAP Common Stock. Notwithstanding the foregoing, NSAP's right to redeem the NSAP Common Stock issued to the Stockholders is conditioned upon (i) the Common Stock Redemption Price being no more than 100% of the average of the closing price per share of NSAP Common Stock on the New York Stock Exchange for the 20 consecutive trading days ending on the trading date that is five trading days prior to the date of such redemption and (ii) NSAP receiving the written consent of at least two-thirds (2/3) of the independent members of its Board of Directors. Payments by NSAP to the Stockholders under this Section 2.09(b) shall be made by check or wire transfer in immediately available funds to an account specified in writing to NSAP by each such Stockholder no later than two Business Days after the Redemption Date; provided, however, that in no event shall the failure by a Stockholder to specify such an account relieve NSAP of its payment obligation under this Section 2.09(b). (c) In the event that NSAP elects to exercise its right of redemption under Sections 2.09(a) or 2.09(b), NSAP shall deliver to each Stockholder a written notice (the "Notice of Redemption") which specifies the number of Series A Preferred Shares or NSAP Common Stock, as the case may be, to be redeemed from such Stockholder, the Common Stock Redemption Price or the redemption price for the Preferred Shares, as applicable, and the date of such redemption (the "Redemption Date"), which shall be not less than 20 days after the date on which such Notice of Redemption is given. On the Redemption Date, the Stockholders shall each deliver the specified number of Series A Preferred Shares or the NSAP Common Stock, as the case may be, to NSAP against payment of the amount due to such Stockholders pursuant to Sections 2.09(a) and 2.09(b) above. SECTION 2.10. Tax Free Transaction. The parties intend that the Stock Acquisitions contemplated by this Agreement qualify, in part, for United States federal income tax purposes as tax-free exchanges under Section 351 of the Code. SECTION 2.11. Termination of "S" Corporation Status. As a result of the Stock Acquisitions, the Acquired Entities will cease to qualify as "S" corporations within the meaning of Section 1361(a) of the Code and will become "C" corporations within the meaning of Section 1361(a)(2) of the Code, which will join in filing consolidated federal income tax returns with NSAP as the common parent. SECTION 2.12. Appointment of Stockholders' Representative. The Stockholders hereby appoint each of Keith R. Halls and Steven J. Lund (each such person, whether acting singly or in concert, and any successor or successors being the "Stockholders' Representative") as their legal representative and Attorney-in-Fact (i) to do any and all things and execute all documents and papers, in each Stockholder's name, place and stead, in any way such Stockholder could do if personally present, in connection with this Agreement and the transactions contemplated hereby, including, without limitation, to (i) amend, cancel or extend, or waive the terms of this Agreement, the Stockholders' Escrow Agreement or any other ancillary documents or agreements prepared in connection with this Agreement, (ii) provide the notices of dispute and adjustments to the consideration pursuant to Section 2.08, (iii) accept and deliver shares, promissory notes or cash in the amount of any fractional share amount due to each Stockholder, on behalf of such Stockholders, (iv) act on behalf of the Stockholders with respect to claims (including the settlement thereof) made by NSAP or the Stockholders for indemnification pursuant to Articles VIII and X and with respect to any actions to be taken by the Stockholders pursuant to the terms of the Stockholders' Escrow Agreement and (vi) accept, on behalf of the Stockholders, all notices required to be delivered to the Stockholders under this Agreement. In the event that one or both of the Stockholders' Representatives becomes unable or unwilling to continue in his capacity as Stockholders' Representative, the Stockholders shall appoint a successor Stockholders' Representative by written notice to NSAP. All references herein to "Stockholders' Representative" shall include any such successor Stockholders' Representative. The Stockholders hereby consent to the taking of any and all actions and the making of any decisions required or permitted to be taken by the Stockholders' Representative under this Agreement or the Stockholders' Escrow Agreement. The Stockholders shall be bound by all actions taken by the Stockholders' Representative in his capacity thereof. NSAP shall be entitled to rely, as being binding upon each of the Stockholders, any document or other paper believed by it to be the genuine and correct and to have been signed or sent by the Stockholders' Representative, and NSAP shall not be liable to the Stockholders for any action taken or omitted to be taken by it in such reliance. Copies of any notice given by NSAP to the Stockholders' Representative shall be provided to each of those persons specified in Section 11.02. ARTICLE III REPRESENTATIONS AND WARRANTIES OF THE STOCKHOLDERS As an inducement to NSAP to enter into this Agreement, the Stockholders hereby represent and warrant to NSAP as follows: SECTION 3.01. Organization, Authority and Qualification of the Acquired Entities; Execution and Delivery. (a) Each of the Acquired Entities (i) is a corporation duly organized, validly existing and in good standing under the laws of its respective jurisdictions of incorporation (both foreign and domestic, as the case may be) (ii) has all the necessary power and authority to own, operate or lease the properties and assets now owned, operated or leased by such Acquired Entity and to carry on the business as it has been and is currently conducted by such Acquired Entity. (b) Each of the Acquired Entities is duly licensed or qualified to do business and is in good standing in each jurisdiction in which the properties owned or leased by it or the operation of its business makes such licensing or qualification necessary or desirable, except where the failure to be so licensed or qualified would not result in a Material Adverse Effect on such Acquired Entity. Section 3.01(b) of the Disclosure Schedule sets forth all of the jurisdictions in which each Acquired Entity is so licensed or qualified. (c) All corporate actions taken by the Acquired Entities have been duly authorized, and the Acquired Entities have not taken any action that in any respect conflicts with, constitutes a default under or results in a violation of any provision of their respective Certificates of Incorporation or By-laws (or similar organizational documents). True and correct copies of the Certificates of Incorporation and By-laws (or similar organizational documents) of the Acquired Entities, each as in effect on the date hereof, have been delivered by the Stockholders to NSAP. SECTION 3.02. Due Execution and Delivery by the Stockholders. This Agreement has been duly executed and delivered by each of the Stockholders, and (assuming due authorization, execution and delivery by NSAP) this Agreement constitutes a legal, valid and binding obligation of the Stockholders enforceable against the Stockholders in accordance with its terms, except as enforcement may be limited by bankruptcy, insolvency or other similar laws affecting the enforcement of creditors' rights generally and except that the availability of equitable remedies, including specific performance, is subject to the discretion of the court before which any proceeding therefor may be brought. SECTION 3.03. Capital Stock of Acquired Entities; Stockholders' Ownership of Nu Skin Shares. (a) The authorized capital stock of each of the Acquired Entities is as set forth on Schedule A attached hereto. As of the date hereof, all of the Nu Skin Shares are validly issued, fully paid and nonassessable and none of the issued and outstanding Nu Skin Shares was issued in violation of any preemptive rights. Except as set forth in this Agreement, there are no options, warrants, convertible securities or other rights, agreements, arrangements or commitments of any character relating to the capital stock of the Acquired Entities or obligating the Stockholders or the Acquired Entities to issue or sell any shares of capital stock of, or any other interest in, such Acquired Entities. There are no outstanding contractual obligations of any of the Acquired Entities to repurchase, redeem or otherwise acquire any of their respective shares or to provide funds to, or make any investment (in the form of a loan, capital contribution or otherwise) in, any other Person. (b) As of the date hereof, each Stockholder is, and as of the Closing Date each Stockholder shall be, the record and beneficial owner of and have good and valid title to such Stockholder's respective Nu Skin Shares as set forth on Schedule A hereto as being owned by such Stockholder, free and clear of all Encumbrances (except as provided in the Stockholders Agreement or restrictions on transfer imposed by applicable securities laws). Upon consummation of the transactions contemplated by this Agreement and registration of the Nu Skin Shares in the name of NSAP, NSAP will own all the issued and outstanding capital stock of the Acquired Entities free and clear of all Encumbrances. Upon consummation of the transactions contemplated by this Agreement, the Nu Skin Shares will be fully paid and nonassessable. There are no voting trusts, stockholder agreements, proxies or other agreements or understandings in effect with respect to the voting or transfer of any of the Nu Skin Shares, except for those voting trusts, stockholder agreements, proxies or other agreements whose terms do not and will not prevent the consummation of the Stock Acquisition or the transactions described herein or whose terms shall have been amended or modified so as to not prevent the consummation of the Stock Acquisition or the transactions described herein. (c) The stock registers of the Acquired Entities accurately record: (i) the name and address of each Person owning the respective shares of such Acquired Entities and (ii) the certificate number of each certificate evidencing shares issued by such Acquired Entities, the number of shares evidenced by each such certificate, the date of issuance thereof and, in the case of cancellation, the date of cancellation. SECTION 3.04. Corporate Books and Records. The minute books of the Acquired Entities contain accurate records of all meetings and accurately reflect all other actions taken by the stockholders, Boards of Directors and all committees of the Boards of Directors of such Acquired Entities. Complete and accurate copies of all such minute books and of the stock registers of the Acquired Entities have been provided by the Stockholders to NSAP. SECTION 3.05. No Conflict. Assuming that all consents, approvals, authorizations and other actions described in Section 3.06 have been obtained and all filings and notifications listed in Section 3.06 of the Disclosure Schedule have been made, the execution, delivery and performance of this Agreement by the Stockholders and the consummation of the transactions contemplated herein in the manner contemplated hereby do not and will not (a) violate, conflict with or result in the breach of any provision of the charter or by-laws (or similar organizational documents) of any Acquired Entity, (b) conflict with or violate (or cause an event which could have a Material Adverse Effect as a result of) any Law or Governmental Order applicable to the Stockholders, any Acquired Entity, or any of their respective assets, properties or businesses, or (c) conflict with, result in any breach of, constitute a default (or event which with the giving of notice or lapse of time, or both, would become a default) under, require any consent under, or give to others any rights of termination, amendment, acceleration, suspension, revocation or cancellation of, or result in the creation of any Encumbrance on any of the Nu Skin Shares or on any of the assets or properties of the Stockholders or any Acquired Entity pursuant to, any note, bond, mortgage or indenture, contract, agreement, lease, sublease, license, permit, franchise or other instrument or arrangement to which the Stockholders or the Acquired Entities are a party or by which any of the Nu Skin Shares or any of such assets or properties are bound or affected. Except as set forth in Section 3.05 of the Disclosure Schedule, no material amounts will become payable by any Acquired Entity to any former or current directors or officers of any Acquired Entity as a result of or in connection with the transactions contemplated by this Agreement. SECTION 3.06. Governmental Consents and Approvals. The execution, delivery and performance of this Agreement by the Stockholders does not and will not require any consent, approval, authorization or other order of, action by, filing with or notification to any Governmental Authority or third party, except (a) as described in Section 3.06 of the Disclosure Schedule and (b) the notification requirements of the HSR Act. SECTION 3.07. Financial Information, Books and Records, Projections and Operating Data. (a) True and complete copies of (i) the audited combined balance sheet of the Acquired Entities for each of the three fiscal years ended as of December 31, 1997, and the related audited statement of income, retained earnings, stockholders' equity and changes in financial position of the Acquired Entities, together with all related notes and schedules thereto, accompanied by the reports thereon of the Stockholders' Accountants, and (ii) the unaudited Reference Balance Sheet (collectively referred to herein as the "Financial Statements") have been delivered (or, in the case of the audited balance sheet and statement, will be delivered when available) by the Stockholders to NSAP. The Financial Statements, (including the Reference Balance Sheet) (i) were prepared in accordance with the books of account and other financial records of the Acquired Entities, (ii) present fairly the combined financial condition and results of operations of such Acquired Entities as of the dates thereof or for the periods covered thereby, (iii) have been prepared in accordance with U.S. GAAP applied on a basis consistent with the past practices of such Acquired Entities and (iv) include all adjustments (consisting only of normal recurring accruals) that are necessary for a fair presentation of the financial condition of such Acquired Entities and the results of the operations of such Acquired Entities as of the dates thereof or for the periods covered thereby. (b) The books of account and other financial records of each Acquired Entity: (i) reflect all items of income and expense and all assets and Liabilities required to be reflected therein in accordance with U.S. GAAP applied on a basis consistent with the past practices of such Acquired Entity, (ii) are in all material respects complete and correct, and do not contain or reflect any material inaccuracies or discrepancies and (iii) have been maintained in accordance with good business and accounting practices. SECTION 3.08. No Undisclosed Liabilities. There are no Liabilities of the Acquired Entities, other than Liabilities (i) reflected and reserved against on the Reference Balance Sheet, (ii) disclosed in Section 3.08 of the Disclosure Schedule or (iii) incurred since the date of this Agreement in the ordinary course of the business, consistent with the past practice, of the Acquired Entities and which do not and will not have a Material Adverse Effect on such Acquired Entities. Reserves are reflected on the Reference Balance Sheet against all Liabilities of the Acquired Entities in amounts that have been established on a basis consistent with the past practices of the Acquired Entities and in accordance with U.S. GAAP. SECTION 3.09. Acquired Assets. Except as disclosed in Section 3.09 of the Disclosure Schedule, each asset of the Acquired Entities (including, without limitation, the benefit of any licenses, leases or other agreements or arrangements) acquired since the Reference Balance Sheet Date has been acquired for consideration not more than the fair market value of such asset at the date of such acquisition. SECTION 3.10. Conduct in the Ordinary Course; Absence of Certain Changes, Events and Conditions. Since the Reference Balance Sheet Date, except as disclosed in Section 3.10 of the Disclosure Schedule, the business of each Acquired Entity has been conducted in the ordinary course and consistent with past practice. As amplification and not limitation of the foregoing, except as disclosed in Section 3.10 of the Disclosure Schedule, since the Reference Balance Sheet Date, each Acquired Entity has not: (i) permitted or allowed any of the assets or properties (whether tangible or intangible) of the Acquired Entity to be subjected to any Encumbrance, other than Permitted Encumbrances and Encumbrances that will be released at or prior to the Closing; (ii) except in the ordinary course of business consistent with past practice, discharged or otherwise obtained the release of any Encumbrance or paid or otherwise discharged any Liability, other than current liabilities reflected on the Reference Balance Sheet and current liabilities incurred in the ordinary course of business consistent with past practice since the Reference Balance Sheet Date; (iii) made any loan to, guaranteed any Indebtedness of or otherwise incurred any Indebtedness on behalf of any Person; (iv) failed to pay any creditor any amount owed to such creditor when due; (v) redeemed any of the capital stock or declared, made or paid any dividends or distributions (whether in cash, securities or other property) to the holders of capital stock of the Acquired Entity; (vi) made any material changes in the customary methods of operations of the Acquired Entity, including, without limitation, practices and policies relating to manufacturing, purchasing, Inventories, marketing, selling and pricing; (vii) made any capital expenditure or commitment for any capital expenditure in excess of $100,000 individually or $250,000 in the aggregate, other than as described in Section 3.10 of the Disclosure Schedule; (viii) sold, transferred, leased, subleased, licensed or otherwise disposed of any properties or assets, real, personal or mixed (including, without limitation, leasehold interests and intangible assets), other than the sale of Inventories in the ordinary course of business consistent with past practice; (ix) issued or sold any capital stock, notes, bonds or other securities, or any option, warrant or other right to acquire the same, of, or any other interest in, the Acquired Entity; (x) written down or written up (or failed to write down or write up in accordance with U.S. GAAP consistent with past practice) the value of any Inventories or receivables or revalued any assets of the Acquired Entity other than in the ordinary course of business consistent with past practice and in accordance with U.S. GAAP; (xi) amended, terminated, canceled or compromised any material claims of the Acquired Entity or waived any other rights of substantial value to the Acquired Entity; (xii) failed to maintain the Assets held by it in accordance with good business practice and in good operating condition and repair; (xiii) allowed any Permit or Environmental Permit that was issued or relates to the Acquired Entity or otherwise relates to any Asset to lapse or terminate or failed to renew any such Permit or Environmental Permit or any insurance policy that is scheduled to terminate or expire within 45 calendar days of the Closing Date; (xiv) incurred any Indebtedness, excluding purchases of products from NSI, in excess of $100,000 individually or $250,000 in the aggregate; (xv) disclosed any secret or confidential Intellectual Property (except by way of issuance of a patent or to professional advisors) or permitted to lapse or go abandoned any Intellectual Property (or any registration or grant thereof or any application relating thereto) to which, or under which, the Acquired Entity has any right, title, interest or license; (xvi) made any express or deemed election or settled or compromised any Liability, with respect to Taxes of the Acquired Entity; (xvii) suffered any casualty loss or damage with respect to any of the Assets which in the aggregate have a replacement cost of more than $250,000, whether or not such loss or damage shall have been covered by insurance; (xviii) suffered any Material Adverse Effect; or (xix) agreed, whether in writing or otherwise, to take any of the actions specified in this Section 3.10 or granted any options to purchase, rights of first refusal, rights of first offer or any other similar rights or commitments with respect to any of the actions specified in this Section 3.10, except as expressly contemplated by this Agreement. SECTION 3.11. Litigation. Except as set forth in Section 3.11 of the Disclosure Schedule (which, with respect to each Action disclosed therein, sets forth: the parties, nature of the proceeding, date and method commenced, amount of damages or other relief sought and, if applicable, paid or granted), there are no Actions by or against any Acquired Entity (or by or against the Stockholders or any Affiliate thereof and relating to any Acquired Entity ), or affecting any of the Assets, pending before any Governmental Authority (or, to the best knowledge of the Stockholders after due inquiry, threatened to be brought by or before any Governmental Authority). None of the matters disclosed in Section 3.11 of the Disclosure Schedule has or has had a Material Adverse Effect or could affect the legality, validity or enforceability of this Agreement or the consummation of the transactions contemplated hereby. Except as set forth in Section 3.11 of the Disclosure Schedule, none of the Assets of any Acquired Entity is subject to any Governmental Order (nor, to the best knowledge of the Stockholders after due inquiry, are there any such Governmental Orders threatened to be imposed by any Governmental Authority) which has or has had a Material Adverse Effect. SECTION 3.12 Compliance with Laws. Except as set forth in Section 3.12 of the Disclosure Schedule, each Acquired Entity has, at all times since its formation, conducted and continues to conduct its business in accordance with all Laws and Governmental Orders applicable to such Acquired Entity or any of the Assets or the Business, and such Acquired Entity is not in violation of any such Law or Governmental Order. SECTION 3.13. Environmental and Safety Matters. Except as disclosed in Section 3.13 of the Disclosure Schedule, each of the Acquired Entities is in compliance with all applicable Environmental Laws and with the provisions of all federal, state, local and foreign laws relating to pollution, protection of the environment or occupational safety and health applicable to it or to the Real Property or to the use, operation or occupancy thereof (collectively, the "Permits"). None of the Acquired Entities has engaged in any activity in material violation of any applicable Environmental Law or provision of any federal, state or local law relating to pollution, protection of the environment or occupational safety and health. None of the Acquired Entities have any material liability, absolute or contingent, under any applicable Environmental Law or federal, state or local law relating to pollution, protection of the environment or occupational safety and health. SECTION 3.14. Material Contracts. (a) the following contracts and agreements (including, without limitation, oral and informal arrangements) of each Acquired Entity (together with all contracts, agreements, leases and subleases concerning the management or operation of any Real Property (including, without limitation, brokerage contracts) described in Section 3.16 of this Agreement) to which such Acquired Entity is a party and all agreements relating to Intellectual Property described in Section 3.15 of this Agreement, are herein referred to as the "Material Contracts"): (i) each contract and agreement for the purchase of Inventory, spare parts, other materials or personal property with any supplier or for the furnishing of services to any Acquired Entity under the terms of which such Acquired Entity: (A) is likely to pay or otherwise give consideration of more than $250,000 in the aggregate during the calendar year ending December 31, 1998, (B) is likely to pay or otherwise give consideration of more than $500,000 in the aggregate over the remaining term of such contract or (C) cannot be canceled by the Acquired Entity without penalty or further payment and without more than 30 days' notice; (ii) each contract and agreement for the sale of Inventory or other personal property or for the furnishing of services by the Acquired Entity which: (A) is likely to involve consideration of more than $250,000 in the aggregate during the calendar year ending December 31, 1998, (B) is likely to involve consideration of more than $500,000 in the aggregate over the remaining term of the contract or (C) cannot be canceled by the Acquired Entity without penalty or further payment and without more than 30 days' notice; (iii) all broker, Distributor, dealer, manufacturer's representative, franchise, agency, sales promotion, market research, marketing consulting and advertising contracts and agreements to which any Acquired Entity is a party; (iv) all management contracts and contracts with independent contractors or consultants (or similar arrangements) to which any Acquired Entity is a party and which are not cancelable without penalty or further payment and without more than 30 days' notice; (v) all contracts and agreements relating to Indebtedness of any Acquired Entity ; (vi) all contracts and agreements with any Governmental Authority to which any Acquired Entity is a party; (vii) all contracts and agreements that limit or purport to limit the ability of any Acquired Entity to compete in any line of business or with any Person or in any geographic area or during any period of time; (viii) all contracts and agreements providing for benefits under any Plan of any Acquired Entity; and (ix) all other contracts and agreements whether or not made in the ordinary course of business, which are material to any Acquired Entity. For purposes of this Section 3.14 and Sections 3.15 and 3.16, the term "lease" shall include any and all leases, subleases, sale/leaseback agreements or similar arrangements. (b) Except as disclosed in Section 3.14(b) of the Disclosure Schedule, each Material Contract: (i) is valid and binding on the respective parties thereto and is in full force and effect and (ii) as a result of the consummation of the transactions contemplated by this Agreement, except to the extent that any consents set forth in Section 3.06 of the Disclosure Schedule are not obtained, shall not be terminated or result in a penalty or other adverse consequence. None of the Acquired Entities are in breach of, or default under, any Material Contract. (c) Except as disclosed in Section 3.14(c) of the Disclosure Schedule, no other party to any Material Contract is in breach thereof or default thereunder. (d) Except as disclosed in Section 3.14(d) of the Disclosure Schedule, there is no contract, agreement or other arrangement granting any Person any preferential right to purchase, other than in the ordinary course of business consistent with past practice, any of the properties or assets of any of the Acquired Entities. SECTION 3.15. Intellectual Property. (a) Except as otherwise described in Section 3.15(a)(i) of the Disclosure Schedule, in each case where a registration or patent or application for registration or patent is held by assignment, the assignment has been duly recorded with the State, national or foreign Trademark Office from which the original registration issued or before which the application for registration is pending. Except as disclosed in Section 3.15(a)(ii) of the Disclosure Schedule, to the best of the Stockholders' knowledge the rights of the Acquired Entities in or to such Intellectual Property do not conflict with or infringe on the rights of any other Person, and neither the Stockholders nor any of the Acquired Entities have received any claim or written notice from any Person, to such effect. (b) Except as disclosed in Section 3.15(b) of the Disclosure Schedule: (i) all the Owned Intellectual Property is owned by the Acquired Entities free and clear of any Encumbrance and (ii) no Actions have been made or asserted or are pending (nor, to the best knowledge of the Stockholders after due inquiry, has any such Action been threatened) against the Acquired Entities either (A) based upon or challenging or seeking to deny or restrict the use by such Acquired Entities of any of the Owned Intellectual Property or (B) alleging that any services provided, or products manufactured or sold by the Acquired Entities are being provided, manufactured or sold in violation of any patents or trademarks, or any other rights of any Person. To the best knowledge of the Stockholders after due inquiry, no Person is using any patents, copyrights, trademarks, service marks, trade names, trade secrets or similar property that are confusingly similar to the Owned Intellectual Property or that infringe upon the Owned Intellectual Property or upon the rights of the Acquired Entities therein. Except as disclosed in Section 3.15(b) of the Disclosure Schedule, neither the Stockholders nor the Acquired Entities have granted any license or other right to any other Person with respect to the Owned Intellectual Property. The consummation of the transactions contemplated by this Agreement will not result in the termination or impairment of any of the Owned Intellectual Property. (c) With respect to all Licensed Intellectual Property and Owned Intellectual Property, the registered user provisions of all nations requiring such registrations have been complied with. (d) The Stockholders have all the licenses and sublicenses for Licensed Intellectual Property used in the operation of the Business and any and all ancillary documents pertaining thereto (including, but not limited to, all amendments, consents and evidence of commencement dates and expiration dates). With respect to each of such licenses and sublicenses: (i) such license or sublicense, together with all ancillary documents referenced in the first sentence of this Section 3.15(d), is valid and binding and in full force and effect and represents the entire agreement between the respective licensor and licensee with respect to the subject matter of such license or sublicense; (ii) except as otherwise set forth in Section 3.15(d)(ii) of the Disclosure Schedule, such license or sublicense will not cease to be valid and binding and in full force and effect on terms identical to those currently in effect as a result of the consummation of the transactions contemplated by this Agreement, nor will the consummation of the transactions contemplated by this Agreement constitute a breach or default under such license or sublicense or otherwise give the licensor or sublicensor a right to terminate such license or sublicense; (iii) except as otherwise disclosed in Section 3.15(d)(iii) of the Disclosure Schedule, with respect to each such license or sublicense: (A) neither the Stockholders nor any Acquired Entity has received any notice of termination or cancellation under such license or sublicense and no licensor or sublicensor has any right of termination or cancellation under such license or sublicense except in connection with the default of an Acquired Entity thereunder, (B) neither the Stockholders nor any Acquired Entity has received any notice of a breach or default under such license or sublicense, which breach or default has not been cured, and (C) neither the Stockholders nor any Acquired Entity has granted to any other Person any rights, adverse or otherwise, under such license or sublicense; (iv) neither the Stockholders nor any Acquired Entity, nor (to the best knowledge of the Stockholders after due inquiry) any other party to such license or sublicense is in breach or default in any material respect, and, to the best knowledge of the Stockholders after due inquiry, no event has occurred that, with notice or lapse of time would constitute such a breach or default or permit termination, modification or acceleration under such license or sublicense; (v) no Actions have been made or asserted or are pending (nor, to the best knowledge of the Stockholders after due inquiry, has any such Action been threatened) against any Acquired Entity either (A) based upon or challenging or seeking to deny or restrict the use by such Acquired Entity of any of the Licensed Intellectual Property or (B) alleging that any Licensed Intellectual Property is being licensed, sublicensed or used in violation of any patents or trademarks, or any other rights of any Person; and (vi) to the best knowledge of the Stockholders after due inquiry, no Person is using any patents, copyrights, trademarks, service marks, trade names, trade secrets or similar property that are confusingly similar to the Licensed Intellectual Property or that infringe upon the Licensed Intellectual Property or upon the rights of any Acquired Entity therein. (e) Except as set forth in Section 3.15(e) of the Disclosure Schedule, the Stockholders are not aware of any reason that would prevent any pending applications to register trademarks, service marks or copyrights or any pending patent applications from being granted. (f) The Intellectual Property described in this Section 3.15 of this Agreement constitutes all the Intellectual Property used or held or intended to be used by any Acquired Entity or forming a part of, used, held or intended to be used in, and all such Intellectual Property necessary in the conduct of, the Business of the Acquired Entities and there are no other items of Intellectual Property that are material to any Acquired Entity. SECTION 3.16. Real Property. (a) Section 3.16(a)(i) of the Disclosure Schedule lists: the street address of each parcel of Owned Real Property. Section 3.16(a)(ii) of the Disclosure Schedule lists the street address of each parcel of Leased Real Property, the identity of the lessor and lessee thereof and the lease agreement applicable thereto. (b) Except as described in Section 3.16(b) of the Disclosure Schedule, there is no material violation of any Law (including, without limitation, any building, planning or zoning law) relating to any of the Real Property. The Acquired Entities are in peaceful and undisturbed possession of each parcel of Real Property and there are no contractual or legal restrictions that preclude or restrict the ability to use the premises for the purposes for which they are currently being used. All existing water, sewer, steam, gas, electricity, telephone and other utilities required for the construction, use, occupancy, operation and maintenance of the Real Property are adequate for the conduct of the business of the Acquired Entities as it has been and currently is conducted. There are no material latent defects or material adverse physical conditions affecting the Real Property or any of the facilities, buildings, structures, erections, improvements, fixtures, fixed assets and personalty of a permanent nature annexed, affixed or attached to, located on or forming part of the Real Property. (c) The Stockholders have, or have caused to be, delivered to NSAP true and complete copies of all leases and subleases listed in Section 3.16(a)(ii) of the Disclosure Schedule and any and all ancillary documents pertaining thereto (including, but not limited to, all amendments, consents for alterations and documents recording variations and evidence of commencement dates and expiration dates). With respect to each of such leases and subleases: (i) such lease or sublease is legal, valid, binding, enforceable and in full force and effect and represents the entire agreement between the respective landlord and tenant with respect to such property; (ii) except as otherwise set forth in Section 3.16(c) of the Disclosure Schedule, such lease or sublease will not cease to be legal, valid, binding, enforceable and in full force and effect on terms identical to those currently in effect as a result of the consummation of the transactions contemplated by this Agreement, nor will the consummation of the transactions contemplated by this Agreement constitute a breach or default under such lease or sublease or otherwise give the landlord a right to terminate such lease or sublease; and (iii) none of the Acquired Entities nor (to the best knowledge of the Stockholders) any other party to such lease or sublease, is in breach or default in any material respect, and, to the best knowledge of the Stockholders, no event has occurred that, with notice or lapse of time would constitute such a breach or default or permit termination, modification or acceleration under such lease or sublease. (d) There are no condemnation proceedings or eminent domain proceedings of any kind pending or, to the best knowledge of the Stockholders, threatened against the Real Property of the Acquired Entities. (e) All the Real Property of the Acquired Entities is occupied under a valid and current certificate of occupancy or similar permit, the transactions contemplated by this Agreement will not require the issuance of any new or amended certificate of occupancy and, to the best knowledge of the Stockholders, there are no facts that would prevent the Real Property from being occupied by the Acquired Entities after the Closing in the same manner as occupied by the Acquired Entities immediately prior to the Closing. (f) All improvements on the Real Property constructed by or on behalf of the Acquired Entities, or to the best knowledge of the Stockholders, constructed by or on behalf of any other Person were constructed in compliance with all applicable Laws (including, but not limited to, any building, planning or zoning Laws) affecting such Real Property. (g) No improvements on the Real Property and none of the current uses and conditions thereof violate any applicable deed restrictions or other applicable covenants, restrictions, agreements, existing site plan approvals, zoning or subdivision regulations or urban redevelopment plans as modified by any duly issued variances, and no permits, licenses or certificates pertaining to the ownership or operation of all improvements on the Real Property, other than those which are transferable with the Real Property, are required by any Governmental Authority having jurisdiction over the Real Property. (h) The Acquired Entities have the full right to exercise any renewal options contained in the leases and subleases pertaining to the Leased Real Property on the terms and conditions contained therein and upon due exercise would be entitled to enjoy the use of each Leased Real Property for the full term of such renewal options. SECTION 3.17. Tangible Personal Property. (a) The Stockholders have, or have caused to be, delivered to NSAP true and complete copies of all leases and subleases for machinery, equipment, tools, supplies, furniture, fixtures, personalty, vehicles, rolling stock and other tangible personal property (the "Tangible Personal Property") used by the Acquired Entities or owned or leased by the Acquired Entities and any and all material ancillary documents pertaining thereto (including, but not limited to, all amendments, consents and evidence of commencement dates and expiration dates). With respect to each of such leases and subleases: (i) such lease or sublease, together with all ancillary documents delivered pursuant to the first sentence of this Section 3.17, is legal, valid, binding, enforceable and in full force and effect and represents the entire agreement between the respective lessor and lessee with respect to such property; (ii) except as set forth in Section 3.17 of the Disclosure Schedule, such lease or sublease will not cease to be legal, valid, binding, enforceable and in full force and effect on terms identical to those currently in effect as a result of the consummation of the transactions contemplated by this Agreement, nor will the consummation of the transactions contemplated by this Agreement constitute a breach or default under such lease or sublease or otherwise give the lessor a right to terminate such lease or sublease; and (iii) none of the Acquired Entities nor (to the best knowledge of the Stockholders) any other party to such lease or sublease, is in breach or default in any material respect, and, to the best knowledge of the Stockholders, no event has occurred that, with notice or lapse of time would constitute such a breach or default or permit termination, modification or acceleration under such lease or sublease. (b) The Acquired Entities have the full right to exercise any renewal options contained in the leases and subleases pertaining to the Tangible Personal Property on the terms and conditions contained therein and upon due exercise would be entitled to enjoy the use of each item of leased Tangible Personal Property for the full term of such renewal options. SECTION 3.18. Assets. (a) Except as disclosed in Section 3.18 of the Disclosure Schedule, the Acquired Entities own, lease or have the legal right to use all the properties and assets, including, without limitation, the Owned Intellectual Property, the Licensed Intellectual Property, the Real Property and the Tangible Personal Property, used or intended to be used in the conduct of the respective businesses of the Acquired Entities or otherwise owned, leased or used by the Acquired Entities and, with respect to contract rights, are parties to and enjoy the right to the benefits of all contracts, agreements and other arrangements used or intended to be used by such Acquired Entities in or relating to the conduct of their respective businesses (all such properties, assets and contract rights being the "Assets"). The Acquired Entities have good and marketable title to, or, in the case of leased or subleased Assets, valid and subsisting leasehold interests in, all the Assets, free and clear of all Encumbrances, except (i) as disclosed in Section 3.13, 3.14, 3.15, 3.16 or 3.17 of the Disclosure Schedule and (ii) Permitted Encumbrances. (b) The Assets constitute all the properties, assets and rights forming a part of, used, held or intended to be used in, and all such properties, assets and rights as are necessary in the conduct of, the Businesses of the Acquired Entities. At all times since the Reference Balance Sheet Date, the Acquired Entities have caused the Assets to be maintained in accordance with good business practice, and all the Assets are in good operating condition and repair and are suitable for the purposes for which they are used and intended. (c) Following the consummation of the transactions contemplated by this Agreement, the Acquired Entities will continue to own, pursuant to good and marketable title, or lease, under valid and subsisting leases, or otherwise retain its respective interest in the Assets without incurring any penalty or other adverse consequence, including, without limitation, any increase in rentals, royalties, or licenses or other fees imposed as a result of, or arising from, the consummation of the transactions contemplated by this Agreement. Immediately following the Closing, the Acquired Entities shall own and possess all documents, books, records, agreements and financial data of any sort used by them in the conduct of their business or otherwise. SECTION 3.19. Suppliers. Listed in Section 3.19 of the Disclosure Schedule are the names and addresses of all the third party suppliers from which the Acquired Entities ordered raw materials, supplies, merchandise and other goods for the Acquired Entities. Except as disclosed in Section 3.19 of the Disclosure Schedule, neither the Stockholders nor the Acquired Entities has received any notice or has any reason to believe that any such supplier will not sell raw materials, supplies, merchandise and other goods to the Acquired Entities at any time after the Closing Date on terms and conditions substantially similar to those used in its current sales to the Acquired Entities subject only to general and customary price increases. SECTION 3.20. Employee Benefit Matters. (a) Compliance with Applicable Law. Each of (i) the employee benefit plans (as defined in Section 3(3) of the Employee Retirement Income Security Act of 1974, as amended ("ERISA") and all bonus, stock option, stock purchase, restricted stock, incentive, deferred compensation, retiree medical or life insurance, supplemental retirement, severance or other benefit plans, programs or arrangements, and all employment, termination, severance or other contracts or agreements, whether legally enforceable or not, to which any Acquired Entity is a party, with respect to which any Acquired Entity has any obligation or which are maintained, contributed to or sponsored by any Acquired Entity for the benefit of any current or former employee, officer or director of any Acquired Entity, (ii) each employee benefit plan for which any Acquired Entity could incur liability under Section 4069 of ERISA in the event such plan has been or were to be terminated, (iii) any plan in respect of which any Acquired Entity could incur liability under Section 4212(c) of ERISA and (iv) any contracts, arrangements or understandings between the Stockholders or any of the Acquired Entities and any employee of any Acquired Entity, including, without limitation, any contracts, arrangements or understandings relating to the sale of any Acquired Entity (collectively, the "Plans") is now and always has been operated in all material respects in accordance with the requirements of all applicable Law, including, without limitation, ERISA and the Code, and all persons who participate in the operation of such Plans and all Plan "fiduciaries" (within the meaning of Section 3(21) of ERISA) have always acted in all material respects in accordance with the provisions of all applicable Law, including, without limitation, ERISA and the Code. The Acquired Entities have performed all obligations required to be performed by them under, are not in any respect in default under or in violation of, and have no knowledge of any default or violation by any party to, any Plan. No legal action, suit or claim is pending or threatened with respect to any Plan (other than claims for benefits in the ordinary course) and no fact or event exists that could give rise to any such action, suit or claim. (b) Qualification of Certain Plans. Each Plan which is intended to be qualified under Section 401(a) of the Code or Section 401(k) of the Code has received a favorable determination letter from the IRS that it is so qualified and each trust established in connection with any Plan which is intended to be exempt from federal income taxation under Section 501(a) of the Code has received a determination letter from the IRS that it is so exempt, and, to the knowledge of each Acquired Entity, no fact or event has occurred since the date of such determination letter from the IRS to adversely affect the qualified status of any such Plan or the exempt status of any such trust. Each trust maintained or contributed to by any Acquired Entity which is intended to be qualified as a voluntary employees' beneficiary association and which is intended to be exempt from federal income taxation under Section 501(c)(9) of the Code has received a favorable determination letter from the IRS that it is so qualified and so exempt, and no fact or event has occurred since the date of such determination by the IRS to adversely affect such qualified or exempt status. (c) Plan Contributions and Funding. All contributions, premiums or payments required to be made with respect to any Plan have been made on or before their due dates. All such contributions have been fully deducted for income tax purposes and no such deduction has been challenged or disallowed by any government entity and, to the knowledge of each Acquired Entity, no fact or event exists which could give rise to any such challenge or disallowance. No Acquired Entity maintains or contributes to nor has it ever maintained or contributed to a Plan which is subject to Title IV of ERISA. (d) Americans With Disability Act. Except as set forth in Section 3.20(d) of the Disclosure Schedule, the Acquired Entities are, where applicable, in compliance with the requirements of the Americans With Disabilities Act. (e) WARN Act. The Acquired Entities are, where applicable, in compliance with the requirements of the Workers Adjustment and Retraining Notification Act ("WARN") and have no liabilities pursuant to WARN. (f) Foreign Plans. With respect to any scheme or arrangement mandated by a government other than the United States (a "Foreign Government Scheme or Arrangement") and with respect to each Plan that is not subject to United States law (a "Foreign Plan"): (i) any employer and employee contributions required by law or by the terms of any Foreign Government Scheme or Arrangement or any Foreign Plan have been made, or, if applicable, accrued, in accordance with the country-specific accounting practices; (ii) the fair market value of the assets of each funded Foreign Plan, the liability of each insurer for any Foreign Plan funded through insurance or the book reserve established for any Foreign Plan, together with any accrued contributions, is sufficient to procure or provide for the accrued benefit obligations, as of the date hereof, with respect to all current and former participants in such Foreign Plan according to the actuarial assumptions and valuations most recently used to determine employer contributions to such Foreign Plan; and (iii) each Foreign Plan required to be registered has been registered and has been maintained in good standing with applicable regulatory authorities. SECTION 3.21. Labor Matters. Except as set forth in Section 3.21 of the Disclosure Schedule, (a) the Acquired Entities are currently, and have at all times since their formation been, in compliance with all applicable Laws relating to the employment of labor, including those related to wages, hours, collective bargaining and the payment and withholding of taxes and other sums as required by the appropriate Governmental Authority and have withheld and paid to the appropriate Governmental Authority or are holding for payment not yet due to such Governmental Authority all amounts required to be withheld from employees of the Acquired Entities and are not liable for any arrears of wages, taxes, penalties or other sums for failure to comply with any of the foregoing; (b) the Acquired Entities have paid in full to all their respective employees or adequately accrued for in accordance with U.S. GAAP all wages, salaries, commissions, bonuses, benefits and other compensation due to or on behalf of such employees; (c) there is no claim with respect to payment of wages, salary or overtime pay that has been asserted or is now pending or threatened before any Governmental Authority with respect to any Persons currently or formerly employed by any Acquired Entity; (d) there is no charge or proceeding with respect to a violation of any occupational safety or health standards that has been asserted or is now pending or threatened with respect to any Acquired Entity; (e) there is no charge of discrimination in employment or employment practices, for any reason, including, without limitation, age, gender, race, religion or other legally protected category, which has been asserted or is now pending or threatened before the United States Equal Employment Opportunity Commission, or any other Governmental Authority in any jurisdiction in which any Acquired Entity has employed or currently employs any Person; and (f) to the best knowledge of the Stockholders and the Acquired Entities no basis exists for asserting any claims pursuant to subsections (a) - (e) above.. SECTION 3.22. Taxes (a) (i) All returns and reports in respect of Taxes required to be filed with respect to the Acquired Entities have been timely filed; (ii) all Taxes required to be shown on such returns and reports or otherwise due have been timely paid; (iii) all such returns and reports (insofar as they relate to the activities or income of the Acquired Entities) are true, correct and complete in all material respects; (iv) no adjustment relating to such returns has been proposed formally or informally by any Tax authority and, to the best knowledge of the Stockholders and the Acquired Entities, no basis exists for any such adjustment; (v) there are no pending or, to the best knowledge of the Stockholders, threatened actions or proceedings for the assessment or collection of Taxes against the Acquired Entities or; (vi) no consent under Section 341(f) of the Code has been filed with respect to the Acquired Entities; (vii) there are no Tax liens on any assets of the Acquired Entities; (viii) neither the Stockholders nor any Affiliate of the Stockholders is a party to any agreement or arrangement that would result, separately or in the aggregate, in the payment of any "excess parachute payments" within the meaning of Section 280G of the Code; (ix) no acceleration of the vesting schedule for any property that is substantially unvested within the meaning of the regulations under Section 83 of the Code will occur in connection with the transactions contemplated by this Agreement; (x) no Acquired Entity has been at any time a member of any partnership or joint venture or the holder of a beneficial interest in any trust for any period for which the statute of limitations for any Tax has not expired; (xii) no Acquired Entity has been a United States real property holding corporation within the meaning of Section 897(c)(2) of the Code during the applicable period specified in Section 897(c)(1)(A)(ii) of the Code; and (xiii) no Acquired Entity is subject to any accumulated earnings tax penalty or personal holding company tax. (b) Except as disclosed with reasonable specificity in Section 3.22 of the Disclosure Schedule: (i) there are no outstanding waivers or agreements extending the statute of limitations for any period with respect to any Tax to which any Acquired Entity may be subject; (ii) no Acquired Entity (A) has or is projected to have an amount includible in its income for the current taxable year under Section 951 of the Code, (B) has been a passive foreign investment company within the meaning of Section 1296 of the Code, (C) has an unrecaptured overall foreign loss within the meaning of Section 904(f) of the Code or (D) has participated in or cooperated with an international boycott within the meaning of Section 999 of the Code; (iii) no Acquired Entity has any (A) income reportable for a period ending after the Closing Date but attributable to a transaction (e.g., an installment sale) occurring in or a change in accounting method made for a period ending on or prior to the Closing Date which resulted in a deferred reporting of income from such transaction or from such change in accounting method (other than a deferred intercompany transaction), or (B) deferred gain or loss arising out of any deferred intercompany transaction; (iv) there are no requests for information currently outstanding that could affect the Taxes of any Acquired Entity; (v) there are no proposed reassessments of any property owned by any Acquired Entity or other proposals that could increase the amount of any Tax to which any Acquired Entity would be subject; (vi) no Acquired Entity is obligated under any agreement with respect to industrial development bonds or similar obligations, with respect to which the excludibility from gross income of the holder for federal income tax purposes could be affected by the transactions contemplated hereunder; and (vii) no power of attorney that is currently in force has been granted with respect to any matter relating to Taxes that could affect any Acquired Entity. (c) For purposes of determining whether the conditions to Closing have been satisfied (but not for purposes of the Stockholders' indemnification of NSAP pursuant to Section 10.01(a)), the representations in Section 3.22(a) shall apply only with respect to items which could have a Material Adverse Effect on the Acquired Entities. (d) On the Reference Balance Sheet, reserves and allowances have been provided, and on the Closing Balance Sheet reserves and allowances will be provided, in each case adequate to satisfy all Liabilities for Taxes relating to the Acquired Entities for periods through the Closing Date (without regard to the materiality thereof). SECTION 3.23. Insurance. (a) With respect to each insurance policy (including policies providing property, casualty, liability, workers' compensation, and bond and surety arrangements) under which the Acquired Entities have been an insured, a named insured or otherwise the principal beneficiary of coverage at any time within the past 12 months): (i) the policy is legal, valid, binding and enforceable in accordance with its terms and, except for policies that have expired under their terms in the ordinary course, is in full force and effect; (ii) no Acquired Entity is in breach or default (including any breach or default with respect to the payment of premiums or the giving of notice), and no event has occurred which, with notice or the lapse of time, would constitute such a breach or default under the policy; and (iii) no party to the policy has repudiated, or given notice of an intent to repudiate, any provision thereof. (b) No insurance policy covering the Acquired Entities will cease to be legal, valid, binding, enforceable in accordance with its terms and in full force and effect on terms identical to those in effect as of the date hereof as a result of the consummation of the transactions contemplated by this Agreement. SECTION 3.24. Nu Skin USA Intercompany Agreements. The intercompany agreements entered into between NSI and Nu Skin USA are in full force and effect, are similar in form to those intercompany agreements described in Section 5.09 of this Agreement and provide, among other things, that Nu Skin USA has the right to sell Nu Skin personal care and nutritional products in the United States. SECTION 3.25. Full Disclosure. (a) The Stockholders are not aware of any facts pertaining to any of the Acquired Entities which are reasonably likely to have a Material Adverse Effect on any of the Acquired Entities and which have not been disclosed in this Agreement, the Disclosure Schedule or the Financial Statements. (b) No representation or warranty of the Stockholders in this Agreement, nor any statement or certificate furnished or to be furnished to NSAP pursuant to this Agreement, or in connection with the transactions contemplated by this Agreement, contains or will contain any untrue statement of a material fact, or omits or will omit to state a material fact necessary to make the statements contained herein or therein not misleading. SECTION 3.26. Brokers. Except for Donaldson, Lufkin & Jenrette and Merrill Lynch & Co., no broker, finder or investment banker is entitled to any brokerage, finder's or other fee or commission in connection with the transactions contemplated by this Agreement based upon arrangements made by or on behalf of the Stockholders. SECTION 3.27. Securities Laws. The Stockholders acknowledge that the Preferred Shares have not been registered under the Securities Act of 1933, as amended (the "Act"), and cannot be resold unless they are registered under the Act or unless an exemption from registration is available. The Stockholders are acquiring the Preferred Shares for themselves for investment purposes only and not with a view toward distribution. ARTICLE IV REPRESENTATIONS AND WARRANTIES OF NSAP As an inducement to the Stockholders to enter into this Agreement, NSAP hereby represents and warrants to the Stockholders as follows: SECTION 4.01. Organization and Authority of NSAP; Series A Preferred Stock Issuance. NSAP is a corporation duly organized, validly existing and in good standing under the laws of the State of Delaware and has all necessary corporate power and authority to enter into this Agreement, to carry out its obligations hereunder and to consummate the transactions contemplated hereby. The execution and delivery of this Agreement by NSAP, the performance by NSAP of its obligations hereunder and the consummation by NSAP of the transactions contemplated hereby have been duly authorized by all requisite action on the part of NSAP. This Agreement has been duly executed and delivered by NSAP, and (assuming due authorization, execution and delivery by the Stockholders) this Agreement constitutes a legal, valid and binding obligation of NSAP enforceable against NSAP in accordance with its terms, except as enforcement may be limited by bankruptcy, insolvency or other similar laws affecting the enforcement of creditors' rights generally and except that the availability of equitable remedies, including specific performance, is subject to the discretion of the court before which any proceeding therefor may be brought. The Series A Cumulative Preferred Stock has been duly authorized and when the Series A Preferred Shares are duly executed and delivered in accordance with this Agreement, such Series A Preferred Shares will have been validly issued, fully paid and nonassessable and all corporate action required to be taken for the authorization, issuance and delivery of such Series A Preferred Shares has been, or by the Closing will have been taken. Upon conversion of the Series A Preferred Shares, if applicable, in accordance with and subject to the terms of the Certificate of Designation, the Nu Skin Common Stock issued to the Stockholders will be duly and validly issued, fully paid and nonassessable, free and clear of all Encumbrances, except as provided for in this Agreement or in the Certificate of Designation. SECTION 4.02. No Conflict. Assuming compliance with the notification requirements of the HSR Act and the making and obtaining of all filings, notifications, consents, approvals, authorizations and other actions referred to in Section 4.03, except as may result from any facts or circumstances relating solely to the Stockholders, the execution, delivery and performance of this Agreement by NSAP do not and will not (a) violate, conflict with or result in the breach of any provision of the Certificate of Incorporation or By-laws of NSAP, (b) conflict with or violate any Law or Governmental Order applicable to NSAP or (c) conflict with, or result in any breach of, constitute a default (or event which with the giving of notice or lapse or time, or both, would become a default) under, require any consent under, or give to others any rights of termination, amendment, acceleration, suspension, revocation, or cancellation of, or result in the creation of any Encumbrance on any of the assets or properties of NSAP pursuant to, any note, bond, mortgage or indenture, contract, agreement, lease, sublease, license, permit, franchise or other instrument or arrangement to which NSAP is a party or by which any of such assets or properties are bound or affected which would have a material adverse effect on the ability of NSAP to consummate the transactions contemplated by this Agreement. SECTION 4.03. Governmental Consents and Approvals. The execution, delivery and performance of this Agreement by NSAP do not require any consent, approval, authorization or other order of, action by, filing with, or notification to, any Governmental Authority, except (a) as described in a writing given to the Stockholders by NSAP on the date of this Agreement and (b) the notification requirements of the HSR Act. SECTION 4.04. Investment Purpose. NSAP is acquiring the Nu Skin Shares solely for the purpose of investment and not with a view to, or for offer or sale in connection with, any distribution thereof. SECTION 4.05. Litigation. Except as disclosed in a writing given to the Stockholders by NSAP on the date of this Agreement, no claim, action, proceeding or investigation is pending or, to the best knowledge of NSAP, threatened, which seeks to delay or prevent the consummation of, or which would be reasonably likely to materially adversely affect NSAP's ability to consummate, the transactions contemplated by this Agreement. SECTION 4.06. Absence of Certain Changes. Except as reported in NSAP's forms, reports, statements and other documents required to be filed with (i) the Securities Exchange Commission including, without limitation, (A) all Annual Reports on Form 10-K, (B) all Quarterly Reports on Form 10-Q, (C) all proxy statements relating to meetings of the stockholders, (D) all Current Reports on Form 8-K, (E) all other reports and registration statements and (F) all amendments to all such reports and registration statements and (ii) all forms, reports, statements and other documents required to be filed with any other applicable federal or state regulatory authorities, NSAP is not aware of any facts pertaining to NSAP which are reasonably likely to have a Material Adverse Effect on NSAP. SECTION 4.07. Opinion of Financial Advisor to Special Committee. The Special Committee of the Board of Directors of NSAP has received an opinion from its financial advisor, Donaldson, Lufkin & Jenrette, dated the date of this Agreement, to the effect that, as of such date, the consideration to be paid by NSAP for the Nu Skin Shares is fair to NSAP from a financial point of view. SECTION 4.08. Brokers. Except for Donaldson, Lufkin & Jenrette and Merrill Lynch & Co., no broker, finder or investment banker is entitled to any brokerage, finder's or other fee or commission in connection with the transactions contemplated by this Agreement based upon arrangements made by or on behalf of NSAP. NSAP shall be solely responsible for payment of the fees and expenses of Donaldson, Lufkin & Jenrette and Merrill Lynch & Co. ARTICLE V ADDITIONAL AGREEMENTS SECTION 5.01. Conduct of Business Prior to the Closing. (a) The Stockholders covenant and agree that, except as described in Section 5.01(a) of the Disclosure Schedule, between the date hereof and the time of the Closing, they shall cause the Acquired Entities to conduct their businesses in the ordinary course and consistent with such Acquired Entities' prior practices. Without limiting the generality of the foregoing, except as described in Section 5.01(a) of the Disclosure Schedule, the Stockholders shall cause the Acquired Entities to (i) continue their advertising and promotional activities, and pricing and purchasing policies, in accordance with past practice; (ii) use their best efforts to (A) preserve intact their business organizations, (B) keep available to NSAP the services of the employees of the Acquired Entities, (C) continue in full force and effect without material modification all existing policies or binders of insurance currently maintained in respect of the Acquired Entities and (D) preserve their current relationships with their Distributors, suppliers and other persons with which they have significant business relationships; and (iii) not engage in any practice, take any action, fail to take any action or enter into any transaction which could cause any representation or warranty of the Stockholders to be untrue or result in a breach of any covenant made by the Stockholders in this Agreement. (b) Except as described in Section 5.01(b) of the Disclosure Schedule, the Stockholders covenant and agree that, prior to the Closing, without the prior written consent of NSAP, none of the Acquired Entities will do any of the things enumerated in the second sentence of Section 3.10 (including, without limitation, clauses (i) through (xviii) thereof). (c) For the period from the date hereof through the time of the Closing, the Stockholders covenant and agree to cause the Acquired Entities to maintain the level, mix and quality of the Inventories consistent with those generally maintained by the Acquired Entities prior to the date hereof. SECTION 5.02. Confidentiality. The Stockholders agree to, and shall cause their agents, representatives and Affiliates to: (i) treat and hold as confidential (and not disclose or provide access to any Person to) all information relating to trade secrets (including, but not limited to, information relating to the Nu Skin Global Compensation Plan), processes, patent and trademark applications, product development, price, Distributor and supplier lists, pricing and marketing plans, policies and strategies, operations methods, product development techniques, business acquisition plans, new personnel acquisition plans and all other confidential information with respect to the Acquired Entities, (ii) in the event that the Stockholders or any such agent, representative, Affiliate, employee, officer or director becomes legally compelled to disclose any such information, provide NSAP with prompt written notice of such requirement so that NSAP or the Acquired Entities may seek a protective order or other remedy or waive compliance with this Section 5.02 and (iii) in the event that such protective order or other remedy is not obtained, or NSAP waives compliance with this Section 5.02 furnish only that portion of such confidential information which is legally required to be provided and exercise its best efforts to obtain assurances that confidential treatment will be accorded such information. The Stockholders agree and acknowledge that remedies at law for any breach of their obligations under this Section 5.02 are inadequate and that in addition thereto NSAP shall be entitled to seek equitable relief, including injunction and specific performance, in the event of any such breach. SECTION 5.03. Regulatory and Other Authorizations; Notices and Consents. (a) The Stockholders shall use their best efforts to obtain (or cause the Acquired Entities to obtain) all authorizations, consents, orders and approvals of all Governmental Authorities and officials that may be or become necessary for its execution and delivery of, and the performance of its obligations pursuant to, this Agreement and will cooperate fully with NSAP in promptly seeking to obtain all such authorizations, consents, orders and approvals. Each party hereto agrees to make an appropriate filing, if necessary, pursuant to the HSR Act with respect to the transactions contemplated by this Agreement within five Business Days of the date hereof and to supply as promptly as practicable to the appropriate Governmental Authorities any additional information and documentary material that may be requested pursuant to the HSR Act. (b) The Stockholders shall or shall cause the Acquired Entities to give promptly such notices to third parties and use their best efforts to obtain such third party consents and estoppel certificates as NSAP may in its sole and absolute discretion deem necessary or desirable in connection with the transactions contemplated by this Agreement. (c) NSAP shall cooperate and use all reasonable efforts to assist the Stockholders in giving such notices and obtaining such consents and estoppel certificates; provided, however, that NSAP shall have no obligation to give any guarantee or other consideration of any nature in connection with any such notice, consent or estoppel certificate or to consent to any change in the terms of any agreement or arrangement which NSAP in its sole and absolute discretion may deem adverse to the interests of NSAP or the Acquired Entities. (d) The Stockholders know of no reason why all the consents, approvals and authorizations necessary for the consummation of the transactions contemplated hereby will not be received. (e) The Stockholders and NSAP agree that, in the event any consent, approval or authorization necessary or desirable to preserve for the Acquired Entities any right or benefit under any lease, license, contract, commitment or other agreement or arrangement to which any Acquired Entity is a party is not obtained prior to the Closing, the Stockholders will, subsequent to the Closing, cooperate with NSAP and such Acquired Entity in attempting to obtain such consent, approval or authorization as promptly thereafter as practicable. If such consent, approval or authorization cannot be obtained, the Stockholders shall use their best efforts to provide the Acquired Entity with the rights and benefits of the affected lease, license, contract, commitment or other agreement or arrangement for the term of such lease, license, contract or other agreement or arrangement, and, if the Stockholders provide such rights and benefits, the Acquired Entity shall assume the obligations and burdens thereunder. SECTION 5.04. Use of Intellectual Property. The Stockholders acknowledge that from and after the Closing, the names "Nu Skin", "Interior Design Nutritional", "IDN", all product names incorporating or relying on the foregoing names and all similar or related names, marks and logos (all of such names, marks and logos being the "Nu Skin Names") shall be owned by NSI, that neither the Stockholders nor any of their Affiliates shall have any rights in the Nu Skin Names, except for those provided in the trademark/trade name licensing agreements currently in place between NSI and Nu Skin Guatemala, Inc., Nu Skin Guatemala, S.A., Nu Skin Mexico, Inc., Nu Skin Mexico S.A. de C.V., Nu Skin Puerto Rico, Inc., Nu Skin Canada, Inc. and Nu Skin USA, and that neither the Stockholders nor any of its Affiliates will contest the ownership or validity of any rights of NSAP or the Acquired Entities in or to the Nu Skin Names. SECTION 5.05. Release of Indemnity Obligations. The Stockholders covenant and agree, on or prior to the Closing, to execute and deliver to the Acquired Entities, for the benefit of the Acquired Entities, a general release and discharge, substantially in the form of Exhibit C attached hereto, releasing and discharging the Acquired Entities from any and all obligations, excluding those set forth in Section 5.05 of the Disclosure Schedule, to indemnify the Stockholders or otherwise hold it harmless pursuant to any agreement or other arrangement entered into prior to the Closing. SECTION 5.06. No Actions Inconsistent with Tax Free Status. NSAP and the Stockholders will not take any action with respect to the capital stock, assets or liabilities of the Acquired Entities or with respect to the Series A Preferred Shares that would cause the Stock Acquisitions to fail to qualify as exchanges under Section 351 of the Code. NSAP agrees to deliver to Price Waterhouse L.L.P. effective as of the Closing Date, a certificate substantially in compliance with IRS published guidelines advance ruling guidelines, with customary exceptions and modifications thereto, to enable such firm to deliver the opinion contemplated by Section 7.01 hereof. SECTION 5.07. Negotiations to Acquire Retained Entities. After the Closing, if NSAP's Board of Directors decides that it is interested in acquiring the Retained Entities, the parties agree to engage in good faith negotiations to determine a fair purchase price for the Retained Entities. If the parties are unable to agree upon the purchase price for the Retained Entities, neither party will be obligated to consummate the sale. SECTION 5.08. Modification of Stockholders' Salaries. The Stockholders agree that from and after the Closing, the salaries received by the Stockholders for services rendered by them to the Acquired Entities will be (i) modified to be commensurate with their duties, (ii) in the aggregate of a size commensurate with those previously agreed to by the parties to this Agreement and (iii) equivalent to those paid by public companies of similar size, and operating in the same industry, as NSAP and the Acquired Entities. SECTION 5.09. Intercompany Agreements. Prior to the Closing the Stockholders shall cause NSI to enter into new intercompany agreements (including distribution agreements, trademark/trade name license agreements, licensing and sales agreements and management services agreements) with the Retained Entities on terms and conditions substantially similar to those currently in place between NSI and the subsidiaries of NSAP. SECTION 5.10. Further Action. Each of the parties hereto shall use all reasonable efforts to take, or cause to be taken, all appropriate action, do or cause to be done all things necessary, proper or advisable under applicable Law, and execute and deliver such documents and other papers, as may be required to carry out the provisions of this Agreement and consummate and make effective the transactions contemplated by this Agreement. SECTION 5.11. Non-Competition. (a) Except as contemplated by this Agreement and the Intercompany Agreements and except as set forth in Section 5.11 of the Disclosure Schedule, for a period of five (5) years after the Closing (the "Restricted Period"), the Stockholders shall not engage, directly or indirectly, in any business anywhere in the world that is engaged in multi-level marketing or direct sales or manufactures, produces or supplies products of the kind manufactured, produced or supplied by the Company or the Acquired Entities as of the Closing Date or, without the prior written consent of the Company, directly or indirectly, own an interest in, manage, operate, join, control, lend money or render financial or other assistance to or participate in or be connected with, as an officer, employee, partner, stockholder, consultant or otherwise, any Person that competes with the Company or the Acquired Entities for distributors to engage in multi-level marketing or direct sales or in manufacturing, producing or supplying products of the kind manufactured, produced or supplied by the Company or the Acquired Entities as of the Closing; provided, however, that, for the purposes of this Section 5.11, ownership of securities of any competitor which are listed on any national securities exchange or traded actively in the national over-the-counter market shall not be deemed to be in violation of this Section 5.11 so long as the Person owning such securities has no other connection or relationship with such competitor. (b) As a separate and independent covenant, the Stockholders agree with the Company that, for a period of five (5) years following the Closing, except as contemplated by this Agreement and the Intercompany Agreements, the Stockholders will not in any way, directly or indirectly, for the purpose of conducting or engaging in any multi-level marketing or direct sales business or business that manufactures, produces or supplies products of the kind manufactured, produced or supplied by the Company or the Acquired Entities as of the Closing, call upon, solicit, advise or otherwise do, or attempt to do, business with any Distributors of the Company or the Acquired Entities, or take away or interfere or attempt to interfere with any custom, trade, business or patronage of the Company or the Acquired Entities, or interfere with or attempt to interfere with any officers, assistant manager level or higher employees, representatives or agents of the Company or the Acquired Entities, or induce or attempt to induce any of them to leave the employ of the Company or the Acquired Entities or violate the terms of their contracts, or any employment arrangements, with the Company or the Acquired Entities. (c) The Restricted Period shall be extended by the length of any period during which the Stockholders are in breach of the terms of this Section 5.11. (d) The Stockholders acknowledge that the covenants of the Stockholders set forth in this Section 5.11 are an essential element of this Agreement and that, but for the agreement of the Stockholders to comply with these covenants, the Company would not have entered into this Agreement. The Stockholders acknowledge that this Section 5.11 constitutes an independent covenant and shall not be affected by performance or nonperformance of any other provision of this Agreement by the Company. The Stockholders have independently consulted with their counsel and after such consultation agree that the covenants set forth in this Section 5.11 are reasonable and proper. SECTION 5.12. Continuation of Business During Contingent Payment Years. NSAP covenants and agrees that during the Contingent Payment Years, except as otherwise agreed by the Stockholders' Representative, it will not institute or take actions that prevent NSI from conducting and expanding business in the ordinary course, consistent with NSI's past practices, if it reasonably believes such actions would have a Material Adverse Effect on NSI's ability to achieve the cumulative EBITDA numbers that would permit the payment of the Maximum Contingent Payment Amount; provided, however, nothing contained in this Section 5.12 shall prevent the officers and directors of the Company from taking any action which they reasonably believe to be necessary in order to operate within the confines of the Business Judgement Rule as the same may be in effect from time to time. SECTION 5.13. Retention of Sufficient NSAP Common Stock. In the event that the Series A Preferred Shares are converted into NSAP Common Stock in accordance with the Certificate of Designation, the Stockholders covenant and agree to retain title to and interest in a sufficient number of shares of NSAP Common Stock to satisfy their redemption obligations pursuant to Section 2.09(b). ARTICLE VI EMPLOYEE MATTERS SECTION 6.01. Continuation of Benefits. The parties hereto agree that (i) to the extent permitted by Law, all employees of the Acquired Entities shall continue to participate after the Closing in the same Plans in which such employees participated prior to the Closing and (ii) the parties hereto agree to cooperate in taking all necessary actions to effect such continuity. ARTICLE VII CONDITIONS TO CLOSING SECTION 7.01. Conditions to Obligations of the Stockholders. The obligations of the Stockholders to consummate the transactions contemplated by this Agreement shall be subject to the fulfillment, at or prior to the Closing, of each of the following conditions: (a) Representations, Warranties and Covenants. The representations and warranties of NSAP contained in this Agreement shall have been true and correct when made and shall be true and correct in all material respects as of the Closing, with the same force and effect as if made as of the Closing Date, other than such representations and warranties as are made as of another date, which shall be true and correct as of such date (provided, however, that if any portion of any representation or warranty is already qualified by materiality, for purposes of determining whether this Section 7.01(a) has been satisfied with respect to such portion of such representation or warranty, such portion of such representation or warranty as so qualified must be true and correct in all respects), and the covenants and agreements contained in this Agreement to be complied with by NSAP on or before the Closing shall have been complied with in all material respects, and the Stockholders shall have received a certificate from NSAP to such effect signed by a duly authorized officer thereof; (b) HSR Act. Any waiting period (and any extension thereof) under the HSR Act applicable to the purchase of the Nu Skin Shares contemplated hereby shall have expired or shall have been terminated; (c) No Proceeding or Litigation. No Action shall have been commenced by or before any Governmental Authority against any of the Stockholders, the Acquired Entities or NSAP, seeking to restrain or materially and adversely alter the transactions contemplated by this Agreement which, in the reasonable, good faith determination of the Stockholders' Representative, is likely to render it impossible or unlawful to consummate such transactions or which could have a Material Adverse Effect or otherwise render inadvisable, in the reasonable, good faith determination of the Stockholders' Representative, the consummation of the transactions contemplated hereby; provided, however, that the provisions of this Section 7.01(c) shall not apply if the Stockholders have directly or indirectly solicited or encouraged any such Action; (d) Tax Opinion. The Stockholders, Nu Skin USA and NSAP shall have received a tax opinion of Price Waterhouse L.L.P. to the effect that the transactions contemplated by the NSI Contribution and Distribution Agreement constitute a reorganization under Sections 368(a)(1)(D) and 355 of the Code and the transactions contemplated by this Agreement shall qualify, in part, as tax free exchanges under Section 351 of the Code; and (e) No Material Adverse Effect. No event or events shall have occurred, or be reasonably likely to occur, which, individually or in the aggregate, have, or could have, a Material Adverse Effect. SECTION 7.02. Conditions to Obligations of NSAP. The obligations of NSAP to consummate the transactions contemplated by this Agreement shall be subject to the fulfillment, at or prior to the Closing, of each of the following conditions: (a) Representations, Warranties and Covenants. The representations and warranties of the Stockholders contained in this Agreement shall have been true and correct when made and shall be true and correct in all material respects as of the Closing, with the same force and effect as if made as of the Closing Date, other than such representations and warranties as are made as of another date, which shall be true and correct as of such date (provided, however, that if any portion of any representation or warranty is already qualified by materiality, for purposes of determining whether this Section 7.02(a) has been satisfied with respect to such portion of such representation or warranty, such portion of such representation or warranty as so qualified must be true and correct in all respects), and the covenants and agreements contained in this Agreement to be complied with by the Stockholders on or before the Closing shall have been complied with in all material respects, and NSAP shall have received a certificate of the Stockholders to such effect signed by a duly authorized representative of such individuals; (b) HSR Act. Any waiting period (and any extension thereof) under the HSR Act applicable to the purchase of the Nu Skin Shares contemplated hereby shall have expired or shall have been terminated; (c) No Proceeding or Litigation. No Action shall have been commenced or threatened by or before any Governmental Authority against any of the Stockholders, the Acquired Entities or NSAP, seeking to restrain or materially and adversely alter the transactions contemplated by this Agreement which NSAP believes, pursuant to its reasonable, good faith determination, is likely to render it impossible or unlawful to consummate such transactions or which could have a Material Adverse Effect or otherwise render inadvisable, in the reasonable, good faith determination of NSAP, the consummation of the transactions contemplated by this Agreement; provided, however, that the provisions of this Section 7.02(c) shall not apply if NSAP has directly or indirectly solicited or encouraged any such Action; (d) Consents and Approvals. NSAP and the Stockholders shall have received, each in form and substance satisfactory to NSAP in its sole and absolute discretion, all authorizations, consents, orders and approvals of all Governmental Authorities and officials and all third party consents and estoppel certificates which NSAP in its sole and absolute discretion deems necessary or desirable for the consummation of the transactions contemplated by this Agreement; (e) Good Standing; Qualification to Do Business. NSAP shall have received good standing certificates (and the equivalent foreign governmental certification) for the Acquired Entities from the secretary of state (or equivalent domestic or foreign governmental office or agency) of each jurisdiction in which each such entity is incorporated or organized and from the secretary of state or equivalent authority in each other jurisdiction in which the properties owned or leased by any of the Acquired Entities, or the operation of its business in such jurisdiction, requires the Acquired Entities to qualify to do business as a foreign corporation; (f) Release of Indemnity Obligations. NSAP shall have received the general release and discharge from the Stockholders referred to in Section 5.05; (g) No Material Adverse Effect. No event or events shall have occurred, or be reasonably likely to occur, which, individually or in the aggregate, have, or could have, a Material Adverse Effect; (h) NSI Tax Sharing and Indemnification Agreement, NSI Indemnity Agreement. NSAP shall have received a true and correct copy of the NSI Tax Sharing and Indemnification Agreement and NSI Indemnity Agreement entered into in connection with the NSI Contribution and Distribution Agreement; (i) Option Agreement to Purchase Big Planet. NSI shall have entered into an option agreement pursuant to which NSI shall have been granted the option to acquire Big Planet, Inc. (the "Big Planet Option") at an option price based upon the fair market value of Big Planet, Inc. at the time of purchase less ten percent. The Big Planet Option shall become exercisable at any time during the period commencing six months after Big Planet begins to provide products and/or services and terminate two years thereafter; (j) Stockholders' Escrow Agreement. NSAP shall have received a true and correct copy of the Stockholders' Escrow Agreement entered into pursuant to Section 8.04 of this Agreement, substantially in the form of Exhibit D attached hereto. ARTICLE VIII INDEMNIFICATION SECTION 8.01. Survival of Representations and Warranties. The representations and warranties of the Stockholders contained in this Agreement, the indemnification provisions of this Article VIII and all statements contained in this Agreement, the Exhibits to this Agreement, the Disclosure Schedule and any certificate, Financial Statement, Interim Financial Statement or report or other document delivered pursuant to this Agreement or in connection with the transactions contemplated by this Agreement (collectively, the "Acquisition Documents"), shall survive the Closing until the fourth anniversary of the Closing Date; provided, however, that the representations and warranties and indemnification provisions relating to tax matters shall survive as provided in Section 10.05. Neither the period of survival nor the liability of the Stockholders with respect to the Stockholders' representations and warranties shall be reduced by any investigation made at any time by or on behalf of NSAP. If written notice of a claim has been given prior to the expiration of the applicable representations and warranties by NSAP to the Stockholders, then the relevant representations and warranties shall survive as to such claim, until such claim has been finally resolved. SECTION 8.02. Indemnification by the Stockholders. (a) NSAP, its Affiliates and their successors and assigns, and the officers, directors, employees and agents of NSAP, its Affiliates and their successors and assigns (each an "Indemnified Party") shall be indemnified and held harmless by the Stockholders for any and all Liabilities, losses, damages, claims, costs and expenses, interest, awards, judgments and penalties (including, without limitation, attorneys' and consultants' fees and expenses) actually suffered or incurred by them (including, without limitation, any Action brought or otherwise initiated by any of them) (hereinafter a "Loss"), arising out of or resulting from: (i) the breach of any representation or warranty made by the Stockholders contained in the Acquisition Documents; or (ii) the breach of any covenant or agreement by the Stockholders contained in the Acquisition Documents; or (iii) Liabilities of the Acquired Entities not reflected on the Reference Balance Sheet, whether arising before or after the Closing Date, arising from or relating to the ownership or actions or inactions of the Acquired Entities or the conduct of their respective businesses prior to the Closing; or (iv) any and all Losses suffered or incurred by NSAP or the Acquired Entities by reason of or in connection with any claim or cause of action of any third party to the extent arising out of any action, inaction, event, condition, liability or obligation of the Stockholders occurring or existing prior to the Closing; (v) any and all Losses suffered or incurred by NSAP as a result of the failure of the Stockholders or the Acquired Companies to obtain prior to the Closing the consent of all third-parties who are parties to contracts with the Acquired Companies, the terms of which such contracts require the consent of such third-parties to the transactions contemplated by this Agreement; or (vi) (A) any and all Remedial Actions after the Closing relating to any Release of Hazardous Materials into the Environment or on or about the Real Property prior to the Closing to the extent any such Remedial Action is required under any Environmental Law or by any Governmental Authority or is necessary to prevent or abate a significant risk to human health or the environment; (B) any and all Environmental Claims arising at any time that relate to the business or the operation of the Acquired Entities prior to the Closing; or (C) any and all noncompliances with or violations of any applicable Environmental Law or Environmental Permit by the Acquired Entities prior to the Closing. (b) Except for Losses arising out of a breach of the representations contained in Section 3.03, no claim may be made against the Stockholders for indemnification pursuant to this Section 8.02 with respect to an individual claim of liability or damage, unless, and then only to the extent that, the aggregate of all such Losses of the Indemnified Parties exceeds $1,000,000 (the "Designated Amount"). The indemnification obligations under this Section 8.02 (excluding those arising out of a breach of the representations contained in Section 3.03) shall be effective only until (i) the dollar amount paid in respect of Losses indemnified against under this Section 8.02 aggregates to an amount equal to $150,000,000, or (ii) the indemnification assets identified in Section 8.04 are exhausted, whichever occurs first. To the extent that the Stockholders' undertakings set forth in this Section 8.02 may be unenforceable, the Stockholders shall contribute the maximum amount that they are permitted to contribute under applicable law to the payment and satisfaction of all Losses incurred by NSAP or the Acquired Entities. (c) An Indemnified Party shall give the Stockholders notice of any matter which an Indemnified Party has determined has given or could give rise to a right of indemnification under this Agreement, within 60 days of such determination, stating the amount of the Loss, if known, and method of computation thereof, and containing a reference to the provisions of this Agreement in respect of which such right of indemnification is claimed or arises. To the extent an Indemnified Party is making a claim against the Preferred Shares or NSAP Common Stock held pursuant to the Escrow Agreement, the Indemnified Party shall provide the notice contemplated by Section 6(b) of the Escrow Agreement. The obligations and Liabilities of the Stockholders under this Article VIII with respect to Losses arising from claims of any third party which are subject to the indemnification provided for in this Article VIII ("Third Party Claims") shall be governed by and contingent upon the following additional terms and conditions: if an Indemnified Party shall receive notice of any Third Party Claim, the Indemnified Party shall give the Stockholders notice of such Third Party Claim within 30 days of the receipt by the Indemnified Party of such notice; provided, however, that the failure to provide such notice shall not release the Stockholders from any of its obligations under this Article VIII except to the extent the Stockholders are materially prejudiced by such failure and shall not relieve the Stockholders from any other obligation or Liability that they may have to any Indemnified Party otherwise than under this Article VIII. If the Stockholders acknowledge in writing their obligation to indemnify the Indemnified Party hereunder against any Losses that may result from such Third Party Claim, then the Stockholders shall be entitled to assume and control the defense of such Third Party Claim at their expense and through counsel of their choice if they give notice of their intention to do so to the Indemnified Party within five days of the receipt of such notice from the Indemnified Party; provided, however, that if there exists or is reasonably likely to exist a conflict of interest that would make it inappropriate in the judgment of the Indemnified Party, in its sole and absolute discretion, for the same counsel to represent both the Indemnified Party and the Stockholders, then the Indemnified Party shall be entitled to retain its own counsel, in each jurisdiction for which the Indemnified Party determines counsel is required, at the expense of the Stockholders. In the event the Stockholders exercise the right to undertake any such defense against any such Third Party Claim as provided above, the Indemnified Party shall cooperate with the Stockholders in such defense and make available to the Stockholders, at the Stockholders' expense, all witnesses, pertinent records, materials and information in the Indemnified Party's possession or under the Indemnified Party's control relating thereto as is reasonably required by the Stockholders. Similarly, in the event the Indemnified Party is, directly or indirectly, conducting the defense against any such Third Party Claim, the Stockholders shall cooperate with the Indemnified Party in such defense and make available to the Indemnified Party, at the Stockholders' expense, all such witnesses, records, materials and information in the Stockholders' possession or under the Stockholders' control relating thereto as is reasonably required by the Indemnified Party. No such Third Party Claim may be settled by the Stockholders without the prior written consent of the Indemnified Party. SECTION 8.03. Tax Matters Anything in this Article VIII (except for the specific reference to Tax matters in Section 8.01) to the contrary notwithstanding, the rights and obligations of the parties with respect to indemnification for any and all Tax matters shall be governed by Article X. SECTION 8.04. Satisfaction of Indemnification Claims. Any amounts owed by the Stockholders to an Indemnified Party pursuant to this Article VIII will be paid by the Stockholders, on a joint and several basis (except for liabilities arising from a violation of the representations contained in Section 3.03 or the covenants contained in Section 5.11, which such liabilities shall be borne by each Stockholder individually), from the following assets in the following order: (i) by reducing the Contingent Payments (if any) payable to the Stockholders under the terms of this Agreement, (ii) by payments made by the Retained Entities to NSAP and (iii) by the Stockholders' remittance to NSAP of NSAP Common Stock or the Series A Preferred Shares (valued at a price per share equal to the average of the Closing price per share of NSAP Common Stock on the New York Stock Exchange for the 20 consecutive trading days ending 5 days prior to the date of such remittance) previously issued to them under this Agreement or acquired otherwise and held pursuant to the Stockholders' Escrow Agreement (as defined); provided, however, that all claims shall be satisfied against these assets in the order in which they are enumerated above in that no Indemnified Party may make a claim against any of the assets enumerated in clause (ii) or (iii) until the assets enumerated in the preceding clause or clauses, as the case may be, shall have been exhausted. To satisfy any amounts due under subsection (iii) of the immediately preceding sentence, the Stockholders hereby agree to enter into an escrow agreement (the "Stockholders' Escrow Agreement") with NSAP pursuant to which the Stockholders will collectively, according to their percentage ownership interest in the NSI Shares, place an aggregate amount of NSAP Common Stock equal to U.S. $70,000,000 (to be calculated according the Average NSAP Common Stock Price at Closing) into an escrow account and that such NSAP Common Stock may not be sold or otherwise transferred by the Stockholders prior to the expiration of the indemnification provisions under Article VIII of this Agreement. ARTICLE IX TERMINATION AND WAIVER SECTION 9.01. Termination. This Agreement may be terminated at any time prior to the Closing: (a) by NSAP if, between the date hereof and the time scheduled for the Closing: (i) an event or condition occurs that has resulted in or that may be expected to result in a Material Adverse Effect, (ii) any material representation or warranty of the Stockholders contained in this Agreement shall not have been true and correct when made, (iii) the Stockholders shall not have complied with any material covenant or agreement to be complied with by it and contained in this Agreement; or (iv) any of the Stockholders or the Acquired Entities make a general assignment for the benefit of creditors, or any proceeding shall be instituted by or against the Stockholders or the Acquired Entities seeking to adjudicate any of them a bankrupt or insolvent, or seeking liquidation, winding up or reorganization, arrangement, adjustment, protection, relief or composition of their debts under any Law relating to bankruptcy, insolvency or reorganization; or (b) by the Stockholders if, between the date hereof and the time scheduled for the Closing: (i) an event or condition occurs that has resulted in or that may be expected to result in a Material Adverse Effect, (ii) any material representation or warranty of NSAP contained in this Agreement shall not have been true and correct when made, (iii) NSAP shall not have complied with any material covenant or agreement to be complied with by it and contained in this Agreement; or (iv) NSAP makes a general assignment for the benefit of creditors, or any proceeding shall be instituted by or against NSAP seeking liquidation, winding up or reorganization, arrangement, adjustment, protection, relief or composition of its debts under any Law relating to bankruptcy, insolvency or reorganization; or (c) by either the Stockholders or NSAP if the Closing shall not have occurred by June 30, 1998; provided, however, that the right to terminate this Agreement under this Section 9.01(b) shall not be available to any party whose failure to fulfill any obligation under this Agreement shall have been the cause of, or shall have resulted in, the failure of the Closing to occur on or prior to such date; or (d) by either NSAP or the Stockholders in the event that any Governmental Authority shall have issued an order, decree or ruling or taken any other action restraining, enjoining or otherwise prohibiting the transactions contemplated by this Agreement and such order, decree, ruling or other action shall have become final and nonappealable; or (e) by the mutual written consent of the Stockholders and NSAP. SECTION 9.02. Effect of Termination. In the event of termination of this Agreement as provided in Section 9.01, this Agreement shall forthwith become void and there shall be no liability on the part of either party hereto except as set forth in Sections 5.02, 9.02(b) and 10.01. SECTION 9.03. Waiver. Either NSAP or the Stockholders, through the Stockholders' Representative, may (a) extend the time for the performance of any of the obligations or other acts of the other party, (b) waive any inaccuracies in the representations and warranties of the other party contained herein or in any document delivered by the other party pursuant hereto or (c) waive compliance with any of the agreements or conditions of the other party contained herein. Any such extension or waiver shall be valid only if set forth in an instrument in writing signed by the party to be bound thereby. Any waiver of any term or condition shall not be construed as a waiver of any subsequent breach or a subsequent waiver of the same term or condition, or a waiver of any other term or condition, of this Agreement. The failure of any party to assert any of its rights hereunder shall not constitute a waiver of any of such rights. ARTICLE X TAX MATTERS SECTION 10.01. Indemnity. (a) The Stockholders agree to indemnify and hold harmless NSAP and the Acquired Entities against the following Taxes and, except as otherwise provided in Section 10.02, against any loss, damage, liability or expense, including reasonable fees for attorneys and other outside consultants, incurred in contesting or otherwise in connection with any such Taxes: (i) Taxes imposed on the Acquired Entities with respect to taxable periods of such Person ending on or before the Closing Date; (ii) with respect to taxable periods beginning before the Closing Date and ending after the Closing Date, Taxes imposed on the Acquired Entities which are allocable, pursuant to Section 10.01(b), to the portion of such period ending on the Closing Date; (iii) Taxes imposed on any member of any affiliated group with which any of the Acquired Entities file or have filed a Return on a consolidated or combined basis for a taxable period ending on or before the Closing Date and (iv) Taxes imposed on NSAP or the Acquired Entities as a result of any breach of warranty or misrepresentation under Section 3.22. NSAP shall be responsible for (and will indemnify and hold the Stockholders harmless from) Taxes and associated expenses not allocated to the Stockholders pursuant to the first sentence hereof. (b) In the case of Taxes that are payable with respect to a taxable period that begins before the Closing Date and ends after the Closing Date, the portion of any such Tax that is allocable to the portion of the period ending on the Closing Date shall be: (i) in the case of Taxes that are either (x) based upon or related to income or receipts, or (y) imposed in connection with any sale or other transfer or assignment of property (real or personal, tangible or intangible) (other than conveyances pursuant to this Agreement, as provided under Section 10.04), deemed equal to the amount which would be payable if the taxable year ended with the Closing Date; and (ii) in the case of Taxes imposed on a periodic basis with respect to the assets of the Acquired Entities, or otherwise measured by the level of any item, deemed to be the amount of such Taxes for the entire period (or, in the case of such Taxes determined on an arrears basis, the amount of such Taxes for the immediately preceding period), multiplied by a fraction the numerator of which is the number of calendar days in the period ending on the Closing Date and the denominator of which is the number of calendar days in the entire period. SECTION 10.02. Contests. (a) After the Closing, NSAP shall promptly notify the Stockholders in writing of any written notice of a proposed assessment or claim in an audit or administrative or judicial proceeding with respect to Taxes of NSAP or of any of the Acquired Entities which, if determined adversely to the taxpayer, would be grounds for indemnification under this Article X; provided, however, that a failure to give such notice will not affect NSAP's right to indemnification under this Article X except to the extent, if any, that, but for such failure, the Stockholders could have avoided all or a portion of the Tax liability in question. (b) In the case of an audit or administrative or judicial proceeding with respect to Taxes that relates to periods ending on or before the Closing Date, provided that the Stockholders acknowledge in writing their liability under this Agreement to hold NSAP and the Acquired Entity harmless against the full amount of any adjustment which may be made as a result of such audit or proceeding that relates to periods ending on or before the Closing Date (or, in the case of any taxable year that includes the Closing Date, against an adjustment allocable under Section 10.01(b) to the portion of such year ending on or before the Closing Date), the Stockholders shall have the right at their expense to participate in and control the conduct of such audit or proceeding but only to the extent that such audit or proceeding relates solely to a potential adjustment for which the Stockholders have acknowledged their liability; NSAP also may participate in any such audit or proceeding and, if the Stockholders do not assume the defense of any such audit or proceeding, NSAP may defend the same in such manner as it may deem appropriate, including, but not limited to, settling such audit or proceeding after giving five days' prior written notice to the Stockholders setting forth the terms and conditions of settlement. In the event that issues relating to a potential adjustment for which the Stockholders have acknowledged their liability are required to be dealt with in the same proceeding as separate issues relating to a potential adjustment for which NSAP would be liable, NSAP shall have the right, at its expense, to control the audit or proceeding with respect to the latter issues. (c) With respect to issues relating to a potential adjustment for which both the Stockholders (as evidenced by its acknowledgment under this Section 10.02) and NSAP or the Acquired Entities could be liable, (i) each party may participate in the audit or proceeding, and (ii) the audit or proceeding shall be controlled by that party which would bear the burden of the greater portion of the sum of the adjustment and any corresponding adjustments that may reasonably be anticipated for future Tax periods. The principle set forth in the immediately preceding sentence shall govern also for purposes of deciding any issue that must be decided jointly (including, without limitation, choice of judicial forum) in situations in which separate issues are otherwise controlled under this Article X by NSAP and the Stockholders. (d) Neither NSAP nor the Stockholders shall enter into any compromise or agree to settle any claim pursuant to any Tax audit or proceeding which would adversely affect the other party for such year or a subsequent year without the written consent of the other party, which consent may not be unreasonably withheld. NSAP and the Stockholders agree to cooperate, and NSAP agrees to cause the Acquired Entities to cooperate, in the defense against or compromise of any claim in any audit or proceeding. SECTION 10.03. Time of Payment. Payment by the Stockholders of any amounts due under this Article X in respect of Taxes shall be made (i) at least three Business Days before the due date of the applicable estimated or final Return required to be filed by NSAP on which is required to be reported income for a period ending after the Closing Date for which the Stockholders are responsible under Sections 10.01(a) and 10.01(b) without regard to whether the Return shows overall net income or loss for such period, and (ii) within three Business Days following an agreement between the Stockholders and NSAP that an indemnity amount is payable, an assessment of a Tax by a taxing authority, or a "determination" as defined in Section 1313(a) of the Code. If liability under this Article X is in respect of costs or expenses other than Taxes, payment by the Stockholders of any amounts due under this Article X shall be made within five Business Days after the date when the Stockholders have been notified by NSAP that the Stockholders have a liability for a determinable amount under this Article X and are provided with calculations or other materials supporting such liability. SECTION 10.04. Conveyance Taxes. The Stockholders shall be liable for and shall hold NSAP harmless against any real property transfer or gains, sales, use, transfer, value added, stock transfer, and stamp taxes, any transfer, recording, registration, and other fees, and any similar Taxes which become payable in connection with the transactions contemplated by this Agreement, and shall file such applications and documents as shall permit any such Tax to be assessed and paid on or prior to the Closing Date in accordance with any available pre-sale filing procedure. NSAP shall execute and deliver all instruments and certificates necessary to enable the Stockholders to comply with the foregoing. SECTION 10.05. Tax Benefits. NSAP and the Acquired Entities shall, upon actual realization, refund to the Stockholders any Tax benefit which they realize for a period or portion thereof beginning after the Closing Date (a "Post-Closing Date Tax Benefit") that arose in connection with any underlying adjustment that resulted in a payment by the Stockholders to, or on behalf of, NSAP or the Acquired Entities under Section 10.01 or a payment made by the Stockholders to any Tax authority (such as a timing adjustment resulting in a Tax deduction for the Acquired Entities for a period after the Closing Date), provided that such payment shall not exceed the related payment actually made by the Stockholders. A Post-Closing Date Tax Benefit will be considered to be actually realized for purposes of this Section 10.05 at the time that it is reflected on a Return of NSAP or the Acquired Entities, provided, however, that if NSAP and the Acquired Entities make a payment to the Stockholders for such a Post-Closing Date Tax Benefit that is disallowed or reduced (or NSAP or the Acquired Entities do not actually realize such Post-Closing Date Tax Benefit), then the Stockholders shall refund such payment to NSAP and the Acquired Entities plus interest at the rate for Tax underpayments prescribed in Section 6621(a)(2) of the Code and similar provision under state or local law. SECTION 10.06. Miscellaneous. (a) The Stockholders and NSAP agree to treat all payments made by either of them to or for the benefit of the other (including any payments to the Acquired Entities) under this Article X, under other indemnity provisions of this Agreement and for any misrepresentations or breaches of warranties or covenants as adjustments to the Purchase Price or as capital contributions for Tax purposes and that such treatment shall govern for purposes hereof except to the extent that the Laws of a particular jurisdiction provide otherwise, in which case such payments shall be made in an amount sufficient to indemnify the relevant party on an after-Tax basis. (b) Notwithstanding any provision in this Agreement to the contrary, the obligations of the Stockholders to indemnify and hold harmless NSAP and the Acquired Entities pursuant to this Article X, and the representations and warranties contained in Section 3.22, shall terminate at the close of business on the 120th day following the expiration of the applicable statute of limitations with respect to the Tax liabilities in question (giving effect to any waiver, mitigation or extension thereof). (c) From and after the date of this Agreement, the Stockholders shall not without the prior written consent of NSAP (which may, in its sole and absolute discretion, withhold such consent) make, or cause or permit to be made, any Tax election that would affect the Acquired Entities. (d) NSAP and the Stockholders shall each be entitled to recover professional fees and related costs that they may reasonably incur to enforce the provisions of this Article X. ARTICLE XI GENERAL PROVISIONS SECTION 11.01. Expenses. Except as otherwise specified in this Agreement, all costs and expenses, including, without limitation, fees and disbursements of counsel, financial advisors and accountants, incurred in connection with this Agreement and the transactions contemplated hereby shall be paid by the party incurring such costs and expenses, whether or not the Closing shall have occurred. SECTION 11.02. Notices. All notices, requests, claims, demands and other communications hereunder shall be in writing and shall be given or made (and shall be deemed to have been duly given or made upon receipt) by delivery in person, by courier service, by cable, by telecopy, by telegram, by telex or by registered or certified mail (postage prepaid, return receipt requested) to the respective parties at the following addresses (or at such other address for a party as shall be specified in a notice given in accordance with this Section 11.02): (a) if to the Stockholders: to the Stockholders' Representative Nu Skin International, Inc. One Nu Skin Plaza 75 West Center Provo, Utah 84601 Telecopy: (801) 345-1000 Attention: Steven J. Lund and Keith R. Halls with a copy to: Holland & Hart LLP 215 South State Street, Suite 500 Salt Lake City, UT 84111-2346 Telecopy: (801) 364-9124 Attention: P. Christian Anderson, Esq. (b) if to NSAP: Nu Skin Asia Pacific, Inc. One Nu Skin Plaza 75 West Center Provo, Utah 84601 Telecopy: (801) 345-1000 Attention: M. Truman Hunt, Esq. with a copy to: Shearman & Sterling 555 California Street San Francisco, California 94104 Telecopy: 415-616-1199 Attention: Kevin P. Kennedy, Esq. Notices given to the Stockholders' Representative pursuant to this Section 11.02 shall de deemed to be the delivery of notice to each of the Stockholders. SECTION 11.03. Public Announcements. Neither the Stockholders nor the Acquired Entities shall make, or cause to be made, any press release or public announcement in respect of this Agreement or the transactions contemplated hereby or otherwise communicate with any news media without the prior consent of NSAP and the parties shall cooperate as to the timing and contents of any such press release or public announcement. SECTION 11.04. Headings. The descriptive headings contained in this Agreement are for convenience of reference only and shall not affect in any way the meaning or interpretation of this Agreement. SECTION 11.05. Severability. If any term or other provision of this Agreement is invalid, illegal or incapable of being enforced by any Law or public policy, all other terms and provisions of this Agreement shall nevertheless remain in full force and effect so long as the economic or legal substance of the transactions contemplated hereby is not affected in any manner materially adverse to any party. Upon such determination that any term or other provision is invalid, illegal or incapable of being enforced, the parties hereto shall negotiate in good faith to modify this Agreement so as to effect the original intent of the parties as closely as possible in an acceptable manner in order that the transactions contemplated hereby are consummated as originally contemplated to the greatest extent possible. SECTION 11.06. Entire Agreement. This Agreement constitutes the entire agreement of the parties hereto with respect to the subject matter hereof and supersedes all prior agreements and undertakings, both written and oral, between the Stockholders and NSAP with respect to the subject matter hereof. SECTION 11.07. Assignment. This Agreement may not be assigned by operation of law or otherwise without the express written consent of the Stockholders and NSAP (which consent may be granted or withheld in the sole discretion of the Stockholders or NSAP); provided, however, that NSAP may assign this Agreement to an Affiliate of NSAP without the consent of the Stockholders; provided further, however that no such assignment shall release NSAP from its payment and performance obligations herewith. SECTION 11.08. No Third Party Beneficiaries. Except for the provisions of Article IX relating to Indemnified Parties, this Agreement shall be binding upon and inure solely to the benefit of the parties hereto and their permitted assigns and nothing herein, express or implied, is intended to or shall confer upon any other Person any legal or equitable right, benefit or remedy of any nature whatsoever under or by reason of this Agreement. SECTION 11.09. Amendment. This Agreement may not be amended or modified except by an instrument in writing signed by, or on behalf of, a majority in interest of the Stockholders and NSAP. SECTION 11.10. Governing Law. THIS AGREEMENT SHALL BE GOVERNED BY THE LAWS OF THE STATE OF UTAH, EXCLUDING (TO THE GREATEST EXTENT PERMISSIBLE BY LAW) ANY RULE OF LAW THAT WOULD CAUSE THE APPLICATION OF THE LAWS OF ANY JURISDICTION OTHER THAN THE STATE OF UTAH. SECTION 11.11. Counterparts. This Agreement may be executed in one or more counterparts, and by the different parties hereto in separate counterparts, each of which when executed shall be deemed to be an original but all of which taken together shall constitute one and the same agreement. SECTION 11.12. Specific Performance. The parties hereto agree that irreparable damage would occur in the event any provision of this Agreement was not performed in accordance with the terms hereof and that the parties shall be entitled to specific performance of the terms hereof, in addition to any other remedy at law or equity. IN WITNESS WHEREOF, the Stockholders and NSAP have caused this Agreement to be executed as of the date first written above by their respective officers thereunto duly authorized. STOCKHOLDERS: Blake M. Roney Nedra Dee Roney Sandie N. Tillotson Craig Bryson Craig S. Tillotson Steven J. Lund Brooke R. Roney Kirk V. Roney Keith R. Halls NU SKIN ASIA PACIFIC, INC. By: Name: Title: SCHEDULE A EXHIBIT A FORM OF SERIES A PREFERRED SHARE CERTIFICATE EXHIBIT B FORM OF CERTIFICATE OF DESIGNATION EXHIBIT C FORM OF GENERAL RELEASE AND DISCHARGE EXHIBIT D FORM OF STOCKHOLDERS' ESCROW AGREEMENT EXECUTION COPY STOCK ACQUISITION AGREEMENT Between NU SKIN ASIA PACIFIC, INC. and EACH OF THE PERSONS LISTED ON THE SIGNATURE PAGES HEREOF Dated as of February 27, 1998 DISCLOSURE SCHEDULE EXHIBIT B FORM OF GENERAL RELEASE AND DISCHARGE EXHIBIT D FORM OF STOCKHOLDERS' ESCROW AGREEMENT Page TABLE OF CONTENTS Page ARTICLE I DEFINITIONS SECTION 1.01. Certain Defined Terms...........................................3 ARTICLE II ACQUISITION AND TRANSFER SECTION 2.01. Acquisition and Transfer of Nu Skin Shares.....................13 SECTION 2.02. Consideration for Transfer of Nu Skin Shares...................13 SECTION 2.03. Calculation of Aggregate Number of Series A Preferred Shares...14 SECTION 2.04. Contingent Payments............................................14 SECTION 2.05. Closing........................................................18 SECTION 2.06. Closing Deliveries by the Stockholders.........................18 SECTION 2.07. Closing Deliveries by NSAP.....................................18 SECTION 2.08. Adjustment of Consideration for Nu Skin Shares.................19 SECTION 2.09. Conversion and Optional Redemption of Series A Preferred Stock/Common Stock..........................21 SECTION 2.10. Tax Free Transaction...........................................22 SECTION 2.11. Termination of "S" Corporation Status..........................22 SECTION 2.12. Appointment of Stockholders' Representative....................23 ARTICLE III REPRESENTATIONS AND WARRANTIES OF THE STOCKHOLDERS SECTION 3.01. Organization, Authority and Qualification of the Acquired Entities; Execution and Delivery..................24 SECTION 3.02. Due Execution and Delivery by the Stockholders.................24 SECTION 3.03. Capital Stock of Acquired Entities; Stockholders' Ownership of Nu Skin Shares.................................24 SECTION 3.04. Corporate Books and Records....................................25 SECTION 3.05. No Conflict....................................................26 SECTION 3.06. Governmental Consents and Approvals............................26 SECTION 3.07. Financial Information, Books and Records, Projections and Operating Data................................26 SECTION 3.08. No Undisclosed Liabilities.....................................27 -i- EXHIBIT B FORM OF GENERAL RELEASE AND DISCHARGE EXHIBIT D FORM OF STOCKHOLDERS' ESCROW AGREEMENT Page SECTION 3.09. Acquired Assets................................................27 SECTION 3.10. Conduct in the Ordinary Course; Absence of Certain Changes, Events and Conditions.............................27 SECTION 3.11. Litigation.....................................................29 SECTION 3.12 Compliance with Laws...........................................30 SECTION 3.13. Environmental and Safety Matters...............................30 SECTION 3.14. Material Contracts.............................................30 SECTION 3.15. Intellectual Property..........................................32 SECTION 3.16. Real Property..................................................34 SECTION 3.17. Tangible Personal Property.....................................36 SECTION 3.18. Assets.........................................................37 SECTION 3.19. Suppliers......................................................37 SECTION 3.20. Employee Benefit Matters.......................................38 SECTION 3.21. Labor Matters..................................................40 SECTION 3.22. Taxes..........................................................40 SECTION 3.23. Insurance......................................................42 SECTION 3.24. Nu Skin USA Intercompany Agreements............................42 SECTION 3.25. Full Disclosure................................................42 SECTION 3.26. Brokers........................................................42 SECTION 3.27. Securities Laws................................................42 ARTICLE IV REPRESENTATIONS AND WARRANTIES OF NSAP SECTION 4.01. Organization and Authority of NSAP; Series A Preferred Stock Issuance.........................43 SECTION 4.02. No Conflict....................................................43 SECTION 4.03. Governmental Consents and Approvals............................44 SECTION 4.04. Investment Purpose.............................................44 SECTION 4.05. Litigation.....................................................44 SECTION 4.06. Absence of Certain Changes......................................44 SECTION 4.07. Opinion of Financial Advisor to Special Committee..............44 SECTION 4.08. Brokers........................................................45 ARTICLE V ADDITIONAL AGREEMENTS SECTION 5.01. Conduct of Business Prior to the Closing.......................45 SECTION 5.02. Confidentiality................................................46 -ii- EXHIBIT B FORM OF GENERAL RELEASE AND DISCHARGE EXHIBIT D FORM OF STOCKHOLDERS' ESCROW AGREEMENT Page SECTION 5.03. Regulatory and Other Authorizations; Notices and Consents......46 SECTION 5.04. Use of Intellectual Property...................................47 SECTION 5.05. Release of Indemnity Obligations...............................47 SECTION 5.06. No Actions Inconsistent with Tax Free Status...................48 SECTION 5.07. Negotiations to Acquire Retained Entities......................48 SECTION 5.08. Modification of Stockholders' Salaries.........................48 SECTION 5.09. Intercompany Agreements........................................48 SECTION 5.10. Further Action.................................................48 SECTION 5.11. Non-Competition................................................48 SECTION 5.12. Continuation of Business During Contingent Payment Years.......49 SECTION 5.13. Retention of Sufficient NSAP Common Stock......................50 ARTICLE VI EMPLOYEE MATTERS SECTION 6.01. Continuation of Benefits.......................................50 ARTICLE VII CONDITIONS TO CLOSING SECTION 7.01. Conditions to Obligations of the Stockholders..................50 SECTION 7.02. Conditions to Obligations of NSAP..............................51 ARTICLE VIII INDEMNIFICATION SECTION 8.01. Survival of Representations and Warranties.....................53 SECTION 8.02. Indemnification by the Stockholders............................53 SECTION 8.03. Tax Matters....................................................56 SECTION 8.04. Satisfaction of Indemnification Claims.........................56 ARTICLE IX TERMINATION AND WAIVER SECTION 9.01. Termination....................................................57 SECTION 9.02. Effect of Termination..........................................58 SECTION 9.03. Waiver.........................................................58 -iii- EXHIBIT B FORM OF GENERAL RELEASE AND DISCHARGE EXHIBIT D FORM OF STOCKHOLDERS' ESCROW AGREEMENT Page ARTICLE X TAX MATTERS SECTION 10.01. Indemnity.....................................................58 SECTION 10.02. Contests......................................................59 SECTION 10.03. Time of Payment...............................................60 SECTION 10.04. Conveyance Taxes..............................................60 SECTION 10.05. Tax Benefits..................................................61 SECTION 10.06. Miscellaneous.................................................61 ARTICLE XI GENERAL PROVISIONS SECTION 11.01. Expenses......................................................62 SECTION 11.02. Notices.......................................................62 SECTION 11.03. Public Announcements..........................................63 SECTION 11.04. Headings......................................................63 SECTION 11.05. Severability..................................................63 SECTION 11.06. Entire Agreement..............................................64 SECTION 11.07. Assignment....................................................64 SECTION 11.08. No Third Party Beneficiaries..................................64 SECTION 11.09. Amendment.....................................................64 SECTION 11.10. Governing Law.................................................64 SECTION 11.11. Counterparts..................................................64 SECTION 11.12. Specific Performance..........................................64 Schedules SCHEDULE A STOCKHOLDERS LIST Exhibits EXHIBIT A FORM OF SERIES A PREFERRED SHARE CERTIFICATE EXHIBIT B FORM OF CERTIFICATE OF DESIGNATION EXHIBIT C FORM OF GENERAL RELEASE AND DISCHARGE EXHIBIT D FORM OF STOCKHOLDERS' ESCROW AGREEMENT -iv-
                                  EXHIBIT 10.25


                   AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


        This Amended and Restated Stockholders Agreement (this "Agreement"),  is
entered  into as of November  28,  1997 by and among the  persons  and  entities
listed on the  signature  pages of this  Agreement  (individually,  an  "Initial
Stockholder" and  collectively,  the "Initial  Stockholders"),  and Nu Skin Asia
Pacific,  Inc., a corporation  organized under the laws of the State of Delaware
(the "Company").

                                    RECITALS

        A. WHEREAS,  the Initial  Stockholders  own shares of the Class B Common
Stock,  $0.001 par value per share  ("Class B Common  Stock"),  of the  Company,
which  shares  of  Class  B  Common  Stock  are  convertible  at any  time  on a
one-for-one basis into shares of the Company's Class A Common Stock,  $0.001 par
value per share ("Class A Common  Stock") (the shares of the  Company's  Class A
Common  Stock and Class B Common  Stock held at any time during the term of this
Agreement  by any of the Initial  Stockholders,  whether now owned or  hereafter
acquired, are collectively referred to hereinafter as the "Shares");

        B.  WHEREAS,   the  Initial   Stockholders  entered  into  that  certain
Stockholders  Agreement dated as of November 20, 1996 and  subsequently  entered
into that certain  Amendment to Stockholders  Agreement dated as of May 29, 1997
(collectively referred to hereinafter as the "Original Stockholders Agreement");
and

        C. WHEREAS,  the Initial Stockholders desire to amend and restate in its
entirety the Original Stockholders Agreement as provided below;

        NOW  THEREFORE,   in  consideration  of  the  premises  and  the  mutual
agreements set forth herein and for other good and valuable  consideration,  the
receipt and  sufficiency  of which are hereby  acknowledged,  the parties hereto
agree as follows:

        1.  DEFINITIONS.  For purposes of this  Agreement,  the following  terms
shall have the following meanings:

             1.1  "Agreement"  shall  have the  meaning  given  such term in the
                  introductory paragraph of this Agreement.

             1.2  "Attorney-in-Fact"  shall have the meaning  given such term in
                  Section 5.3 hereof  except as such term is  otherwise  used in
                  Section 3.2.2 hereof.

             1.3  "Class A Common  Stock" shall have the meaning given such term
                  in Recital A hereof.

             1.4  "Class B Common  Stock" shall have the meaning given such term
                  in Recital A hereof.

             1.5  "Company"  shall  have  the  meaning  given  such  term in the
                  introductory paragraph of this Agreement.

             1.6  "Cure  Notice"  shall  have the  meaning  given  such  term in
                  Section 3.2.1 hereof.

             1.7  "Demand  Request"  shall have the  meaning  given such term in
                  Section 9.3 hereof.
             --------------


                                       -1-



            1.8   "Equity  Incentive  Shares"  shall have the meaning given such
                  term in Section 5.1 hereof.  1.9 "Exercise  Notice" shall have
                  the meaning given such term in Section 4.2.3 hereof.

            1.10  "Extended  Lock-up  Period"  shall have the meaning given such
                  term in Section 2.2 hereof.

            1.11  "Fair Market Value" shall be the average  closing price of the
                  Company's  Class A Common  Stock as  reported  on the New York
                  Stock  Exchange for the 20 trading days  immediately  prior to
                  the date of the  closing of the stock  repurchase  transaction
                  described  in Section  2.4 hereof or the date of a margin call
                  or event of default as described in Section 3.2.1 hereof.

            1.12  "Fixed CRT Stockholder" shall have the meaning given such term
                  in Section 2.3.4.

            1.13  "Initial  Lock-up  Period"  shall have the meaning  given such
                  term in Section 2.2 hereof.

            1.14  "Initial Stockholders" or "Initial Stockholder" shall have the
                  meaning given such terms in the introductory paragraph of this
                  Agreement.

            1.15  "Institution"  shall  have  the  meaning  given  such  term in
                  Section 3.2.1 hereof.

            1.16  "Involuntary  Transfer" shall have the meaning given such term
                  in Section 4.1 hereof.

            1.17  "LLG&M"  shall have the meaning given such term in Section 7.3
                  hereof.

            1.18  "Makers"  shall have the meaning given such term in Section 10
                  hereof.

            1.19  "Merrill"  shall have the  meaning  given such term in Section
                  2.3.2.

            1.20  "NSI"  shall have the  meaning  given such term in Section 2.2
                  hereof.

            1.21  "NSI  Acquisition"  shall have the meaning  given such term in
                  Section 2.2 hereof.

            1.22  "Notice  Period"  shall  have the  meaning  given such term in
                  Section 4.2.3 hereof.

            1.23  "Offer  Notice"  shall  have the  meaning  given  such term in
                  Section 4.2.2 hereof.

            1.24  "Offered  Shares"  shall have the  meaning  given such term in
                  Section 4.2.1 hereof.

            1.25  "Offering  Stockholder" shall have the meaning given such term
                  in Section 4.2.1 hereof.

            1.26  "Original Stockholders Agreement" shall have the meaning given
                  such term in Recital B hereof.

            1.27  "Pledge" or any derivation of such term shall have the meaning
                  given such term in Section 3.2.1 hereof.


                                       -2-



            1.28  "Purchase  Periods"  shall have the meaning given such term in
                  Section 4.2.4 hereof.

            1.29  "Purchasing  Stockholder"  shall have the  meaning  given such
                  term in Section 4.2.3 hereof.

            1.30  "Restricted  Stock" shall have the meaning  given such term in
                  Section 9.1 hereof.

            1.31  "Restricted  Resale  Period" shall have the meaning given such
                  term in Section 2.3 hereof.

            1.32  "Right of First Offer" shall have the meaning  given such term
                  in Section 4.2.1 hereof.

            1.33  "Rule 144 Allotment" shall have the meaning given such term in
                  Section 2.3 hereof.

            1.34  "SEC"  shall have the  meaning  given such term in Section 9.3
                  hereof.

            1.35  "Securities  Act"  shall have the  meaning  given such term in
                  Section 3.1 hereof.

            1.36  "Selling  Expenses"  shall have the meaning given such term in
                  Section 9.6 hereof.

            1.37  "Shares"  shall have the meaning  given such term in Recital A
                  hereof.

            1.38  "Share  Repurchase"  shall have the meaning given such term in
                  Section 2.4 hereof.

            1.39  "Stockholder"  or  "Stockholders"  shall  mean  the  following
                  persons and entities:  (i) each Initial  Stockholder  and his,
                  her or its assignees  hereunder and his, her or its respective
                  estate, guardian,  conservator,  committee,  trustee, manager,
                  partner or officer and his, or her spouse; (ii) each person or
                  entity  that  becomes a party  hereto  pursuant to Section 3.3
                  below;  (iii) each descendant of each Initial  Stockholder and
                  his,  her or its  respective  estate,  guardian,  conservator,
                  committee, trustee, manager, partner or officer; and (iv) each
                  Stockholder Controlled Entity.

            1.40  "Stockholder  Controlled  Entity"  shall  mean  the  following
                  entities:  (i) any  not-for-profit  corporation  of  which  an
                  Initial  Stockholder  or his or her  descendants  can elect at
                  least eighty percent (80%) of its board of directors; (ii) any
                  other  corporation  if at least  eighty  percent  (80%) of the
                  value  of  its  outstanding  equity  is  owned  by an  Initial
                  Stockholder or his or her  descendants;  (iii) any partnership
                  if  at  least  eighty  percent  (80%)  of  the  value  of  its
                  partnership  interests is owned by an Initial  Stockholder  or
                  his or her descendants or spouse;  (iv) any limited  liability
                  company or similar company if at least eighty percent (80%) of
                  the value of such  company is owned by an Initial  Stockholder
                  or his or her  descendants or spouse;  and (v) any trust if an
                  Initial  Stockholder  is a settlor,  trustee or beneficiary of
                  the trust.

            1.41  "Transfer" or any other derivation of such term shall have the
                  meaning given such term in Section 2.1 hereof.

        2. RESTRICTIONS ON TRANSFER; LOCK-UP; STOCK REPURCHASE.


                                       -3-



        2.1  Restriction on Transfers.  Each of the  Stockholders  hereby agrees
that he, she or it shall not sell, assign, give, bequeath, transfer, distribute,
pledge,  hypothecate or otherwise encumber,  convey or dispose of (collectively,
"Transfer")  any of the Shares  owned by him,  her or it  (whether  now owned or
hereafter acquired) except as otherwise allowed by this Agreement. Any attempted
or  purported  Transfer  of  any  Shares  by any  Stockholder  in  violation  or
contravention  of the terms of this Agreement  shall be void. The Company shall,
and shall  instruct its transfer  agent to, reject and refuse to transfer on its
books any Shares that may have been Transferred in violation or contravention of
any of the  provisions  of this  Agreement  and shall not  recognize any person,
estate,  executor,  administrator,  firm,  association,  corporation  or  entity
holding any of the Shares as being a  stockholder  of the Company,  and any such
person,  estate,  executor,  administrator,  firm,  association,  corporation or
entity shall not have any rights as a stockholder of the Company. In addition to
any other remedies  available to the parties to this Agreement either at law, in
equity or pursuant to this  Agreement,  no  dividends  shall be paid on, nor any
distribution  made on, any Shares that are Transferred in violation or breach of
this Agreement.

        2.2 Lock-up Agreement.  Notwithstanding  any provision of this Agreement
to the  contrary,  except for  Transfers  pursuant to Sections 3 and 5, from and
after the date  hereof  each  Initial  Stockholder  will not,  without the prior
written consent of the Company, jointly or individually,  Transfer,  offer, make
any short sale of, contract to sell, lend, grant any option for the purchase of,
or otherwise  dispose of, directly or indirectly,  any Shares owned of record or
beneficially  by such Initial  Stockholder on the date hereof until November 28,
1998 (the  "Initial  Lock-up  Period").  In the event the Company,  on or before
November  28,  1998,  effects a registered  underwritten  secondary  offering of
Shares generating  proceeds to the Stockholders  offering Shares therein (before
deduction of underwriting  discounts or  commissions) of at least  $200,000,000,
allocated among the Stockholders  participating in such  underwritten  secondary
offering in accordance with the "Participation  Percentages"  listed on Schedule
"A"  attached  hereto,  or  acquires  all of the  outstanding  capital  stock or
substantially  all of the  assets of Nu Skin  International,  Inc.  ("NSI") in a
single  transaction or series of  transactions  for aggregate value including at
least  $100,000,000 in cash to the NSI  Stockholders  and on terms approved by a
majority of the members of the NSI Board of  Directors  and by a majority of the
votes  entitled  to be cast by the NSI  shareholders  in  connection  with  such
transaction  or series of  transactions  (the "NSI  Acquisition"),  the  lock-up
agreement  described in this Section 2.2 shall  automatically  be extended until
one  year  following  the  closing  date  of the  first  to  occur  of (i)  such
underwritten  secondary  public  offering  or  (ii)  the  NSI  Acquisition  (the
"Extended Lock-up Period").

        2.3 Post Lock-up  Selling  Restrictions.  Except as  otherwise  provided
herein,  for one year  following  the last to expire of (i) the Initial  Lock-up
Period,  and (ii) the Extended Lock-up Period (the "Restricted  Resale Period"),
all  sales  of  Shares  in a  public  resale  pursuant  to  Section  4(1) of the
Securities  Act or Rule 144  promulgated  thereunder  or  pursuant  to any other
exempt  transaction  under the Securities  Act, shall not exceed in any calendar
quarter the Stockholder's  specified Rule 144 Allotment (as defined below). Each
Stockholder's  Rule 144 Allotment  shall be determined  by  multiplying  (x) the
percentage listed next to the  Stockholder's  name on Schedule A attached hereto
under the  heading  "Percent  Allocation  of Total  Rule 144  Volume" by (y) the
average weekly  trading volume for the Company's  Class A shares on the New York
Stock Exchange  during the calendar  quater  immediately  preceding any transfer
permitted during the Restricted Resale Period (the "Rule 144 Allotment").  In no
event, however, shall any Stockholder's Rule 144 Allotment, when aggregated with
the  Rule  144  Allotment  of  all  such  Stockholder's  Stockholder  Controlled
Entities, be less than 20,000 shares per calendar quarter, with the exception of
those  Stockholders  identified  on  Schedule  B,  whose Rule 144  Allotment  is
established in Section 2.3.5 below.


                                       -4-



        2.3.1 Within the first ten days of each calendar quarter during the term
hereof,  the Company will provide to each  Stockholder  a schedule  listing such
Stockholder's  Rule 144 Allotment for such calendar  quarter.  All  Stockholders
desiring to sell Shares pursuant to Rule 144 during the Restricted Resale Period
shall  give  the  Company's  Secretary  written  notice  of  such  Stockholder's
intention  to sell  no less  than  five  business  days  prior  to the  proposed
transaction date.

        2.3.2 Unless  otherwise  agreed by  Stockholders  holding at least forty
percent (40%) of the Shares subject to this Agreement,  all  dispositions  under
Rule 144 shall be made exclusively  through the Provo, Utah office or a specific
office in New York City  (designated  by the  Company)  of  Merrill  Lynch & Co.
("Merrill").  If a Stockholder  determines  that Merrill's  commission  rate for
dispositions  of Shares  pursuant  to Rule 144 is  unreasonable  in light of all
relevant facts, such Stockholder may effect sales of Shares pursuant to Rule 144
through another  market-maker if approved in advance in writing by fifty percent
(50%) of the Shares subject to this Agreement.  Nevertheless, if Shares are sold
under Rule 144 by an Institution who has received Shares through  foreclosure of
a loan to a Stockholder or in satisfaction of a margin call, and the Company has
not  exercised  its right to purchase  such Shares,  such  Institution  shall be
entitled to sell such Shares through a market-maker of its choice.

        2.3.3 If any  Stockholder  elects to sell in any  calendar  quarter in a
single transaction or series of transactions more than twenty-five percent (25%)
of his Rule 144 Allotment for such quarter, Merrill shall be given at least four
weeks to effect such transactions to minimize the impact on the market caused by
such selling.

        2.3.4 Each Stockholder  that is a Fixed  Charitable  Trust, as listed on
Schedule C attached  hereto (the "Fixed CRT  Stockholders"),  agrees to use cash
currently held by such Stockholder to make the required minimum distributions to
beneficiaries.  Each Fixed CRT Stockholder  further agrees to participate in and
sell Shares through a registered secondary offering of Shares following the date
hereof to the extent possible and necessary to infuse  additional cash into each
Fixed CRT Stockholder  sufficient to make cash  distributions  to  beneficiaries
prior to the expiration of the Restricted  Resale Period.  In the event there is
no registered  secondary  offering  until  expiration of the  Restricted  Resale
Period,  each Fixed CRT Stockholder  agrees to distribute Shares in lieu of cash
to the minimum extent required to the  beneficiaries of such trust. With respect
to  Stockholders  who are also  recipients  of Shares  distributed  by Fixed CRT
Stockholders,  the Rule 144  Allotment as defined  above in Section 2.3 shall be
increased by that number of Shares required to be sold to satisfy any income tax
liability  incurred  by  the  recipient  of  the  Shares  as  a  result  of  the
distribution  of such Shares from the Fixed CRT  Stockholder.  All  Stockholders
agree not to  transfer  any Shares to a fixed  charitable  trust until after the
expiration of the Restricted Resale Period.

        2.3.5  Notwithstanding  anything  herein to the  contrary,  the Rule 144
Allotment for any calendar quarter for those  Stockholders  listed on Schedule B
attached  hereto  shall be equal to five percent (5%) of the Shares held by such
Stockholder on the date hereof.

        2.3.6 Notwithstanding  anything herein to the contrary, in the event the
Company  notifies  Stockholders  of its intent to file a registration  statement
under the Securities Act for the public distribution of securities,  on either a
primary or secondary basis,  the  Stockholders  agree not to effect any sales of
Shares  under  Section  4(1) or Rule 144 of the  Securities  Act during a period
commencing  on the  date of  such  notice  and  ending  ninety  days  after  the
effectiveness of the registration statement.


                                       -5-



        2.3.7  For  purposes  of  calculating  the Rule 144  volume  limitations
applicable  to  Stockholders   following  the  Restricted  Resale  Period,  each
Stockholder agrees to be subject, following the Restricted Resale Period, to the
volume  limitations of Rule 144(e) (or any successor rule)  notwithstanding  the
applicability of Rule 144(k) to such Stockholder.

        2.4 Share Repurchase.  Notwithstanding  anything herein to the contrary,
the Initial Stockholders acknowledge and agree that the Company shall repurchase
Shares from certain Initial  Stockholders  and various donees of certain Initial
Stockholders  in a  transaction  scheduled  to  close  simultaneously  with  the
effectiveness of this Agreement (the "Share  Repurchase").  The Share Repurchase
shall be effected with those  persons or entities  listed on Schedule D attached
hereto with respect to the number of Shares set forth  opposite the name of each
person or entity (unless modified by the Company in an agreement with the person
or  entity  with  whom the  Share  Repurchase  is to be  effected).  The  terms,
structure and conditions of the Share  Repurchase  shall be confirmed in written
instruments and documents required by the Company.

        3. PERMITTED TRANSFERS. Notwithstanding anything herein to the contrary,
the  Stockholders  shall be  permitted  to  Transfer  Shares as provided in this
Section 3 and in Sections 4 and 5 of this  Agreement and as otherwise  agreed to
in writing by the Company and the holders of a majority of the Shares.

        3.1 Public Sales,  Private Resales,  Gifts,  Bequests and Distributions.
Subject to the terms and  conditions  of this  Agreement,  any  Stockholder  may
Transfer  shares of Class A Common  Stock (i)  pursuant to a widely  distributed
public  offering  of shares of Class A Common  Stock  registered  by the Company
under the Securities Act of 1933, as amended (the "Securities Act"), pursuant to
the rights  granted  in Section 9 hereof;  (ii)  pursuant  to an exempt  private
resale  transaction,  (iii) to  Initial  Stockholders  and  spouses  of  Initial
Stockholders or to Stockholder Controlled Entities by sale, gift or bequest; and
(iv) by distribution from a Stockholder Controlled Entity that is a trust to one
or more beneficiaries thereof who are Stockholders.

        3.2 Pledges to Institutions.

        3.2.1 Any Stockholder may grant a lien or security  interest in, pledge,
hypothecate or encumber  (collectively,  a "Pledge") any Shares,  other than the
Equity Incentive Shares  beneficially owned by him, her or it to a nationally or
internationally  recognized  financial or lending institution with assets of not
less than  $10,000,000,000 (an "Institution");  provided,  however,  that (i) no
Stockholder  shall Pledge Shares to secure loans  exceeding in the aggregate the
amounts set forth next to such  Stockholder's name on Schedule E attached hereto
under the heading  "Indebtedness  Limit";  (ii) each  Stockholder is required to
give the Secretary of the Company five day's prior  written  notice that he, she
or it intends to Pledge Shares to an Institution pursuant to this Section 3.2.1;
(iii) the Institution  must agree in writing at or prior to the time such Pledge
is made that the Company shall have the right to satisfy any margin call or cure
any event of default by a Stockholder  in  connection  with a loan by purchasing
any or all Shares  Pledged at a price equal to fifty  percent  (50%)  (except as
otherwise noted on Schedule E) of the Fair Market Value of the Shares subject to
the  Pledge  on the  date of the  margin  call or  event  of  default;  (iv) the
Institution  must agree in  writing at or prior to any Pledge  that it will give
written  notice to the  Company  of any  event of  default  or margin  call with
respect  to a Pledge at the same time  notice  is given to the  Stockholder  who
Pledged the Shares and that it will give the Company five  business days to cure
the default or satisfy the margin call by purchasing  any or all Shares  Pledged
at a price equal to fifty percent  (50%) (except as otherwise  noted on Schedule
E) of the Fair Market  Value of the Shares  subject to the Pledge on the date of
the margin call or event of default;  (v) the Institution  must agree in writing
at or prior to the time of such Pledge that the Company may elect to satisfy

                                       -6-



             any margin  call or cure any event of default  with  respect to any
Pledge by (a) giving written  notice (the "Cure  Notice") to the  Institution of
the  Company's  election to satisfy any margin call or cure any event of default
and  listing in such Cure  Notice the  number of Shares to be  purchased  by the
Company from the  Institution and (b) paying to the Institution by wire transfer
the  purchase  price for the Shares to be  purchased  by the  Company;  (vi) the
Institution  must  agree in  writing  at or prior to the  Pledge  that  upon the
receipt of the Cure Notice and the payment for the Shares to be  purchased,  the
purchased Shares shall be immediately transferred and conveyed to the Company as
indicated in the Cure Notice;  (vii) the Institution must agree in writing at or
prior to the time such Pledge is made that,  in the event the amount paid by the
Company for Shares  subject to the Pledge upon the  occurrence of margin call or
event  of  default  shall  exceed  the  amount  of the  indebtedness  due to the
Institution,  the  excess  funds  shall  be  paid  by  the  Institution  to  the
Stockholder who pledged such Shares; and (viii) the Institution must acknowledge
to the Company in writing  prior to the time the Pledge is made that it is aware
of this  Agreement  and  agrees  to be bound by the  terms  hereof.  If both the
Company  and the  Stockholders  who  Pledged  the  Shares  give  notice of their
election or intent to cure the event of default or satisfy any margin call,  the
first of them to make payment of the required  amounts to the Institution  shall
be deemed to have cured the event of default or satisfied  the margin  call,  as
applicable. The parties hereto agree that the right given to the Company in this
Section  3.2.1 to purchase  Shares in the event of a default or margin call with
respect to a Pledge  will be  exercisable  only to  satisfy a margin  call or an
event of default  under a Pledge,  with no such right being  exercisable  in any
other event.  Notwithstanding anything herein to the contrary, the loan to Nedra
D. Roney of $5,000,000 made by the Company contemporaneously  herewith shall not
be  prohibited  by this  Agreement  and said  $5,000,000  amount shall not count
against  the  Indebtedness  Limit of  $20,000,000  for Nedra D. Roney  listed in
Schedule E.

        3.2.2  Power  of  Attorney.   Each   Stockholder   hereby  appoints  and
constitutes  each of Blake M.  Roney and  Steven  J.  Lund,  with full  power of
substitution,  as  attorneys-in-fact  to act in their name,  place and stead, to
transfer and convey to the Company all Shares  purchased by the Company pursuant
to Section 3.2.1 and to execute and deliver all stock powers,  endorse all stock
certificates  and execute and deliver  any and all  instruments,  documents  and
agreements necessary to transfer all Shares purchased by the Company pursuant to
Section 3.2.1.  The foregoing  power of attorney is coupled with an interest and
is irrevocable.  Each  Stockholder  agrees to indemnify and hold the Company and
Messrs.  Blake M. Roney and Steven J. Lund, or their  appointees,  harmless from
and against any and all  liabilities,  claims,  damages and expenses  (including
attorney's  fees,  expert and court  costs)  incurred  by the Company or Messrs.
Blake M. Roney or Steven J. Lund, or their  appointees,  in connection  with the
exercise by the Company of its rights under Section 3.2.1 and the performance by
Messrs. Blake M. Roney and Steven J. Lund, or their appointees,  of their duties
and responsibilities as attorneys-in-fact under this Section 3.2.2.

        3.3  Application  of  Agreement  to  Shares  After  Transfers.  All  the
provisions  of this  Agreement  shall  apply to all of the Shares of the Company
owned  beneficially or of record by a person or entity at the time he, she or it
is or becomes a party hereto or that may be issued  hereafter or thereafter to a
Stockholder  as a result  of any  additional  issuance,  purchase,  exchange  or
reclassification  of  Shares,  corporate  reorganization  or any  other  form of
recapitalization,  consolidation,  merger, share split or share dividend or that
are acquired by a Stockholder  in any other manner except by means of a purchase
on the open  market.  Unless the  Company  and the  holders of a majority of the
Shares shall agree  otherwise  in writing,  all Shares that are  Transferred  in
accordance with Section 3 hereof,  other than (i) Transfers pursuant to a widely
distributed public offering, (ii) transfers pursuant to Rule 144, as provided by
this Agreement, (iii) Transfers by Institutions to satisfy a margin call or upon
an event of  default,  and (iv) except as  provided  in Section  3.4,  Transfers
pursuant to an exempt private resale transaction, shall be subject to the terms,
obligations,  conditions and restrictions  set forth in this Agreement,  and any
person or entity to whom or to which such  Shares  have been  Transferred  shall
automatically  become a party to this  Agreement upon such Transfer and shall be
subject

                                       -7-



to the  provisions  of this  Agreement  without the need for such person to sign
this  Agreement or the other  parties  hereto to  re-execute  this  Agreement or
otherwise  acknowledge such person as a party hereto. All persons to whom Shares
are Transferred pursuant to this Agreement, by taking receipt of the Transferred
Shares,  agree to be bound by all of the terms and  conditions of this Agreement
including,  without limitation, the terms and conditions of Sections 2.2 and 2.3
hereof. As a condition to any Transfer of Shares pursuant to this Agreement, the
Company may (but shall not be obligated  to) require any  transferee  to execute
and deliver a copy of this Agreement and any other documentation  necessary,  in
the Company's  judgment,  in connection with such transferee becoming a party to
this  Agreement.  Unless the Company and the holders of a majority of the Shares
otherwise agree in writing, any person to whom Shares are Transferred other than
pursuant  to a  registered  public  resale or sales  under  Rule 144 or sales by
Institutions in connection with the foreclosure of a Pledge shall receive and be
subject to his,  her or its pro rata portion of the  Transferring  Stockholder's
Rule 144 Allotment, and the Transferring  Stockholder's Rule 144 Allotment shall
be reduced by such pro rata portion effective immediately upon such Transfer. If
the person or entity to whom Shares have been Transferred refuses to execute and
deliver to the Company any such  documentation  or fails to acknowledge or abide
by the terms of this  Agreement,  the Company may  invalidate  the  Transfer and
refuse to acknowledge the person or entity as a stockholder of the Company.  If,
and as often as,  there is any change in the  Shares,  by way of a stock  split,
stock  dividend,   combination  or   reclassification,   or  through  a  merger,
consolidation,  reorganization  or  recapitalization,  or by  any  other  means,
appropriate adjustment shall be made in the provisions of this Agreement so that
the rights and  privileges  granted  hereby shall  continue  with respect to the
Shares as so changed.

        3.4   Application   of  Agreement  to   Transferees  in  Private  Resale
Transactions.  Unless  the  Company  and the  Stockholders  owning  of  record a
majority of the Shares otherwise agree in writing, any person to whom Shares are
transferred  in an exempt private  resale  transaction  shall (i) receive and be
subject to his,  her or its pro rata portion of the  Transferring  Stockholder's
144 Allotment and the  Transferring  Stockholder's  Rule 144 Allotment  shall be
reduced by such pro rata portion effective  immediately upon such Transfer,  and
(ii) any  Transfer  pursuant to Rule 144 by him,  her or it shall be  aggregated
with all  Transfers  by the  Transferring  Stockholder  pursuant to Rule 144 for
purposes of calculating the volume limitation  applicable to both him, her or it
and such Transferring Stockholder under Rule 144.

        4. INVOLUNTARY TRANSFERS.

        4.1 By Operation of Law. If Shares owned of record or  beneficially by a
Stockholder  are  Transferred  by operation of law to any person or entity other
than a Stockholder,  including,  without limitation, to the bankruptcy estate or
to  the  trustee  in  bankruptcy  of a  Stockholder  or to a  purchaser  at  any
creditor's  or judicial  sale or for the benefit of creditors  of a  Stockholder
(but not  including (a) any Transfer to the Company or pursuant to a foreclosure
of a Pledge by an Institution or the Company,  (b) any Transfer to the guardian,
conservator  or committee of an incompetent  Stockholder,  (c) any Transfer in a
bankruptcy  proceeding  of Shares  that are  Pledged  to an  Institution  or the
Company, or (d) any Transfer upon the death of a Stockholder),  (an "Involuntary
Transfer")  then, in each such case,  such  Stockholder  shall be deemed to have
offered all of his, her or its Shares to all  Stockholders  who are then parties
to this Agreement prior to such Involuntary  Transfer in the manner described in
Section 4.2 hereof. The Company shall notify the appropriate Stockholders of the
occurrence  of such  Involuntary  Transfer  as soon as  practicable  after it is
notified of the same.

        4.2 Right of First Offer.

        4.2.1 All Involuntary  Transfers  pursuant to Section 4.1 above shall be
subject to this Section 4.2. The  Stockholder who owns the Shares subject to the
Involuntary Transfer (the "Offering  Stockholder") shall be deemed, prior to the
Involuntary Transfer, to have offered the Shares subject to the

                                       -8-





Involuntary  Transfer (the "Offered  Shares") to all  Stockholders  who are then
parties to this Agreement as provided below (the "Right of First Offer").

        4.2.2 The  Offering  Stockholder  shall give  written  notice (an "Offer
Notice") of the proposed  Involuntary  Transfer to all Stockholders who then are
parties to this Agreement and to the Secretary of the Company  setting forth, in
reasonable  detail,  the facts and  circumstances  of such proposed  Involuntary
Transfer,  the number of Offered  Shares,  the proposed date of  consummation of
such proposed  Involuntary Transfer (if known), and any other material terms and
conditions of the proposed Transfer to the extent then known.

        4.2.3 Each  Stockholder who is then a party to this Agreement shall then
have the irrevocable right,  exercisable within thirty (30) days after the Offer
Notice is given in accordance with the requirements of Section 4.2.2 hereof (the
"Notice  Period"),  to purchase  all (but not part) of his, her or its share (as
determined below) of the Offered Shares at a price per Share equal to the lesser
of (i) the price proposed to be paid in any  bankruptcy,  creditor's or judicial
sale or (ii) the closing  sale price per share of the  Company's  Class A Common
Stock on the last trading day (as reported on the New York Stock Exchange) prior
to the date of  purchase  multiplied  by a factor of .50  (50%).  Each  Offering
Stockholder  shall pay his,  her or its own  commissions  and  advisory  fees in
connection  with  any  sale  of  Shares  pursuant  to  this  Section  4.2.  Each
Stockholder  who is a party to this Agreement may exercise his, her or its Right
of  First  Offer  by  delivering  to the  Offering  Stockholder  in  care of the
Secretary  of the  Company a notice of such  exercise  (the  "Exercise  Notice")
within the Notice Period. Each Stockholder who elects to purchase Offered Shares
pursuant to this  Section 4.2 shall be entitled to purchase an equal  portion of
such Offered Shares with all other  Stockholders who also elect to purchase such
Offered Shares hereunder.

        4.2.4 The closing of the purchase  and sale of the Offered  Shares shall
occur on a date not later than fifteen days after the  expiration  of the Notice
Period (or such later date as is the earliest  date on which the purchase may be
completed in compliance with all applicable laws,  rules and  regulations)  (the
"Purchase Period"),  and at the time and place provided for in the Offer Notice.
In the event any of the Purchasing  Stockholders  is unable to close his, her or
its purchase of the Offered  Shares  within the Purchase  Period,  the remaining
Purchasing Stockholder(s) shall have the right to purchase its or their pro rata
portion  (determined  by  multiplying  the  Offered  Shares  that  cannot  be so
purchased  by a fraction,  the  numerator  of which is the  Offered  Shares that
cannot be so purchased and the  denominator of which is the Offered Shares being
purchased  by  the  remaining   Purchasing   Stockholders)  of  such  Purchasing
Stockholder's  Offered  Shares,  provided the sale of such Offered Shares can be
effected within the Purchase Period.  The  determination of any prorations under
Section  4.2 shall be made by the  Company and shall be final and binding on the
Stockholders.

        5. AGREEMENT TO FUND EQUITY INCENTIVE PROGRAMS.

        5.1 Each Initial  Stockholder hereby covenants and agrees for the period
between the date hereof and ending  December  31, 1999 to make  available to the
Company  or  its  designees  up  to  six  percent  (6%)  of  each  such  Initial
Stockholder's  shares of Class B Common Stock owned  immediately  following  the
Reorganization (the "Equity Incentive  Shares"),  for the purpose of funding any
distributor or employee equity  incentive  program or programs  sponsored by the
Company or NSI or their  affiliates.  Any  Transfer  of shares of Class B Common
Stock by the Initial Stockholders for this purpose shall be made pro rata by the
Stockholders  in  accordance  with  their  ownership  interests  in the  Company
immediately following the Reorganization and the determination of such proration
by the  Company's  Secretary  shall be  conclusive  and  binding on the  Initial
Stockholders.  The Shares  already  contributed by the Initial  Stockholders  in
connection  with the Company's  initial public offering shall be counted towards
the above referenced six percent (6%) figure.

                                       -9-





        5.2 The Company shall give to all  Stockholders  who then are parties to
this Agreement thirty (30) days written notice of a proposed  Transfer of Equity
Incentive  Shares under  Section 5.1 above to the Company or NSI or any of their
affiliates  setting forth, in reasonable  detail,  the Company's  intent to make
such proposed  Transfer,  the number of Shares to be  Transferred,  the proposed
date of  consummation  of such Transfer (if known) and any other  material terms
and conditions of the proposed Transfer to the extent then known. The portion of
the Equity  Incentive  Shares to be transferred  will then be transferred at the
end of such  thirty  (30) day  period  by the  attorneys-in-fact  identified  in
Section 5.3 hereof.

        5.3 In connection with the agreement of the  Stockholders to participate
in the  funding of any  distributor  or  employee  equity  incentive  program or
programs sponsored by the Company or NSI, as set forth in Section 5 hereof, each
of the  Stockholders  hereby  makes,  constitutes  and appoints each of Keith R.
Halls and his successors,  and M. Truman Hunt and his successors,  with power of
substitution, the true and lawful attorney-in-fact of the Stockholder (each said
person   or   his   successors   being   hereinafter    referred   to   as   the
"Attorney-in-Fact"),  with full  power and  authority  to act in the name and on
behalf of the Stockholder for the following purposes:

        5.3.1 to Transfer the Equity  Incentive  Shares to NSI, any affiliate of
NSI, or the Company;

        5.3.2 to  endorse,  transfer  and  deliver  certificates  for the Equity
Incentive  Shares to or on the order of the appropriate  party, and to give such
orders and  instructions  as the  Attorney-in-Fact  may in his,  her or its sole
discretion  determine  with respect to (i) the transfer of the Equity  Incentive
Shares on the books of the Company in order to effect such  Transfer  (including
the names in which new  certificates  for the Equity  Incentive Shares are to be
issued and the denominations  thereof),  (ii) the delivery to or for the account
of the appropriate  party of the  certificates  for the Equity  Incentive Shares
against receipt in the name of the Stockholders of the purchase price to be paid
therefor,  if any, and (iii) the remittance to the Stockholders of the proceeds,
if any, after payment of expenses  hereinafter  described,  from the Transfer of
the Equity Incentive  Shares;  if requested by or on behalf of the Stockholders,
funds to be remitted to the Stockholders  shall be remitted by wire transfer (in
accordance  with  instructions  provided  by or on behalf  of the  Stockholders)
promptly upon such funds becoming available for transfer;

        5.3.3 if necessary,  to endorse (in blank or otherwise) on behalf of the
Stockholders  the certificate or certificates  representing the Equity Incentive
Shares or a stock power or powers attached to such certificate or certificates;

        5.3.4 to incur any necessary or appropriate  expense in connection  with
the Transfer of the Equity Incentive Shares; and

        5.3.5 to  otherwise  take  all  actions,  including  the  execution  and
delivery of all documents, deemed advisable by each Attorney-in-Fact in his sole
discretion, with respect to the Transfer of the Equity Incentive Shares as fully
as the Stockholders could if the Stockholders were present and acting.

        Each Attorney-in-Fact shall be entitled to act and rely upon any written
statement,  request, notice or instruction from any of the Initial Stockholders,
not only as to the authorization,  validity and effectiveness  thereof, but also
as to the truth and acceptability of information therein contained.  The parties
to this  Agreement  agree to indemnify and hold  harmless each  Attorney-in-Fact
from and against any and all losses, liabilities, damages or expenses (including
reasonable  attorney's  fees and court costs) incurred by either of them arising
out of or in  connection  with  their  acting as an  attorney-in-fact  under the
foregoing  power of  attorney,  as well as any and all  costs  and  expenses  of
defending against any claim of liability in the premises.  Each Attorney-in-Fact
may consult  with counsel of his choice (who may be counsel for the Company) and
each

                                      -10-



Attorney-in-Fact  shall have full and complete  authorization and protection for
any action taken or suffered by them  hereunder in good faith and in  accordance
with the opinion of such counsel.

        6.  CONTRIBUTION OF DIVIDENDS.  In the event that a majority in interest
of the Initial Stockholders who are also shareholders of NSI shall so decide and
shall notify all of such Initial  Stockholders  and the Company in writing,  any
dividends  (net of any taxes  payable  thereon)  on the Shares to be paid by the
Company to such Initial  Stockholders shall be contributed to NSI pro rata based
upon each such Initial  Stockholder's  ownership of shares of NSI common  stock.
Notice of such contribution of dividends must be made in accordance with Section
12.2 hereof at least ten business  days before the payment of such  dividends by
the Company to the Initial  Stockholders.  In its sole  discretion,  the Company
may,  upon  receipt  of  notice  of such  contribution  of  dividends,  pay such
dividends  directly to NSI. In the  discretion  of a majority in interest of the
Initial  Stockholders  who are also  shareholders  of NSI, the  above-referenced
dividend  payments  may be  made  to  NSI in  cash  or by  any of  such  Initial
Stockholder's  tender to NSI of shares of NSI  common  stock.  For  purposes  of
calculating the value of shares of NSI common stock Transferred  hereunder,  the
value of each share of NSI common stock shall be determined by multiplying NSI's
net  income  for the four  (4) most  recently  completed  quarters  prior to the
calculation  date  (as  reported  on  NSI's  financial  statements  prepared  in
accordance with generally accepted  accounting  principles) by a factor of three
and one-half (3.5) and dividing such figure by the total number of shares of NSI
common stock then outstanding.

        7.  WAIVERS AND TERMINATION.

        7.1 Effect of  Agreement.  This  Agreement  amends and  restates  in its
entirety the  Original  Stockholders  Agreement  and is effective as of the date
hereof.  From and after the date  hereof,  the Original  Stockholders  Agreement
shall be replaced in its entirety by this Agreement.

        7.2 Waivers.  All waivers made and agreed to by the Initial Stockholders
in the Original Stockholders Agreement are hereby ratified,  approved and remade
in this Agreement as if set forth herein in their  entirety.  In addition,  each
Initial  Stockholder  hereby  irrevocably  waives  any and all known or  unknown
claims and rights,  whether direct or indirect,  fixed or contingent,  that such
Initial Stockholder may now have or that may hereafter arise against the Company
or any of its  affiliates,  NSI  or  any  of  its  affiliates,  or any of  their
respective  officers,  directors,  stockholders,  employees,  agents or advisors
arising out of the  negotiation,  documentation  or  operation  of the  Original
Stockholders  Agreement  or  any  other  agreement  among  any  of  the  Initial
Stockholders  and  the  Company  existing  prior  to the  Original  Stockholders
Agreement or arising out of the negotiation and documentation of this Agreement.

        7.3 Acknowledgment of Representation.  Each of the Initial  Stockholders
represents   and  warrants  to  the  Company  and  each  of  the  other  Initial
Stockholders  that each Initial  Stockholder  was or had the  opportunity  to be
represented  by legal  counsel  and  other  advisors  selected  by such  Initial
Stockholder in connection with the Original Stockholders  Agreement and has been
represented  by legal  counsel  and  other  advisors  selected  by such  Initial
Stockholder in connection with this Agreement.  Each of the Initial Stockholders
has  reviewed  this  Agreement  with  his,  her or its legal  counsel  and other
advisors  and  understands  the  terms  and  conditions  hereof.   Each  Initial
Stockholder  understands,  acknowledges and confirms that M. Truman Hunt and the
law firm of LeBoeuf,  Lamb, Greene & MacRae,  L.L.P.  ("LLG&M") have represented
only the Company in connection with the Original Stockholders Agreement and this
Agreement  and did not and do not act as legal  counsel  for any of the  Initial
Stockholders  in  connection  with the Original  Stockholders  Agreement or this
Agreement. As previously acknowledged and agreed to by the Initial Stockholders,
the representation by LLG&M of certain of the Initial Stockholders in connection
with the Company's initial public offering was limited solely to negotiating the
representations  and warranties and the limitations on the  indemnification  and
contribution  obligations of certain of the Initial  Stockholders under the U.S.
and International  Purchase Agreements executed by such Initial  Stockholders in
connection with the Company's

                                      -11-



initial public offering and negotiating the delivery  mechanisms for the Shares.
The Initial Stockholders hereby confirm their waiver of any conflict of interest
that may exist as a result of the  limited  representation  by LLG&M of  certain
Initial  Stockholders  as described above and the concurrent  representation  by
LLG&M of the Company.  The Initial Stockholders further confirm their consent to
the prior  limited  representation  by LLG&M of those Initial  Stockholders  who
signed the U.S. and International Purchase Agreements entered into in connection
with the Company's initial public offering.

        8.  LEGENDS ON CERTIFICATES.

        8.1 Legends on  Certificates.  All Shares now or hereafter  owned by the
Stockholders  shall be  subject  to the  provisions  of this  Agreement  and the
certificates representing such Shares shall bear the following legends:

                  THE SECURITIES  REPRESENTED BY THIS  CERTIFICATE HAVE NOT BEEN
                  REGISTERED  UNDER THE  SECURITIES ACT OF 1933, AS AMENDED (THE
                  "ACT"),  OR ANY STATE  SECURITIES  LAWS. THEY MAY NOT BE SOLD,
                  ASSIGNED,  PLEDGED OR OTHERWISE  TRANSFERRED  FOR VALUE UNLESS
                  THEY ARE  REGISTERED  UNDER THE ACT AND ANY  APPLICABLE  STATE
                  SECURITIES LAWS OR UNLESS THE CORPORATION  RECEIVES AN OPINION
                  OF COUNSEL  SATISFACTORY TO IT, OR OTHERWISE SATISFIES ITSELF,
                  THAT AN EXEMPTION FROM REGISTRATION IS AVAILABLE.

                  THE SALE, ASSIGNMENT,  GIFT, BEQUEST, TRANSFER,  DISTRIBUTION,
                  PLEDGE,  HYPOTHECATION OR OTHER  ENCUMBRANCE OR DISPOSITION OF
                  THE SHARES  REPRESENTED  BY THIS  CERTIFICATE IS RESTRICTED BY
                  AND MAY BE MADE  ONLY  IN  ACCORDANCE  WITH  THE  TERMS  OF AN
                  AMENDED AND  RESTATED  STOCKHOLDERS  AGREEMENT  AMONG  CERTAIN
                  INDIVIDUALS  AND  PERSONS  REFERRED  TO IN  SUCH  AMENDED  AND
                  RESTATED  STOCKHOLDERS  AGREEMENT,  A  COPY  OF  WHICH  MAY BE
                  EXAMINED AT THE OFFICE OF THE CORPORATION.

        8.2 Deposit of Certificates.  Each Initial  Stockholder hereby agrees to
deposit and leave on deposit  with the  Secretary of the Company or his designee
until December 31, 1999 all certificates representing Shares, including, without
limitation,  the Equity  Incentive  Shares,  and all  certificates  representing
additional  Shares  that  may be  used  under  Section  5 above  for  additional
distributor and employee equity incentive plans.

        9.  REGISTRATION  RIGHTS.  The Company  hereby  covenants  and agrees as
follows:

        9.1  Definitions.  For purposes of this Section 9, the  following  terms
have the following meanings:

        "Restricted   Stock"   shall  mean  all  Shares   held  by  the  Initial
Stockholders  listed on  Schedule  "A" under the caption  "Name of  Stockholder"
excluding Shares (i) that have been registered under the

                                      -12-



Securities Act pursuant to an effective  registration statement filed thereunder
and disposed of in accordance with such  registration  statement,  and (ii) that
have been publicly sold pursuant to Rule 144,  (iii) that have been  Transferred
by  Institutions  to satisfy a margin  call or event of default as  provided  in
Section 3.2.1 and (iv) that have been Transferred  pursuant to an exempt private
resale transaction.

        "Selling  Expenses"  shall mean the  expenses  described  in Section 9.6
below.

        9.2  Incidental  Registration.  If the  Company at any time  proposes to
register any of its securities  under the Securities Act for sale to the public,
whether for its own account or for the account of other security holders or both
(except with respect to registration statements on Form S-4, Form S-8 or another
Form not available for registering  the Restricted  Stock for sale to the public
and except  with  respect to any public  offering  if the net  proceeds  of such
public offering will be paid directly or indirectly to any Initial  Stockholders
in connection  with such public  offering or a related  transaction),  each such
time it will  give  written  notice  to all  holders  hereunder  of  outstanding
Restricted Stock of its intention so to do. Upon the written request of any such
holder,  received  by the  Company  within  10 days  following  the  date of the
Company's  registration  notice, to register such holder's Restricted Stock, the
Company will use its best efforts to cause such Restricted  Stock to be included
in the registration  statement proposed to be filed by the Company.  The holders
of Restricted Stock to be registered  pursuant to this Section 9.2 shall execute
such documentation  (including any underwriting or purchase agreement) as may be
reasonably necessary to effect the registration and sale of the Restricted Stock
proposed  to  be  included  in  such  registration  upon  the  exercise  of  the
"piggyback" or "incidental"  registration  rights described in this Section 9.2.
Except as provided below,  the number of shares of Restricted  Stock that may be
requested  to  be  registered  upon  exercise  of  "piggyback"  or  "incidental"
registration rights may be reduced (pro rata among the requesting holders of all
such  Restricted  Stock  based  upon the  number of shares of  Restricted  Stock
requested  to be  registered  by such  holders)  if and to the  extent  that the
Company or the managing  underwriter shall be of the opinion that such inclusion
would adversely affect the marketing of the securities to be sold by the Company
therein.  No such reduction shall be made with respect to any securities offered
by the Company for its own account.  Notwithstanding  the foregoing  provisions,
the Company may postpone  any such  registration  or withdraw  any  registration
statement  referred  to in  this  Section  9.2 for any  reason  without  thereby
incurring any liability to the holders of Restricted Stock.

        9.3 Demand  Registration.  Provided by November 28, 1998 (i) the Company
has not  effected  a  registered  secondary  offering  or  registered  secondary
offerings yielding aggregate gross proceeds (before  underwriting  discounts and
commissions)  of at least  $200,000,000  to the holders of Restricted  Stock, or
(ii) the  Company  has not  consummated  the NSI  Acquisition,  from  and  after
November 28, 1998 until the earlier of (a) November 28, 2000, or (b) the holders
of Restricted  Stock have received,  as a group, an aggregate of $200,000,000 of
gross offering proceeds (before underwriting discounts and commissions) pursuant
to  registered  public  offerings  effected  prior to November 28, 2000,  or (c)
consummation  of the  NSI  Acquisition  after  November  28,  1998,  or (d)  two
registration  statements have been declared  effective and the related offerings
have closed  pursuant to the exercise of demand  registration  rights under this
Section  9.3,  if the  Company  shall  receive a written  request  from  Initial
Stockholders  who  collectively  hold forty  percent (40%) or more of the voting
power of the Shares of Restricted  Stock then  outstanding (a "Demand  Request")
that the Company  effect a registration  under the  Securities  Act, the Company
will,  within 10 days of receipt of that Demand Request,  give written notice of
the Demand Request to all holders of Restricted  Stock and shall within 120 days
after its receipt of the Demand  Request,  file with the Securities and Exchange
Commission ("SEC") a registration  statement on a Form deemed appropriate by the
Company and its counsel  registering up to $200,000,000 of the Company's Class A
Common Stock allocated among the holders of Restricted  Stock in accordance with
the  percentages  listed  on  Schedule  "A"  under  the  caption  "Participation
Percentage." The Company shall use its  commercially  reasonable best efforts to
cause such registration statement to become effective.

                                      -13-



        9.4 Restrictions on Registration Rights.

        9.4.1 In the event of a registration  of any shares of Restricted  Stock
under the  Securities  Act pursuant to Sections  9.2 or 9.3 hereof,  the maximum
number  of shares  that each  holder of  Restricted  Stock is  entitled  to have
registered  in each such  registration  shall be equal to the product of (i) the
aggregate  number of  shares of  Restricted  Stock to be  registered  and (ii) a
fraction, the numerator of which shall be the percentage set forth opposite such
holder's name on Schedule "A" attached  hereto under the caption  "Participation
Percentage,"  and  the  denominator  of  which  shall  be the sum of all of such
percentages  for all holders of  Restricted  Stock  electing  to exercise  their
registration  rights  pursuant  to Sections  9.2 or 9.3 hereof.  To the extent a
holder of Restricted Stock elects not to participate in any registered  offering
pursuant to this Section 9, the  "Participation  Percentages"  of the holders of
Restricted Stock  participating in such registered offering will be adjusted pro
rata.

        9.4.2 The right of each holder of  Restricted  Stock to  participate  in
registrations  of Restricted  Stock pursuant to Section 9.2 shall terminate upon
(i) receipt by such holder pursuant to any registered public  offerings,  of the
amount  listed  next to such  holder's  name on  Schedule  "E" hereto  under the
caption "Gross  Offering  Proceeds," or (ii) the date such holder is no longer a
record owner of shares of Restricted Stock.

        9.4.3 The  Company  shall  not be  obligated  to  effect a  registration
pursuant  to Section  9.3 if at the time it  receives a Demand  Request  (i) the
Company's  investment  banker advises against a registered  offering in light of
market  conditions  and other  relevant  factors,  or (ii) the Company  would be
required to prepare any  financial  statements  other than those it  customarily
prepares or (iii) the Company  determines  in its  reasonable  judgment that the
registration   and  offering  would  interfere  with  any  material   financing,
acquisition,   transaction,   corporate  reorganization  or  material  corporate
transaction or development involving the Company that is pending or contemplated
at the time and  promptly  gives  Initial  Stockholders  written  notice of that
determination  (in which  case the  Company  shall  have the right to defer such
filing  for a period  of not more  than 180 days  after  receipt  of the  Demand
Request),  or (iv) the Company has effected a  registration  pursuant to Section
9.3 within 12 months prior to such Demand Request.  Any  registration  statement
filed pursuant to a Demand  Request may include other  securities of the Company
for its own account or securities held by past or present employees, officers or
directors  of the  Company or persons or entities  who, by virtue of  agreements
with  the  Company  are  entitled  to  include  their  securities  in  any  such
registration.

        9.4.4.  If  the  holders  of  Restricted   Stock  desire  to  distribute
Restricted Stock pursuant to a Demand Request by means of an underwritten public
offering, they shall so advise the Company as part of the Demand Request. If the
Company  approves  that  request,  the Company and a majority in interest of the
holders of Restricted  Stock making such Demand  Request  shall jointly  approve
(such approval not to be  unreasonably  withheld) an investment  banking firm or
firms as underwriter or underwriters of the requested registration. The right of
any holder of Restricted Stock to registration  pursuant to Section 9.3 shall be
conditioned  upon that Initial  Stockholder's  participation in the underwriting
and  the  inclusion  of  that  Initial  Stockholder's  Restricted  Stock  in the
underwriting to the extent provided in this Section 9. The holders of Restricted
Stock shall (together with the Company and other persons proposing to distribute
securities  through such underwriting)  enter into an underwriting  agreement in
customary  form  with the  representative  of the  underwriter  or  underwriters
selected  by the  Company for such  underwriting,  but the Company  shall not be
required to pay any commission or underwriting  discount to any underwriter with
respect  to  the  sale  of  Restricted  Stock.  If  the  representative  of  the
underwriters  determines  that  a  limitation  on the  number  of  shares  to be
underwritten  is  required  in order to effect  the  underwriting  in an orderly
manner,  the number of shares of  Restricted  Stock that may be  included in the
registration and underwriting shall be reduced in accordance

                                      -14-



with the  underwriter's  recommendations  and the remaining shares of Restricted
Stock to be registered  shall be allocated among the holders of Restricted Stock
in accordance with the formula set forth in Section 9.4.1.

        9.4.5 In connection  with any  registration  statement filed pursuant to
Sections 9.2 or 9.3 above,  each of the holders of Restricted  Stock agrees,  if
requested by the Company or an underwriter in connection with such registration,
not to sell or  otherwise  transfer  or dispose of any Shares or any  derivative
security relating to any Shares held by such holder of Restricted during the 180
day period following the date of any registration  statement  prepared and filed
under the Securities Act pursuant to Sections 9.2 or 9.3 above.  If requested by
the  underwriters,  the holders of  Restricted  Stock  shall  execute a separate
agreement  to the  foregoing  effect.  The  Company  may  impose  stop  transfer
instructions with respect to all Shares or related derivative securities subject
to the foregoing  restriction until the end of said 180 day period.  The Company
shall use its  commercially  reasonable best efforts to cause such  registration
statement to become effective.  In the event a registered  offering is initiated
pursuant to Section 9.3 and subsequently closes, the holders of Restricted Stock
participating  in such  registered  offering  may not  effect  sales  of  Shares
pursuant  to Section  4(1) or Rule 144 under the  Securities  Act for six months
year following the closing date of such registered offering.

        9.4.6 No holder of  Restricted  Stock  shall  have any right to take any
action to restrain,  enjoin or otherwise delay any registration as the result of
any  controversy  that  may  arise  with  respect  to  the   interpretation   or
implementation of this Agreement.  The rights granted under Sections 9.2 and 9.3
are not transferable by the holders of Restricted Stock.

        9.4.7 As a condition to the Company's  obligations  under this Section 9
to cause a registration statement to be filed or Restricted Stock to be included
in a registration statement,  each holder of Restricted Stock shall provide such
information  and  execute  such  documents  as may  reasonably  be  required  in
connection  with  such  registration  by  the  Company  or any  underwriter.  In
addition,  no holder of Restricted  Stock may  participate  in any  registration
under this  Section 9 which is  underwritten  unless such  holder of  Restricted
Stock agrees to sell his,  her or its  securities  on the basis  provided in any
such  underwriting  arrangements and completes and executes all  questionnaires,
powers  of  attorney,   indemnities,   contribution   agreements,   underwriting
agreements,  or other  documents  required under the terms of such  underwriting
arrangements.

        9.5 Registration Procedures.  If and whenever the Company is required by
the provisions of Sections 9.2 or 9.3 above to use its  commercially  reasonable
best  efforts to effect  the  registration  of any  Restricted  Stock  under the
Securities Act, the Company will, as expeditiously as possible:

        9.5.1 prepare and file with the SEC on a registration  statement (which,
in the case of an underwritten  public offering  pursuant to Sections 9.2 or 9.3
above,  shall  be  on  Form  S-1,  Form  S-3  or  such  other  Form  of  general
applicability satisfactory to the managing underwriter selected) with respect to
such securities and use its  commercially  reasonable best efforts to cause such
registration  statement  to become  and remain  effective  for the period of the
distribution contemplated thereby (determined as hereinafter provided);

        9.5.2 prepare and file with the SEC such  amendments and  supplements to
such registration  statement and the prospectus used in connection  therewith as
may be necessary to keep such  registration  statement  effective for the period
specified  in  Section  9.5.1  above  and  comply  with  the  provisions  of the
Securities Act with respect to the  disposition of all Restricted  Stock covered
by such  registration  statement  in  accordance  with the  intended  method  of
disposition set forth in such registration statement for such period;


                                      -15-



        9.5.3  furnish  to each  holder  of  Restricted  Stock  covered  by such
registration  statement  and to each  underwriter  such  number of copies of the
registration  statement and the printed  prospectus  included therein (including
each preliminary  prospectus) as such persons or entities reasonably may request
in order to facilitate  the public sale or other  disposition  of the Restricted
Stock covered by such registration statement; and

        9.5.4 in connection  with each  registration  hereunder,  the holders of
Restricted Stock  participating in such registration will furnish to the Company
in  writing  such  information  with  respect  to  themselves  and the  proposed
distribution  by them as  reasonably  shall be  necessary in order to effect the
transaction  and  assure  compliance  with  all  applicable  federal  and  state
securities or "blue sky" laws, as well as any documentation customarily required
by underwriters of such transactions.

        9.6 Expenses.  All expenses  incurred in connection  with a registration
pursuant to Sections  9.2 or 9.3 above in which  shares of capital  stock of the
Company are to be offered by the  Company in  addition  to shares of  Restricted
Stock  to be  offered  by the  holders  of  Restricted  Stock,  or  any of  them
(excluding   underwriters'  discounts  and  commissions),   including,   without
limitation,  all  registration  and filing  fees,  printing  expenses,  fees and
disbursements  of counsel and  independent  public  accountants for the Company,
fees and expenses  (including  counsel fees)  incurred in connection  with state
securities or "blue sky" laws,  fees of the National  Association  of Securities
Dealers, Inc., transfer taxes, fees of transfer agents and registrars,  costs of
insurance and the reasonable  fees and  disbursements  of one counsel for all of
the   participating   holders  of  Restricted  Stock  (which  counsel  fees  and
disbursements   shall  not  exceed  $15,000)  shall  be  borne  by  the  Company
(collectively  "Selling  Expenses");  provided,  however,  that  if one or  more
participating  holders of Restricted Stock shall withdraw his, her, its or their
request for  registration  pursuant to Sections  9.2 or 9.3 hereof,  the Company
shall not be required  to pay such  withdrawing  holder's  or holders'  pro rata
portion  or  portions  of  the  costs  or the  pro  rata  portion  of  fees  and
disbursements  of  counsel  payable  on behalf of the  participating  holders of
Restricted Stock in connection with such  registration (and such portion of such
costs,  fees or disbursement  shall be paid by the withdrawing  holders on a pro
rata basis).  Notwithstanding  the  foregoing,  all of the expenses  incurred in
connection  with a registration  pursuant to Sections 9.2 or 9.3 above solely of
shares of Restricted  Stock,  including,  without  limitation,  all the expenses
referenced above in this Section 9.6, shall be paid by the participating holders
of the Restricted Stock registered in connection with any such registration.

        10.SATISFACTION   OF  INSTALLMENT   NOTES.   The  Initial   Stockholders
acknowledge  that  certain of them are holders of  installment  notes  issued by
certain other Initial  Stockholders in connection with purchases of Shares.  The
Initial Stockholders who are the makers of such installment notes (the "Makers")
may  satisfy  such   installment   notes  using  Shares   provided  the  Initial
Stockholders  who are the  holders  of such  installment  notes  will not  incur
liability  under  Section  16(b) of the  Securities  Exchange  Act of  1934,  as
amended, as the result of their receipt of such Shares.

        11.TERMINATION.  The rights and  obligations  under this Agreement shall
terminate  automatically  with respect to each  Stockholder upon the earliest to
occur of (a) the execution of a written instrument to that effect by the Company
and each  Stockholder who then owns Shares,  (b) the merger or  consolidation of
the Company with a corporation  or other entity upon  consummation  of which all
Stockholders  immediately  thereafter own in the aggregate less than twenty-five
percent  (25%)  of  the  total  voting  power  of  the  surviving  or  resulting
corporation,  and (c) the Transfer of Shares by any Stockholder  that causes all
Stockholders  immediately  after such Transfer to own in the aggregate less than
ten percent (10%) of the total voting power of the Company.

        12.GENERAL PROVISIONS.


                                      -16-



        12.1 Governing Law. This Agreement shall be governed by and construed in
accordance with the internal laws of the State of Utah.

        12.2 Notices.  Any notices and other  communications  given  pursuant to
this Agreement  shall be in writing and shall be effective upon delivery by hand
or on the fifth  (5th) day after  deposit  in the mail if sent by  certified  or
registered  mail (postage  prepaid and return receipt  requested) or on the next
business  day if sent  by a  nationally  recognized  overnight  courier  service
(appropriately  marked for overnight  delivery) or upon  transmission if sent by
facsimile  (with  immediate  electronic  confirmation  of  receipt  in a  manner
customary  for  communications  of such type).  Notices are to be  addressed  as
follows:

                  If to the Company:

                  Nu Skin Asia Pacific, Inc.
                  75 West Center Street,
                  Suite 900
                  Provo, Utah 84601
                  Attention:  Steven J. Lund, President
                  Telecopy:  (801) 345-5999

        If to a Stockholder,  to the address of the  Stockholder as indicated in
the Company's records.

        All  notices to a party  hereto  shall be deemed to have been duly given
for all purposes under this Agreement if given to such party in accordance  with
the first  sentence of this Section 12.2 until notice is given  pursuant to this
Section 12.2 of a different  address from the address  provided above or, in the
case of any person or entity that hereafter  becomes a Stockholder,  the address
specified  by such  person  or entity  provided  in any  documentation  provided
pursuant to this Agreement,  or (b) after notice has been given pursuant to this
Section 12.2 of a different  address,  the address  specified in such notice. No
notices  hereunder  shall  be  required  to be  given  to any  Stockholder  that
hereafter  becomes a  Stockholder  until notice of such  Stockholder  becoming a
Stockholder  is given to the  Company and to each  Stockholder  pursuant to this
Section 12.2.

        12.3  Headings.  The headings of the various  Sections of this Agreement
have been  inserted for  convenience  only and shall not be deemed to be part of
this Agreement.

        12.4 Binding  Effect.  This  Agreement will be binding upon and inure to
the benefit of the Company,  its successors and assigns and to the  Stockholders
and their respective permitted heirs, personal  representatives,  successors and
assigns.  In particular,  this Agreement may be assigned to any successor to the
Company's  interest  in  connection  with the NSI  Acquisition  without  further
approval of any party and shall thereafter remain in full force and effect.

        12.5 No Oral Change.  This Agreement may not be changed orally,  but may
only be changed by an  agreement  in writing  signed by the party  against  whom
enforcement of any waiver, change, modification or discharge is sought.

        12.6  Entire  Understanding.   This  Agreement  sets  forth  the  entire
agreement  and  understanding  of the  parties  hereto in respect of the subject
matter hereof and the transactions  contemplated hereby and supersedes all prior
written and oral  agreements,  arrangements and  understandings  relating to the
subject  matter  hereof.  The above  Recitals  and all  Schedules  and  Exhibits
attached hereto are deemed to be incorporated herein by reference.

                                      -17-



        12.7 Remedies.

        12.7.1 The  parties  hereto  acknowledge  that money  damages are not an
adequate remedy for violations of this Agreement and that any party may, in such
party's  sole  discretion,  apply to any  court of  competent  jurisdiction  for
specific performance or injunctive relief or such other relief as such court may
deem just and proper in order to enforce this Agreement or prevent any violation
hereof and, to the extent  permitted by applicable law, each party hereto waives
any objection to the imposition of such relief.

        12.7.2 All rights,  powers and remedies provided under this Agreement or
otherwise  available in respect  hereof,  whether at law or in equity,  shall be
cumulative and not alternative, and the exercise or beginning of the exercise of
any thereof by any party hereto shall not  preclude  the  simultaneous  or later
exercise of any other such right, power or remedy by such party.

        12.8  Counterparts.  This  Agreement may be executed by facsimile and in
any number of counterparts, each of which shall be deemed to be an original, but
all of  which  together  shall  constitute  one and the  same  instrument.  Each
counterpart  may consist of a number of copies each signed by less than all, but
together signed by all, of the parties hereto.

        12.9 Consent of Company. Whenever the consent of the Company is required
herein,  such consent may only be given by the Company if and when approved by a
majority of the Company's then disinterested directors.

                      [SIGNATURES BEGIN ON FOLLOWING PAGE]

                                      -18-



          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



        IN WITNESS WHEREOF,  this Agreement has been signed as of the date first
above written.

                                            NU SKIN ASIA PACIFIC, INC.,
                                            a Delaware Corporation



                                            By:    _____________________________
                                            Its:   _____________________________


                                            ------------------------------------
                                            Blake M. Roney, individually

                                            THE ALL R'S TRUST



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   Trustee

                                            THE B & N RONEY TRUST



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   Trustee

                                            THE WFA TRUST



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   Trustee


                                            BNASIA, LTD.



                                            By:    _____________________________
                                                   Blake M. Roney
                                            Its:   General Partner


                                       S-1



          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            By:    _____________________________
                                                   Nancy L. Roney
                                            Its:   General Partner

                                            THE BLAKE M. AND NANCY L. RONEY
                                            FOUNDATION



                                            By:    _____________________________
                                                   Blake M. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Nancy L. Roney
                                            Its:   Trustee

                                            B & N RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Craig F. McCullough
                                            Its:   Manager



                                            ------------------------------------
                                            Nedra D. Roney, individually



                                            ------------------------------------
                                            Rick A. Roney, individually



                                            ------------------------------------
                                            Burke F. Roney, individually



                                            ------------------------------------
                                            Park R. Roney, individually


                                       S-2




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


                                            THE MAR TRUST



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   Trustee

                                            THE NR TRUST



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   Trustee

                                            THE NEDRA RONEY FOUNDATION



                                            By:    _____________________________
                                                   Nedra D. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Evan A. Schmutz
                                            Its:   Trustee


                                            THE  NEDRA  RONEY  FIXED  CHARITABLE
                                            TRUST



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Evan A. Schmutz
                                            Its:   Independent Trustee



                                       S-3



          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


                                            NR RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Craig F. McCullough
                                            Its:   Manager



                                            ------------------------------------
                                            Sandra N. Tillotson, individually

                                            THE SNT TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE DVNM TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee


                                            THE CWN TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE DPN TRUST



                                            By:    _____________________________
                                                   Craig S. Tillotson
                                            Its:   Trustee



                                            By:    _____________________________

                                       S-4




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE GNT TRUST



                                            By:    _____________________________
                                                   Craig S. Tillotson
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE LMB TRUST



                                            By:    _____________________________
                                                   Gregory N. Barrick
                                            Its:   Trustee


                                            THE SANDRA N. TILLOTSON FOUNDATION



                                            By:    _____________________________
                                                   Sandra N. Tillotson
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE   SANDRA  N.   TILLOTSON   FIXED
                                            CHARITABLE TRUST


                                            By:    _____________________________
                                                   Sandra N. Tillotson
                                            Its:   Trustee



                                       S-5




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


                                            By:    _____________________________
                                                   L. S. McCullough
                                            Its:   Independent Trustee

                                            SNT RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Craig S. Tillotson
                                            Its:   Manager



                                            ------------------------------------
                                            Steven J. Lund, individually


                                            SKASIA, LTD.



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   General Partner



                                            By:    _____________________________
                                                   Kalleen Lund
                                            Its:   General Partner

                                            THE S AND K LUND TRUST



                                            By:    _____________________________
                                                   Blake M. Roney
                                            Its:   Trustee

                                            THE STEVEN J. AND KALLEEN LUND
                                            FOUNDATION



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   Trustee


                                       S-6




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            By:    _____________________________
                                                   Kalleen Lund
                                            Its:   Trustee


                                            THE STEVEN AND KALLEEN LUND FIXED
                                            CHARITABLE TRUST



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Kalleen Lund
                                            Its:   Trustee



                                            By:    _____________________________
                                                   L. S. McCullough
                                            Its:   Independent Trustee

                                            S & K RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Craig F. McCullough
                                                   Its:   Manager



                                            ------------------------------------
                                            Brooke B. Roney, individually


                                       S-7




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            BDASIA, LTD.



                                            By:    _____________________________
                                                   Brooke B. Roney
                                            Its:   General Partner



                                            By:    _____________________________
                                                   Denice R. Roney
                                            Its:   General Partner

                                            THE B AND D RONEY TRUST



                                            By:    _____________________________
                                                   Blake M. Roney
                                            Its:   Trustee

                                            THE BROOKE BRENNAN AND DENICE RENEE
                                            RONEY FOUNDATION



                                            By:    _____________________________
                                                   Brooke B. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Denice R. Roney
                                            Its:   Trustee



                                            ------------------------------------
                                            Kirk V. Roney, individually



                                       S-8




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            KMASIA, LTD.



                                            By:    _____________________________
                                                   Kirk V. Roney
                                            Its:   General Partner



                                            By:    _____________________________
                                                   Melanie K. Roney
                                            Its:   General Partner

                                            THE K AND M RONEY TRUST



                                            By:    _____________________________
                                                   Rick A. Roney
                                            Its:   Trustee

                                            THE KIRK V. AND MELANIE K. RONEY
                                            FOUNDATION



                                            By:    _____________________________
                                                   Kirk V. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Melanie K. Roney
                                            Its:   Trustee


                                       S-9




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            THE KIRK AND MELANIE RONEY FIXED
                                            CHARITABLE TRUST



                                            By:    _____________________________
                                                   Kirk V. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Melanie K. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   L. S. McCullough
                                            Its:   Trustee

                                            K & M RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Craig F. McCullough
                                            Its:   Manager



                                            ------------------------------------
                                            Keith R. Halls, individually

                                            KAASIA, LTD.



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   General Partner


                                            By:    _____________________________
                                                   Anna Lisa Halls
                                            Its:   General Partner

                                            THE K AND A HALLS TRUST

                                      S-10




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT




                                            By:    _____________________________
                                                   Michael L. Halls
                                            Its:   Trustee

                                            THE HALLS FAMILY TRUST



                                            By:    _____________________________
                                                   Michael L. Halls
                                            Its:   Trustee

                                            THE KEITH AND ANNA LISA HALLS FIXED
                                            CHARITABLE TRUST



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Anna Lisa Halls
                                            Its:   Trustee



                                            By:    _____________________________
                                                   L. S. McCullough
                                            Its:   Independent Trustee



 00779
3/9/98 5:40 pm
                                      S-11




         SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            THE KEITH RAY AND ANNA LISA MASSARO
                                            HALLS FOUNDATION



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Anna Lisa Halls
                                            Its:   Trustee

                                            K & A RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Craig F. McCullough
                                            Its:   Manager



                                            ------------------------------------
                                            Craig S. Tillotson, individually

                                            THE CST TRUST



                                            By:    _____________________________
                                                   Sandra N. Tillotson
                                            Its:   Trustee

                                            THE JS TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee


                                            THE JT TRUST


                                      S-12




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT




                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE CB TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE CM TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE BCT TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE ST TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee


                                            THE NJR TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee



                                      S-13




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


                                            THE RLS TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE RBZ TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE LB TRUST



                                            By:    _____________________________
                                                   Gregory N. Barrick
                                            Its:   Trustee

                                            THE CRAIG S. TILLOTSON FOUNDATION



                                            By:    _____________________________
                                                   Craig S. Tillotson
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee


                                            THE   CRAIG   S.   TILLOTSON   FIXED
                                            CHARITABLE TRUST



                                            By:    _____________________________
                                                   Craig S. Tillotson
                                            Its:   Trustee


                                      S-14




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT




                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Independent Trustee

                                            CST RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Sandra N. Tillotson
                                            Its:   Manager



                                            ------------------------------------
                                            R. Craig Bryson, individually

                                            RCKASIA, LTD.



                                            By:    _____________________________
                                                   R. Craig Bryson
                                            Its:   General Partner



                                            By:    _____________________________
                                                   Kathleen D. Bryson
                                            Its:   General Partner


                                            THE C AND K TRUST



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   Trustee


                                      S-15




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


                                            THE BRYSON FOUNDATION



                                            By:    _____________________________
                                                   R. Craig Bryson
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Kathleen D. Bryson
                                            Its:   Trustee

                                            THE BRYSON FIXED CHARITABLE TRUST



                                            By:    _____________________________
                                                   R. Craig Bryson
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Kathleen D. Bryson
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Robert L. Stayner
                                            Its:   Independent Trustee



                                      S-16




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            CKB RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   Manager

                                            THE RICK AND KIMBERLY RONEY VARIABLE
                                            CHARITABLE REMAINDER UNITRUST



                                            By:    _____________________________
                                                   James Blaylock
                                            Its:   Trustee

                                            THE RICK AND KIMBERLY RONEY FIXED
                                            CHARITABLE UNITRUST



                                            By:    _____________________________
                                                   Rick A. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Kimberly Roney
                                            Its:   Trustee


                                      S-17




          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT




                                      S-18



                                         SCHEDULE "A"

PARTICIPATION PERCENT ALLOCATION OF NAME OF STOCKHOLDER PERCENTAGE TOTAL RULE 144 VOLUME ------------------- ---------------- ---------------------- Blake M. Roney and his spouse and all of his Stockholder Controlled Entities and defective trusts, considered together as a group 15.3% 15.3% Nedra D. Roney and her spouse and all of her Stockholder Controlled Entities and defective trusts, considered together as a group 13.86% 13.86% Sandra N. Tillotson and her spouse and all of her Stockholder Controlled Entities and defective trusts, considered together as a group 12.28% 12.28% Craig S. Tillotson and his spouse and all of his Stockholder Controlled Entities and defective trusts, considered together as a group 9.2% 9.2% R. Craig Bryson and his spouse and all of his Stockholder Controlled Entities and defective trusts, considered together as a group 9.2% 9.2% Steven J. Lund and his spouse and all of his Stockholder Controlled Entities and defective trusts, considered together as a group 7.72% 7.72% Brooke B. Roney and his spouse and all of his Stockholder Controlled Entities and defective trusts, considered together as a group 7.72% 7.72% Kirk V. Roney and his spouse and all of his Stockholder Controlled Entities and defective trusts, considered together as a group 7.72% 7.72% Keith R. Halls and his spouse and all of his Stockholder Controlled Entities and defective trusts, considered together as a group 4.65% 4.65% Rick A. Roney and his spouse and all of his Stockholder Controlled Entities and defective trusts, considered together as a group 3.86% 3.86% Burke F. Roney and his spouse and all of his Stockholder Controlled Entities and defective trusts, considered together as a group 3.86% 3.86% Park R. Roney and his spouse and all of his Stockholder Controlled Entities and defective trusts, considered together as a group 3.86% 3.86% Mark A. Roney and his spouse and all of his Stockholder Controlled Entities and defective trusts, considered together as a group 1.00% 1.00%
[CONTINUED ON FOLLOWING PAGE] S-19 SCHEDULE "A" cont'd. EXAMPLES If the average weekly trading volume for the last calendar quarter were 400,000 shares, the total number of Shares that could be sold by the Initial Stockholders as a group pursuant to Section 4(1), Rule 144 thereunder or any other exempt transaction in the subsequent calendar quarter would be 400,000. After multiplying the Percent Allocation of Total Rule 144 Volume by the 400,000 Shares, the following Rule 144 Allotments would be achieved: NAME OF SHAREHOLDER(1) RULE 144 ALLOTMENT(1) Blake B. Roney 61,200 Nedra D. Roney 55,440 Sandra N. Tillotson 49,120 R. Craig Bryson 36,800 Craig S. Tillotson 36,800 Steven J. Lund 30,880 Brooke B. Roney 30,880 Kirk V. Roney 30,880 Keith R. Halls 20,000 Rick D. Roney 20,000 Burke F. Roney 20,000 Park R. Roney 20,000 Mark A. Roney 20,000 - ------------------- (1) Includes the spouse and all Stockholder Controlled Entities and defective trusts of the listed individuals respectively considered with them as a group and, in the case of Mark A. Roney, the trust for which he is a beneficiary. Notwithstanding anything herein to the contrary, each listed Stockholder, together with his or her spouse, Stockholder Controlled Entities and defective trusts considered together as a group, will be entitled to a minimum Rule 144 Allotment per calendar quarter of 20,000 Shares. Consequently, each of Keith R. Halls, Rick D. Roney, Burke F. Roney, Park R. Roney and Mark A. Roney considered together with their respective spouses, Stockholder Controlled Entities and defective trusts, are entitled to a minimum Rule 144 Allotment of 20,000 Shares per calendar quarter, even though their respective Rule 144 Allotments would have been 18,600, 15,400, 15,400, 15,400 and 4,000 had their respective "Participation Percentages" been strictly applied in the absence of such minimum. S-20 SCHEDULE "B" NAME OF STOCKHOLDER The LMB Trust The LB Trust The CWN Trust The DPN Trust The GNT Trust The JS Trust The JT Trust The CB Trust The CM Trust The BCT Trust The ST Trust The NJR Trust The RLS Trust The RBZ Trust S-21 SCHEDULE "C" NAME OF STOCKHOLDER The Nedra Roney Fixed Charitable Trust The Sandra N. Tillotson Fixed Charitable Trust The Steven and Kalleen Lund Fixed Charitable Trust The Kirk and Melanie Roney Fixed Charitable Trust The Keith and Anna Lisa Halls Fixed Charitable Trust The Craig S. Tillotson Fixed Charitable Trust The Bryson Fixed Charitable Trust S-22 SCHEDULE "D" NUMBER OF SHARES NAME OF STOCKHOLDER TO BE REPURCHASED Kirk V. Roney 281,615 Melanie K. Roney 281,614 Rick A. Roney 214,286 Burke F. Roney 214,286 Park R. Roney 285,714 THE MAR TRUST 71,429 The Corporation of the President of The Church of Jesus Christ of Latter-Day Saints(1) 342,673 The United Way(1) 714 The Foundation of Seacological Conservation(1) 5,000 - ---------------------- (1) Shares were gifted to the listed entity by various individual and/or Foundation Initial Stockholders S-23 SCHEDULE "E" NAME OF STOCKHOLDER(1) INDEBTEDNESS LIMIT GROSS OFFERING PROCEEDS Blake M. Roney $ 15 million $50,000,000 Nedra D. Roney $ 20 million $50,000,000 Sandra N. Tillotson $ 8 million $40,000,000 Craig S. Tillotson $ 5 million $25,000,000 R. Craig Bryson $ 5 million $25,000,000 Steven J. Lund $ 4 million $20,000,000 Brooke B. Roney $ 4 million $20,000,000 Kirk V. Roney $ 4 million $20,000,000 Keith R. Halls $2.5 million $10,000,000 Rick A. Roney $2.5 million $10,000,000 Burke F. Roney $3.5 million $10,000,000 Park R. Roney $3.5 million $10,000,000 - ---------------- (1) As used in this Schedule A, the term "Stockholder" shall include the listed individual and the listed individual's spouse and all of such individual's Stockholder Controlled Entities and defective trusts considered together. Therefore, the Indebtedness Limit amount and the Gross Offering proceeds amount shall apply in the aggregate to the listed individual and to such individual's spouse, Stockholder Controlled Entities and defective trusts considered together as a group. S-24
                                  EXHIBIT 10.26


                             DEMAND PROMISSORY NOTE



$5,000,000.00                 Salt Lake City, Utah             December 10, 1997



        FOR  VALUE  RECEIVED,  on  demand,  the  undersigned,   Nedra  D.  Roney
("Maker"),  hereby  promises to pay to Nu Skin Asia  Pacific,  Inc.,  a Delaware
corporation  ("Payee"),  or  order,  in the  manner  hereinafter  provided,  the
original  principal  amount of Five Million and No/100  Dollars  ($5,000,000.00)
plus per annum interest on such original  principal amount at the statutory rate
on the date hereof under the Internal  Revenue  Code of 1986,  as amended  (such
original  principal  amount and  interest  accrued  or  accruing  thereon  being
referred to herein  collectively  as the "Note Amount).  This Demand  Promissory
Note is secured by a Stock Pledge Agreement of even date herewith by and between
Maker  and  Payee  (the  "Pledge  Agreement")  encumbering  certain  of  Maker's
property.

        Subject to the terms of this Demand  Promissory Note, Maker may, without
premium or penalty, at any time and from time to time, prepay all or any portion
of the Note Amount.  Unless  previously paid in full by Maker, the entire unpaid
principal balance and all accrued interest thereon  constituting the Note Amount
shall be due and  payable  to  Payee,  or  order,  without  notice  or demand on
December 31, 2000 (the "Maturity Date").

        All payments of principal and interest under this Demand Promissory Note
shall be made in lawful  money of the  United  States of  America  or,  with the
consent of Payee, in shares of Payee's Class B common stock, $.001 par value per
share ("Class B Common  Stock"),  at 75 West Center Street,  Provo,  Utah 84601,
Attention:
 Chief Financial Officer, or at such other place in the United States of America
as Payee shall  designate  to Maker in writing.  Payments in lawful money of the
United States of America shall be made by certified or bank cashier's  check, or
by wire  transfer of  immediately  available  funds to an account  designated by
Payee to Maker in  writing.  Payments  of  principal  made in  shares of Class B
Common  Stock shall be made from the shares of Class B Common  Stock  pledged by
Maker to Payee  pursuant  to the  Pledge  Agreement  and  shall be  valued,  for
purposes of such repayment,  at Fourteen and 31/100 Dollars  ($14.31) per share.
The number of shares pledged by Maker to Payee under the Pledge  Agreement shall
be reduced by the amount of any  principal  payment made using shares of Class B
Common Stock.  Payments of accrued  interest  hereunder  using shares of Class B
Common  Stock  shall be made with  shares of Class B Common  Stock  owned by the
Maker other than shares of Class B Common Stock subject to the Pledge Agreement.

        Payee shall not demand payment under this Demand Promissory Note if such
demand would cause Maker to sell any equity  securities  of Payee and any profit
realized by Maker from such sale to inure to and be recoverable by Payee, as the
issuer of such equity securities, under Section 16(b) of the Securities Exchange
Act of 1934, as amended.

        The  occurrence of any one or more of the following  events with respect
to Maker shall constitute an event of default under this Demand  Promissory Note
("Event of Default"):

        (a)    If Maker  shall fail to pay the Note  Amount in full upon  demand
               or, if payment is not  demanded  prior to the Maturity  Date,  if
               Maker shall fail to pay the Note  Amount in full by the  Maturity
               Date.

                                       -1-





        (b)    If,  pursuant  to or within  the  meaning  of the  United  States
               Bankruptcy  Code or any other  federal or state law  relating  to
               insolvency or relief of debtors (a "Bankruptcy Law"), Maker shall

                                       -2-





               (i) commence a voluntary case or proceeding,  (ii) consent to the
               entry of an order for relief against her in an involuntary  case,
               (iii)  consent  to  the  appointment  of  a  trustee,   receiver,
               assignee, liquidator or similar official, (iv) make an assignment
               for the  benefit of her  creditors,  or (v) admit in writing  her
               inability to pay her debts as they become due.

        (c)    If a court of  competent  jurisdiction  enters an order or decree
               under any  Bankruptcy Law that (i) is for relief against Maker in
               an involuntary case, (ii) appoints a trustee, receiver, assignee,
               liquidator or similar official for Maker or substantially  all of
               Maker's properties, or (iii) orders the liquidation of Maker, and
               in each  case the order or decree  is not  dismissed  within  120
               days.

        (d)    If Maker  shall fail to perform  any other  obligation  or comply
               with any other covenant  contained in this Demand Promissory Note
               or in the Pledge Agreement,  or any representation or warranty of
               Maker contained  herein or therein shall prove to have been false
               or misleading as of the time when made.

Maker shall notify Payee in writing within five (5) days after the occurrence of
any Event of Default of which Maker acquires knowledge.

        Upon the  occurrence  of any  Event of  Default  (unless  all  Events of
Default  have been cured or waived by Payee),  Payee may, at its option,  (a) by
written  notice to Maker,  declare the entire  unpaid  principal  balance of all
accrued  interest  included  in the  Note  Amount  immediately  due and  payable
regardless  of any prior  forbearance,  and (b)  exercise any and all rights and
remedies available to it under applicable law, or in equity, including,  without
limitation,  the right to  collect  from  Maker all sums due under  this  Demand
Promissory  Note and all rights  available to Payee under the Pledge  Agreement.
Maker shall pay all  reasonable  costs and expenses  incurred by or on behalf of
Payee in  connection  with  Payee's  exercise  of any or all of its  rights  and
remedies  under this Demand  Promissory  Note,  including,  without  limitation,
reasonable  attorneys' fees and court costs.  All such fees,  costs and expenses
shall be deemed to be part of the Note Amount and shall be secured by the Pledge
Agreement.

        Payee shall have the right to sell, assign or otherwise transfer, either
in part or in its entirety,  any interest or right under this Demand  Promissory
Note to any individual or entity  without  Maker's  consent and without  notice.
This Demand Promissory Note shall inure to the benefit of Payee, its successors,
assigns, transferees, conveyees or purchasers.

        The rights and remedies of Payee under this Demand Promissory Note shall
be  cumulative  and not  alternative.  No waiver by Payee of any right or remedy
under this Demand  Promissory Note shall be effective unless in a writing signed
by Payee.  Neither the failure nor any delay in exercising  any right,  power or
privilege  under this Demand  Promissory  Note will  operate as a waiver of such
right, power or privilege,  and no single or partial exercise of any such right,
power or privilege by Payee will preclude any other or further  exercise of such
right,  power  or  privilege  or the  exercise  of any  other  right,  power  or
privilege.  To the maximum extent  permitted by applicable  law, (a) no claim or
right of Payee arising out of this Demand  Promissory  Note can be discharged by
Payee,  in whole or in part, by a waiver or  renunciation  of the claim or right
unless in a writing  signed by Payee,  (b) no waiver  that may be given by Payee
will be applicable  except in the specific  instance for which it is given,  and
(c) no  notice  to or  demand  on Maker  will be  deemed  to be a waiver  of any
obligation  of Maker or of the  right of Payee to take  further  action  without
notice or demand as provided in this Demand Promissory Note.


                                       -3-



        All  notices,   requests,   demands,  claims  and  other  communications
hereunder  shall be in writing.  Any  notice,  request,  demand,  claim or other
communication  hereunder  shall be deemed duly given two (2) business days after
being sent by registered or certified mail,  return receipt  requested,  postage
prepaid, and addressed to the intended recipient as set forth below:

               Addresses for notices:

               If to Maker:

               Nedra D. Roney
               250 Pine Edge Lane
               Wilson, Wyoming
               Telephone:  (307) 734-6627
               Facsimile:   (307) 734-2680

               If to Payee:

               Nu Skin Asia Pacific, Inc.
               75 West Center Street
               Provo, Utah 84601
               Attention:  M. Truman Hunt
               Telephone:  (801) 345-5060
               Facsimile:   (801) 345-3099

Any party may send any notice,  request,  demand,  claim or other  communication
hereunder  to the  intended  recipient  at the address set forth above using any
other means (including personal delivery,  expedited courier, messenger service,
telecopy, ordinary mail or electronic mail). Any party may change the address to
which notices, requests,  demands, claims and other communications hereunder are
to be delivered by giving the other party notice in the manner herein set forth.

        Any  provision  of this Demand  Promissory  Note that is  prohibited  or
unenforceable in any jurisdiction shall, as to that jurisdiction, be ineffective
to the extent of the prohibition or  unenforceability  without  invalidating the
remaining provisions of this Demand Promissory Note or affecting the validity or
enforceability  of the  prohibited  or  unenforceable  provision  in  any  other
jurisdiction.

        The Maker and all sureties,  guarantors and endorsers  hereof  severally
waive diligence,  protest, demand,  presentment for payment, dishonor, notice of
protest,  and notice of  non-payment of this Demand  Promissory  Note, and agree
that this Demand  Promissory Note and any payment due or to become due hereunder
may be  extended,  modified,  amended or renewed  from time to time by the Payee
hereof  without  previous  demand or notice.  The Maker agrees to pay the entire
Note Amount and all of Payee's costs of  collection,  if any,  without  set-off,
counterclaim or any deduction whatsoever.

        This  demand  Promissory  Note shall be  governed  by and  construed  in
accordance  with  the  internal  laws of the  State  of  Utah.  All  rights  and
obligations  of the parties hereto shall be in addition to and not in limitation
of those provided by applicable law. The parties hereto consent to the exclusive
jurisdiction  of the courts of the State of Utah and the federal  courts  within
the State of Utah for the resolution of any dispute arising in connection

                                       -4-



with this Demand Promissory Note.

        IN WITNESS WHEREOF,  the undersigned has executed this Demand Promissory
Note as of the date first set forth above.

                                            NEDRA D. RONEY


                                            ------------------------------------




                                            -5-

                                  EXHIBIT 10.27


                             STOCK PLEDGE AGREEMENT


        THIS STOCK PLEDGE AGREEMENT (the "Pledge  Agreement") is entered into as
of this tenth day of December,  1997, by and between Nu Skin Asia Pacific, Inc.,
a  Delaware  corporation,  and  any of  its  successors,  assigns,  transferees,
conveyees  or  purchasers  (the  "Secured  Party"),  and  Nedra  D.  Roney  (the
"Pledgor").

                                    RECITALS

        WHEREAS,  the Secured  Party has agreed to make a loan to the Pledgor of
Five Million and No/100 Dollars  ($5,000,000.00)  (the "Loan"),  and the Pledgor
has agreed to deliver to the Secured Party a promissory  note,  substantially in
the form  attached  hereto as Exhibit  "A",  in the amount of Five  Million  and
No/100 Dollars ($5,000,000.00) (the "Promissory Note");

        WHEREAS,  the  Secured  Party is  willing  to make the  Loan  only  upon
receiving adequate security therefor, including, but not limited to, a pledge of
shares of the Secured  Party's Class B common  stock,  par value $.001 per share
(the "Class B Common Stock"),  by the Pledgor to the Secured Party as collateral
to secure the Pledgor's obligations under the Promissory Note; and

        WHEREAS,  in  consideration  of the Loan, the Pledgor  desires to pledge
shares of Class B Common  Stock  owned by her as  security  for her  obligations
under the Promissory Note.

        NOW,  THEREFORE,  in  consideration of the premises set forth above, the
mutual  covenants and agreements set forth  hereinbelow,  and for other good and
valuable  consideration,  the  receipt  and  sufficiency  of  which  are  hereby
acknowledged, the parties hereto agree as follows:

        1. GRANT OF SECURITY INTEREST. The Pledgor hereby pledges to the Secured
Party and hereby grants to the Secured Party a security  interest (the "Security
Interest")  in all of the  Pledgor's  right,  title and  interest  in and to the
following collateral (collectively, the "Collateral"):

             (a) the Three  Hundred  Forty-Nine  Thousand  Four  Hundred and Six
(349,406)  shares of Class B Common  Stock that are  evidenced by or included in
the stock certificates  described on Exhibit "B" attached hereto,  together with
any substitutes therefor (the "Pledged Shares");

             (b) all dividends, cash, options, warrants, rights, instruments and
other property, or proceeds from time to time received,  receivable or otherwise
distributed in respect of or in exchange for any and all of the Pledged  Shares;
and

             (c) all  proceeds,  products,  rents and profits of or from any and
all of the foregoing.

        2. SECURITY FOR PROMISSORY NOTE. This Pledge Agreement secures,  and the
Collateral is collateral security for, the prompt payment of the Promissory Note
when due or otherwise  payable and the performance in full of all obligations of
the Pledgor as set forth in such Promissory Note  (collectively,  the "Pledgor's
Obligations").

        3. DELIVERY OF PLEDGED SHARES.  Upon execution of this Pledge Agreement,
the Pledgor  shall  promptly  deliver and  transfer  possession  of the original
certificate(s) representing the Pledged Shares (the

                                       -1-





"Certificates")  to the Secured  Party to be held by the Secured  Party,  or its
appointed  agent for and on behalf of the Secured  Party,  until  termination of
this Pledge Agreement or disposition of the Collateral as provided  herein.  The
Certificates  shall be accompanied by duly executed  assignments on stock powers
in blank,  substantially in the form attached hereto as Exhibit "C". The Pledgor
shall  perform all acts as the  Secured  Party may  reasonably  request so as to
perfect and  maintain a valid  security  interest  for the Secured  Party in the
Collateral.

        4. NO ASSUMPTION.  Notwithstanding any of the foregoing provisions, this
Pledge  Agreement  shall not in any way be deemed to obligate the Secured Party,
any purchaser at any foreclosure sale under this Pledge Agreement,  or any other
person  or  entity  to  assume  any of the  Pledgor's  Obligations  or any other
liability  or  obligation  under this Pledge  Agreement or the  Promissory  Note
unless  the  Secured  Party,  such  purchaser  or such  other  person  or entity
otherwise  expressly  agrees in writing  to assume  any or all of the  Pledgor's
Obligations  or  any  such  other  liability  or  obligation.  In the  event  of
foreclosure by the Secured  Party,  the Pledgor shall remain bound and obligated
to perform the Pledgor's  Obligations  and all other  obligations of the Pledgor
under this Pledge  Agreement and the  Promissory  Note,  and neither the Secured
Party nor any other  person or entity shall be deemed to have assumed any of the
Pledgor's  Obligations or any such other obligation,  except as provided in this
Section 4.

        5. VOTING OF PLEDGED SHARES. Unless an Event of Default (as that term is
defined in Section 11 below) has occurred and is continuing:

             (a) The Pledgor  shall be  entitled to exercise  any and all voting
and other  rights  pertaining  to all or any part of the Pledged  Shares for any
purpose not inconsistent with the terms of this Pledge Agreement.


             (b) The  Secured  Party or any  agent of the  Secured  Party  shall
execute and deliver,  or cause to be executed and delivered,  to the Pledgor all
proxies and other instruments reasonably requested by the Pledgor in writing for
the purpose of enabling the Pledgor to exercise the voting and other rights that
she is entitled to exercise pursuant to this Section 5.

        6.  REPRESENTATIONS AND WARRANTIES.  The Pledgor represents and warrants
that:

             (a) The  Pledgor  is the  owner of the  Pledged  Shares  and,  with
respect to any  Collateral to be acquired by the Pledgor on the Pledged  Shares,
will be the owner of such  Collateral,  in each case free and clear of any liens
or  encumbrances,  except for the liens  created by this  Pledge  Agreement.  No
effective  financing statement or other document or instrument similar in effect
covering all or any part of the Collateral is on file in any recording or filing
office,  except such as may have been  recorded or filed in favor of the Secured
Party relating to this Pledge Agreement.

             (b) The  execution  and delivery of this Pledge  Agreement  and the
delivery of the  Certificates  to the Secured Party create a valid and perfected
first  priority  lien on and security  interest in the  Collateral,  enforceable
against  all  third  parties  and  securing  the  performance  of the  Pledgor's
Obligations, and all filings and other actions necessary or desirable to perfect
and protect  such liens and security  interests  have been duly made or taken by
the Pledgor.

             (c)  All of  the  Certificates,  instruments  and  other  documents
constituting,  evidencing or representing Collateral shall be promptly delivered
to the Secured Party upon execution of this Pledge Agreement.


                                       -2-



             (d) The Pledged Shares are duly authorized,  validly issued,  fully
paid and non-assessable.

             (e) Other than the Stockholders Agreement, dated as of November 20,
1996 and as amended as of May 29,  1997 and further  amended and  restated as of
November __, 1997, by and among the Initial  Stockholders,  as defined  therein,
and Nu Skin Asia Pacific, Inc., there is no agreement or arrangement restricting
the  transfer of the  Pledged  Shares or the  transfer of any other  Collateral,
except as provided in this Pledge Agreement.

             (f)  There  is  no  suit,  proceeding  or  other  legal  action  or
proceeding against the Pledgor or the Certificates that involves or affects,  or
that may involve or affect, any of the Collateral.

        7.   COVENANTS OF PLEDGOR.

             (a)  Affirmative  Covenants.  So  long  as  any  of  the  Pledgor's
Obligations  shall  remain  unpaid  or  unperformed,  the  Pledgor  shall do the
following at the Pledgor's own cost and expense:

                  (i)  mark   conspicuously   each  Certificate   evidencing  or
representing any of the Pledged Shares, and at the request of the Secured Party,
each  of  the  Pledgor's  records  pertaining  to  the  Pledged  Shares  or  the
Certificates,  with a legend, in form and substance  satisfactory to the Secured
Party,  indicating  that the  Certificate  is subject to the  Security  Interest
granted to the Secured Party by this Pledge Agreement;

                  (ii) deliver to the Secured  Party  promptly  upon receipt all
notes, certificates, instruments and other documents constituting, evidencing or
representing any of the Collateral,  duly endorsed or accompanied by instruments
of transfer or assignment  on stock powers duly executed in blank,  in each case
with signatures  guaranteed and otherwise in form and substance  satisfactory to
the Secured Party;

                  (iii)  execute  and  file  such   financing  or   continuation
statements,  and such amendments to those statements,  and such other documents,
instruments  or notices,  as may be  necessary or  desirable,  or as the Secured
Party may request,  in order to perfect and preserve the pledges,  liens and the
Security  Interest  granted or purported  to be granted to the Secured  Party by
this Pledge Agreement;

                  (iv) promptly  notify the Secured Party in writing of any lien
or claim  made or  asserted  against  any of the  Collateral  and take all steps
necessary or proper,  or, in the judgment of the Secured  Party,  advisable,  to
preserve all of the Secured Party's rights in the Collateral;

                  (v)  furnish to the  Secured  Party from time to time  written
statements and schedules  further  identifying and describing the Collateral and
other reports in connection with the Collateral  requested by the Secured Party,
all in reasonable detail;

                  (vi) advise the Secured Party promptly,  in sufficient written
detail,  of any substantial  change in the Collateral,  and of the occurrence of
any event that could materially and adversely affect the value of the Collateral
or the  validity or priority of the liens and the Security  Interest  granted to
the Secured Party by this Pledge Agreement;


                                       -3-



                  (vii)   comply  with  all  rules  and   regulations   of  each
governmental  body or agency and all  decisions,  rulings,  orders and awards of
each arbitrator applicable to the Collateral or any part of the Collateral or to
the Pledgor;

                  (viii)promptly   pay  and   discharge   before   they   become
delinquent,  all taxes assessed,  levied or imposed upon or relating to, and all
claims against the Collateral (or any part of the Collateral) or the Pledgor, if
the failure to so pay could adversely  affect the value of the Collateral or the
validity  or  priority  of the liens or the  Security  Interest  granted  to the
Secured Party by this Pledge Agreement, except those contested in good faith and
for which adequate reserves are maintained;

                  (ix) permit  representatives  of the Secured Party at any time
during normal  business  hours to inspect and make  abstracts from the Pledgor's
records relating to the Collateral;

                  (x) perform and observe all of the terms and provisions of the
Collateral  to be  performed  or observed by the  Pledgor,  except as  otherwise
provided by applicable law;

                  (xi)  subject to Section 10 below,  collect all amounts due or
to become due to the Pledgor  under the  Collateral  and  otherwise  enforce her
rights under and in respect of the Collateral;

                  (xii)  furnish to the  Secured  Party  promptly  upon  receipt
copies of all notices,  requests and other documents or instruments  received by
the  Pledgor  under  or in  respect  of  the  Collateral  (or  any  part  of the
Collateral)  and  from  time  to time  (A)  furnish  to the  Secured  Party  the
information  and reports  regarding those  obligations  requested by the Secured
Party and (B) at the request of the Secured Party, make the demands and requests
for  information  or action  that the  Pledgor  is  entitled  to make  under the
Collateral;

                  (xiii)notify  the Secured Party of any change in the Pledgor's
name within ten (10) days of such change; and

                  (xiv) give the Secured  Party  fifteen (15) days prior written
notice of any change in the Pledgor's  chief place of business,  chief executive
office or residence, or the office where the Pledgor keeps her records regarding
the Collateral.

                  (xv) Pledgor  agrees that in the event any amounts are paid by
Pledgor to the Secured Party pursuant to this Pledge Agreement or the Promissory
Note,  Pledgor's liability hereunder and thereunder shall continue in full force
and effect in the event that all or any part of any such  payment is  thereafter
recovered as a preference or fraudulent transfer under any applicable bankruptcy
or insolvency law.

             (b) Negative Covenants. So long as any of the Pledgor's Obligations
shall  remain  unpaid  or  unperformed,  the  Pledgor  shall  not  do any of the
following without the prior written approval of the Secured Party:

                  (i)  transfer any of the  Collateral,  whether by operation of
law or otherwise;

                  (ii) create,  incur,  assume or suffer to exist any lien on or
in respect of any of the Collateral, except pursuant to this Pledge Agreement or
the Promissory Note;


                                       -4-



                  (iii)  use,  store or keep any of the  Collateral  or  records
relating to the Collateral in any location other than those expressly  permitted
by this Pledge Agreement; or

                  (iv) take any action in connection  with any of the Collateral
that could  materially and adversely  affect the value of the Collateral (or any
part thereof) or the validity or priority of the liens or the Security  Interest
granted to the Secured Party by this Pledge Agreement.

                  (v) Pledgor shall not challenge or institute any  proceedings,
or allow the institution of any proceedings,  to challenge the validity, binding
effect or enforceability of this Pledge Agreement.

        8. GRANT OF POWER OF ATTORNEY. The Pledgor and her respective successors
and assigns hereby irrevocably constitute and appoint each of M. Truman Hunt and
Keith R. Halls,  and their  respective  successors,  as the  Pledgor's  true and
lawful  attorney-in-fact,  to act in the name,  place and stead of the  Pledgor,
with  full  power  of   substitution,   after  the  occurrence  and  during  the
continuation  of an Event of Default,  to take any action and to make,  execute,
convert to, swear to,  acknowledge,  record and file any  financing  statements,
certificates,  documents  or  instruments  of any  character  or nature that the
Secured Party may deem necessary or desirable  fully to carry out the provisions
of this Pledge Agreement, including, without limitation:

             (a) to ask, demand,  collect, sue for, recover,  compound,  receive
and give  acquittance  and receipts for monies due and to become due under or in
respect of the Collateral;

             (b) to receive,  endorse and collect all  documents or  instruments
made payable to the Pledgor  representing  any payment of profits,  dividends or
any other distribution in respect of the Collateral;

             (c) to file  any  claims  or  take  any  action  or  institute  any
proceedings  that the Secured  Party may deem  necessary  or  desirable  for the
collection  of any of the  Collateral  or otherwise to enforce the rights of the
Secured Party with respect to any of the Collateral;

             (d) to do, at the Secured  Party's  option and the  Pledgor's  sole
cost and expense, at any time or from time to time, all acts and things that the
Secured Party deems reasonably  necessary or convenient to protect,  preserve or
realize upon the Collateral (or any part thereof) and the Secured  Party's liens
or  security  interest  therein  in order to effect  the  intent of this  Pledge
Agreement, all as fully and effectively as Pledgor might do; and

             (e) to transfer the  Collateral and related stock  certificates  to
the  Secured  Party and  transfer  the  Collateral  on the stock  records of the
Secured Party to the Secured Party.

The  power of  attorney  granted  herein  is  coupled  with an  interest  and is
irrevocable.

        9.  SECURED  PARTY MAY  PERFORM.  If the  Pledgor  fails to perform  any
agreement  contained herein, the Secured Party may itself perform,  or cause the
performance of, such agreement,  and all costs and expenses of the Secured Party
incurred in connection  therewith shall promptly be payable to the Secured Party
by the Pledgor under Section 12 below.


                                       -5-



        10.  STANDARD OF CARE.

             (a) The powers  conferred on the Secured Party hereunder are solely
to protect its interests in the Collateral and shall not impose any duty upon it
to exercise any such powers.  Except for the exercise of reasonable  care in the
custody of the  Collateral in its  possession  and the accounting for any monies
actually  received by it  hereunder,  the Secured Party shall have no duty as to
the  Collateral  or as to the taking of any necessary  steps to preserve  rights
against prior  parties or any other rights  pertaining  to the  Collateral.  The
Secured Party shall be deemed to have exercised  reasonable  care in the custody
and  preservation  of the  Collateral in its  possession  if such  Collateral is
accorded treatment  substantially equal to that accorded by the Secured Party to
its own property of a similar nature.

             (b)  Whenever  this  Pledge   Agreement  or  any  other   document,
instrument or agreement  contemplated  hereby provides that the Secured Party is
permitted  or  required  to make a  decision  in the  "discretion"  or the "sole
discretion"  (or other similar  terms) of the Secured  Party,  the Secured Party
shall be entitled to consider only such interests and factors as it desires, and
the Secured Party shall have no duty or obligation to give any  consideration to
any interest of or factors affecting the Pledgor or any other person or entity.

        11.  REMEDIES.

             (a) In the event of a default in the payment or  performance of any
of the  Pledgor's  Obligations  or upon the  occurrence  of any event of default
under or breach of any  representation,  warranty  or  covenant  in this  Pledge
Agreement or any event of default under the  Promissory  Note (each an "Event of
Default"),  in the sole  discretion  of the  Secured  Party,  without  demand or
notice,  all or any part of any  indebtedness  evidenced by the Promissory  Note
shall become  immediately  due and payable.  Upon the  occurrence of an Event of
Default, the Secured Party may exercise all rights to which it is entitled under
this Pledge  Agreement or which are  otherwise  available to it and exercise all
the rights  and  remedies  of a secured  party upon  default  under the  Uniform
Commercial Code as in effect in any relevant  jurisdiction  (the "UCC") (whether
or not the  UCC  applies  to the  affected  Collateral).  Without  limiting  the
generality of the foregoing,  the Secured Party may immediately transfer into or
register  in its name  instruments,  certificates  or  documents  evidencing  or
constituting  all or part of the  Collateral  without  notice to the Pledgor and
immediately  apply the  Collateral  against the  Pledgor's  Obligations  and the
Secured Party's costs of collection  using a value of $14.31 per share until the
Pledger's  Obligations and the Secured Party's costs of collection are satisfied
in full,  notwithstanding  any rights  Pledgor  may have under the UCC.  Without
limiting any of the  foregoing,  the Secured  Party may in its sole  discretion,
without notice, demand for performance or other demand, or advertisement (all of
each such  notices,  demands  or  advertisement  are  hereby  expressly  waived)
collect,  receive,  appropriate  and realize  upon the  Collateral  and/or sell,
assign,  grant an option or  options to  purchase  or  otherwise  dispose of the
Collateral or any part thereof in one or more parcels at public or private sale,
at or on any exchange or broker's board or at any of the Secured Party's offices
or elsewhere,  for cash, on credit or for future delivery without  assumption of
credit  risk,  free of any claims or  rights,  at such time or times and at such
price or prices and upon such other terms and  conditions  as the Secured  Party
may deem commercially  reasonable,  irrespective of the impact of any such sales
on the market price of the Collateral. The Secured Party may be the purchaser of
any or all of the Collateral at any such sale at a value of $14.31 per share and
the Secured Party, for itself or on behalf of any other person or entity,  shall
be entitled,  for the purpose of bidding and making settlement or payment of the
purchase price for all or any part of the  Collateral  sold at any such sale, to
use and apply any of the Pledgor's Obligations at a price of $14.31 per share as
a credit on  account of the  purchase  price for any  Collateral  payable by the
Secured Party at such sale. Each purchaser

                                       -6-



at any such sale shall hold the property sold  absolutely free from any claim or
right on the part of the Pledgor,  and the Pledgor  hereby  waives all rights of
redemption,  stay and  appraisal  that the Pledgor now has or may at any time in
the future  have  under any rule of  equity,  law or  statute  now  existing  or
hereafter  enacted.  The Pledgor agrees that, to the extent notice of sale shall
be required by  applicable  law, at least ten (10) days notice to the Pledgor of
the time and place of any public sale or the time after  which any private  sale
is to be made shall constitute reasonable notification.  The Secured Party shall
not be obligated to make any sale of the Collateral regardless of whether notice
of sale has been given. The Secured Party may adjourn any public or private sale
from time to time by  announcement  at the time and place fixed  therefor in the
notice thereof,  and such sale may, without further notice,  be made at the time
and place to which it was so  adjourned.  The Pledgor  hereby waives any and all
rights and claims  against the Secured Party  arising  because of the $14.31 per
share value to be used by the Secured Party in applying the  Collateral  against
the Pledgor's  Obligations  and related costs of collection or because the price
at which any of the  Collateral  may have  been sold at a private  sale was less
than the price that  might  have been  obtained  at a public  sale,  even if the
Secured  Party  accepts  the  first  offer  received  and  does not  offer  such
Collateral  to more than one offeree.  Without  limiting the  generality  of the
foregoing,  the Secured Party may at any time appropriate and apply (directly or
by way of  set-off)  to the  payment of the  Pledgor's  Obligations  all amounts
representing  dividends or distributions then or thereafter in the possession of
the Secured Party.

             (b) The Pledgor recognizes that, by reason of certain  prohibitions
contained in the Securities Act of 1933, as amended (the "Securities  Act"), and
applicable state  securities laws, rules and regulations,  the Secured Party may
be  compelled,  with  respect  to any sale of all or any part of the  Collateral
conducted  without prior  registration or qualification of such Collateral under
the Securities Act and such state securities  laws,  rules and  regulations,  to
limit purchases to those persons or entities who will agree, among other things,
to acquire the Collateral  for their own account,  for investment and not with a
view to the distribution or resale thereof.  The Pledgor  acknowledges  that any
such private sales may be at prices and on terms and  conditions  less favorable
than  those  obtainable   through  a  public  sale  without  such   restrictions
(including,   without   limitation,   a  public  offering  made  pursuant  to  a
registration statement filed under the Securities Act) and, notwithstanding such
circumstances,  the Pledgor agrees that any such private sale shall be deemed to
have been made in a  commercially  reasonable  manner and that the Secured Party
shall have no  obligation to engage in public sales and shall have no obligation
to delay the sale of any of the  Collateral  for the period of time necessary to
permit the Pledgor to  register  any of the Pledged  Shares  that  constitute  a
portion of the  Collateral or any other item of Collateral  for a form of public
sale requiring  registration  under the Securities Act or under applicable state
securities laws,  rules and  regulations,  even if the Pledgor would, or should,
agree to so register those Pledged Shares or other items of Collateral.

        12.  APPLICATION OF PROCEEDS.  Except as expressly provided elsewhere in
this Pledge Agreement,  all proceeds received by the Secured Party in respect of
any sale of,  collection from, or other  realization upon all or any part of the
Collateral  may, in the sole  discretion  of the Secured  Party,  be held by the
Secured Party as Collateral  for, or then, or at any other time  thereafter,  be
applied  in  full  or in  part  by the  Secured  Party  against,  the  Pledgor's
Obligations in the following order of priority:

             (a) to pay or  reimburse  in full the  costs and  expenses  of such
sale, collection or other realization, including, without limitation, reasonable
compensation  to the  Secured  Party and its agents and  counsel,  and all other
costs,  expenses,  obligations  and other  liabilities  incurred  or paid by the
Secured  Party in  connection  therewith,  and all amounts for which the Secured
Party is entitled to  indemnification  hereunder  and all  advances  made by the
Secured Party hereunder for the account of the Pledgor, and to the payment of

                                       -7-



all costs and expenses paid or incurred by the Secured Party in connection  with
the  exercise  of any right or remedy  hereunder,  all in  accordance  with this
Section 12;

             (b) to pay all other  obligations  and  thereafter in such order as
the Secured Party shall elect; and

             (c) to pay to or upon the order of the  Pledgor,  or to  whomsoever
may be  lawfully  entitled  to  receive  the  same  or as a court  of  competent
jurisdiction may direct, the balance of the proceeds.

        13.  INDEMNITY AND EXPENSES.

             (a) The Pledgor  shall  indemnify the Secured Party and its Related
Persons (as that term is defined below)  (individually,  an "Indemnified Person"
and,  collectively,  the  "Indemnified  Persons")  against  all  losses,  costs,
expenses (including  attorneys' fees and expenses),  judgments,  fines,  amounts
paid in  settlement  and other  liabilities  incurred,  suffered  or paid by the
Indemnified Persons  (collectively,  "Indemnified  Expenses") in connection with
any  threatened,   pending  or  completed  claim,   action,   suit,   complaint,
investigation,   inquiry  or  other   proceeding,   whether   civil,   criminal,
administrative  or investigative,  that is or was brought or threatened  against
any  Indemnified  Person by reason of or in  connection  with  actions  taken or
omitted to be taken by one or more Indemnified Persons in the performance of the
exercise  of the rights  and powers or  performance  of the  obligations  of the
Secured Party under this Pledge  Agreement or otherwise in connection  with this
Pledge  Agreement,  except that the Pledgor  shall have no liability  under this
Section 13 with respect to any Indemnified  Expenses to the extent the liability
results  from the fraud or willful  misconduct  of the  Indemnified  Person,  as
determined  by a final  judgment  or final  adjudication.  For  purposes of this
Pledge Agreement,  the term "Related Persons" means, with respect to any person,
any other person that directly or indirectly  controls or is controlled by or is
under  common  control  with the  specified  person and the  direct or  indirect
controlling persons,  principals,  partners, trustees,  stockholders,  officers,
directors,  employees,  independent  contractors and agents for or of any of the
foregoing and the attorneys-in-fact referenced in Section 8 hereof.

             (b) To the fullest extent  permitted by applicable law, the Pledgor
shall, from time to time, advance Indemnified  Expenses to an Indemnified Person
prior to the final  disposition  of the action upon receipt by the Pledgor of an
undertaking by or on behalf of the Indemnified Person to repay such amount if it
shall  be  determined  that  the  Indemnified  Person  is  not  entitled  to  be
indemnified as authorized in this Section 13.

             (c) The  Pledgor  shall pay to the  Secured  Party upon  demand the
amount of any and all costs and expenses,  including,  without  limitation,  the
reasonable fees and expenses of its counsel and of any experts and agents,  that
the Secured Party may incur in connection  with (i) the  administration  of this
Pledge Agreement or the Promissory Note, (ii) the custody or preservation of, or
the sale of,  collection from, or other realization upon, any of the Collateral,
(iii) the  exercise or  enforcement  of any of the rights of the  Secured  Party
hereunder or under the  Promissory  Note,  or (iv) the failure by the Pledgor to
perform or observe any of the provisions hereof or of the Promissory Note.

        14.  WAIVERS BY PLEDGOR, ETC.

             (a) The Pledgor agrees that the Pledgor's Obligations hereunder are
irrevocable,  absolute,  independent and unconditional and shall not be affected
by any circumstance that constitutes a legal or equitable

                                       -8-



discharge of a guarantor or surety  other than  indefeasible  payment in full of
the Pledgor's Obligations.  In furtherance of the foregoing and without limiting
the generality thereof, the Pledgor agrees as follows:

                  (i) The  Secured  Party,  for itself or on behalf of any other
person or entity,  may from time to time,  without  notice or demand and without
affecting the validity or  enforceability  of this Pledge  Agreement and without
giving  rise  to any  limitation,  impairment  or  discharge  of  the  Pledgor's
liability  or  obligations  hereunder,  (A)  create,  increase,  renew,  extend,
accelerate or otherwise  change the time,  place,  manner or terms of payment of
the Pledgor's  Obligations,  (B) settle,  compromise,  release or discharge,  or
accept or refuse any offer of performance with respect to, or substitutions for,
the Pledgor's  Obligations or any agreement  relating thereto and/or subordinate
the payment of the same to the payment of any other obligation,  (C) request and
accept  guaranties of any of the Pledgor's  Obligations  and take and hold other
security for the payment of the Pledgor's  Obligations,  (D) release,  exchange,
compromise,  subordinate  or modify,  with or without  consideration,  any other
security  for  payment  of the  Pledgor's  Obligations,  any  guaranties  of the
Pledgor's  Obligations,  or any other  obligation  of any person or entity  with
respect to the Pledgor's  Obligations,  (E) enforce and apply any other security
now or  hereafter  held by or for the benefit of the Secured  Party or any other
person or entity in respect of the Pledgor's Obligations and direct the order or
manner of sale  thereof,  or the  exercise of any other right or remedy that the
Secured Party or any other person or entity, may have against any such security,
as the Secured Party in its sole  discretion may determine  consistent  with the
terms of any  applicable  security  agreement,  including,  without  limitation,
application  of  the  Collateral  against  and  in  satisfaction  the  Pledgor's
Obligations valuing the Collateral at $14.00 per share,  foreclosure on any such
security pursuant to one or more judicial or nonjudicial  sales,  whether or not
every aspect of any such sale is commercially  reasonable,  and even though such
action  operates  to  impair  or  extinguish  any  right  of   reimbursement  or
subrogation or other right or remedy of the Pledgor against another party or any
other  security  for  the  Pledgor's  Obligations  (and  the  Pledgor  expressly
acknowledges   that  such  exercise  of  a  right  or  remedy  that  impairs  or
extinguishes the Pledgor's right of reimbursement or subrogation  would create a
possible defense by the Pledgor against any liability hereunder, but the Pledgor
expressly and  knowingly  waives any such  defense),  and (F) exercise any other
rights  available  to the Secured  Party or any other person or entity under the
Promissory Note, at law or in equity; and

                  (ii) this Pledge  Agreement and the obligations of the Pledgor
hereunder  shall be valid  and  enforceable  and  shall  not be  subject  to any
limitation,  impairment  or discharge  for any reason  (other than  indefeasible
payment  and  performance  in full  of the  Pledgor's  Obligations),  including,
without limitation,  the occurrence of any of the following,  whether or not the
Pledgor  shall have had notice or knowledge  of any of them:  (A) any failure to
assert or  enforce or any  agreement  not to assert or  enforce,  or the stay or
enjoining,  by order of court, by operation of law or otherwise, of the exercise
or  enforcement  of,  any  claim or demand or any  right,  power or remedy  with
respect to the Pledgor's  Obligations or any agreement relating thereto, or with
respect to any guaranty of or other  security  for the payment of the  Pledgor's
Obligations,  (B) any waiver,  amendment or  modification  of, or any consent to
departure from, any of the terms or provisions  (including,  without limitation,
provisions  relating to events of default) of the Promissory  Note,  this Pledge
Agreement or any agreement,  document or instrument  executed pursuant hereto or
thereto, or of any guaranty or other security for the Pledgor's Obligations, (C)
the Pledgor's Obligations,  or any agreement relating thereto, at any time being
found  to  be  illegal,  invalid  or  unenforceable  in  any  respect,  (D)  the
application of payments  received from any source to the payment of indebtedness
other than the Pledgor's Obligations, even though the Secured Party or any other
person or entity  might have elected to apply such payment to any part or all of
the Pledgor's Obligations,  (E) any failure to perfect or continue perfection of
a security  interest in any other  collateral  that secures any of the Pledgor's
Obligations,  (F) any  defenses,  set-offs  or  counterclaims  that the  related
obligor  may  allege or assert  against  the  Secured  Party in  respect  of the
Pledgor's Obligations,

                                       -9-



including,  without  limitation,  failure of consideration,  breach of warranty,
payment, statute of frauds, statute of limitations, accord and satisfaction, and
usury, and (G) any other act, thing or omission, or delay to do any other act or
thing,  that may or might in any  manner or to any  extent  vary the risk of the
Pledgor obligors in respect of the Pledgor's Obligations.

             (b) The Pledgor hereby waives for the benefit of the Secured Party:

                  (i) any right to require the Secured Party,  as a condition of
payment or performance by the Pledgor,  to (A) proceed  against any guarantor of
the Pledgor or any other  person or entity,  (B) proceed  against or exhaust any
other security held from any guarantor of the Pledgor's Obligations or any other
person or  entity,  (C)  proceed  against or have  resort to any  balance of any
deposit  account or credit on the books of the Secured Party or any other person
or entity,  or (D) pursue any other remedy in the power of the Secured  Party or
any other person or entity whatsoever;

                  (ii) any defense arising by reason of the incapacity,  lack of
authority or any disability or other defense, including, without limitation, any
defense based on or arising out of the lack of validity or the  unenforceability
of the Pledgor's  Obligations or any agreement or instrument relating thereto or
by reason of the cessation of the liability;

                  (iii) any  defense  based upon any statute or rule of law that
provides that the obligation of a surety must be neither larger in amount nor in
other respects more burdensome than that of the principal;

                  (iv) any  defense  based upon the errors or  omissions  of the
Secured  Party or any  other  person  or  entity  in the  administration  of the
Pledgor's  Obligations,   except  behavior  that  amounts  to  fraud  or  wilful
misconduct;

                  (v) (A) any  principles  or  provisions  of law,  statutory or
otherwise,  that are or  might be in  conflict  with  the  terms of this  Pledge
Agreement  and any legal or  equitable  discharge of the  Pledgor's  Obligations
hereunder, (B) the benefit of any statute of limitations affecting the Pledgor's
liability  hereunder  or the  enforcement  hereof,  (C) any rights to  set-offs,
recoupments and counterclaims, and (D) promptness, diligence and any requirement
that the Secured Party or any other person or entity protect, secure, perfect or
insure any other lien or security interest or any property subject thereto;

                  (vi)  notices,  demands,  presentments,  protests,  notices of
protest,  notices of dishonor and notices of any action or inaction,  notices of
default  under  the  Promissory  Note or any  agreement  or  instrument  related
thereto,  notices of any renewal,  extension or  modification  of the  Pledgor's
Obligations or any agreement related thereto, notices of any extension of credit
to the Pledgor and notices of any of the matters referred to in Section 14(b)(v)
above and any right to consent to any thereof; and

                  (vii) to the fullest extent  permitted by applicable  law, any
defenses or benefits  that may be derived from or afforded by law that limit the
liability  of or  exonerate  guarantors  or  sureties  in  general,  or that may
conflict with the terms of this Pledge Agreement.

        15.  CONTINUING SECURITY INTEREST; TRANSFER OF OBLIGATIONS.

             (a)  This  Pledge  Agreement  shall  create a  continuing  security
interest in the  Collateral  and shall (i) remain in full force and effect until
the indefeasible payment and performance in full of the Pledgor's

                                      -10-



Obligations,  (ii) be binding upon the Pledgor and her  successors  and assigns,
and (iii)  inure,  together  with the rights and  remedies of the Secured  Party
hereunder,  to the benefit of the  Secured  Party and its  successors,  assigns,
transferees,  conveyees and purchasers.  Without  limiting the generality of the
foregoing  clause  (iii),  the Secured  Party may assign or  otherwise  transfer
totally  to  another  person or entity  all or any part of the  Secured  Party's
right, title and interest in the Pledgor's Obligations, and such other person or
entity shall  thereupon  become vested with all the benefits in respect  thereof
granted to the Secured Party herein or otherwise.

             (b) Upon the  indefeasible  payment and  performance in full of the
Pledgor's Obligations,  the liens and the Security Interest granted hereby shall
terminate and all rights to the Collateral shall revert to the Pledgor. Upon any
such termination, the Secured Party shall, at the Pledgor's expense, execute and
deliver to the Pledgor  such  documents  and  instruments  as the Pledgor  shall
reasonably request to evidence such termination.

        16. FAILURE OR INDULGENCE NOT WAIVER; REMEDIES CUMULATIVE. No failure or
delay on the part of the Secured  Party in the  exercise of any power,  right or
privilege  hereunder shall impair such power, right or privilege or be construed
to be a waiver of any default or acquiescence  therein,  nor shall any single or
partial  exercise of any such power,  right or  privilege  preclude any other or
further exercise thereof or of any other power,  right or privilege.  All rights
and remedies  existing  under this Pledge  Agreement are  cumulative to, and not
exclusive of, any rights or remedies otherwise available.

        17. COSTS AND  EXPENSES.  Pledgor shall on the date hereof pay all costs
and  expenses  of the  Secured  Party in  connection  with the  preparation  and
negotiation of this Pledge  Agreement and the Promissory Note. The Pledgor shall
pay all costs and expenses, including, without limitation, reasonable attorneys'
fees  and  expenses,  incurred  by or on  behalf  of the  Secured  Party  in the
enforcement of this Pledge Agreement and the Promissory Note.

        18.  NOTICES.  All  notices,   requests,   demands,   claims  and  other
communications hereunder shall be in writing. Any notice, request, demand, claim
or other  communication  hereunder  shall be deemed duly given two (2)  business
days after being sent by registered or certified mail, return receipt requested,
postage prepaid, and addressed to the intended recipient as set forth below:

             o    If to the Pledgor:

                  Nedra D. Roney
                  250 Pine Edge Lane
                  Wilson, Wyoming
                  Telephone:  (307) 734-6627
                  Facsimile:   (307) 734-2680

             o    If to the Secured Party:

                  Nu Skin Asia Pacific, Inc.
                  75 West Center Street
                  Provo, Utah  84601
                  Attention:  M. Truman Hunt
                  Telephone: (801) 345-5060

                                      -11-



                  Facsimile: (801) 345-3099

Any party may send any notice,  request,  demand,  claim or other  communication
hereunder  to the  intended  recipient  at the address set forth above using any
other means (including personal delivery,  expedited courier, messenger service,
telecopy, ordinary mail or electronic mail). Any party may change the address to
which notices, requests,  demands, claims and other communications hereunder are
to be delivered by giving the other party notice in the manner herein set forth.

        19.  NO WAIVERS; REMEDIES; SPECIFIC PERFORMANCE.

             (a) No failure or delay by any party in exercising any right, power
or privilege under this Pledge Agreement shall operate as a waiver of the right,
power  or  privilege.  A single  or  partial  exercise  of any  right,  power or
privilege shall not preclude any other or further  exercise of the right,  power
or privilege or the exercise of any other right,  power or privilege  hereunder.
The rights and remedies  provided in this Pledge  Agreement  shall be cumulative
and not exclusive of any rights or remedies provided by applicable law.

             (b) In  view of the  uniqueness  of the  transactions  contemplated
hereby,  the  parties  agree that the  Secured  Party would not have an adequate
remedy at law for money  damages in the event that this Pledge  Agreement is not
performed by the Pledgor in accordance with its terms, and therefore the parties
agree that the Secured  Party shall be entitled to specific  enforcement  of the
terms of this Pledge  Agreement  in addition to any other remedy to which it may
be entitled, at law or in equity.

        20. AMENDMENTS, ETC. No amendment,  modification,  termination or waiver
of any provision of this Pledge Agreement,  and no consent to any departure by a
party to this Pledge  Agreement  from any provision  hereof,  shall be effective
unless it shall be in writing and signed and  delivered by the other  parties to
this  Pledge  Agreement,  and then it shall be  effective  only in the  specific
instance and for the specific purpose for which it is given.

        21.  SUCCESSORS AND ASSIGNS.

             (a) As further provided in Section 15, the Secured Party may assign
or transfer its rights and delegate its obligations under this Pledge Agreement;
such  assignee  or  transferee  shall  accept  those  rights  and  assume  those
obligations  for the benefit of the Secured Party in writing in form  reasonably
satisfactory  to the  Pledgor.  Thereafter,  without any  further  action by any
person or entity,  all references in this Pledge  Agreement to "Secured  Party",
and all comparable references,  shall be deemed to be references to the assignee
or  transferee,  but the Pledgor  shall not be released  from any  obligation or
liability under this Pledge Agreement.

             (b) Except as provided in Section 21(a) above,  no party may assign
or  transfer  its  rights  under  this  Pledge  Agreement.   Any  delegation  in
contravention  of this  Section  21(b)  shall be void ab  initio  and  shall not
relieve  the  delegating  party  of any duty or  obligation  under  this  Pledge
Agreement.

             (c) The provisions of this Pledge  Agreement  shall be binding upon
and inure to the  benefit of the  parties  to this  Pledge  Agreement  and their
respective  successors  and  permitted  assigns,   transferees,   conveyees  and
purchasers.


                                      -12-



        22.  GOVERNING  LAW.  This  Pledge  Agreement  shall be  governed by and
construed in accordance  with the internal laws of the State of Utah. All rights
and  obligations  of the  parties  hereto  shall  be in  addition  to and not in
limitation of those provided by applicable law.

        23. COUNTERPARTS;  EFFECTIVENESS. This Pledge Agreement may be signed in
any number of  counterparts,  each of which  shall be deemed to be an  original,
with the same effect as if all signatures were on the same instrument.

        24.  SEVERABILITY OF PROVISIONS.  Any provision of this Pledge Agreement
that is  prohibited  or  unenforceable  in any  jurisdiction  shall,  as to that
jurisdiction,   be   ineffective   to  the   extent   of  the   prohibition   or
unenforceability  without  invalidating the remaining  provisions of this Pledge
Agreement  or affecting  the validity or  enforceability  of the  prohibited  or
unenforceable provision in any other jurisdiction.

        25. HEADINGS AND REFERENCES.  Section  headings in this Pledge Agreement
are included  herein for  convenience  of reference only and do not constitute a
part of this Pledge  Agreement for any other purpose.  References to parties and
Sections  in this  Pledge  Agreement  are  references  to the  parties to or the
Sections of this Pledge Agreement,  as the case may be, unless the context shall
require otherwise.

        26. ENTIRE AGREEMENT.  Except as otherwise specifically provided in this
Section 26, this Pledge  Agreement and the documents and instruments  referenced
herein embody the entire agreement and  understanding of the respective  parties
and  supersedes  all prior  agreements  and  understandings  with respect to the
subject  matter of those  documents.  The Pledgor  and the  Secured  Party shall
remain subject to the Promissory Note in accordance with the terms thereof.

        27. SURVIVAL.  Except as otherwise  specifically provided in this Pledge
Agreement,  each  representation,  warranty or covenant contained herein or made
pursuant to this Pledge  Agreement  shall  survive the  execution of this Pledge
Agreement  and  shall  remain  in full  force and  effect,  notwithstanding  any
investigation  or notice to the  contrary  or any waiver by any other party of a
related  condition  precedent  to the  performance  by such  other  party  of an
obligation under this Pledge Agreement.

        28.  EXCLUSIVE  JURISDICTION.  Each of the Pledgor and the Secured Party
(a) agrees that any legal action with respect to this Pledge  Agreement shall be
brought  exclusively  in the courts of the State of Utah or in the United States
District  Court for the District of Utah,  (b) accepts for itself and in respect
of its  property,  generally  and  unconditionally,  the  jurisdiction  of those
courts, and (c) irrevocably waives any objection, including, without limitation,
any  objection  to the  laying  of venue or based on the  grounds  of forum  non
conveniens,  that it may now or  hereafter  have to the  bringing  of any  legal
action in those jurisdictions;  provided,  however, that each of the Pledgor and
the  Secured  Party may assert in a legal  action in any other  jurisdiction  or
venue each mandatory defense, third party claim or similar claim that, if not so
asserted in such action,  may not be asserted in an original legal action in the
courts referred to in clause (a) of this Section 28.

        29. WAIVER OF JURY TRIAL. Each party waives any right to a trial by jury
in any action to enforce or defend any right under this Pledge  Agreement or any
amendment,  instrument,  document or agreement delivered,  or that in the future
may be delivered, in connection with this Pledge Agreement,  and agrees that any
action shall be tried before a court and not before a jury.

        30. NON RECOURSE AGAINST SECURED PARTY CONTROLLING  PERSONS. No recourse
under this  Pledge  Agreement  shall be had  against  any  "controlling  person"
(within the meaning of

                                             -13-



Section  20 of the  Exchange  Act) of the  Secured  Party  or the  shareholders,
directors,  officers,  employees,  agents and affiliates of the Secured Party or
such controlling persons, whether by the enforcement of any assessment or by any
legal or equitable proceeding,  or by virtue of any rule or regulation, it being
expressly agreed and acknowledged  that no personal  liability  whatsoever shall
attach to, be imposed on or  otherwise be incurred by such  controlling  person,
shareholder,  director,  officer, employee, agent or affiliate, as such, for any
obligations  of the Secured Party under this Pledge  Agreement or the Promissory
Note or for any claim based on, in respect of or by reason of, such  obligations
or their creation.

        31. SPOUSAL CONSENT.  The Pledgor's spouse shall execute and deliver the
Spousal Consent form  substantially  in the form attached hereto as Exhibit "D".
Such executed form shall be delivered to the Secured Party on the date hereof.



                  [REMAINDER OF PAGE INTENTIONALLY LEFT BLANK]

                                      -14-



        IN WITNESS WHEREOF,  the undersigned have executed this Pledge Agreement
as of the date first above written.

THE PLEDGOR:                                 THE SECURED PARTY:

NEDRA D. RONEY                               NU SKIN ASIA PACIFIC, INC.



______________________________               By:    ____________________________

                                             Its:   ____________________________



                                      -15-



                                   EXHIBIT "A"

                        [Insert form of Promissory Note]



                                      -16-



                                   EXHIBIT "B"

              DESCRIPTION OF PLEDGED  SHARES OF CLASS B COMMON  STOCK OF NU SKIN
                          ASIA PACIFIC, INC.


Name of Stockholder     Certificate No.     No. of Shares Subject to Certificate

  Nedra D. Roney           NSB 0137                             13,913,895.30



                                                               ----------------


Total Pledged Shares included in Certificate No. NSB 0137:         349,406
                                                               ================


                                      -17-



                                   EXHIBIT "C"

                           STOCK POWER AND ASSIGNMENT


        FOR VALUE  RECEIVED and pursuant to that certain Stock Pledge  Agreement
dated as of December  __,  1997 by and  between  Nedra D. Roney and Nu Skin Asia
Pacific,  Inc.,  the  undersigned,  effective  immediately  upon  default by the
undersigned  under said Stock Pledge  Agreement and the Demand  Promissory  Note
secured  thereby,  and without the necessity of any notice to the undersigned or
any further action on the part of the undersigned or Nu Skin Asia Pacific, Inc.,
hereby sells, assigns and transfers unto Nu Skin Asia Pacific,  Inc., a Delaware
corporation,  349,406 shares of Class B common stock, $.001 par value per share,
of Nu Skin Asia Pacific, Inc. standing in the undersigned's name on the books of
said  corporation,  represented by Certificate No. NSB 0137 delivered  herewith,
and does hereby  irrevocably  constitute  the Secretary of said  corporation  as
attorney-in-fact, with full power of substitution, to transfer said stock on the
books of said corporation.

Dated:  December 5, 1997

                                 NEDRA D. RONEY



                                 ---------------------------



                                      -18-

                                  EXHIBIT 10.28


                            STOCK PURCHASE AGREEMENT

        This Stock Purchase  Agreement (the  "Agreement")  is entered into as of
December  10, 1997 by and among the  stockholders  listed on Schedule I attached
hereto  (individually,  a "Seller" and collectively,  the "Sellers") and Nu Skin
Asia Pacific, Inc., a Delaware corporation (the "Purchaser").

        WHEREAS,  the Sellers  desire to sell to the Purchaser and the Purchaser
desires to purchase  from the Sellers an aggregate  of Five Hundred  Sixty-Three
Thousand Two Hundred  Twenty-Nine  (563,229) shares of the Class B Common Stock,
par value $.001 per share of the  Purchaser  (the  "Purchase  Shares")  upon the
terms and conditions set forth below;

        NOW THEREFORE, in consideration of the premises and the mutual covenants
and  undertakings  contained  herein,  and  subject  to  and on  the  terms  and
conditions herein set forth, the parties hereto hereby agree as follows:

        1.   PURCHASE AND SALE OF SHARES.

             1.1  Purchase  and Sale.  Subject to the terms and  conditions  set
forth herein, each Seller agrees to sell to the Purchaser the number of Purchase
Shares set forth  opposite  such  Seller's  name on  Schedule I hereto,  and the
Purchaser agrees to purchase all such shares from the Sellers at the Closing (as
hereinafter  defined)  for $14.31 per share (the  "Purchase  Price Per  Share"),
which  represents an aggregate  Purchase Price of  $8,059,809.99.  The Purchaser
shall  purchase  no  less  than  all of the  Purchase  Shares  pursuant  to this
Agreement.

             1.2  Closing.  The Closing of the purchase and sale of the Purchase
Shares (the  "Closing") will be held at the office of the Purchaser at such time
and on  such  date  as may be  agreed  upon by the  Sellers  and  the  Purchaser
provided,  that,  the  Closing  shall not occur  later than  March 31,  1998 and
further  provided that the  obligation of the Purchaser to purchase the Purchase
Shares  shall  be  subject  to  the  conditions  that  the  representations  and
warranties  of the Sellers as set forth  herein  shall be true and correct as of
the Closing and that the Purchaser  shall have received a certificate  signed by
each Seller to that effect. The Closing for each Seller may occur on a different
date from other Sellers.

             1.3  Delivery  and Payment At the  Closing  (i) each  Seller  shall
deliver to the Purchaser a certificate or certificates  representing  the number
of Purchase  Shares set forth  opposite such Seller's name on Schedule I hereto,
properly endorsed or accompanied by stock powers properly endorsed for transfer,
accompanied  by payment of any  applicable  stock transfer taxes with respect to
such Purchase  Shares  together with a Substitute  Form W-9 in the form attached
hereto as  Schedule  II;  (ii) the  Purchaser  shall  deliver to each  Seller as
payment for the  Purchase  Shares sold by such Seller cash in an amount equal to
the product of the Purchase Price Per Share multiplied by the number of Purchase
Shares sold by such Seller,  which amount is set forth  opposite  such  Seller's
name on Schedule I hereto; and (iii) the Purchaser and each Seller shall execute
and deliver,  each to the other,  such other  documents and  instruments  as may
reasonably  be required in order to effect the Closing and transfer the Purchase
Shares to the Purchaser. At Closing, each of the Sellers will pay his or her pro
rata  share  of  the  costs  related  to  the  transactions   described  herein.
Additionally,  the Sellers shall pay all taxes  payable in  connection  with the
transaction  contemplated  herein and the  Purchaser  may,  if  required by law,
withhold  such taxes from the Purchase  Price per share  payable to the Sellers.
The  Sellers  will  execute  all forms and  documents  necessary  to effect such
withholding.


                                       -1-



        2.  REPRESENTATIONS  AND WARRANTIES OF THE SELLERS.  Each of the Sellers
hereby severally  represents and warrants to the Purchaser as of the date hereof
and as of the Closing as follows:

                                       -2-



             2.1  Existence  and  Authority.  Each Seller has the  capacity  and
authority  (without the joinder of any other  individual or entity),  to execute
and deliver, and to perform his or her obligations under, this Agreement and all
other  agreements,  certificates and documents  executed or delivered,  or to be
executed or delivered, by such Seller in connection herewith (individually, with
this Agreement, the "Seller's Documents" and collectively,  with this Agreement,
the "Sellers' Documents").

             2.2 No  Conflict.  The  execution  and  delivery  of  the  Seller's
Documents do not, and the consummation of the transactions  contemplated  hereby
and thereby, will not, violate, conflict with, result in a breach of, constitute
a default under or require any notice, consent,  approval or order under (i) any
agreement,  certificate,  indenture or other instrument to which the Seller is a
party,  or by which the Seller or any of his or her assets may be bound, or (ii)
any statute,  rule,  regulation or other provision of law, any order,  judgment,
decree,  arbitration  award or other direction of or stipulation with a court or
other  tribunal,   or  any  governmental  permits,   registration,   license  or
authorization  applicable  to the Seller or any of his or her  assets;  nor will
such execution,  delivery and consummation  result in the creation of any liens,
pledges,  security  interests,  encumbrances,  charges  or  claims  of any  kind
whatsoever upon any asset of the Seller.

             2.3 Validity.  This  Agreement has been duly executed and delivered
by the Seller,  and the Seller's  Documents  are (or when executed and delivered
will be)  legal,  valid and  binding  obligations  of the  Seller who is a party
hereto and thereto,  enforceable  against such Seller in  accordance  with their
respective  terms,  except as the  enforceability  thereof may be limited by any
applicable  bankruptcy,  insolvency,   reorganization,   moratorium,  fraudulent
conveyance  or  other  laws  affecting  the  enforcement  of  creditors'  rights
generally, and by general principles of equity.

             2.4 Title and Conveyance.  The Seller has the full right, power and
authority to sell,  assign,  transfer and deliver the Purchase Shares to be sold
by such  Seller  as  provided  herein,  and such  delivery  will  convey  to the
Purchaser lawful, valid, good and marketable title to such Purchase Shares, free
and  clear  of  any  and  all  liens,  pledges,  security  interests,   options,
encumbrances, charges, agreements or claims of any kind whatsoever.

             2.5 Informed  Decision.  The Seller is in possession of all reports
and documents filed by the Purchaser with the Securities and Exchange Commission
and has reviewed such filings and such other information regarding the Purchaser
and its  business  and  business  plan as the Seller  deems  relevant to make an
informed decision to sell the Purchase Shares to the Purchaser.  The Seller with
his or her legal, tax and financial  advisors has investigated the Purchaser and
its business and has  negotiated  the  transaction  contemplated  herein and has
independently  determined  to sell the Purchase  Shares to the  Purchaser on the
terms  described  herein.  The Seller alone or with the assistance of his or her
legal, tax and financial  advisors is knowledgeable and experienced in financial
and business  matters and is capable of making an informed  decision to sell the
Purchase Shares to the Purchaser.  The Seller  acknowledges  and agrees that the
Purchaser has not solicited the acquisition of the Purchase  Shares;  rather the
transaction  contemplated  herein was solicited by the Seller. No representation
is  being  or has been  made by the  Purchaser  or its  advisors  to the  Seller
regarding  the  tax  or  other  effects  to  the  Sellers  of  the  transactions
contemplated herein. The transactions contemplated herein are not being effected
through a broker or dealer or on or through any exchange.

             2.6 Litigation. There are no actions, suits, proceedings, claims or
governmental  investigations  pending or, to the best  knowledge  of the Seller,
threatened  against  the  Seller.  The  Seller is not  subject or a party to any
order, judgment,  decree, arbitration award or other direction of or stipulation
with  any  court  or other  tribunal,  or in  violation  of any  statute,  rule,
regulation or other provision of law, or any governmental permit,  registration,
license or  authorization,  and the Seller  knows of no  reasonable  basis for a
claim that such a violation exists.


                                       -3-



        3. REPRESENTATIONS AND WARRANTIES OF THE PURCHASER. The Purchaser hereby
represents and warrants as follows:

             3.1  Existence  and  Authority.  The Purchaser (i) is a corporation
duly  organized,  validly  existing and in good  standing  under the laws of the
State of  Delaware,  (ii) has all  requisite  corporate  power  to  execute  and
deliver,  and to perform its obligations  under,  this Agreement;  and (iii) has
taken all  necessary  corporate  action to authorize the execution and delivery,
and performance of its obligations under, this Agreement.

             3.2 No Conflict.  The execution  and delivery of this  Agreement do
not, and the  consummation  of the  transactions  contemplated  hereby will not,
violate,  conflict  with,  result in a breach of,  constitute a default under or
require any notice,  consent,  approval or order under (i) any  provision of the
Purchaser's   Certificate  of  Incorporation  or  Bylaws,  (ii)  any  agreement,
indenture or other  instrument to which the Purchaser is a party or by which the
Purchaser or its assets may be bound or (iii) any statute,  rule,  regulation or
other provision of law, any order, judgment,  decree, arbitration award or other
direction of or stipulation with a court or other tribunal,  or any governmental
permit, registration, license or authorization applicable to the Purchaser.

             3.3 Validity.  This  Agreement has been duly executed and delivered
by the Purchaser and is a legal,  valid and binding obligation of the Purchaser,
enforceable  against the Purchaser in accordance  with its terms,  except as the
enforceability thereof may be limited by any applicable bankruptcy,  insolvency,
reorganization,  moratorium,  fraudulent  conveyance or other laws affecting the
enforcement of creditors' rights generally, and by general principles of equity.

        4.  INDEMNIFICATION.  The  Sellers  jointly and  severally  agree (i) to
indemnify  and  hold  harmless  the  Purchaser  and  its  affiliates  and  their
respective directors,  officers,  employees, agents and controlling persons (the
Purchaser  and each such person being an  "Indemnified  Party") from and against
any and all losses, claims, damages and liabilities,  joint or several, to which
such Indemnified Party may become subject under any applicable  federal or state
law or otherwise,  relating to or arising out of any breach,  nonperformance  or
the  violation  (including  but  not  limited  to  the  failure  of  any  of the
representations  and  warranties of the Sellers set forth in Section 2 hereof to
be true and correct as of the applicable date) by any Seller or any provision of
the Seller's  Documents  and (ii) to  reimburse  any  Indemnified  party for all
expenses  (including  but not limited to counsel fees and  expenses) as they are
incurred in connection with the investigation of,  preparation for or defense of
any pending or threatened claim or any action or proceeding  arising  therefrom,
whether or not such Indemnified  Party is a party and whether or not such claim,
action or proceeding is initiated or brought by or on behalf of the Sellers. The
Sellers will not be liable under the foregoing  indemnification provision to the
extent that any loss,  claim,  damage,  liability or expense is found in a final
judgment by a court to have  resulted  from the  Purchaser's  bad faith or gross
negligence.

        5.   MISCELLANEOUS.

             5.1  Specific  Performance.  The  parties  acknowledge  that  money
damages are not an adequate remedy for violations of this Agreement and that any
party may, in its sole  discretion,  apply to a court of competent  jurisdiction
for specific  performance  or  injunctive or such other relief as such court may
deem just and proper in order to enforce this Agreement or prevent any violation
hereof and, to the extent  permitted by  applicable  law,  each party waives any
objection to the imposition of such relief.

             5.2 Successors and Assigns.  The provisions of this Agreement shall
be  binding  upon and  inure to the  benefit  of the  parties  hereto  and their
respective successors and assigns; provided, that no party

                                       -4-



may assign,  delegate or  otherwise  transfer  any of its rights or  obligations
under this Agreement without the consent of each other party hereto.

             5.3 No Third-Party Beneficiaries. No provision of this Agreement is
intended to confer upon any person or entity  other than the parties  hereto any
rights  or  remedies  hereunder,   except  for  the  indemnification  provisions
contained  in Section 4, which  provisions  may be enforced by the parties to be
indemnified thereunder.

             5.4 Survival.  The provisions of Section 4 and the  representations
and  warranties  of the Sellers set forth in Section 2 hereof shall  survive the
Closing.   Except  as  provided  in  the  immediately  preceding  sentence,  the
covenants,  agreements,  representations  and  warranties of the parties  hereto
contained in this Agreement  shall not survive the Closing;  provided,  that the
covenants  and  agreements  that,  by  their  terms,  are to have  effect  or be
performed after the Closing date shall survive in accordance with their terms.

             5.5  Governing  Law.  This  Agreement  shall  be  governed  by  and
construed in accordance with the laws of the State of Utah without regard to the
laws that might  otherwise  govern under  applicable  principles of conflicts of
laws.

             5.6  Counterparts.  This  Agreement  may be signed in any number of
counterparts,  each of which  shall be an  original,  but all of which  together
shall constitute one and the same instrument.  Each counterpart may consist of a
number of copies each signed by less than all, but  together  signed by all, the
parties hereto.

             5.7 Further Assurances. The Sellers agree to execute and deliver to
the Company all documents and  instructions  necessary to effect the transaction
contemplated herein.

        IN WITNESS WHEREOF, the undersigned have duly executed this Agreement as
of the date first above written.

NU SKIN ASIA PACIFIC, INC.



By:     ___________________________
Its:    ___________________________        Kirk V. Roney



                                           Melanie K. Roney


                                             -5-



                                   SCHEDULE I



Name of Stockholder      Number of Purchase Shares      Aggregate Purchase Price

Kirk V. Roney                     281,615

Melanie K. Roney                  281,614



                                       -6-



                                   SCHEDULE II

   Each  Seller is  required to give the  Purchaser  his or her social  security
number or the  employer  identification  number of the record owner of shares of
Class B Common Stock tendered pursuant to this Agreement.
Social Security Number or Employer Part 1: Please provide your TIN in the box at Identification Number Substitute Form W-9 right and certify by signing and dating below ____________ Department of the Treasury Part 3: Certification. Part 2: Awaiting TIN Internal Revenue Service 1. Under penalties of perjury, I certify that the information provided on this form is true, Payor's Request for Taxpayer's correct and complete. Identification Number (TIN) 2. Under penalties of perjury, I certify that I am not subject to backup withholding because: (a) I am exempt from backup withholding, (b) I have not been notified that I am subject to backup withholding as a result of my failure to report all interest or dividends, or (c) the Internal Revenue Service has notified me that I am no longer subject to backup withholding.
The Internal Revenue Service does not require your consent to any provision of this document other than the certifications required to avoid backup withholding. SIGNATURE___________________________________ DATE ___________________ ================================ -7- Each Seller is required to give the Purchaser his or her social security number or the employer identification number of the record owner of shares of Class B Common Stock tendered pursuant to this Agreement.
Social Security Number or Employer Part 1: Please provide your TIN in the box at Identification Number Substitute Form W-9 right and certify by signing and dating below ____________ Department of the Treasury Part 3: Certification. Part 2: Awaiting TIN Internal Revenue Service 1. Under penalties of perjury, I certify that the information provided on this form is true, Payor's Request for Taxpayer's correct and complete. Identification Number (TIN) 2. Under penalties of perjury, I certify that I am not subject to backup withholding because: (a) I am exempt from backup withholding, (b) I have not been notified that I am subject to backup withholding as a result of my failure to report all interest or dividends, or (c) the Internal Revenue Service has notified me that I am no longer subject to backup withholding.
The Internal Revenue Service does not require your consent to any provision of this document other than the certifications required to avoid backup withholding. SIGNATURE___________________________________ DATE ___________________ ================================ -8-
                                  EXHIBIT 10.29


                            STOCK PURCHASE AGREEMENT

        This Stock Purchase  Agreement (the  "Agreement")  is entered into as of
December  10, 1997 by and among the  stockholders  listed on Schedule I attached
hereto  (individually,  a "Seller" and collectively,  the "Sellers") and Nu Skin
Asia Pacific, Inc., a Delaware corporation (the "Purchaser").

        WHEREAS,  the Sellers  desire to sell to the Purchaser and the Purchaser
desires to  purchase  from the  Sellers an  aggregate  of Two  Hundred  Fourteen
Thousand Two Hundred  Eighty-Six  (214,286)  shares of the Class B Common Stock,
par value $.001 per share of the Purchaser, and all shares of the Class A Common
Stock, par value $.001 per share of the Purchaser, into which the Class B Common
Stock is or is  deemed  to be  converted  in  connection  with  any  transaction
contemplated herein or related hereto (the "Purchase Shares") upon the terms and
conditions set forth below;

        NOW THEREFORE, in consideration of the premises and the mutual covenants
and  undertakings  contained  herein,  and  subject  to  and on  the  terms  and
conditions herein set forth, the parties hereto hereby agree as follows:

        1.   PURCHASE AND SALE OF SHARES.

             1.1  Purchase  and Sale.  Subject to the terms and  conditions  set
forth herein, each Seller agrees to sell to the Purchaser the number of Purchase
Shares set forth  opposite  such  Seller's  name on  Schedule I hereto,  and the
Purchaser agrees to purchase all such shares from the Sellers at the Closing (as
hereinafter  defined)  for $14.31 per share (the  "Purchase  Price Per  Share"),
which  represents an aggregate  Purchase Price of  $3,066,432.66.  The Purchaser
shall  purchase  no  less  than  all of the  Purchase  Shares  pursuant  to this
Agreement.

             1.2  Closing.  The Closing of the purchase and sale of the Purchase
Shares (the  "Closing") will be held at the office of the Purchaser at such time
and on  such  date  as may be  agreed  upon by the  Sellers  and  the  Purchaser
provided,  that,  the  Closing  shall not occur  later than  March 31,  1998 and
further  provided that the  obligation of the Purchaser to purchase the Purchase
Shares  shall  be  subject  to  the  conditions  that  the  representations  and
warranties  of the Sellers as set forth  herein  shall be true and correct as of
the Closing and that the Purchaser  shall have received a certificate  signed by
each Seller to that effect. The Closing for each Seller may occur on a different
date from other Sellers.

             1.3  Delivery  and Payment At the  Closing  (i) each  Seller  shall
deliver to the Purchaser a certificate or certificates  representing  the number
of Purchase  Shares set forth  opposite such Seller's name on Schedule I hereto,
properly endorsed or accompanied by stock powers properly endorsed for transfer,
accompanied  by payment of any  applicable  stock transfer taxes with respect to
such Purchase  Shares  together with a Substitute  Form W-9 in the form attached
hereto as  Schedule  II;  (ii) the  Purchaser  shall  deliver to each  Seller as
payment for the  Purchase  Shares sold by such Seller cash in an amount equal to
the product of the Purchase Price Per Share multiplied by the number of Purchase
Shares sold by such Seller,  which amount is set forth  opposite  such  Seller's
name on Schedule I hereto; and (iii) the Purchaser and each Seller shall execute
and deliver,  each to the other,  such other  documents and  instruments  as may
reasonably  be required in order to effect the Closing and transfer the Purchase
Shares to the Purchaser. At Closing, each of the Sellers will pay his or its pro
rata  share  of  the  costs  related  to  the  transactions   described  herein.
Additionally,  the Sellers shall pay all taxes  payable in  connection  with the
transaction contemplated herein and the Purchaser may, if required by law,

                                       -1-



withhold  such taxes from the Purchase  Price per share  payable to the Sellers.
The  Sellers  will  execute  all forms and  documents  necessary  to effect such
withholding.

        2.  REPRESENTATIONS  AND WARRANTIES OF THE SELLERS.  Each of the Sellers
hereby severally  represents and warrants to the Purchaser as of the date hereof
and as of the Closing as follows:

             2.1 Existence and  Authority.  Each Seller who is an individual has
the  capacity and  authority  (without  the joinder of any other  individual  or
entity), and each Seller who or which is a trustee has the full right, power and
authority under the relevant trust agreement (a true,  correct and complete copy
of which has been delivered to the  Purchaser),  to execute and deliver,  and to
perform his or its obligations  under,  this Agreement and all other agreements,
certificates  and  documents  executed  or  delivered,  or  to  be  executed  or
delivered,  by such  Seller  in  connection  herewith  (individually,  with this
Agreement,  the "Seller's Documents" and collectively,  with this Agreement, the
"Sellers'  Documents"),  and each Seller who or which is a trustee has taken all
necessary  action to  authorize,  on  behalf of the  trust,  the  execution  and
delivery of, and performance of its obligations under, the Sellers' Documents.

             2.2 No  Conflict.  The  execution  and  delivery  of  the  Seller's
Documents do not, and the consummation of the transactions  contemplated  hereby
and thereby, will not, violate, conflict with, result in a breach of, constitute
a default under or require any notice, consent,  approval or order under (i) any
agreement,  certificate,  indenture or other instrument to which the Seller is a
party,  or by which the Seller or any of his or its assets may be bound, or (ii)
any statute,  rule,  regulation or other provision of law, any order,  judgment,
decree,  arbitration  award or other direction of or stipulation with a court or
other  tribunal,   or  any  governmental  permits,   registration,   license  or
authorization  applicable  to the Seller or any of his or its  assets;  nor will
such execution,  delivery and consummation  result in the creation of any liens,
pledges,  security  interests,  encumbrances,  charges  or  claims  of any  kind
whatsoever upon any asset of the Seller.

             2.3 Validity.  This  Agreement has been duly executed and delivered
by the Seller,  and the Seller's  Documents  are (or when executed and delivered
will be)  legal,  valid and  binding  obligations  of the  Seller who is a party
hereto and thereto,  enforceable  against such Seller in  accordance  with their
respective  terms,  except as the  enforceability  thereof may be limited by any
applicable  bankruptcy,  insolvency,   reorganization,   moratorium,  fraudulent
conveyance  or  other  laws  affecting  the  enforcement  of  creditors'  rights
generally, and by general principles of equity.

             2.4 Title and Conveyance.  The Seller has the full right, power and
authority to sell,  assign,  transfer and deliver the Purchase Shares to be sold
by such  Seller  as  provided  herein,  and such  delivery  will  convey  to the
Purchaser lawful, valid, good and marketable title to such Purchase Shares, free
and  clear  of  any  and  all  liens,  pledges,  security  interests,   options,
encumbrances, charges, agreements or claims of any kind whatsoever.

             2.5 Informed  Decision.  The Seller is in possession of all reports
and documents filed by the Purchaser with the Securities and Exchange Commission
and has reviewed such filings and such other information regarding the Purchaser
and its  business  and  business  plan as the Seller  deems  relevant to make an
informed decision to sell the Purchase Shares to the Purchaser.  The Seller with
his or its legal, tax and financial  advisors has investigated the Purchaser and
its business and has  negotiated  the  transaction  contemplated  herein and has
independently  determined  to sell the Purchase  Shares to the  Purchaser on the
terms  described  herein.  The Seller alone or with the assistance of his or its
legal, tax and financial  advisors is knowledgeable and experienced in financial
and business  matters and is capable of making an informed  decision to sell the
Purchase Shares to the Purchaser.  The Seller  acknowledges  and agrees that the
Purchaser has not solicited the acquisition of the Purchase  Shares;  rather the
transaction  contemplated  herein was solicited by the Seller. No representation
is  being  or has been  made by the  Purchaser  or its  advisors  to the  Seller
regarding  the  tax  or  other  effects  to  the  Sellers  of  the  transactions
contemplated herein. The transactions contemplated herein are not being effected
through a broker or dealer or on or through any exchange.

                                       -2-



             2.6 Litigation. There are no actions, suits, proceedings, claims or
governmental  investigations  pending or, to the best  knowledge  of the Seller,
threatened  against  the  Seller.  The  Seller is not  subject or a party to any
order, judgment,  decree, arbitration award or other direction of or stipulation
with  any  court  or other  tribunal,  or in  violation  of any  statute,  rule,
regulation or other provision of law, or any governmental permit,  registration,
license or  authorization,  and the Seller  knows of no  reasonable  basis for a
claim that such a violation exists.

        3. REPRESENTATIONS AND WARRANTIES OF THE PURCHASER. The Purchaser hereby
represents and warrants as follows:

             3.1  Existence  and  Authority.  The Purchaser (i) is a corporation
duly  organized,  validly  existing and in good  standing  under the laws of the
State of  Delaware,  (ii) has all  requisite  corporate  power  to  execute  and
deliver,  and to perform its obligations  under,  this Agreement;  and (iii) has
taken all  necessary  corporate  action to authorize the execution and delivery,
and performance of its obligations under, this Agreement.

             3.2 No Conflict.  The execution  and delivery of this  Agreement do
not, and the  consummation  of the  transactions  contemplated  hereby will not,
violate,  conflict  with,  result in a breach of,  constitute a default under or
require any notice,  consent,  approval or order under (i) any  provision of the
Purchaser's   Certificate  of  Incorporation  or  Bylaws,  (ii)  any  agreement,
indenture or other  instrument to which the Purchaser is a party or by which the
Purchaser or its assets may be bound or (iii) any statute,  rule,  regulation or
other provision of law, any order, judgment,  decree, arbitration award or other
direction of or stipulation with a court or other tribunal,  or any governmental
permit, registration, license or authorization applicable to the Purchaser.

             3.3 Validity.  This  Agreement has been duly executed and delivered
by the Purchaser and is a legal,  valid and binding obligation of the Purchaser,
enforceable  against the Purchaser in accordance  with its terms,  except as the
enforceability thereof may be limited by any applicable bankruptcy,  insolvency,
reorganization,  moratorium,  fraudulent  conveyance or other laws affecting the
enforcement of creditors' rights generally, and by general principles of equity.

        4.  INDEMNIFICATION.  The  Sellers  jointly and  severally  agree (i) to
indemnify  and  hold  harmless  the  Purchaser  and  its  affiliates  and  their
respective directors,  officers,  employees, agents and controlling persons (the
Purchaser  and each such person being an  "Indemnified  Party") from and against
any and all losses, claims, damages and liabilities,  joint or several, to which
such Indemnified Party may become subject under any applicable  federal or state
law or otherwise,  relating to or arising out of any breach,  nonperformance  or
the  violation  (including  but  not  limited  to  the  failure  of  any  of the
representations  and  warranties of the Sellers set forth in Section 2 hereof to
be true and correct as of the applicable date) by any Seller or any provision of
the Seller's  Documents  and (ii) to  reimburse  any  Indemnified  party for all
expenses  (including  but not limited to counsel fees and  expenses) as they are
incurred in connection with the investigation of,  preparation for or defense of
any pending or threatened claim or any action or proceeding  arising  therefrom,
whether or not such Indemnified  Party is a party and whether or not such claim,
action or proceeding is initiated or brought by or on behalf of the Sellers. The
Sellers will not be liable under the foregoing  indemnification provision to the
extent that any loss,  claim,  damage,  liability or expense is found in a final
judgment by a court to have  resulted  from the  Purchaser's  bad faith or gross
negligence.


                                       -3-



        5.   MISCELLANEOUS.

             5.1  Specific  Performance.  The  parties  acknowledge  that  money
damages are not an adequate remedy for violations of this Agreement and that any
party may, in its sole  discretion,  apply to a court of competent  jurisdiction
for specific  performance  or  injunctive or such other relief as such court may
deem just and proper in order to enforce this Agreement or prevent any violation
hereof and, to the extent  permitted by  applicable  law,  each party waives any
objection to the imposition of such relief.

             5.2 Successors and Assigns.  The provisions of this Agreement shall
be  binding  upon and  inure to the  benefit  of the  parties  hereto  and their
respective successors and assigns;  provided, that no party may assign, delegate
or otherwise  transfer  any of its rights or  obligations  under this  Agreement
without the consent of each other party hereto.

             5.3 No Third-Party Beneficiaries. No provision of this Agreement is
intended to confer upon any person or entity  other than the parties  hereto any
rights  or  remedies  hereunder,   except  for  the  indemnification  provisions
contained  in Section 4, which  provisions  may be enforced by the parties to be
indemnified thereunder.

             5.4 Survival.  The provisions of Section 4 and the  representations
and  warranties  of the Sellers set forth in Section 2 hereof shall  survive the
Closing.   Except  as  provided  in  the  immediately  preceding  sentence,  the
covenants,  agreements,  representations  and  warranties of the parties  hereto
contained in this Agreement  shall not survive the Closing;  provided,  that the
covenants  and  agreements  that,  by  their  terms,  are to have  effect  or be
performed after the Closing date shall survive in accordance with their terms.

             5.5  Governing  Law.  This  Agreement  shall  be  governed  by  and
construed in accordance with the laws of the State of Utah without regard to the
laws that might  otherwise  govern under  applicable  principles of conflicts of
laws.

             5.6  Counterparts.  This  Agreement  may be signed in any number of
counterparts,  each of which  shall be an  original,  but all of which  together
shall constitute one and the same instrument.  Each counterpart may consist of a
number of copies each signed by less than all, but  together  signed by all, the
parties hereto.

             5.7 Further Assurances. The Sellers agree to execute and deliver to
the Company all documents and  instructions  necessary to effect the transaction
contemplated herein.


                  [REMAINDER OF PAGE INTENTIONALLY LEFT BLANK]

                                       -4-



        IN WITNESS WHEREOF, the undersigned have duly executed this Agreement as
of the date first above written.

NU SKIN ASIA PACIFIC, INC.



By:     ___________________________
Its:    ___________________________                Rick A. Roney


                           THE RICK AND KIMBERLY RONEY
                          VARIABLE CHARITABLE REMAINDER
                                                   UNITRUST


                          By:__________________________
                                                   James Blaylock
                                                   Its:Trustee


                           THE RICK AND KIMBERLY RONEY
                            FIXED CHARITABLE UNITRUST

                          By:__________________________
                                                   Rick A. Roney
                                                   Its:Trustee


                          By:__________________________
                                                   Kimberly Roney
                                                   Its:Trustee


                                       -5-



                                   SCHEDULE I



Name of Stockholder        Number of Purchase Shares    Aggregate Purchase Price

Rick A. Roney                     107,143

The Rick and Kimberly              35,714
Roney Variable Charitable
Remainder Unitrust

The Rick and Kimberly              71,429
Roney Fixed Charitable
Remainder Unitrust



                                       -6-



                                   SCHEDULE II

   Each  Seller is  required to give the  Purchaser  his or her social  security
number or the  employer  identification  number of the record owner of shares of
Class B Common Stock tendered pursuant to this Agreement.
Social Security Number or Employer Part 1: Please provide your TIN in the box at Identification Number Substitute Form W-9 right and certify by signing and dating below ____________ Department of the Treasury Part 3: Certification. Part 2: Awaiting TIN Internal Revenue Service 1. Under penalties of perjury, I certify that the information provided on this form is true, Payor's Request for Taxpayer's correct and complete. Identification Number (TIN) 2. Under penalties of perjury, I certify that I am not subject to backup withholding because: (a) I am exempt from backup withholding, (b) I have not been notified that I am subject to backup withholding as a result of my failure to report all interest or dividends, or (c) the Internal Revenue Service has notified me that I am no longer subject to backup withholding.
The Internal Revenue Service does not require your consent to any provision of this document other than the certifications required to avoid backup withholding. SIGNATURE___________________________________ DATE ___________________ ================================ -7- Each Seller is required to give the Purchaser his or her social security number or the employer identification number of the record owner of shares of Class B Common Stock tendered pursuant to this Agreement.
Social Security Number or Employer Part 1: Please provide your TIN in the box at Identification Number Substitute Form W-9 right and certify by signing and dating below ____________ Department of the Treasury Part 3: Certification. Part 2: Awaiting TIN Internal Revenue Service 1. Under penalties of perjury, I certify that the information provided on this form is true, Payor's Request for Taxpayer's correct and complete. Identification Number (TIN) 2. Under penalties of perjury, I certify that I am not subject to backup withholding because: (a) I am exempt from backup withholding, (b) I have not been notified that I am subject to backup withholding as a result of my failure to report all interest or dividends, or (c) the Internal Revenue Service has notified me that I am no longer subject to backup withholding.
The Internal Revenue Service does not require your consent to any provision of this document other than the certifications required to avoid backup withholding. SIGNATURE___________________________________ DATE ___________________ ================================ -8- Each Seller is required to give the Purchaser his or her social security number or the employer identification number of the record owner of shares of Class B Common Stock tendered pursuant to this Agreement.
Social Security Number or Employer Part 1: Please provide your TIN in the box at Identification Number Substitute Form W-9 right and certify by signing and dating below ____________ Department of the Treasury Part 3: Certification. Part 2: Awaiting TIN Internal Revenue Service 1. Under penalties of perjury, I certify that the information provided on this form is true, Payor's Request for Taxpayer's correct and complete. Identification Number (TIN) 2. Under penalties of perjury, I certify that I am not subject to backup withholding because: (a) I am exempt from backup withholding, (b) I have not been notified that I am subject to backup withholding as a result of my failure to report all interest or dividends, or (c) the Internal Revenue Service has notified me that I am no longer subject to backup withholding.
The Internal Revenue Service does not require your consent to any provision of this document other than the certifications required to avoid backup withholding. SIGNATURE___________________________________ DATE ___________________ =============================== -9-
                                  EXHIBIT 10.30


                            STOCK PURCHASE AGREEMENT

        This Stock Purchase  Agreement (the  "Agreement")  is entered into as of
December 10, 1997 by and between Burke F. Roney (the  "Seller") and Nu Skin Asia
Pacific, Inc., a Delaware corporation (the "Purchaser").

        WHEREAS,  the Seller  desires to sell to the Purchaser and the Purchaser
desires  to  purchase  from the  Seller an  aggregate  of Two  Hundred  Fourteen
Thousand Two Hundred  Eighty-Six  (214,286)  shares of the Class B Common Stock,
par value $.001 per share of the  Purchaser  (the  "Purchase  Shares")  upon the
terms and conditions set forth below;

        NOW THEREFORE, in consideration of the premises and the mutual covenants
and  undertakings  contained  herein,  and  subject  to  and on  the  terms  and
conditions herein set forth, the parties hereto hereby agree as follows:

        1.   PURCHASE AND SALE OF SHARES.

             1.1  Purchase  and Sale.  Subject to the terms and  conditions  set
forth  herein,  the Seller  agrees to sell to the  Purchaser,  and the Purchaser
agrees to  purchase  from the  Seller,  the  Purchase  Shares at the Closing (as
hereinafter  defined)  for $14.31 per share (the  "Purchase  Price Per  Share"),
which  represents an aggregate  Purchase Price of  $3,066,432.66.  The Purchaser
shall  purchase  no  less  than  all of the  Purchase  Shares  pursuant  to this
Agreement.

             1.2  Closing.  The Closing of the purchase and sale of the Purchase
Shares (the  "Closing") will be held at the office of the Purchaser at such time
and on such date as may be agreed upon by the Seller and the Purchaser provided,
that, the Closing shall not occur later than March 31, 1998 and further provided
that the  obligation of the  Purchaser to purchase the Purchase  Shares shall be
subject to the conditions that the  representations and warranties of the Seller
as set forth  herein  shall be true and  correct as of the  Closing and that the
Purchaser shall have received a certificate signed by the Seller to that effect.

             1.3  Delivery  and  Payment At the  Closing  (i) the  Seller  shall
deliver to the Purchaser a certificate or certificates representing the Purchase
Shares,  properly  endorsed or accompanied by stock powers properly endorsed for
transfer,  accompanied  by payment of any  applicable  stock transfer taxes with
respect to such Purchase  Shares together with a Substitute Form W-9 in the form
attached hereto as Schedule I; (ii) the Purchaser shall deliver to the Seller as
payment for the  Purchase  Shares sold by the Seller cash in an amount  equal to
the product of the Purchase Price Per Share multiplied by the number of Purchase
Shares sold by the Seller;  and (iii) the Purchaser and the Seller shall execute
and deliver,  each to the other,  such other  documents and  instruments  as may
reasonably  be required in order to effect the Closing and transfer the Purchase
Shares to the  Purchaser.  At Closing,  the Seller will pay the costs related to
the transactions described herein. Additionally,  the Seller shall pay all taxes
payable in connection with the transaction contemplated herein and the Purchaser
may, if required by law,  withhold such taxes from the Purchase  Price per share
payable to the Seller. The Seller will execute all forms and documents necessary
to effect such withholding.

        2.  REPRESENTATIONS  AND  WARRANTIES  OF THE SELLERS.  The Seller hereby
represents  and  warrants to the  Purchaser  as of the date hereof and as of the
Closing as follows:

             2.1  Existence  and  Authority.  The  Seller has the  capacity  and
authority  (without the joinder of any other  individual or entity),  to execute
and deliver,  and to perform his obligations under, this Agreement and all other
agreements,  certificates and documents executed or delivered, or to be executed
or delivered,  by the Seller in  connection  herewith  (individually,  with this
Agreement, the "Seller's Documents").

                                       -1-



             2.2 No  Conflict.  The  execution  and  delivery  of  the  Seller's
Documents do not, and the consummation of the transactions  contemplated  hereby
and thereby, will not, violate, conflict with, result in a

                                       -2-

breach of, constitute a default under or require any notice,  consent,  approval
or order under (i) any agreement, certificate,  indenture or other instrument to
which the Seller is a party,  or by which the Seller or any of his assets may be
bound,  or (ii) any statute,  rule,  regulation  or other  provision of law, any
order, judgment,  decree, arbitration award or other direction of or stipulation
with a court or  other  tribunal,  or any  governmental  permits,  registration,
license or authorization applicable to the Seller or any of his assets; nor will
such execution,  delivery and consummation  result in the creation of any liens,
pledges,  security  interests,  encumbrances,  charges  or  claims  of any  kind
whatsoever upon any asset of the Seller.

             2.3 Validity.  This  Agreement has been duly executed and delivered
by the Seller,  and the Seller's  Documents  are (or when executed and delivered
will be)  legal,  valid and  binding  obligations  of the  Seller who is a party
hereto and  thereto,  enforceable  against the Seller in  accordance  with their
respective  terms,  except as the  enforceability  thereof may be limited by any
applicable  bankruptcy,  insolvency,   reorganization,   moratorium,  fraudulent
conveyance  or  other  laws  affecting  the  enforcement  of  creditors'  rights
generally, and by general principles of equity.

             2.4 Title and Conveyance.  The Seller has the full right, power and
authority to sell,  assign,  transfer and deliver the Purchase Shares to be sold
by the Seller as provided herein, and such delivery will convey to the Purchaser
lawful, valid, good and marketable title to such Purchase Shares, free and clear
of any  and all  liens,  pledges,  security  interests,  options,  encumbrances,
charges, agreements or claims of any kind whatsoever.

             2.5 Informed  Decision.  The Seller is in possession of all reports
and documents filed by the Purchaser with the Securities and Exchange Commission
and has reviewed such filings and such other information regarding the Purchaser
and its  business  and  business  plan as the Seller  deems  relevant to make an
informed decision to sell the Purchase Shares to the Purchaser.  The Seller with
his legal,  tax and financial  advisors has  investigated  the Purchaser and its
business  and  has  negotiated  the  transaction  contemplated  herein  and  has
independently  determined  to sell the Purchase  Shares to the  Purchaser on the
terms  described  herein.  The Seller alone or with the assistance of his legal,
tax and financial  advisors is  knowledgeable  and  experienced in financial and
business  matters  and is capable  of making an  informed  decision  to sell the
Purchase Shares to the Purchaser.  The Seller  acknowledges  and agrees that the
Purchaser has not solicited the acquisition of the Purchase  Shares;  rather the
transaction  contemplated  herein was solicited by the Seller. No representation
is  being  or has been  made by the  Purchaser  or its  advisors  to the  Seller
regarding  the  tax  or  other  effects  to  the  Seller  of  the   transactions
contemplated herein. The transactions contemplated herein are not being effected
through a broker or dealer or on or through any exchange.

             2.6 Litigation. There are no actions, suits, proceedings, claims or
governmental  investigations  pending or, to the best  knowledge  of the Seller,
threatened  against  the  Seller.  The  Seller is not  subject or a party to any
order, judgment,  decree, arbitration award or other direction of or stipulation
with  any  court  or other  tribunal,  or in  violation  of any  statute,  rule,
regulation or other provision of law, or any governmental permit,  registration,
license or  authorization,  and the Seller  knows of no  reasonable  basis for a
claim that such a violation exists.

        3. REPRESENTATIONS AND WARRANTIES OF THE PURCHASER. The Purchaser hereby
represents and warrants as follows:

             3.1  Existence  and  Authority.  The Purchaser (i) is a corporation
duly  organized,  validly  existing and in good  standing  under the laws of the
State of  Delaware,  (ii) has all  requisite  corporate  power  to  execute  and
deliver,  and to perform its obligations  under,  this Agreement;  and (iii) has
taken all  necessary  corporate  action to authorize the execution and delivery,
and performance of its obligations under, this Agreement.

               3.2 No Conflict.  The execution and delivery of this Agreement do
not, and the  consummation  of the  transactions  contemplated  hereby will not,
violate,  conflict  with,  result in a breach of,  constitute a default under or
require any notice,  consent,  approval or order under (i) any  provision of the
Purchaser's   Certificate  of  Incorporation  or  Bylaws,  (ii)  any  agreement,
indenture or other  instrument to which the Purchaser is a party or by which the
Purchaser or its assets may be bound or (iii) any statute,  rule,  regulation or
other provision of law, any order, judgment,  decree, arbitration award or other
direction of or stipulation with a court or other tribunal,  or any governmental
permit, registration, license or authorization applicable to the Purchaser.

               3.3 Validity. This Agreement has been duly executed and delivered
by the Purchaser and is a legal,  valid and binding obligation of the Purchaser,
enforceable  against the Purchaser in accordance  with its terms,  except as the
enforceability thereof may be limited by any applicable bankruptcy,  insolvency,
reorganization,  moratorium,  fraudulent  conveyance or other laws affecting the
enforcement of creditors' rights generally, and by general principles of equity.

        4. INDEMNIFICATION. The Seller agrees (i) to indemnify and hold harmless
the Purchaser  and its  affiliates  and their  respective  directors,  officers,
employees,  agents and  controlling  persons (the Purchaser and each such person
being an  "Indemnified  Party")  from and against  any and all  losses,  claims,
damages and liabilities,  joint or several,  to which such Indemnified Party may
become subject under any applicable federal or state law or otherwise,  relating
to or arising out of any breach,  nonperformance or the violation (including but
not limited to the failure of any of the  representations  and warranties of the
Seller set forth in Section 2 hereof to be true and correct as of the applicable
date) by the  Seller or any  provision  of the  Seller's  Documents  and (ii) to
reimburse any Indemnified  party for all expenses  (including but not limited to
counsel  fees  and  expenses)  as they  are  incurred  in  connection  with  the
investigation of,  preparation for or defense of any pending or threatened claim
or any action or proceeding arising  therefrom,  whether or not such Indemnified
Party is a party  and  whether  or not  such  claim,  action  or  proceeding  is
initiated  or brought  by or on behalf of the  Seller.  The  Seller  will not be
liable  under the  foregoing  indemnification  provision  to the extent that any
loss,  claim,  damage,  liability  or expense is found in a final  judgment by a
court to have resulted from the Purchaser's bad faith or gross negligence.

        5.     MISCELLANEOUS.

               5.1  Specific  Performance.  The parties  acknowledge  that money
damages are not an adequate remedy for violations of this Agreement and that any
party may, in its sole  discretion,  apply to a court of competent  jurisdiction
for specific  performance  or  injunctive or such other relief as such court may
deem just and proper in order to enforce this Agreement or prevent any violation
hereof and, to the extent  permitted by  applicable  law,  each party waives any
objection to the imposition of such relief.

               5.2  Successors  and Assigns.  The  provisions of this  Agreement
shall be binding  upon and inure to the benefit of the parties  hereto and their
respective successors and assigns; provided, that no party




may assign,  delegate or  otherwise  transfer  any of its rights or  obligations
under this Agreement without the consent of each other party hereto.

               5.3 No Third-Party Beneficiaries.  No provision of this Agreement
is intended to confer  upon any person or entity  other than the parties  hereto
any rights or  remedies  hereunder,  except for the  indemnification  provisions
contained  in Section 4, which  provisions  may be enforced by the parties to be
indemnified thereunder.

               5.4 Survival. The provisions of Section 4 and the representations
and  warranties  of the Sellers set forth in Section 2 hereof shall  survive the
Closing.   Except  as  provided  in  the  immediately  preceding  sentence,  the
covenants,  agreements,  representations  and  warranties of the parties  hereto
contained in this Agreement  shall not survive the Closing;  provided,  that the
covenants  and  agreements  that,  by  their  terms,  are to have  effect  or be
performed after the Closing date shall survive in accordance with their terms.

               5.5  Governing  Law.  This  Agreement  shall be  governed  by and
construed in accordance with the laws of the State of Utah without regard to the
laws that might  otherwise  govern under  applicable  principles of conflicts of
laws.

               5.6  Counterparts.  This Agreement may be signed in any number of
counterparts,  each of which  shall be an  original,  but all of which  together
shall constitute one and the same instrument.  Each counterpart may consist of a
number of copies each signed by less than all, but  together  signed by all, the
parties hereto.

               5.7 Further Assurances.  The Sellers agree to execute and deliver
to  the  Company  all  documents  and  instructions   necessary  to  effect  the
transaction contemplated herein.

        IN WITNESS WHEREOF, the undersigned have duly executed this Agreement as
of the date first above written.

NU SKIN ASIA PACIFIC, INC.



By:     ___________________________
Its:    ___________________________                Burke F. Roney






                                          SCHEDULE I


   Each  Seller is  required to give the  Purchaser  his or her social  security
number or the  employer  identification  number of the record owner of shares of
Class B Common Stock tendered pursuant to this Agreement.
Social Security Number or Employer Part 1: Please provide your TIN in the box at Identification Number Substitute Form W-9 right and certify by signing and dating below ____________ Department of the Treasury Part 3: Certification. Part 2: Awaiting TIN Internal Revenue Service 1. Under penalties of perjury, I certify that the information provided on this form is true, Payor's Request for Taxpayer's correct and complete. Identification Number (TIN) 2. Under penalties of perjury, I certify that I am not subject to backup withholding because: (a) I am exempt from backup withholding, (b) I have not been notified that I am subject to backup withholding as a result of my failure to report all interest or dividends, or (c) the Internal Revenue Service has notified me that I am no longer subject to backup withholding.
The Internal Revenue Service does not require your consent to any provision of this document other than the certifications required to avoid backup withholding. SIGNATURE___________________________________ DATE ___________________ ================================ -3-
                                  EXHIBIT 10.31


                            STOCK PURCHASE AGREEMENT

        This Stock Purchase  Agreement (the  "Agreement")  is entered into as of
December 10, 1997 by and between Park R. Roney (the  "Seller")  and Nu Skin Asia
Pacific, Inc., a Delaware corporation (the "Purchaser").

        WHEREAS,  the Seller  desires to sell to the Purchaser and the Purchaser
desires  to  purchase  from the  Sellers  up to  Twenty  Thousand  Nine  Hundred
Sixty-Four  (20,964)  shares of the Class B Common  Stock,  par value  $.001 per
share of the Purchaser (the "Purchase Shares") upon the terms and conditions set
forth below;

        NOW THEREFORE, in consideration of the premises and the mutual covenants
and  undertakings  contained  herein,  and  subject  to  and on  the  terms  and
conditions herein set forth, the parties hereto hereby agree as follows:

        1.   PURCHASE AND SALE OF SHARES.

             1.1  Purchase  and Sale.  Subject to the terms and  conditions  set
forth  herein,  the Seller  agrees to sell to the  Purchaser,  and the Purchaser
agrees to  purchase  from the  Seller,  the  Purchase  Shares at the Closing (as
hereinafter  defined)  for $14.31 per share (the  "Purchase  Price Per  Share"),
which represents an aggregate Purchase Price of $299,994.84.

             1.2  Closing.  Each  closing of the purchase and sale of any of the
Purchase  Shares (the  "Closing") will be held at the office of the Purchaser in
such  increments,  at such times and on such dates as may be agreed  upon by the
Seller and the Purchaser provided, that, the final Closing shall not occur later
than March 31, 1998 and further provided that the obligation of the Purchaser to
purchase  the  Purchase  Shares  shall be  subject  to the  conditions  that the
representations  and  warranties of the Seller as set forth herein shall be true
and correct as of each  Closing  and that the  Purchaser  shall have  received a
certificate signed by the Seller to that effect.

             1.3  Delivery  and  Payment At each  Closing  (i) the Seller  shall
deliver to the Purchaser a certificate or certificates  representing  the number
of Purchase  Shares,  properly  endorsed or accompanied by stock powers properly
endorsed for transfer,  accompanied by payment of any applicable  stock transfer
taxes with respect to such Purchase  Shares  together with a Substitute Form W-9
in the form attached  hereto as Schedule I; (ii) the Purchaser  shall deliver to
the Seller as payment  for the  Purchase  Shares  sold by the Seller  cash in an
amount equal to the product of the Purchase  Price Per Share  multiplied  by the
number of Purchase  Shares sold by such Seller;  and (iii) the Purchaser and the
Seller shall execute and deliver,  each to the other,  such other  documents and
instruments  as may  reasonably  be required in order to effect each Closing and
transfer the Purchase Shares to the Purchaser.  At each Closing, the Seller will
pay the costs related to the transactions  described herein.  Additionally,  the
Seller  shall  pay  all  taxes  payable  in  connection   with  the  transaction
contemplated  herein and the  Purchaser  may, if required by law,  withhold such
taxes from the Purchase  Price per share payable to the Seller.  The Seller will
execute all forms and documents necessary to effect such withholding.

        2.  REPRESENTATIONS  AND  WARRANTIES  OF THE SELLERS.  The Seller hereby
represents  and  warrants to the  Purchaser  as of the date hereof and as of the
Closing as follows:

             2.1  Existence  and  Authority.  The  Seller has the  capacity  and
authority  (without the joinder of any other  individual or entity),  to execute
and deliver, and to perform his obligations under, this

                                       -1-



Agreement  and all other  agreements,  certificates  and  documents  executed or
delivered,  or to be executed or delivered, by the Seller in connection herewith
(individually, with this Agreement, the "Seller's Documents").

             2.2 No  Conflict.  The  execution  and  delivery  of  the  Seller's
Documents do not, and the consummation of the transactions  contemplated  hereby
and thereby, will not, violate, conflict with, result in a breach of, constitute
a default under or require any notice, consent,  approval or order under (i) any
agreement,  certificate,  indenture or other instrument to which the Seller is a
party,  or by which the Seller or any of his  assets  may be bound,  or (ii) any
statute,  rule,  regulation  or other  provision  of law,  any order,  judgment,
decree,  arbitration  award or other direction of or stipulation with a court or
other  tribunal,   or  any  governmental  permits,   registration,   license  or
authorization  applicable  to the  Seller  or any of his  assets;  nor will such
execution,  delivery  and  consummation  result in the  creation  of any  liens,
pledges,  security  interests,  encumbrances,  charges  or  claims  of any  kind
whatsoever upon any asset of the Seller.

             2.3 Validity.  This  Agreement has been duly executed and delivered
by the Seller,  and the Seller's  Documents  are (or when executed and delivered
will be) legal, valid and binding obligations of the Seller, enforceable against
the  Seller  in  accordance  with  their   respective   terms,   except  as  the
enforceability thereof may be limited by any applicable bankruptcy,  insolvency,
reorganization,  moratorium,  fraudulent  conveyance or other laws affecting the
enforcement of creditors' rights generally, and by general principles of equity.

             2.4 Title and Conveyance.  The Seller has the full right, power and
authority to sell,  assign,  transfer and deliver the Purchase Shares to be sold
by such  Seller  as  provided  herein,  and such  delivery  will  convey  to the
Purchaser lawful, valid, good and marketable title to such Purchase Shares, free
and  clear  of  any  and  all  liens,  pledges,  security  interests,   options,
encumbrances, charges, agreements or claims of any kind whatsoever.

             2.5 Informed  Decision.  The Seller is in possession of all reports
and documents filed by the Purchaser with the Securities and Exchange Commission
and has reviewed such filings and such other information regarding the Purchaser
and its  business  and  business  plan as the Seller  deems  relevant to make an
informed decision to sell the Purchase Shares to the Purchaser.  The Seller with
his legal,  tax and financial  advisors has  investigated  the Purchaser and its
business  and  has  negotiated  the  transaction  contemplated  herein  and  has
independently  determined  to sell the Purchase  Shares to the  Purchaser on the
terms  described  herein.  The Seller alone or with the assistance of his legal,
tax and financial  advisors is  knowledgeable  and  experienced in financial and
business  matters  and is capable  of making an  informed  decision  to sell the
Purchase Shares to the Purchaser.  The Seller  acknowledges  and agrees that the
Purchaser has not solicited the acquisition of the Purchase  Shares;  rather the
transaction  contemplated  herein was solicited by the Seller. No representation
is  being  or has been  made by the  Purchaser  or its  advisors  to the  Seller
regarding  the  tax  or  other  effects  to  the  Sellers  of  the  transactions
contemplated herein. The transactions contemplated herein are not being effected
through a broker or dealer or on or through any exchange.

             2.6 Litigation. There are no actions, suits, proceedings, claims or
governmental  investigations  pending or, to the best  knowledge  of the Seller,
threatened  against  the  Seller.  The  Seller is not  subject or a party to any
order, judgment,  decree, arbitration award or other direction of or stipulation
with  any  court  or other  tribunal,  or in  violation  of any  statute,  rule,
regulation or other provision of law, or any governmental permit,  registration,
license or  authorization,  and the Seller  knows of no  reasonable  basis for a
claim that such a violation exists.


                                       -2-



        3. REPRESENTATIONS AND WARRANTIES OF THE PURCHASER. The Purchaser hereby
represents and warrants as follows:

             3.1  Existence  and  Authority.  The Purchaser (i) is a corporation
duly  organized,  validly  existing and in good  standing  under the laws of the
State of  Delaware,  (ii) has all  requisite  corporate  power  to  execute  and
deliver,  and to perform its obligations  under,  this Agreement;  and (iii) has
taken all  necessary  corporate  action to authorize the execution and delivery,
and performance of its obligations under, this Agreement.

             3.2 No Conflict.  The execution  and delivery of this  Agreement do
not, and the  consummation  of the  transactions  contemplated  hereby will not,
violate,  conflict  with,  result in a breach of,  constitute a default under or
require any notice,  consent,  approval or order under (i) any  provision of the
Purchaser's   Certificate  of  Incorporation  or  Bylaws,  (ii)  any  agreement,
indenture or other  instrument to which the Purchaser is a party or by which the
Purchaser or its assets may be bound or (iii) any statute,  rule,  regulation or
other provision of law, any order, judgment,  decree, arbitration award or other
direction of or stipulation with a court or other tribunal,  or any governmental
permit, registration, license or authorization applicable to the Purchaser.

             3.3 Validity.  This  Agreement has been duly executed and delivered
by the Purchaser and is a legal,  valid and binding obligation of the Purchaser,
enforceable  against the Purchaser in accordance  with its terms,  except as the
enforceability thereof may be limited by any applicable bankruptcy,  insolvency,
reorganization,  moratorium,  fraudulent  conveyance or other laws affecting the
enforcement of creditors' rights generally, and by general principles of equity.

        4. INDEMNIFICATION. The Seller agrees (i) to indemnify and hold harmless
the Purchaser  and its  affiliates  and their  respective  directors,  officers,
employees,  agents and  controlling  persons (the Purchaser and each such person
being an  "Indemnified  Party")  from and against  any and all  losses,  claims,
damages and liabilities,  joint or several,  to which such Indemnified Party may
become subject under any applicable federal or state law or otherwise,  relating
to or arising out of any breach,  nonperformance or the violation (including but
not limited to the failure of any of the  representations  and warranties of the
Seller set forth in Section 2 hereof to be true and correct as of the applicable
date) by the  Seller or any  provision  of the  Seller's  Documents  and (ii) to
reimburse any Indemnified  party for all expenses  (including but not limited to
counsel  fees  and  expenses)  as they  are  incurred  in  connection  with  the
investigation of,  preparation for or defense of any pending or threatened claim
or any action or proceeding arising  therefrom,  whether or not such Indemnified
Party is a party  and  whether  or not  such  claim,  action  or  proceeding  is
initiated  or brought  by or on behalf of the  Seller.  The  Seller  will not be
liable  under the  foregoing  indemnification  provision  to the extent that any
loss,  claim,  damage,  liability  or expense is found in a final  judgment by a
court to have resulted from the Purchaser's bad faith or gross negligence.

        5.   MISCELLANEOUS.

             5.1  Specific  Performance.  The  parties  acknowledge  that  money
damages are not an adequate remedy for violations of this Agreement and that any
party may, in its sole  discretion,  apply to a court of competent  jurisdiction
for specific  performance  or  injunctive or such other relief as such court may
deem just and proper in order to enforce this Agreement or prevent any violation
hereof and, to the extent  permitted by  applicable  law,  each party waives any
objection to the imposition of such relief.

             5.2 Successors and Assigns.  The provisions of this Agreement shall
be  binding  upon and  inure to the  benefit  of the  parties  hereto  and their
respective successors and assigns; provided, that no party

                                       -3-



may assign,  delegate or  otherwise  transfer  any of its rights or  obligations
under this Agreement without the consent of each other party hereto.

             5.3 No Third-Party Beneficiaries. No provision of this Agreement is
intended to confer upon any person or entity  other than the parties  hereto any
rights  or  remedies  hereunder,   except  for  the  indemnification  provisions
contained  in Section 4, which  provisions  may be enforced by the parties to be
indemnified thereunder.

             5.4 Survival.  The provisions of Section 4 and the  representations
and  warranties  of the Seller set forth in Section 2 hereof  shall  survive the
Closing.   Except  as  provided  in  the  immediately  preceding  sentence,  the
covenants,  agreements,  representations  and  warranties of the parties  hereto
contained in this Agreement  shall not survive the Closing;  provided,  that the
covenants  and  agreements  that,  by  their  terms,  are to have  effect  or be
performed after the Closing date shall survive in accordance with their terms.

             5.5  Governing  Law.  This  Agreement  shall  be  governed  by  and
construed in accordance with the laws of the State of Utah without regard to the
laws that might  otherwise  govern under  applicable  principles of conflicts of
laws.

             5.6  Counterparts.  This  Agreement  may be signed in any number of
counterparts,  each of which  shall be an  original,  but all of which  together
shall constitute one and the same instrument.  Each counterpart may consist of a
number of copies each signed by less than all, but  together  signed by all, the
parties hereto.

             5.7 Further Assurances. The Seller agrees to execute and deliver to
the Company all documents and  instructions  necessary to effect the transaction
contemplated herein.

        IN WITNESS WHEREOF, the undersigned have duly executed this Agreement as
of the date first above written.

NU SKIN ASIA PACIFIC, INC.



By:     ___________________________
        Park R. Roney



                                       -4-



                                   SCHEDULE I

   Each  Seller is  required to give the  Purchaser  his or her social  security
number or the  employer  identification  number of the record owner of shares of
Class B Common Stock tendered pursuant to this Agreement.
Social Security Number or Employer Part 1: Please provide your TIN in the box at Identification Number Substitute Form W-9 right and certify by signing and dating below ____________ Department of the Treasury Part 3: Certification. Part 2: Awaiting TIN Internal Revenue Service 1. Under penalties of perjury, I certify that the information provided on this form is true, Payor's Request for Taxpayer's correct and complete. Identification Number (TIN) 2. Under penalties of perjury, I certify that I am not subject to backup withholding because: (a) I am exempt from backup withholding, (b) I have not been notified that I am subject to backup withholding as a result of my failure to report all interest or dividends, or (c) the Internal Revenue Service has notified me that I am no longer subject to backup withholding.
The Internal Revenue Service does not require your consent to any provision of this document other than the certifications required to avoid backup withholding. SIGNATURE___________________________________ DATE ___________________ ================================ -5-


                            STOCK PURCHASE AGREEMENT

        This Stock Purchase  Agreement (the  "Agreement")  is entered into as of
December 10, 1997 by and between The MAR Trust (the  "Seller")  and Nu Skin Asia
Pacific, Inc., a Delaware corporation (the "Purchaser").

        WHEREAS,  the Seller  desires to sell to the Purchaser and the Purchaser
desires to purchase  from the Seller an aggregate of Fifty-Four  Thousand  Seven
Hundred Sixty-Four  (54,764) shares of the Class B Common Stock, par value $.001
per share of the Purchaser (the "Purchase Shares") upon the terms and conditions
set forth below;

        NOW THEREFORE, in consideration of the premises and the mutual covenants
and  undertakings  contained  herein,  and  subject  to  and on  the  terms  and
conditions herein set forth, the parties hereto hereby agree as follows:

        1.   PURCHASE AND SALE OF SHARES.

             1.1  Purchase  and Sale.  Subject to the terms and  conditions  set
forth  herein,  the Seller  agrees to sell to the  Purchaser,  and the Purchaser
agrees to  purchase  from the  Seller,  the  Purchase  Shares at the Closing (as
hereinafter  defined)  for $14.31 per share (the  "Purchase  Price Per  Share"),
which represents an aggregate Purchase Price of $783,672.84. The Purchaser shall
purchase no less than all of the Purchase Shares pursuant to this Agreement.

             1.2  Closing.  The Closing of the purchase and sale of the Purchase
Shares (the  "Closing") will be held at the office of the Purchaser at such time
and on such date as may be agreed upon by the Seller and the Purchaser provided,
that, the Closing shall not occur later than March 31, 1998 and further provided
that the  obligation of the  Purchaser to purchase the Purchase  Shares shall be
subject to the conditions that the  representations and warranties of the Seller
as set forth  herein  shall be true and  correct as of the  Closing and that the
Purchaser shall have received a certificate signed by the Seller to that effect.

             1.3  Delivery  and  Payment.  At the Closing  (i) the Seller  shall
deliver to the Purchaser a certificate or certificates representing the Purchase
Shares,  properly  endorsed or accompanied by stock powers properly endorsed for
transfer,  accompanied  by payment of any  applicable  stock transfer taxes with
respect to such Purchase  Shares together with a Substitute Form W-9 in the form
attached hereto as Schedule I; (ii) the Purchaser shall deliver to the Seller as
payment for the  Purchase  Shares sold by the Seller cash in an amount  equal to
the product of the Purchase Price Per Share multiplied by the number of Purchase
Shares sold by the Seller;  and (iii) the Purchaser and the Seller shall execute
and deliver,  each to the other,  such other  documents and  instruments  as may
reasonably  be required in order to effect the Closing and transfer the Purchase
Shares to the  Purchaser.  At Closing,  the Seller will pay the costs related to
the transactions described herein. Additionally,  the Seller shall pay all taxes
payable in connection with the transaction contemplated herein and the Purchaser
may, if required by law,  withhold such taxes from the Purchase  Price per share
payable to the Seller. The Seller will execute all forms and documents necessary
to effect such withholding.

        2.  REPRESENTATIONS  AND  WARRANTIES  OF THE SELLERS.  The Seller hereby
represents  and  warrants to the  Purchaser  as of the date hereof and as of the
Closing as follows:

             2.1 Existence and Authority.  The Seller has the full right,  power
and authority under the relevant trust  agreement (a true,  correct and complete
copy of which has been delivered to the Purchaser), to

                                       -1-



execute and deliver,  and to perform its obligations  under,  this Agreement and
all other agreements, certificates and documents executed or delivered, or to be
executed or delivered, by the Seller in connection herewith (individually,  with
this  Agreement,  the  "Seller's  Documents"),  and the  trustee  has  taken all
necessary  action to  authorize,  on  behalf of the  trust,  the  execution  and
delivery of, and performance of its obligations under, the Seller's Documents.

             2.2 No  Conflict.  The  execution  and  delivery  of  the  Seller's
Documents do not, and the consummation of the transactions  contemplated  hereby
and thereby, will not, violate, conflict with, result in a breach of, constitute
a default under or require any notice, consent,  approval or order under (i) any
agreement,  certificate,  indenture or other instrument to which the Seller is a
party,  or by which the Seller or any of its  assets  may be bound,  or (ii) any
statute,  rule,  regulation  or other  provision  of law,  any order,  judgment,
decree,  arbitration  award or other direction of or stipulation with a court or
other  tribunal,   or  any  governmental  permits,   registration,   license  or
authorization  applicable  to the  Seller  or any of its  assets;  nor will such
execution,  delivery  and  consummation  result in the  creation  of any  liens,
pledges,  security  interests,  encumbrances,  charges  or  claims  of any  kind
whatsoever upon any asset of the Seller.

             2.3 Validity.  This  Agreement has been duly executed and delivered
by the Seller,  and the Seller's  Documents  are (or when executed and delivered
will be)  legal,  valid and  binding  obligations  of the  Seller who is a party
hereto and thereto,  enforceable  against such Seller in  accordance  with their
respective  terms,  except as the  enforceability  thereof may be limited by any
applicable  bankruptcy,  insolvency,   reorganization,   moratorium,  fraudulent
conveyance  or  other  laws  affecting  the  enforcement  of  creditors'  rights
generally, and by general principles of equity.

             2.4 Title and Conveyance.  The Seller has the full right, power and
authority to sell,  assign,  transfer and deliver the Purchase Shares to be sold
by such  Seller  as  provided  herein,  and such  delivery  will  convey  to the
Purchaser lawful,  valid, good and marketable title to the Purchase Shares, free
and  clear  of  any  and  all  liens,  pledges,  security  interests,   options,
encumbrances, charges, agreements or claims of any kind whatsoever.

             2.5 Informed  Decision.  The Seller is in possession of all reports
and documents filed by the Purchaser with the Securities and Exchange Commission
and has reviewed such filings and such other information regarding the Purchaser
and its  business  and  business  plan as the Seller  deems  relevant to make an
informed decision to sell the Purchase Shares to the Purchaser.  The Seller with
its legal,  tax and financial  advisors has  investigated  the Purchaser and its
business  and  has  negotiated  the  transaction  contemplated  herein  and  has
independently  determined  to sell the Purchase  Shares to the  Purchaser on the
terms  described  herein.  The Seller alone or with the assistance of its legal,
tax and financial  advisors is  knowledgeable  and  experienced in financial and
business  matters  and is capable  of making an  informed  decision  to sell the
Purchase Shares to the Purchaser.  The Seller  acknowledges  and agrees that the
Purchaser has not solicited the acquisition of the Purchase  Shares;  rather the
transaction  contemplated  herein was solicited by the Seller. No representation
is  being  or has been  made by the  Purchaser  or its  advisors  to the  Seller
regarding  the  tax  or  other  effects  to  the  Seller  of  the   transactions
contemplated herein. The transactions contemplated herein are not being effected
through a broker or dealer or on or through any exchange.

             2.6 Litigation. There are no actions, suits, proceedings, claims or
governmental  investigations  pending or, to the best  knowledge  of the Seller,
threatened  against  the  Seller.  The  Seller is not  subject or a party to any
order, judgment,  decree, arbitration award or other direction of or stipulation
with  any  court  or other  tribunal,  or in  violation  of any  statute,  rule,
regulation or other provision of law, or any governmental permit,  registration,
license or  authorization,  and the Seller  knows of no  reasonable  basis for a
claim that such a violation exists.


                                       -2-



        3. REPRESENTATIONS AND WARRANTIES OF THE PURCHASER. The Purchaser hereby
represents and warrants as follows:

             3.1  Existence  and  Authority.  The Purchaser (i) is a corporation
duly  organized,  validly  existing and in good  standing  under the laws of the
State of  Delaware,  (ii) has all  requisite  corporate  power  to  execute  and
deliver,  and to perform its obligations  under,  this Agreement;  and (iii) has
taken all  necessary  corporate  action to authorize the execution and delivery,
and performance of its obligations under, this Agreement.

             3.2 No Conflict.  The execution  and delivery of this  Agreement do
not, and the  consummation  of the  transactions  contemplated  hereby will not,
violate,  conflict  with,  result in a breach of,  constitute a default under or
require any notice,  consent,  approval or order under (i) any  provision of the
Purchaser's   Certificate  of  Incorporation  or  Bylaws,  (ii)  any  agreement,
indenture or other  instrument to which the Purchaser is a party or by which the
Purchaser or its assets may be bound or (iii) any statute,  rule,  regulation or
other provision of law, any order, judgment,  decree, arbitration award or other
direction of or stipulation with a court or other tribunal,  or any governmental
permit, registration, license or authorization applicable to the Purchaser.

             3.3 Validity.  This  Agreement has been duly executed and delivered
by the Purchaser and is a legal,  valid and binding obligation of the Purchaser,
enforceable  against the Purchaser in accordance  with its terms,  except as the
enforceability thereof may be limited by any applicable bankruptcy,  insolvency,
reorganization,  moratorium,  fraudulent  conveyance or other laws affecting the
enforcement of creditors' rights generally, and by general principles of equity.

        4. INDEMNIFICATION. The Seller agrees (i) to indemnify and hold harmless
the Purchaser  and its  affiliates  and their  respective  directors,  officers,
employees,  agents and  controlling  persons (the Purchaser and each such person
being an  "Indemnified  Party")  from and against  any and all  losses,  claims,
damages and liabilities,  joint or several,  to which such Indemnified Party may
become subject under any applicable federal or state law or otherwise,  relating
to or arising out of any breach,  nonperformance or the violation (including but
not limited to the failure of any of the  representations  and warranties of the
Seller set forth in Section 2 hereof to be true and correct as of the applicable
date) by the  Seller or any  provision  of the  Seller's  Documents  and (ii) to
reimburse any Indemnified  party for all expenses  (including but not limited to
counsel  fees  and  expenses)  as they  are  incurred  in  connection  with  the
investigation of,  preparation for or defense of any pending or threatened claim
or any action or proceeding arising  therefrom,  whether or not such Indemnified
Party is a party  and  whether  or not  such  claim,  action  or  proceeding  is
initiated  or brought  by or on behalf of the  Seller.  The  Seller  will not be
liable  under the  foregoing  indemnification  provision  to the extent that any
loss,  claim,  damage,  liability  or expense is found in a final  judgment by a
court to have resulted from the Purchaser's bad faith or gross negligence.

        5.   MISCELLANEOUS.

             5.1  Specific  Performance.  The  parties  acknowledge  that  money
damages are not an adequate remedy for violations of this Agreement and that any
party may, in its sole  discretion,  apply to a court of competent  jurisdiction
for specific  performance  or  injunctive or such other relief as such court may
deem just and proper in order to enforce this Agreement or prevent any violation
hereof and, to the extent  permitted by  applicable  law,  each party waives any
objection to the imposition of such relief.

             5.2 Successors and Assigns.  The provisions of this Agreement shall
be  binding  upon and  inure to the  benefit  of the  parties  hereto  and their
respective successors and assigns; provided, that no party

                                       -3-



may assign,  delegate or  otherwise  transfer  any of its rights or  obligations
under this Agreement without the consent of each other party hereto.

             5.3 No Third-Party Beneficiaries. No provision of this Agreement is
intended to confer upon any person or entity  other than the parties  hereto any
rights  or  remedies  hereunder,   except  for  the  indemnification  provisions
contained  in Section 4, which  provisions  may be enforced by the parties to be
indemnified thereunder.

             5.4 Survival.  The provisions of Section 4 and the  representations
and  warranties  of the Seller set forth in Section 2 hereof  shall  survive the
Closing.   Except  as  provided  in  the  immediately  preceding  sentence,  the
covenants,  agreements,  representations  and  warranties of the parties  hereto
contained in this Agreement  shall not survive the Closing;  provided,  that the
covenants  and  agreements  that,  by  their  terms,  are to have  effect  or be
performed after the Closing date shall survive in accordance with their terms.

             5.5  Governing  Law.  This  Agreement  shall  be  governed  by  and
construed in accordance with the laws of the State of Utah without regard to the
laws that might  otherwise  govern under  applicable  principles of conflicts of
laws.

             5.6  Counterparts.  This  Agreement  may be signed in any number of
counterparts,  each of which  shall be an  original,  but all of which  together
shall constitute one and the same instrument.  Each counterpart may consist of a
number of copies each signed by less than all, but  together  signed by all, the
parties hereto.

             5.7 Further Assurances. The Seller agrees to execute and deliver to
the Company all documents and  instructions  necessary to effect the transaction
contemplated herein.

        IN WITNESS WHEREOF, the undersigned have duly executed this Agreement as
of the date first above written.

NU SKIN ASIA PACIFIC, INC.                         THE MAR TRUST


By:  ___________________________                   By:
Its: ___________________________                       Keith R. Halls
                                                       Its:Trustee




                                       -4-



                                   SCHEDULE I

   Each  Seller is  required to give the  Purchaser  his or her social  security
number or the  employer  identification  number of the record owner of shares of
Class B Common Stock tendered pursuant to this Agreement.
Social Security Number or Employer Part 1: Please provide your TIN in the box at Identification Number Substitute Form W-9 right and certify by signing and dating below ____________ Department of the Treasury Part 3: Certification. Part 2: Awaiting TIN Internal Revenue Service 1. Under penalties of perjury, I certify that the information provided on this form is true, Payor's Request for Taxpayer's correct and complete. Identification Number (TIN) 2. Under penalties of perjury, I certify that I am not subject to backup withholding because: (a) I am exempt from backup withholding, (b) I have not been notified that I am subject to backup withholding as a result of my failure to report all interest or dividends, or (c) the Internal Revenue Service has notified me that I am no longer subject to backup withholding.
The Internal Revenue Service does not require your consent to any provision of this document other than the certifications required to avoid backup withholding. SIGNATURE___________________________________ DATE ___________________ ================================ -5-

      MARKET FOR REGISTRANT'S COMMON EQUITY AND RELATED STOCKHOLDER MATTERS

Common Stock

         The  Company's  Class A Common  Stock is listed  on the New York  Stock
Exchange  ("NYSE").  The Company's  Class A Common Stock trades under the symbol
"NUS" and was listed on the NYSE on November 21, 1996. Prior to that date, there
was no public market for the Company's Class A Common Stock. The following table
is based upon  information  available to the Company and sets forth the range of
the high and low sales  prices for the  Company's  Class A Common  Stock for the
quarterly  period from  November 21, 1996,  the day the Class A Common Stock was
priced in the Company's  initial public  offering  based upon  quotations on the
NYSE:


                                                                Sales Price
                                                           ---------------------
        Security                  Quarter Ended              High         Low
       ----------                ---------------            ------     ---------

Class A Common Stock,        December 31, 1996 (since       $30.78     $23.00(1)
par value $.001 per share    November 21, 1996)

                             March 31, 1997                 $30.87     $23.00

                             June 30, 1997                  $28.25     $23.62

                             September 30, 1997             $27.18     $19.31

                             December 31, 1997              $24.43     $16.00
  -------------------
(1)      Denotes the price per share in the Underwritten Offerings.


         The market  price of the  Company's  Class A Common Stock is subject to
significant  fluctuations  in response to variations in the Company's  quarterly
operating  results,  general trends in the market for the Company's products and
product candidates,  and other factors, many of which are not within the control
of the Company.  In  addition,  broad  market  fluctuations,  as well as general
economic, business and political conditions, may adversely affect the market for
the  Company's  Class A Common  Stock,  regardless  of the  Company's  actual or
projected performance.

         The closing  price of the  Company's  Class A Common  Stock on March 5,
1998 was $22.38.  The  approximate  number of holders of record of the Company's
Class A Common Stock and Class B Common Stock as of March 5, 1998 was 958.  This
number does not represent  the actual  number of beneficial  owners of shares of
the Company's Class A Common Stock because shares are frequently held in "street
name" by securities  dealers and others for the benefit of individual owners who
have the right to vote their shares.

         The Company has not paid or declared any cash  dividends on its Class A
Common Stock and does not anticipate  doing so in the  foreseeable  future.  The
Company currently anticipates that all of its earnings, if any, will be retained
for use in the operation and expansion of its business. Any future determination
as to cash dividends will depend upon the earnings and financial position of the
Company and such other  factors as the  Company's  Board of  Directors  may deem
appropriate.



                                       -1-



                             SELECTED FINANCIAL DATA

Three Months Year Ended Ended September 30, December 31, Year Ended December 31, --------------- ------------- --------------------------------------- 1993 1994 1994 1994 1995 1996 1997 ------ ------ ------ ------ ------ ------ ------ (in thousands, except per share data) Income Statement Data: Revenue................................... $110,624 $254,637 $ 73,562 $264,440 $358,609 $678,596 $890,548 Cost of sales............................. 38,842 86,872 19,607 82,241 96,615 193,158 248,367 -------- -------- -------- -------- -------- -------- -------- Gross profit.............................. 71,782 167,765 53,955 182,199 261,994 485,438 642,181 Operating expenses: Distributor incentives............... 40,267 95,737 27,950 101,372 135,722 249,613 346,117 Selling, general and administrative.. 27,150 44,566 13,545 48,753 67,475 105,477 139,525 Distributor stock expense............ -- -- -- -- -- 1,990 17,909 -------- -------- -------- -------- -------- -------- -------- Operating income.......................... 4,365 27,462 12,460 32,074 58,797 128,358 138,630 Other income (expense), net............... 133 443 (813) (394) 511 2,833 10,726 -------- -------- -------- -------- -------- -------- -------- Income before provision for income taxes................................ 4,498 27,905 11,647 31,680 59,308 131,191 149,356 Provision for income taxes................ 417 10,226 2,730 10,071 19,097 49,494 55,710 -------- -------- -------- -------- -------- -------- -------- Net income................................ $ 4,081 $ 17,679 $ 8,917 $ 21,609 $ 40,211 $ 81,697 $ 93,646 ======== ======== ======== ======== ======== ======== ======== Net income per share: Basic.......................................................................... $ .51 $ 1.03 $ 1.12 Diluted........................................................................ $ .50 $ 1.01 $ 1.10 Weighted average common shares outstanding: Basic............................................................................. 78,645 79,194 83,331 Diluted........................................................................... 80,518 81,060 85,371
As of September 30, As of December 31, ------------------- ------------------------------------------ 1993 1994 1994 1995 1996 1997 -------- -------- -------- -------- --------- --------- (in thousands) Balance Sheet Data: Cash and cash equivalents................. $ 14,591 $ 18,077 $ 16,288 $ 63,213 $ 207,106 $ 166,305 Working capital........................... (504) 15,941 26,680 47,863 66,235 101,341 Total assets.............................. 41,394 71,565 61,424 118,228 331,715 352,449 Short term notes payable to stockholders.. -- -- -- -- 71,487 -- Short term note payable to NSI............ -- -- -- -- 10,000 10,000 Long term note payable to NSI............. -- -- -- -- 10,000 -- Stockholders' equity...................... 6,926 24,934 33,861 61,771 107,792 177,528
As of September 30, As of December 31, ------------------- ------------------------------------------ 1993 1994 1994 1995 1996 1997 -------- -------- -------- -------- --------- --------- Other Information(1): Number of active distributors............. 106,000 152,000 170,000 236,000 377,000 430,000 Number of executive distributors.......... 2,788 5,835 6,083 7,550 20,483 21,945 - --------------------- (1) Active distributors are those distributors who are resident in the countries in which the Company operates and who have purchased products during the three months ended as of the date indicated, rounded to the nearest thousand. An executive distributor is an active distributor who has submitted a qualifying letter of intent to become an executive distributor, achieved specified personal and group sales volumes for a four month period and maintained such specified personal and group sales volumes thereafter.
-2- MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS The following discussion of the Company's financial condition and results of operations should be read in conjunction with the Consolidated Financial Statements and the related notes thereto which are included in this report. General Nu Skin Asia Pacific is a network marketing company involved in the distribution and sale of premium quality, innovative personal care and nutritional products. The Company is the exclusive distribution vehicle for Nu Skin International, Inc. ("Nu Skin International" or "NSI") in the countries of Japan, Taiwan, Hong Kong (including Macau), South Korea, Thailand and the Philippines, where the Company currently has operations, and in Indonesia, Malaysia, the PRC, Singapore and Vietnam, where Nu Skin operations have not yet commenced. Until September 30, 1994, the Company's fiscal year ended on September 30 of each year. As of October 1, 1994, the Company changed its fiscal year end to December 31 of each year, beginning with the fiscal year ended December 31, 1995. The Company's revenue is primarily dependent upon the efforts of a network of independent distributors who purchase products and sales materials from the Company in their local currency and who constitute the Company's customers. The Company recognizes revenue when products are shipped and title passes to these independent distributors. Revenue is net of returns, which have historically been less than 3.5% of gross sales. Distributor incentives are paid to several levels of distributors on each product sale. The amount and recipient of the incentive varies depending on the purchaser's position within the Global Compensation Plan. These incentives are classified as operating expenses. The following table sets forth revenue information for the time periods indicated. This table should be reviewed in connection with the tables presented under "Results of Operations" which disclose distributor incentives and other costs associated with generating the aggregate revenue presented. Year Ended December 31, Date Operations ---------------------------- Country(1) Commenced 1995 1996 1997 - ------- --------- ------ ------ ----- Japan April 1993 $ 231.5 $ 380.0 $ 599.4 Taiwan January 1992 105.4 154.6 168.6 South Korea February 1996 -- 122.4 74.1 Thailand March 1997 -- -- 22.8 Hong Kong September 1991 17.1 17.0 21.3 Sales to NSI affiliates(2) January 1993 4.6 4.6 4.3 -------- -------- -------- $ 358.6 $ 678.6 $ 890.5 ======== ======== ======== - ------------------------------ (1) Operations in the Philippines commenced in February 1998. (2) Includes revenue from the sale of certain products to NSI affiliates in Australia and New Zealand. Revenue generated in Japan and Taiwan represented 67.3% and 18.9%, respectively, of total revenue generated during 1997. The Company's South Korean operations, which commenced in February 1996, generated 8.3% of total revenue for 1997. The Company's Thailand operations, which commenced in March 1997 generated 2.6% of total revenue for 1997. Revenue generated in Hong Kong during 1997 represented 2.4% of total Company revenue. Operating expenses have increased in each country with the growth of the Company's revenue. Cost of sales primarily consists of the cost of products purchased from NSI (in U.S. dollars) as well as duties related to the importation of such products. Additionally, cost of sales includes the cost of sales materials sold to distributors at or near cost. Sales materials are generally purchased in local currencies. As the sales mix changes between product categories and sales materials, cost of sales and gross profit may fluctuate to some degree due primarily -3- to varying import duty rates levied on imported product lines. In each of the Company's current markets, duties are generally higher on nutritional products than on personal care products. Also, as currency exchange rates fluctuate, the Company's gross margin will fluctuate. In general, however, costs of sales move proportionate to revenue. Distributor incentives are the Company's most significant expense. Pursuant to the Operating Agreements with NSI, the Company and the Subsidiaries are contractually obligated to pay a distributor commission expense of 42.0% of commissionable product sales (with the exception of South Korea, where, due to government regulations, the Company uses a formula based upon a maximum payout of 35.0% of commissionable product sales). The Licensing and Sales Agreements provide that the Company is to satisfy this obligation by paying commissions owed to local distributors. In the event that these commissions exceed 42.0% of commissionable product sales, the Company is entitled to receive the difference from NSI. In the event that the commissions paid are lower than 42.0%, the Company must pay the difference to NSI. Under this formulation, the Company's total commission expense is fixed at 42.0% of commissionable product sales in each country (except for South Korea). The 42.0% figure has been set on the basis of NSI's experience over the past eight years which indicates that actual commissions paid and the cost of administering the Global Compensation Plan (which have historically not exceeded 2% of revenue) together have averaged approximately 42.0% of commissionable product sales per year during such period. Because the Company's revenue includes sales of both commissionable and non-commissionable items, distributor incentives as a percentage of total revenue have ranged from approximately 36.8% to 38.9% since December 31, 1994. Non-commissionable items consist of sales materials and starter kits as well as sales to NSI affiliates in Australia and New Zealand. In the fourth quarter of 1996, NSI and the Company implemented a one-time distributor equity incentive program. This global program provided for the granting of options to distributors to purchase 1.6 million shares of the Company's Class A Common Stock. The number of options each distributor received was based on his or her performance and productivity through August 31, 1997. The options are exercisable at a price of $5.75 per share and vested on December 31, 1997. As anticipated, the Company recorded a $2.0 million charge in 1996 and recorded additional charges in 1997 of $17.9 million for the non-cash and non-recurring expenses associated with this program. Selling, general and administrative expenses include wages and benefits, rents and utilities, travel and entertainment, promotion and advertising and professional fees, as well as license and management fees paid to NSI and NSIMG. Pursuant to the Operating Agreements, the Company contracts for management support services from NSIMG, for which the Company pays a fee equal to an allocation of expenses plus 3.0% of such expenses. In addition, the Company pays to NSI a license fee of 4.0% of the Company's revenue from sales to distributors (excluding sales of starter kits) for the use of NSI's distributor lists, distribution system and certain related intangibles. Provision for income taxes is dependent on the statutory tax rates in each of the countries in which the Company operates. Statutory tax rates in the countries in which the Company has operations are 16.5% in Hong Kong, 25.0% in Taiwan, 30.0% in Thailand, 30.1% in South Korea, 35.0% in the Philippines and 57.9% in Japan. However, the statutory tax rate in Japan is scheduled to be reduced to 54.3% for fiscal years beginning in 1999 and in the Philippines the rate is scheduled to be reduced to 34%, 33% and 32% in 1998, 1999 and 2000, respectively. The Company operates a regional business center in Hong Kong, which bears inventory obsolescence and currency exchange risks. Any income or loss incurred by the regional business center is not subject to taxation in Hong Kong. In addition, since the Reorganization, the Company is subject to taxation in the United States, where it is incorporated, at a statutory corporate federal tax rate of 35.0%. However, the Company receives foreign tax credits in the U.S. for the amount of foreign taxes actually paid in a given period, which are utilized to reduce taxes payable in the United States. See "Risk Factors--Taxation Risks and Transfer Pricing." On February 27, 1998, the Company entered into a Stock Acquisition Agreement to acquire NSI and Nu Skin affiliated entities throughout Europe, Australia and New Zealand (the "NSI Acquisition") for approximately $180 million in assumed liabilities and $70 million in preferred stock that is anticipated to convert to common stock upon stockholder approval. In addition, contingent on meeting specific earnings growth benchmarks, the Company will pay up to $25 million in cash per year over four years to the selling stockholders. The Stock Acquisition Agreement also provides that if the assumed liabilities do not equal or exceed $180 million, the Company will pay to the selling stockholders in cash or in the form of promissory notes the difference between $180 million and the assumed liabilities. -4- The NSI Acquisition is expected to be accounted for by the purchase method of accounting, except for the portion of the Acquired Entities under the common control of a group of stockholders, which portion will be accounted for in a manner similar to a pooling of interests. The common control group is comprised of the stockholders of NSI that are immediate family members. Management believes that the NSI Acquisition will allow the Company to diversify its markets and earnings base. Following the NSI Acquisition, the Company will own and control the product development, marketing, and distribution functions of its business creating a vertically integrated, consumer products company. The NSI Acquisition will allow the Company to increase its current markets from six Asian markets to a total of 18 markets worldwide. The transaction makes available to the Company a number of additional significant markets for future expansion. -5- Results of Operations The following tables set forth operating results and operating results as a percentage of revenue, respectively, for the periods indicated.
Year Ended December 31, (in millions) 1995 1996 1997 --------- --------- --------- Revenue.............................................................. $ 358.6 $ 678.6 $ 890.5 Cost of sales........................................................ 96.6 193.2 248.4 --------- --------- --------- Gross profit......................................................... 262.0 485.4 642.1 Operating expenses: Distributor incentives.......................................... 135.7 249.6 346.1 Selling, general and administrative............................. 67.5 105.4 139.5 Distributor stock expense....................................... -- 2.0 17.9 --------- --------- --------- Operating income..................................................... 58.8 128.4 138.6 Other income, net.................................................... .5 2.8 10.7 --------- --------- --------- Income before provision for income taxes............................. 59.3 131.2 149.3 Provision for income taxes........................................... 19.1 49.5 55.7 --------- --------- --------- Net income........................................................... $ 40.2 $ 81.7 $ 93.6 ========= ========= ========= Unaudited supplemental data(1): Income before pro forma provision for income taxes.............. $ 59.3 $ 131.2 Pro forma provision for income taxes............................ 22.8 46.0 --------- --------- Net income after pro forma provision for income taxes........... $ 36.5 $ 85.2 ========= =========
Year Ended December 31, 1995 1996 1997 --------- --------- --------- Revenue............................................................. 100.0% 100.0% 100.0% Cost of sales....................................................... 26.9 28.5 27.9 --------- --------- --------- Gross profit........................................................ 73.1 71.5 72.1 Operating expenses: Distributor incentives......................................... 37.8 36.8 38.9 Selling, general and administrative............................ 18.8 15.5 15.6 Distributor stock expense...................................... -- .3 2.0 --------- --------- --------- Operating income.................................................... 16.5 18.9 15.6 Other income (expense), net......................................... .1 .4 1.2 --------- --------- --------- Income before provision for income taxes............................ 16.6 19.3 16.8 Provision for income taxes.......................................... 5.3 7.3 6.3 --------- --------- --------- Net income.......................................................... 11.3% 12.0% 10.5% ========= ========= ========= Unaudited supplemental data(1): Income before pro forma provision for income taxes............. 16.6% 19.3% Pro forma provision for income taxes............................ 6.4 6.8 --------- --------- Net income after pro forma provision for income taxes........... 10.2% 12.5% ========= ========= - ------------------- (1) Reflects adjustment for Federal and state income taxes as if the Company had been taxed as a C corporation rather than as an S corporation since inception. No adjustment is necessary for 1997 because the Company has been taxed as a C corporation for this period.
-6- 1997 Compared to 1996 Revenue was $890.5 million during 1997, an increase of 31.2% from revenue of $678.6 million recorded during 1996. This increase is primarily attributable to several factors. First, revenue in Japan increased by $219.4 million, or 57.7%. This increase in revenue was primarily a result of continued growth of the personal care and IDN product lines, which grew 43.8% and 94.9%, respectively, in 1997. Additionally, revenue in Japan increased following a distributor convention held in the first quarter of 1997 and the sponsorship of the Japan Supergames featuring National Basketball Association stars in the third quarter of 1997. Second, revenue in Taiwan in 1997 increased by $14.0 million, or 9.1%, from 1996 primarily as a result of growth in IDN sales following the late 1996 introduction of LifePak, the Company's leading nutritional supplement. Third, Nu Skin Thailand commenced operations in March 1997, and has generated revenue of $22.8 million for 1997. Fourth, revenue in Hong Kong increased by $4.3 million during 1997 as compared to 1996, primarily as a result of growth in IDN sales following the first quarter introduction of LifePak. Offsetting revenue growth was the decrease in revenue in South Korea of $48.3 million, which, was primarily due to the country's economic challenges, currency devaluation and unfavorable media and consumer group attention toward foreign companies in South Korea. Gross profit as a percentage of revenue was 72.1% and 71.5% during 1997 and 1996, respectively. This increase is the result of the price increases which became effective in June of 1997, the reduction in revenue from South Korea, where import prices are higher than the Company's other markets, and a modest price reduction in the cost of certain nutritional products. These factors more than offset the negative impact of foreign currency fluctuations during 1997. Distributor incentives as a percentage of revenue increased from 36.8% for 1996 to 38.9% for 1997. The primary reasons for this increase were the reduced revenue in South Korea where commissions are capped at 35% of product revenue versus the standard 42% of product revenue in the Company's other markets as well as the overall decrease in the sales of non-commissionable products. Selling, general and administrative expenses as a percentage of revenue slightly increased from 15.5% during 1996 to 15.6% during 1997. This increase was primarily due to increased promotion expenses of approximately $2 million resulting from the net expense to Nu Skin Japan of sponsoring the Japan Supergames and approximately $2 million resulting from the first quarter distributor conventions. In addition, other general and administrative expenses were higher in 1997 as a result of expenses of operating as a public company and as a result of increased spending in each of the Company's markets to support current operations. These increased costs were essentially offset as a percentage of revenue by increased operating efficiencies as the Company's revenue has grown. Distributor stock expense of $17.9 million for the year ended December 31, 1997 reflects the one-time grant of the distributor stock options at an exercise price of 25% of the initial public offering price in connection with the Underwritten Offerings completed on November 27, 1996. Operating income during 1997 increased to $138.6 million, an increase of 8.0% from the $128.4 million of operating income recorded during 1996. Operating income as a percentage of revenue decreased from 18.9% to 15.6%. This decrease was caused primarily by higher distributor incentive expenses as a percentage of revenue. Other income increased by $7.9 million during 1997 as compared to 1996. The increase was primarily caused by $5.6 million of exchange gains resulting from forward exchange contracts for the year ended December 31, 1997 and $7.8 million of unrealized exchange gains resulting from an intercompany loan from Nu Skin Japan to Nu Skin Hong Kong for the year ended December 31, 1997. The increase was offset by exchange losses relating to intercompany balances denominated in foreign currencies. Provision for income taxes increased to $55.7 million during 1997 compared to $49.5 million during 1996. The effective tax rate for 1997 and 1996 was 37.3% and 37.7%, respectively. The decrease in the effective tax rate was due to the Company's termination of its S corporation status during 1996. -7- Net income after provision for income taxes increased by $11.9 million to $93.6 million during 1997 compared to $81.7 million during 1996. Net income as a percentage of revenue decreased to 10.5% for 1997 as compared to 12.0% for 1996. 1996 Compared to 1995 Revenue was $678.6 million during 1996, an increase of 89.2% from revenue of $358.6 million recorded during 1995. This increase is primarily attributable to several factors. First, revenue in Japan increased by $148.5 million, or 64.1%. This increase in revenue was primarily a result of the continued success of nutritional, color cosmetics and HairFitness products, which were introduced in October 1995. Revenue growth in Japan was partially offset by the strengthening of the U.S. dollar relative to the Japanese yen during 1996. Second, revenue in Taiwan increased by $49.2 million, or 46.7%, primarily as a result of the introduction of color cosmetics and other products, including LifePak in October 1996, along with the opening of a new distribution and walk-in center in Nankan, Taiwan. Third, in February 1996, Nu Skin Korea commenced operations and has generated revenue of $122.4 million for 1996. Additionally, revenue in Hong Kong decreased by $0.1 million during 1996 as compared to 1995, due to several leading Hong Kong distributors continuing to focus on other Asian markets. Gross profit as a percentage of revenue was 71.5% and 73.1% during 1996 and 1995, respectively. This decline reflected the strengthening of the U.S. dollar, the introduction of nutritional products in Japan and the commencement of operations in South Korea in 1996. Nutritional products are generally subject to higher duties than other products marketed by the Company, which yields lower gross profit as a percentage of revenue. The commencement of operations in South Korea also impacted gross profit as a percentage of revenue due to South Korean regulations which result in higher prices on imported products than in other markets. Distributor incentives as a percentage of revenue declined from 37.8% for 1995 to 36.8% for 1996. The primary reason for this decline was increased revenue from South Korea where local regulations limit the incentives which can be paid to South Korean distributors. Selling, general and administrative expenses as a percentage of revenue declined from 18.8% during 1995 to 15.5% during 1996. This decrease was primarily due to economies of scale gained as the Company's revenue increased. Operating income during 1996 increased to $128.4 million, an increase of 118.4% from the $58.8 million of operating income recorded during 1995. Operating income as a percentage of revenue increased from 16.5% to 18.9%. This increase was caused primarily by lower selling, general and administrative expenses as a percentage of revenue. Other income increased by $2.3 million during 1996 as compared to 1995. The increase was primarily caused by an increase in interest income generated through the short-term investment of cash. Pro forma provision for income taxes increased to $46.0 million during 1996 compared to $22.8 million during 1995. The effective tax rate decreased to 35.0% in 1996 as compared to 38.4% for 1995. The Company generated excess foreign tax credits in 1995 which did not continue in 1996. Net income after pro forma provision for income taxes increased by $48.7 million to $85.2 million during 1996 compared to $36.5 million during 1995. Pro forma net income as a percentage of revenue increased to 12.5% for 1996 as compared to 10.2% for 1995. Liquidity and Capital Resources The Company effected the Reorganization and the Underwritten Offerings in November 1996. During the Underwritten Offerings, the Company raised $98.8 million in net proceeds. As of the date of the Reorganization, the aggregate undistributed taxable S corporation earnings of the Subsidiaries were $86.5 million. The Subsidiaries' earned and undistributed S corporation earnings through the date of termination of the Subsidiaries' S corporation status were -8- distributed in the form of the S Distribution Notes, notes bearing interest at 6.0% per annum. From the proceeds of the Underwritten Offerings, $15.0 million was used to pay a portion of the S Distribution Notes and the remaining balance of $71.5 million was paid in April 1997. In November 1996, the Company purchased from NSI the distribution rights to seven new markets in the region. These markets include Thailand and the Philippines, where operations commenced in March 1997 and February 1998, respectively, and Indonesia, Malaysia, the PRC, Singapore and Vietnam, where Nu Skin operations have not yet commenced. These rights were purchased for $25.0 million of which $5.0 million was paid from the proceeds of the Underwritten Offerings and an additional $10.0 million was paid in January 1997. At December, 31, 1997, the Company had a $10.0 million short term obligation, which was paid on January 15, 1998, related to the purchase of these rights. The Company generates significant cash flow from operations due to its significant growth, high margins and minimal capital requirements. Additionally, the Company does not extend credit to distributors, but requires payment prior to shipping products. This process eliminates the need for accounts receivable from distributors. During the year ended December 31, 1997, the Company generated $92.7 million from operations compared to $121.2 million and $65.0 million during 1996 and 1995, respectively. This decrease in cash flows from operations in 1997 is primarily due to the payment of increased foreign taxes in excess of the U.S. corporate tax rate of 35% in 1997. As of December 31, 1997, working capital was $101.3 million compared to $66.2 million and $47.9 million as of December 31, 1996 and 1995, respectively. This increase is largely due to the increased inventory balances to support the increased sales activity and the payment of foreign taxes in excess of the U.S. corporate tax rate of 35% in 1997. Cash and cash equivalents at December 31, 1997 were $166.3 million compared to $207.1 million and $63.2 million at December 31, 1996 and 1995, respectively. In December 1997, the Company loaned $5 million to a non-management stockholder. The loan is secured by 349,406 shares of Class B Common Stock of the Company. Interest accrues at a rate of 6.0% per annum on the loan. The loan may be repaid by transferring to the Company the shares pledged to secure the loan. Historically, the Company's principal needs for funds have been for distributor incentives, working capital (principally inventory purchases), capital expenditures and the development of new markets. The Company has generally relied entirely on cash flow from operations to meet its business objectives without incurring long-term debt to unrelated third parties. Capital expenditures, primarily for equipment, computer systems and software, office furniture and leasehold improvements, were $7.4 million, $5.7 million and $5.4 million for 1997, 1996 and 1995, respectively. In addition, the Company anticipates capital expenditures through 1998 of an additional $20.0 million to further enhance its infrastructure, including computer systems and software, warehousing facilities and walk-in distributor centers in order to accommodate future growth. The Company is currently reviewing its and principal vendors' computer systems and software with respect to the "Year 2000" issue. The Company believes that the capital required to modify these systems will not be material to the Company. As a part of the Company's and NSI's strategy to motivate distributors with equity incentives, the Company sold to NSI an option to purchase 1.6 million shares of the Company's previously issued Class A Common Stock. NSI initially purchased the option with a $13.1 million 10-year note payable to the Company bearing interest at 6.0% per annum. As the number of distributor stock options to be issued to each distributor was revised through August 31, 1997, the note receivable from NSI was adjusted to $9.8 million. It is anticipated that the note will be repaid as distributors begin to exercise their options beginning in 1998. In December 1997, the Company repurchased in private transactions a total of 1,067,529 shares of its Class B Common Stock which were immediately converted to Class A Common Stock and a total of 348,387 shares of Class A Common Stock for approximately $20.3 million. -9- Under its Operating Agreements with NSI, the Company incurs related party payables. The Company had related party payables of $59.1 million, $46.3 million and $28.7 million at December 31, 1997, 1996 and 1995, respectively. In addition, the Company had related party receivables of $10.7 million, $8.0 million and $1.8 million, respectively, at those dates. Related party balances outstanding in excess of 60 days bear interest at a rate of 2% above the U.S. prime rate. As of December 31, 1997, no material related party payables or receivables had been outstanding for more than 60 days. In connection with the NSI Acquisition the Company will assume up to $180 million in debt. Management considers the Company to be liquid and able to meet these and other Company obligations on both a short and long-term basis. Management believes existing cash balances together with future cash flows from operations will be adequate to fund cash needs relating to the implementation of the Company's strategic plans. Seasonality and Cyclicality While neither seasonal nor cyclical variations have materially affected the Company's results of operations to date, the Company believes that its rapid growth may have overshadowed these factors. Accordingly, there can be no assurance that seasonal or cyclical variations will not materially adversely affect the Company's results of operations in the future. The direct selling industry is impacted by certain seasonal trends such as major cultural events and vacation patterns. For example, Japan, Taiwan, Hong Kong, South Korea and Thailand celebrate their respective local New Year in the Company's first quarter. Management believes that direct selling in Japan is also generally negatively impacted during August, when many individuals traditionally take vacations. Generally, the Company has experienced rapid revenue growth in each new market from the commencement of operations. In Japan, Taiwan and Hong Kong, the initial rapid growth was followed by a short period of stable or declining revenue followed by renewed growth fueled by new product introductions, an increase in the number of active distributors and increased distributor productivity. In South Korea, the Company experienced a significant decline in its 1997 revenue from revenue in 1996 and anticipates additional declines in 1998. Revenue in Thailand also decreased significantly after the commencement of operations in March 1997. Management believes that the revenue declines in South Korea and Thailand are partly due to normal business cycles in new markets but were primarily due to volatile economic conditions in those markets. See "--Outlook." In addition, the Company may experience variations on a quarterly basis in its results of operations, as new products are introduced and new markets are opened. No assurance can be given that the Company's revenue growth rate in the Philippines, which commenced operations in February 1998 or in new markets where Nu Skin operations have not commenced, will follow this pattern. Quarterly Results The following table sets forth certain unaudited quarterly data for the periods shown.
1996 1997 -------------------------------------------------- ------------------------------------------------- 1st 2nd 3rd 4th 1st 2nd 3rd 4th Quarter(1) Quarter Quarter Quarter Quarter(2) Quarter Quarter Quarter ------- ------- ------- ------- ------- ------- ------- ------- (in millions, except per share amounts) Revenue................... $ 124.2 $ 163.5 $ 183.6 $ 207.3 $ 211.0 $ 230.0 $ 226.4 $ 223.1 Gross profit.............. 89.4 117.4 130.9 147.7 150.3 164.5 164.9 162.4 Operating income.......... 23.2 31.9 37.5 35.8 30.8 38.2 35.8 33.9 Net income................ 14.8 20.3 25.2 21.4 20.5 23.3 24.5 25.3 Net income per share: Basic............... 0.19 0.26 0.32 0.26 0.25 0.28 0.29 0.30 Diluted............. 0.18 0.25 0.31 0.26 0.24 0.27 0.29 0.30 - --------------- (1) The Company commenced operations in South Korea in February of 1996. (2) The Company commenced operations in Thailand in March of 1997.
-10- Currency Fluctuation and Exchange Rate Information The Company's revenues and most of its expenses are recognized primarily outside of the United States. Each entity's local currency is considered the functional currency. All revenue and expenses are translated at weighted average exchange rates for the periods reported. Therefore, the Company's reported sales and earnings will be positively impacted by a weakening of the U.S. dollar and will be negatively impacted by a strengthening of the U.S. dollar. The Company purchases inventory from NSI in U.S. dollars and assumes currency exchange rate risk with respect to such purchases. Local currency in Japan, Taiwan, Hong Kong, South Korea, Thailand and the Philippines is generally used to settle non-inventory transactions with NSI. Given the uncertainty of exchange rate fluctuations, the Company cannot estimate the effect of these fluctuations on its future business, product pricing, results of operations or financial condition. However, because nearly all of the Company's revenue is realized in local currencies and the majority of its cost of sales is denominated in U.S. dollars, the Company's gross profits will be positively affected by a weakening in the U.S. dollar and will be negatively affected by a strengthening in the U.S. dollar. The Company seeks to reduce its exposure to fluctuations in foreign exchange rates by creating offsetting positions through the use of foreign currency exchange contracts and through intercompany loans of foreign currency. The Company does not use such financial instruments for trading or speculative purposes. The Company regularly monitors its foreign currency risks and periodically takes measures to reduce the impact of foreign exchange fluctuations on the Company's operating results. The Company entered into significant hedging positions in 1997, which approximated $51.0 million of forward exchange contracts at December 31, 1997. These forward exchange contracts, along with the intercompany loan from Nu Skin Japan to Nu Skin Hong Kong of approximately $92.0 million, were valued at the year end exchange rate of 130.6 yen to the dollar. Following are the weighted average currency exchange rates of $1 into local currency for each of the Company's markets for the quarters listed:
1995 1996 1997 ------------------------------------- ------------------------------------- ------------------------------------- 1st 2nd 3rd 4th 1st 2nd 3rd 4th 1st 2nd 3rd 4th Quarter Quarter Quarter Quarter Quarter Quarter Quarter Quarter Quarter Quarter Quarter Quarter ------- ------- ------- ------- ------- ------- ------- ------- ------- ------- ------- ------- Japan(1) 96.2 84.4 94.2 101.5 105.8 107.5 109.0 112.9 121.4 119.1 118.1 125.6 Taiwan 26.2 25.6 27.0 27.2 27.4 27.4 27.5 27.5 27.5 27.7 28.4 31.0 Hong Kong 7.7 7.7 7.7 7.7 7.7 7.7 7.7 7.7 7.7 7.7 7.7 7.7 South Korea 786.9 763.1 765.6 769.1 782.6 786.5 815.5 829.4 863.9 889.6 894.8 1,097.0 Thailand 24.9 24.6 24.9 25.1 25.2 25.3 25.3 25.5 26.0 25.4 31.5 40.3 - ------------------ (1) Between December 31, 1997 and March 5, 1998, the exchange rates of $1 into Japanese yen achieved a high of 134.10 yen. Since January 1, 1992, the highest and lowest exchange rates for the Japanese yen have been 134.82 and 80.63, respectively.
Outlook Management currently anticipates continued growth in revenue and earnings in 1998. This growth is expected to result in part from the NSI Acquisition and growth in Japan, the Company's major market. Further, expansion into the Philippines and other new markets is expected to contribute to growth in revenue and earnings. These factors are expected to offset the reduced revenue from South Korea and the expected lack of significant revenue growth in Thailand, Taiwan and Hong Kong. Additionally, the Company intends to continue pursuing strategic initiatives to minimize the impact of fluctuating currencies and economies in Asia by diversifying its markets through the NSI Acquisition, moving more of its manufacturing to local markets, implementing enhancements to its sales compensation plan and seeking cost reductions from vendors. Revenue growth is anticipated to be modest during the first half of 1998 and accelerate in the second half of the year, corresponding with the implementation of new product launches, marketing initiatives including the local sourcing of certain products, other promotional events and the opening of new markets. In addition to the February 1998 opening of the Philippines, the Company has announced plans to enter Poland and Brazil later in 1998. The significant devaluation -11- of certain of the Company's functional currencies, is anticipated to negatively impact the Company's reported revenue. The NSI Acquisition is anticipated to increase the Company's operating profits and operating margins. It is anticipated that the Company's gross margins will improve, while operating expenses will also increase. This will be due to the Company gaining ownership of product formulas and trademarks in connection with the NSI Acquisition, which will improve gross margins, but increase overhead. Other income is expected to be negatively impacted due to interest expenses associated with the assumed liabilities in the NSI Acquisition. Also, the Company does have significant forward contracts and other hedging vehicles on foreign currencies, principally the Japanese yen. It is impossible to predict the impact on other income due to a strengthening or weakening of the Japanese yen. If the yen strengthens, the Company's reported revenues and operating profits will be positively impacted, but the impact on earnings will be offset to a degree by other income losses. If the yen weakens, the Company's reported revenues and operating profits will be negatively impacted, but the impact on earnings will be offset to a degree by other income gains. The Company's overall effective tax rate is expected to modestly improve following the consummation of the NSI Acquisition. This is due to the Company being able to more fully utilize its foreign tax credits. Also, the number of weighted average common shares outstanding is expected to increase following the consummation of the NSI Acquisition. Note Regarding Forward-looking Statements This section contains certain forward-looking statements under the caption "-- Outlook". These forward-looking statements relate to and involve risks and uncertainties associated with, but not limited to, the following: consummation of the NSI Acquisition, the successful integration of employees and operations within the public company, the addition of 12 new markets, the prospects for business growth in the opened and unopened markets being acquired, the prospects for growth in revenue and gross margins, synergies and advantages arising out of the NSI Acquisition and the achievement of a vertically integrated consumer products company, currency fluctuations relative to the U.S. dollar, adverse economic and business conditions in the Company's markets, management of the Company's growth, circumstances that may prevent the Company from expanding its operations into new markets, factors that may alter the anticipated impact of the NSI Acquisition, economic and political conditions that affect the business climate in Asia and the price of the Company's stock thus impacting stockholder values, the computer systems and software modifications with respect to the "Year 2000" issue and dependence on the Company's independent distributors. Actual results and outcomes may differ materially from those discussed or anticipated. A detailed discussion of important factors that may affect the anticipated outcome of the forward-looking statements is set forth in documents filed by the Company with the Securities and Exchange Commission, including the Company's most recent Form 10-K. -12- Nu Skin Asia Pacific, Inc. Index to Consolidated Financial Statements - -------------------------------------------------------------------------------- FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA Consolidated Financial Statements: Report of Independent Accountants Consolidated Balance Sheets at December 31, 1996 and 1997 Consolidated Statements of Income for the years ended December 31, 1995, 1996 and 1997 Consolidated Statements of Stockholders' Equity for the years ended December 31, 1995, 1996 and 1997 Consolidated Statements of Cash Flows for the years ended December 31, 1995, 1996 and 1997 Notes to Consolidated Financial Statements All schedules are omitted because they are not applicable or the required information is shown in the consolidated financial statements or notes thereto. -13- REPORT OF INDEPENDENT ACCOUNTANTS To the Board of Directors and Stockholders of Nu Skin Asia Pacific, Inc. In our opinion, the accompanying consolidated balance sheets and the related consolidated statements of income, of stockholders' equity and of cash flows present fairly, in all material respects, the financial position of Nu Skin Asia Pacific, Inc. and its subsidiaries at December 31, 1996 and 1997, and the results of their operations and their cash flows for the years ended December 31, 1995, 1996 and 1997, in conformity with generally accepted accounting principles. These financial statements are the responsibility of the Company's management; our responsibility is to express an opinion on these financial statements based on our audits. We conducted our audits of these statements in accordance with generally accepted auditing standards which require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements, assessing the accounting principles used and significant estimates made by management, and evaluating the overall financial statement presentation. We believe that our audits provide a reasonable basis for the opinion expressed above. /s/ Price Waterhouse LLP Price Waterhouse LLP Salt Lake City, Utah February 18, 1998 -14- Nu Skin Asia Pacific, Inc. Consolidated Balance Sheets (in thousands, except share amounts) - --------------------------------------------------------------------------------
December 31, ------------------- 1996 1997 ASSETS ----------- ----------- Current assets Cash and cash equivalents $ 207,106 $ 166,305 Accounts receivable 8,937 9,585 Related parties receivable 7,974 10,686 Inventories, net 44,860 52,448 Prepaid expenses and other 11,281 37,238 ----------- ----------- 280,158 276,262 Property and equipment, net 8,884 10,884 Other assets, net 42,673 65,303 ----------- ----------- Total assets $ 331,715 $ 352,449 =========== =========== LIABILITIES AND STOCKHOLDERS' EQUITY Current liabilities Accounts payable $ 6,592 $ 9,412 Accrued expenses 79,518 96,438 Related parties payable 46,326 59,071 Notes payable to stockholders 71,487 -- Note payable to NSI, current portion 10,000 10,000 ----------- ----------- 213,923 174,921 ----------- ----------- Note payable to NSI, less current portion 10,000 -- ----------- ----------- Commitments and contingencies (Notes 7 and 11) Stockholders' equity Preferred stock - 25,000,000 shares authorized, $.001 par value, no shares issued and outstanding -- -- Class A common stock - 500,000,000 shares authorized, $.001 par value, 11,715,000 and 11,758,011 shares issued and outstanding 12 12 Class B common stock - 100,000,000 shares authorized, $.001 par value, 71,696,675 and 70,280,759 shares issued and outstanding 72 70 Additional paid-in capital 137,876 115,053 Cumulative foreign currency translation adjustment (5,963) (28,920) Retained earnings 11,493 105,139 Deferred compensation (22,559) (3,998) Note receivable from NSI (13,139) (9,828) ----------- ----------- 107,792 177,528 ----------- ----------- Total liabilities and stockholders' equity $ 331,715 $ 352,449 =========== ===========
The accompanying notes are an integral part of these consolidated financial statements. -15- Nu Skin Asia Pacific, Inc. Consolidated Statements of Income (in thousands, except per share amounts) - -------------------------------------------------------------------------------- Year Ended December 31, --------------------------- 1995 1996 1997 ----------- ----------- ----------- Revenue $ 358,609 $ 678,596 $ 890,548 Cost of sales 96,615 193,158 248,367 ----------- ----------- ----------- Gross profit 261,994 485,438 642,181 ----------- ----------- ----------- Operating expenses Distributor incentives 135,722 249,613 346,117 Selling, general and administrative 67,475 105,477 139,525 Distributor stock expense -- 1,990 17,909 ----------- ----------- ----------- Total operating expenses 203,197 357,080 503,551 ----------- ----------- ----------- Operating income 58,797 128,358 138,630 Other income (expense), net 511 2,833 10,726 ----------- ----------- ----------- Income before provision for income taxes 59,308 131,191 149,356 Provision for income taxes (Note 9) 19,097 49,494 55,710 ----------- ----------- ----------- Net income $ 40,211 $ 81,697 $ 93,646 =========== =========== =========== Net income per share (Note 2): Basic $ .51 $ 1.03 $ 1.12 Diluted $ .50 $ 1.01 $ 1.10 Weighted average common shares outstanding (Note 8): Basic 78,645 79,194 83,331 Diluted 80,518 81,060 85,371 Unaudited pro forma data: Income before pro forma provision for income taxes $ 59,308 $ 131,191 Pro forma provision for income taxes (Note 9) 22,751 45,945 ----------- ----------- Net income after pro forma provision for income taxes $ 36,557 $ 85,246 =========== =========== Pro forma net income per share (Note 2): Basic $ .46 $ 1.08 Diluted $ .45 $ 1.05 The accompanying notes are an integral part of these consolidated financial statements. -16- Nu Skin Asia Pacific, Inc. Consolidated Statements of Stockholders' Equity (in thousands) - --------------------------------------------------------------------------------
Cumulative Foreign Class A Class B Additional Currency Note Total Capital Common Common Paid-In Translation Retained Deferred Receivable Stockholders' Stock Stock Stock Capital Adjustment Earnings Compensation From NSI Equity ------- ------- ------ ---------- ---------- -------- ------------ ---------- ------------- Balance at January 1, 1995 $ 1,300 $ 441 $ 32,120 $ 33,861 Contributed capital 3,250 -- -- 3,250 Dividends -- -- (12,170) (12,170) Net change in cumulative foreign currency translation adjustment -- (3,381) -- (3,381) Net income -- -- 40,211 40,211 ------- ---------- -------- ------------- Balance at December 31, 1995 4,550 (2,940) 60,161 61,771 Reorganization and terminaton of S corporation status (Note 1) (4,550) $ 80 $ 1,209 -- 3,261 -- Net proceeds from the Offerings and conversion of shares by stockholders (Notes 1 and 8) -- $ 12 (8) 98,829 -- -- 98,833 Dividends -- -- -- -- -- (47,139) (47,139) Issuance of notes payable to stockholders (Note 3) -- -- -- -- -- (86,487) (86,487) Net change in cumulative foreign currency translation adjustment -- -- -- -- (3,023) -- (3,023) Issuance of distributor stock options (Note 8) -- -- -- 33,039 -- -- $ (17,910) $ (13,139) 1,990 Issuance of employee stock awards (Note 8) -- -- -- 4,799 -- -- (4,649) -- 150 Net income -- -- -- -- -- 81,697 -- -- 81,697 ------- ------- ------ ---------- ---------- -------- ------------ ---------- ------------- Balance at December 31, 1996 -- 12 72 137,876 (5,963) 11,493 (22,559) (13,139) 107,792 Conversion of shares from Class B to Class A -- 2 (2) -- -- -- -- -- -- Repurchase of 1,416 shares of Class A common stock (Note 8) -- (2) -- (20,260) -- -- -- -- (20,262) Adjustment to distributor stock options (Note 8) -- -- -- (3,311) -- -- -- 3,311 -- Amortization of deferred compensation -- -- -- -- -- -- 19,309 -- 19,309 Net change in cumulative foreign currency translation adjustment -- -- -- -- (22,957) -- -- -- (22,957) Issuance of employee stock awards and options (Note 8) -- -- -- 748 -- -- (748) -- -- Net income -- -- -- -- -- 93,646 -- -- 93,646 ------- ------- ------ ---------- ---------- -------- ------------ ---------- ------------- Balance at December 31, 1997 $ -- $ 12 $ 70 $ 115,053 $ (28,920) $105,139 $ (3,998) $ (9,828) $ 177,528 ======= ======= ====== ========== ========== ======== ============ ========== =============
The accompanying notes are an integral part of these consolidated financial statements. -17- Nu Skin Asia Pacific, Inc. Consolidated Statements of Cash Flows (in thousands) - --------------------------------------------------------------------------------
Year Ended December 31, ---------------------------------- 1995 1996 1997 --------- --------- -------- Cash flows from operating activities: Net income $ 40,211 $ 81,697 $ 93,646 Adjustments to reconcile net income to net cash provided by operating activities: Depreciation and amortization 2,012 3,274 4,732 Loss on disposal of property and equipment 12 381 -- Amortization of deferred compensation -- 2,140 19,309 Changes in operating assets and liabilities: Accounts receivable (2,174) (5,695) (648) Related parties receivable 16,077 (6,181) (2,712) Inventories, net (17,106) (12,198) (7,588) Prepaid expenses and other 51 (7,871) (25,957) Other assets (2,994) (10,361) (20,543) Accounts payable 765 2,197 2,820 Accrued expenses 9,936 56,205 16,920 Related parties payable 18,193 17,577 12,745 --------- --------- --------- Net cash provided by operating activities 64,983 121,165 92,724 --------- --------- --------- Cash flows from investing activities: Purchase of property and equipment (5,422) (5,672) (7,351) Proceeds from disposal of property and equipment 48 41 -- Payment to NSI for distribution rights -- (5,000) (10,000) Payments for lease deposits (701) (562) (3,457) Receipt of refundable lease deposits 22 98 120 --------- --------- --------- Net cash used in investing activities (6,053) (11,095) (20,688) --------- --------- --------- Cash flows from financing activities: Proceeds from capital contributions 3,250 -- -- Net proceeds from the Offerings (Note 1) -- 98,833 -- Dividends paid (12,170) (47,139) -- Repurchase of shares of common stock -- -- (20,262) Payment to stockholders for notes payable (Note 3) -- (15,000) (71,487) --------- --------- --------- Net cash provided by (used in) financing activities (8,920) 36,694 (91,749) --------- --------- ---------- Effect of exchange rate changes on cash (3,085) (2,871) (21,088) --------- --------- --------- Net increase (decrease) in cash and cash equivalents 46,925 143,893 (40,801) Cash and cash equivalents, beginning of period 16,288 63,213 207,106 --------- --------- --------- Cash and cash equivalents, end of period $ 63,213 $ 207,106 $ 166,305 ========= ========= ========= Supplemental cash flow information: Interest paid $ 119 $ 84 $ 251 ========= ========= =========
Supplemental schedule of non-cash investing and financing activities in 1996: o $20.0 million note payable to NSI issued as partial consideration for the $25.0 million purchase of distribution rights from NSI. o $86.5 million of interest bearing S distribution notes issued in 1996, of which $71.5 million remained unpaid at December 31, 1996 (Note 3). The accompanying notes are an integral part of these consolidated financial statements. -18- o $1.2 million of additional paid-in capital contributed by the existing stockholders of their interest in the Subsidiaries in exchange for all shares of the Class B Common Stock in connection with the Company's termination of its S corporation status (Note 1). The accompanying notes are an integral part of these consolidated financial statements. -19- Nu Skin Asia Pacific, Inc. Notes to Consolidated Financial Statements - -------------------------------------------------------------------------------- 1. THE COMPANY Nu Skin Asia Pacific, Inc. (the "Company") is a network marketing company involved in the distribution and sale of premium quality, innovative personal care and nutritional products. The Company is the exclusive distribution vehicle for Nu Skin International, Inc. ("NSI") in the countries of Japan, Taiwan, Hong Kong (including Macau), South Korea and Thailand, where the Company currently has operations (the Company's subsidiaries operating in these countries are collectively referred to as the "Subsidiaries"), and in Indonesia, Malaysia, the PRC, the Philippines, Singapore and Vietnam, where Nu Skin operations had not yet commenced as of December 31, 1997. Additionally, the Company sells products to NSI affiliates in Australia and New Zealand. NSI was founded in 1984 and is one of the largest network marketing companies in the world. NSI owns the Nu Skin trademark and provides the products and marketing materials to each of its affiliates. Nu Skin International Management Group, Inc. ("NSIMG"), an NSI affiliate, has provided, and will continue to provide, a high level of support services to the Company, including product development, marketing, legal, accounting and other managerial services. The Company was incorporated on September 4, 1996. It was formed as a holding company and acquired the Subsidiaries through a reorganization which occurred on November 20, 1996. Prior to the reorganization, each of the Subsidiaries elected to be treated as an S corporation. In connection with the reorganization, the Subsidiaries' S corporation status was terminated on November 19, 1996, and the Company declared a distribution to the stockholders that included all of the Subsidiaries' previously earned and undistributed taxable S corporation earnings totaling $86.5 million. Prior to the reorganization, the Company, NSI, NSIMG and other NSI affiliates operated under the control of a group of common stockholders. Inasmuch as the Subsidiaries that were acquired were under common control, the Company's consolidated financial statements include the Subsidiaries' historical balance sheets and related statements of income, of stockholders' equity and of cash flows for all periods presented. On November 27, 1996 the Company completed its initial public offerings of 4,750,000 shares of Class A Common Stock and received net proceeds of $98.8 million (the "Offerings"). 2. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES Consolidation The consolidated financial statements include the accounts of the Company and the Subsidiaries. All significant intercompany accounts and transactions are eliminated in consolidation. Use of estimates The preparation of these financial statements in conformity with generally accepted accounting principles required management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Significant estimates include reserves for product returns, obsolete inventory and taxes. Actual results could differ from these estimates. Cash and cash equivalents Cash equivalents are short-term, highly liquid instruments with original maturities of 90 days or less. -20- Nu Skin Asia Pacific, Inc. Notes to Consolidated Financial Statements - -------------------------------------------------------------------------------- Inventories Inventories consist of merchandise purchased for resale and are stated at the lower of cost, using the first-in, first-out method, or market. Property and equipment Property and equipment are recorded at cost and depreciated using the straight-line method over the following estimated useful lives: Furniture and fixtures 5 - 7 years Computers and equipment 3 - 5 years Leasehold improvements Shorter of estimated useful life or lease term Vehicles 3 - 5 years Expenditures for maintenance and repairs are charged to expense as incurred. Other assets Other assets consist primarily of deferred tax assets, deposits for noncancelable operating leases and distribution rights purchased from NSI. Distribution rights are amortized on the straight-line basis over the estimated useful life of the asset. The Company assesses the recoverability of long-lived assets by determining whether the amortization of the balance over its remaining life can be recovered through undiscounted future operating cash flows attributable to the assets. Revenue recognition Revenue is recognized when products are shipped and title passes to independent distributors who are the Company's customers. A reserve for product returns is accrued based on historical experience. The Company generally requires cash payment at the point of sale. The Company has determined that no allowance for doubtful accounts is necessary. Amounts received prior to shipment and title passage to distributors are recorded as deferred revenue. Income taxes The Company has adopted Statement of Financial Accounting Standards No. 109 ("SFAS 109"), Accounting for Income Taxes. Under SFAS 109, the liability method is used in accounting for income taxes. Under this method, deferred tax assets and liabilities are determined based on the differences between financial reporting and tax bases of assets and liabilities and are measured using the enacted tax rates and laws that will be in effect when the differences are expected to reverse. Prior to the Company's reorganization described in Note 1, the Subsidiaries elected to be taxed as S corporations whereby the income tax effects of the Subsidiaries' activities accrued directly to their stockholders; therefore, adoption of SFAS 109 required no establishment of deferred income taxes since no material differences between financial reporting and tax bases of assets and liabilities existed. Concurrent with the Company's reorganization, the Company terminated the S corporation elections of its Subsidiaries. As a result, deferred income taxes under the provisions of SFAS 109 were established. Net income per share In 1997, the Company adopted Statement of Financial Accounting Standards No. 128 ("SFAS 128"), Earnings per Share. SFAS 128 specifies the computation, presentation and disclosure requirements for earnings per share data, and requires the restatement of earnings per share data in prior periods. SFAS 128 also requires the presentation of both basic and diluted earnings per share data for entities with complex capital structures. Diluted earnings per share data gives effect to all dilutive potential common shares that were outstanding during the periods -21- Nu Skin Asia Pacific, Inc. Notes to Consolidated Financial Statements - -------------------------------------------------------------------------------- presented. Net income per share for the years ended December 31, 1995 and 1996 is computed assuming that the Company's reorganization and the resultant issuance of Class B Common Stock occurred as of January 1, 1995. Foreign currency translation All business operations of the Company occur outside of the United States. Each entity's local currency is considered the functional currency. Since a substantial portion of the Company's inventories are purchased with U.S. dollars from the United States and since the Company is incorporated in the United States, all assets and liabilities are translated into U.S. dollars at exchange rates existing at the balance sheet dates, revenues and expenses are translated at weighted average exchange rates, and stockholders' equity is recorded at historical exchange rates. The resulting foreign currency translation adjustments are recorded as a separate component of stockholders' equity in the consolidated balance sheets, and transaction gains and losses are included in other income and expense in the consolidated financial statements. Industry segment and geographic area The Company operates in a single industry, which is the direct selling of skin care, hair care and nutritional products, and in a single geographic area, which is the Asia Pacific Region. Fair value of financial instruments The fair value of financial instruments including cash and cash equivalents, accounts receivable, related parties receivable, accounts payable, accrued expenses, related parties payable and notes payable approximate book values. Stock-based compensation The Company has adopted Statement of Financial Accounting Standards No. 123 ("SFAS 123"), Accounting for Stock-Based Compensation. The Company measures compensation expense for its stock-based employee compensation plans using the intrinsic value method prescribed by Accounting Principles Board Opinion No. 25 ("APB 25"), Accounting for Stock Issued to Employees, and provides pro forma disclosures of net income and net income per share as if the fair value based method prescribed by SFAS 123 had been applied in measuring compensation expense (Note 8). 3. RELATED PARTY TRANSACTIONS Scope of related party activity The Company has extensive and pervasive transactions with affiliated entities that are under common control. These transactions are as follows: (1) Through its Hong Kong entity, the Company purchases a substantial portion of its inventories from affiliated entities (primarily NSI). (2) In addition to selling products to consumers in its geographic territories, the Company through its Hong Kong entity, sells products and marketing materials to affiliated entities in geographic areas outside those held by the Company (primarily Australia and New Zealand). (3) The Company pays trademark royalty fees to NSI on products bearing NSI trademarks and marketed in the Company's geographic areas that are not purchased from NSI. (4) NSI enters into a distribution agreement with each independent distributor. The Company pays license fees to NSI for the right to use the distributors within its geographical regions, and for the right to use the NSI distribution system and other related intangibles. (5) The Company participates in a global commission plan established by the NSI distribution agreement whereby distributors' commissions are determined by aggregate worldwide purchases made by down-line distributors. Thus, commissions on purchases from the Company earned by distributors located in geographic areas outside those held by the Company are remitted to NSI, which then forwards these commissions to the distributors. (6) The Company pays fees for management and support services provided by NSIMG. -22- Nu Skin Asia Pacific, Inc. Notes to Consolidated Financial Statements - -------------------------------------------------------------------------------- The purchase prices paid to the Subsidiaries for the purchase of product and marketing materials are determined pursuant to the Regional Distribution Agreement between the Company, through a Subsidiary, and NSI. The selling prices to the Subsidiaries of products and marketing materials are determined pursuant to the Wholesale Distribution Agreements between a Subsidiary and certain of the other Subsidiaries. Trademark royalty fees and license fees are payable pursuant to the Trademark/Tradename License Agreement between the Subsidiaries and NSI and the Licensing and Sales Agreement between the Subsidiaries and NSI, respectively. The independent distributor commission program is managed by NSI. Charges to the Company are based on a worldwide commission fee of 42% which covers commissions paid to distributors on a worldwide basis and the direct costs of administering the global compensation plan. Management and support services fees are billed to the Company by NSIMG pursuant to the Management Services Agreement between the Company, the Subsidiaries and NSIMG and consist of all direct expenses incurred by NSIMG on behalf of the Company and indirect expenses of NSIMG allocated to the Company based on its net sales. Total commission fees (including those paid directly to distributors within the Company's geographic territories) are recorded as distributor incentives in the consolidated statements of income. Trademark royalty fees are included in cost of sales, and license fees and management fees are included in selling, general and administrative expenses in the consolidated statements of income. In November 1996, the Company purchased from NSI the distribution rights to seven new markets in the region. These markets include Thailand, where operations have commenced, and Indonesia, Malaysia, the PRC, the Philippines, Singapore and Vietnam, where Nu Skin operations had not commenced as of December 31, 1997. These rights were purchased for $25.0 million of which $5.0 million was paid from proceeds from the Offerings and an additional $10.0 million was paid in January 1997. At December 31, 1997, the Company had a $10.0 million short term obligation, due January 15, 1998 related to the purchase of these rights. Interest accrues at a rate of 6.0% per annum on amounts due under these obligations. Notes payable to stockholders In connection with the reorganization described in Note 1, the aggregate undistributed taxable S corporation earnings of the Subsidiaries were $86.5 million. These earnings were distributed in the form of promissory notes bearing interest at 6.0% per annum. From proceeds from the Offerings, $15.0 million was used to pay a portion of the notes, and the remaining balance of $71.5 million with the related accrued interest expense of $1.6 million was paid on April 4, 1997. -23- Nu Skin Asia Pacific, Inc. Notes to Consolidated Financial Statements - -------------------------------------------------------------------------------- Related party transactions The following summarizes the Company's transactions with related parties (in thousands): Product purchases
Year Ended December 31, ------------------------ 1995 1996 1997 ---------- ---------- ---------- Beginning inventories $ 15,556 $ 32,662 $ 44,860 Inventory purchases from affiliates 69,821 157,413 202,233 Other inventory purchases and value added locally 43,900 47,943 53,722 ---------- ---------- ---------- Total products available for sale 129,277 238,018 300,815 Less: Cost of sales (96,615) (193,158) (248,367) ---------- ---------- ---------- Ending inventories $ 32,662 $ 44,860 $ 52,448 ========== ========== ==========
Related parties payable transactions
Year Ended December 31, ------------------------ 1995 1996 1997 ---------- ---------- ---------- Beginning related parties payable $ 10,556 $ 28,749 $ 46,326 Inventory purchases from affiliates 69,821 157,413 202,233 Distributor incentives 135,722 249,613 346,117 Less: Distributor incentives paid directly to distributors (105,642) (197,614) (280,355) License fees 13,158 25,221 35,034 Trademark royalty fees 2,694 2,882 3,696 Management fees 2,066 4,189 7,337 Less: Payments to related parties (99,626) (224,127) (301,317) ----------- ---------- ---------- Ending related parties payable $ 28,749 $ 46,326 $ 59,071 =========== ========== ==========
Related parties receivable and payable balances The Company has receivable and payable balances with related parties in Australia and New Zealand, and with NSI and NSIMG. Related party balances outstanding greater than 60 days bear interest at prime plus 2%. Since no significant balances have been outstanding greater than 60 days, no related party interest income or interest expense has been recorded in the consolidated financial statements. Sales to related parties were $4,608,000, $4,614,000 and $4,297,000 for the years ended December 31, 1995, 1996 and 1997, respectively. Certain relationships with stockholder distributors Two major stockholders of the Company have been NSI distributors since 1984. These stockholders are partners in an entity which receives substantial commissions from NSI, including commissions relating to sales within the countries in which the Company operates. By agreement, NSI pays commissions to this partnership at the highest level of distributor compensation to allow the stockholders to use their expertise and reputations in network marketing to further develop NSI's distributor force, rather than focusing solely on their own distributor organizations. The commissions paid to this partnership relating to sales within the countries in which the -24- Nu Skin Asia Pacific, Inc. Notes to Consolidated Financial Statements - -------------------------------------------------------------------------------- Company operates were $1,100,000, $1,200,000 and $1,100,000 for the years ended December 31, 1995, 1996 and 1997, respectively. Loan to stockholder In December 1997, the Company loaned $5.0 million to a non-management stockholder. The loan is secured by 349,406 shares of Class B Common Stock. Interest accrues at a rate of 6.0% per annum on this loan. The loan may be repaid by transferring to the Company the shares pledged to secure the loan. 4. PROPERTY AND EQUIPMENT Property and equipment are comprised of the following (in thousands): December 31, --------------- 1996 1997 ----------- ----------- Furniture and fixtures $ 3,175 $ 3,205 Computers and equipment 7,480 9,098 Leasehold improvements 4,737 6,930 Vehicles 200 119 ----------- ----------- 15,592 19,352 Less: accumulated depreciation (6,708) (8,468) ----------- ----------- $ 8,884 $ 10,884 =========== =========== Depreciation of property and equipment totaled $2,012,000, $3,118,000 and $3,482,000 for the years ended December 31, 1995, 1996 and 1997, respectively. 5. OTHER ASSETS Other assets consist of the following (in thousands): December 31, --------------- 1996 1997 ----------- ----------- Deposits for noncancelable operating leases $ 9,962 $ 9,127 Distribution rights, net of accumulated 24,844 23,594 amortization Deferred taxes 6,999 30,399 Other 868 2,183 ----------- ----------- $ 42,673 $ 65,303 =========== =========== The $25.0 million distribution rights asset is being amortized on a straight-line basis over its estimated useful life of twenty years. Amortization expense totaled $156,000 and $1,250,000 for the years ended December 31, 1996 and 1997, respectively. -25- Nu Skin Asia Pacific, Inc. Notes to Consolidated Financial Statements - -------------------------------------------------------------------------------- 6. ACCRUED EXPENSES Accrued expenses consist of the following (in thousands): December 31, --------------- 1996 1997 ----------- ----------- Income taxes payable $ 54,233 $ 53,079 Other taxes payable 9,194 13,043 Other accruals 16,091 30,316 ----------- ------------ $ 79,518 $ 96,438 =========== ============ 7. LEASE OBLIGATIONS The Company leases office space and computer hardware under noncancelable long-term operating leases. Most leases include renewal options of up to three years. Minimum future operating lease obligations at December 31, 1997 are as follows (in thousands): Year Ending December 31, 1998 $ 6,763 1999 4,242 2000 2,923 2001 251 2002 163 ----------- Total minimum lease payments $ 14,342 =========== Rental expense for operating leases totaled $9,470,000, $8,260,000 and $9,311,000 for the years ended December 31, 1995, 1996 and 1997, respectively. 8. STOCKHOLDERS' EQUITY The Company's capital stock consists of Preferred Stock, Class A Common Stock and Class B Common Stock. The shares of Class A Common Stock and Class B Common Stock are identical in all respects, except for voting rights and certain conversion rights and transfer restrictions, as follows: (1) each share of Class A Common Stock entitles the holder to one vote on matters submitted to a vote of the Company's stockholders and each share of Class B Common Stock entitles the holder to ten votes on each such matter; (2) stock dividends of Class A Common Stock may be paid only to holders of Class A Common Stock and stock dividends of Class B Common Stock may be paid only to holders of Class B Common Stock; (3) if a holder of Class B Common Stock transfers such shares to a person other than a permitted transferee, as defined in the Company's Certificate of Incorporation, such shares will be converted automatically into shares of Class A Common Stock; and (4) Class A Common Stock has no conversion rights; however, each share of Class B Common Stock is convertible into one share of Class A Common Stock, in whole or in part, at any time at the option of the holder. Stockholder control As of December 31, 1997, a group of common stockholders owned all of the outstanding shares of Class B Common Stock, which represented approximately 98% of the combined voting rights of all outstanding common stock. Accordingly, these stockholders, acting as a group, control the election of the entire Board of Directors and decisions with respect to the Company's dividend policy, the Company's access to capital, mergers or other -26- Nu Skin Asia Pacific, Inc. Notes to Consolidated Financial Statements - -------------------------------------------------------------------------------- business combinations involving the Company, the acquisition or disposition of assets by the Company and any change in control of the Company. Equity incentive plans Effective November 21, 1996, NSI and the Company implemented a one-time distributor equity incentive program. This program provided for grants of options to selected distributors for the purchase of 1,605,000 shares of the Company's previously issued Class A Common Stock. The number of options each distributor ultimately received was based on their performance and productivity through August 31, 1997. The options are exercisable at a price of $5.75 per share and vested on December 31, 1997. The related compensation expense was deferred in the Company's financial statements and was expensed to the statement of income as distributor stock expense ratably through December 31, 1997. The Company recorded compensation expense based upon the best available estimate of the number of shares that were expected to be issued to each distributor at the measurement date, revised as necessary if subsequent information indicated that actual forfeitures were likely to differ from initial estimates. Any options forfeited were reallocated and resulted in an additional compensation charge. As a part of this program, the Company initially sold an option to NSI to purchase shares underlying distributor options for consideration of a $13.1 million 10-year note, bearing interest at 6.0% per annum. As the number of distributor stock options to be issued to each distributor was revised through August 31, 1997, the note receivable from NSI was adjusted to $9.8 million. It is anticipated that NSI will repay this note as distributors begin to exercise their options in 1998. Prior to the Offerings, the Company's stockholders contributed to NSI and other Nu Skin entities (excluding the Company) 1,250,000 shares of the Company's Class A Common Stock held by them for issuance to employees of NSI and other Nu Skin entities as a part of an employee equity incentive plan. Equity incentives granted or awarded under this plan will vest over four years. Compensation expense related to equity incentives granted to employees of NSI and other Nu Skin entities who perform services on behalf of the Company will be recognized by the Company ratably over the vesting period. In January 1994, NSI agreed to grant one of the Company's executives an option to purchase 267,500 shares of the Company's Class A Common Stock which became exercisable at the date of the reorganization. The exercise price of this option was set at the estimated fair market value of this equity interest on the date the option was granted. This executive exercised a portion of this option and purchased 16,675 shares during November 1996. 1996 Stock Incentive Plan During the year ended December 31, 1996, the Company's Board of Directors adopted the Nu Skin Asia Pacific, Inc. 1996 Stock Incentive Plan (the "1996 Stock Incentive Plan"). The 1996 Stock Incentive Plan provides for granting of stock awards and options to purchase common stock to executives, other employees, independent consultants and directors of the Company and its Subsidiaries. A total of 4,000,000 shares of Class A Common Stock have been reserved for issuance under the 1996 Stock Incentive Plan. In November and December 1996, the Company granted stock awards to certain employees for an aggregate of 109,000 shares of Class A Common Stock and in January 1997 the Company granted additional stock awards to certain employees in the amount of 41,959 shares of Class A Common Stock. Subsequent to the granting of these stock awards aggregating 150,959 shares of Class A Common Stock, awards for 12,413 shares lapsed. The Company has recorded deferred compensation expense related to these stock awards and is recognizing such expense ratably over the vesting period. -27- Nu Skin Asia Pacific, Inc. Notes to Consolidated Financial Statements - -------------------------------------------------------------------------------- In October 1997, the Company granted 13,500 stock awards, with a fair value of $22.81 per share, to certain employees and directors under the 1996 Stock Incentive Plan. Of the 13,500 stock awards granted, 7,500 vested immediately on the date of grant and 6,000 will vest ratably over a period of three years. The Company recorded compensation expense of $170,000 related to the stock awards for the year ended December 31, 1997. In October 1997, the Company also granted options to purchase 298,500 shares of Class A Common Stock to certain employees and directors pursuant to the 1996 Stock Incentive Plan. Of the 298,500 options granted, 30,000 options vest one day before the 1998 annual meeting of stockholders and 265,500 options vest ratably over a period of four years. All options granted in 1997 will expire on the tenth anniversary of the date of grant. The exercise price of the options was set at $20.88 per share. The Company has recorded deferred compensation expense of $578,000 related to the options and is recognizing such expense ratably over the vesting periods. The Company's pro forma net income for the year ended December 31, 1997 would have been $93,566,000 if compensation expense had been measured under the fair value method prescribed by SFAS 123. The Company's pro forma basic and diluted net income per share for the year ended December 31, 1997 would have been $1.12 and $1.10, respectively, if compensation expense had been measured under the fair value method. The fair value of the options granted during 1997 was estimated at $10.55 per share as of the date of grant using the Black-Scholes option pricing model with the following assumptions: risk-free interest rate of 6%; expected life of 4 years; expected volatility of 46%; and expected dividend yield of 0%. Weighted average common shares outstanding The following is a reconciliation of the weighted average common shares outstanding for purposes of computing basic and diluted net income per share (in thousands):
Year Ended December 31, ------------------------ 1995 1996 1997 ---------- ---------- ---------- Basic weighted average common shares outstanding 78,645 79,194 83,331 Effect of dilutive securities: Stock awards and options 1,873 1,866 2,040 ------- ------- ------- Diluted weighted average common shares outstanding 80,518 81,060 85,371 ======= ======= =======
Repurchase of common stock In December 1997, the Company repurchased 1,415,916 shares of Class A Common Stock from certain original stockholders for an aggregate price of approximately $20.3 million. Such shares were converted from Class B Common Stock to Class A Common Stock prior to or upon purchase, and were repurchased in connection with the entering into of an amended and restated stockholders agreement by the original stockholders providing for, among other things, a one-year extension of the original lock-up provisions applicable to such original stockholders. 9. INCOME TAXES Consolidated income before provision for income taxes consists of income earned solely from international operations. The provision for current and deferred taxes for the years ended December 31, 1996 and 1997 consists of the following (in thousands): -28- Nu Skin Asia Pacific, Inc. Notes to Consolidated Financial Statements - -------------------------------------------------------------------------------- 1996 1997 ---------- ---------- Current Federal $ 331 $ 3,332 State -- 127 Foreign 56,929 76,553 ---------- ---------- 57,260 80,012 Deferred Federal (1,929) (24,317) State -- (30) Foreign (2,398) 45 Change in tax status (3,439) -- ---------- ---------- Provision for income taxes $ 49,494 $ 55,710 ========== ========== As a result of the Company's reorganization described in Note 1, the Company is no longer treated as an S corporation for U.S. Federal income tax purposes. Accordingly, the provision for income taxes for the year ended December 31, 1996 consists of the following: (1) the cumulative income tax effect from recognition of the deferred tax assets at the date of S corporation termination; (2) the provision for income taxes for the period November 20, 1996 through December 31, 1996 as a U.S. C corporation; and (3) income taxes in foreign countries for the Subsidiaries during the year. The provision for income taxes for the year ended December 31, 1995 primarily represents income taxes in foreign countries as U.S. Federal income taxes were levied at the stockholder level. The principal components of deferred tax assets are as follows (in thousands): December 31, December 31, 1996 1997 ------------ ------------ Deferred tax assets: Inventory reserve $ 1,971 $ 1,773 Product return reserve 1,562 1,559 Depreciation 1,592 1,622 Foreign tax credit 1,234 19,268 Uniform capitalization 763 1,706 Distributor stock options and employee 749 6,992 stock awards Accrued expenses not deductible until paid 19 2,115 Withholding tax 4,148 5,692 Minimum tax credit 330 3,555 ------------ ------------ Total deferred tax assets 12,368 44,282 ------------ ------------ Deferred tax liabilities: Withholding tax 4,148 5,692 Exchange gains and losses 399 1,679 Other 55 143 ------------ ------------ Total deferred tax liabilities 4,602 7,514 ------------ ------------ Valuation allowance -- (4,700) ------------ ------------ Deferred taxes, net $ 7,766 $ 32,068 ============ ============ Income taxes paid totaled $4,068,000, $17,991,000 and $73,654,000 for the years ended December 31, 1995, 1996 and 1997, respectively. -29- Nu Skin Asia Pacific, Inc. Notes to Consolidated Financial Statements - -------------------------------------------------------------------------------- The consolidated statements of income for the years ended December 31, 1995 and 1996 include a pro forma presentation for income taxes which would have been recorded if the Company had been taxed as a C corporation for all periods presented. A reconciliation of the Company's pro forma effective tax rate for the years ended December 31, 1995 and 1996, and the Company's effective tax rate for the year ended December 31, 1997, compared to the statutory U.S. Federal tax rate is as follows: Year Ended December 31, ------------------------ 1995 1996 1997 --------- --------- --------- Income taxes at statutory rate 35.00% 35.00% 35.00% Foreign tax credit limitation (benefit) 2.69 -- 3.14 Non-deductible expenses .67 .06 .10 Other -- (.04) (.94) --------- --------- --------- 38.36% 35.02% 37.30% ========= ========= ========= 10. FINANCIAL INSTRUMENTS The Company's Subsidiaries enter into significant transactions with each other, NSI and third parties which may not be denominated in the respective Subsidiaries' functional currencies. The Company seeks to reduce its exposure to fluctuations in foreign exchange rates by creating offsetting positions through the use of foreign currency exchange contracts and through intercompany loans of foreign currency. The Company does not use such financial instruments for trading or speculative purposes. The Company regularly monitors its foreign currency risks and periodically takes measures to reduce the impact of foreign exchange fluctuations on the Company's operating results. Gains and losses on foreign currency forward contracts and intercompany loans of foreign currency are recorded as other income and expense in the consolidated statements of income. At December 31, 1995, the Company held foreign currency forward contracts with notional amounts totaling $1.0 million to hedge foreign currency items. There were no significant estimated unrealized losses on these contracts. These contracts all had maturities prior to December 31, 1996. The Company did not hold any foreign currency forward contracts at December 31, 1996. At December 31, 1997, the Company held foreign currency forward contracts with notional amounts totaling approximately $51.0 million to hedge foreign currency items. These contracts all have maturities through August 1998. During the year ended December 31, 1997, the Company entered into and held to maturity foreign currency forward contracts with notional amounts totaling approximately $34.0 million. The Company recorded realized and unrealized net gains on its forward contracts totaling $5.6 million for the year ended December 31, 1997. At December 31, 1997, the intercompany loan from Nu Skin Japan to Nu Skin Hong Kong totaled approximately $92.0 million. The Company recorded unrealized exchange gains totaling $7.8 million resulting from the intercompany loan for the year ended December 31, 1997. -30- Nu Skin Asia Pacific, Inc. Notes to Consolidated Financial Statements - -------------------------------------------------------------------------------- 11. COMMITMENTS AND CONTINGENCIES The Company is subject to governmental regulations pertaining to product formulation, labeling and packaging, product claims and advertising and to the Company's direct selling system. The Company is also subject to the jurisdiction of numerous foreign tax authorities. These tax authorities regulate and restrict various corporate transactions, including intercompany transfers. The Company believes that the tax authorities in Japan and South Korea are particularly active in challenging the tax structures and intercompany transfers of foreign corporations. Any assertions or determination that either the Company, NSI or any of NSI's distributors is not in compliance with existing statutes, laws, rules or regulations could potentially have a material adverse effect on the Company's operations. In addition, in any country or jurisdiction, the adoption of new statutes, laws, rules or regulations or changes in the interpretation of existing statutes, laws, rules or regulations could have a material adverse effect on the Company and its operations. Although management believes that the Company is in compliance, in all material respects, with the statutes, laws, rules and regulations of every jurisdiction in which it operates, no assurance can be given that the Company's compliance with applicable statutes, laws, rules and regulations will not be challenged by foreign authorities or that such challenges will not have a material adverse effect on the Company's financial position or results of operations or cash flows. 12. SUBSEQUENT EVENTS In February 1998, the Company reached an agreement in principle to acquire NSI and Nu Skin affiliated entities throughout Europe, Australia and New Zealand (the "NSI Acquisition") for approximately $180 million in assumed liabilities and $70 million in preferred stock that is anticipated to convert to common stock upon stockholder approval. In addition, contingent on meeting specific earnings growth benchmarks, the Company will pay up to $25 million in cash per year over four years to the selling stockholders. The agreement also provides that if the assumed liabilities do not equal or exceed $180 million, the Company will pay to the selling stockholders in cash or in the form of promissory notes the difference between $180 million and the assumed liabilities. The NSI Acquisition is expected to be accounted for by the purchase method of accounting, except for the portion of the acquired entities under the common control of a group of stockholders, which portion will be accounted for in a manner similar to a pooling of interests. The common control group is comprised of the stockholders of NSI that are immediate family members. -31-

Exhibit 21.1

                              List of Subsidiaries

NU SKIN JAPAN COMPANY,  LIMITED - a domesticated  Delaware corporation with dual
residence in the United States and Japan.

NU SKIN TAIWAN, INC. - a Utah corporation operating in Taiwan through a branch.

NU SKIN KOREA, INC. - a domesticated Delaware corporation with dual residence in
the United States and South Korea.

NU SKIN PERSONAL CARE (THAILAND) LIMITED - a domesticated  Delaware  corporation
with dual residence in the United States and Thailand.

NU SKIN PHILIPPINES,  INC. - a Delaware corporation operating in the Philippines
through a branch.

N INTERNATIONAL, INC. - a Delaware corporation.

 


5 This schedule contains summary financial information extracted from the financial statements as of and for the year ended December 31, 1997 and is qualified in its entirety by reference to such financial statements.) 1,000 Year DEC-31-1997 DEC-31-1997 166,305 0 9,585 0 52,448 276,262 19,352 8,468 352,449 174,921 0 0 0 82 177,446 352,449 890,548 890,548 248,367 751,918 0 0 0 149,356 55,710 93,646 0 0 0 93,646 1.12 1.10