PROVO, Utah, Jan. 22 /PRNewswire-FirstCall/ -- As President Obama and his
new economic team try to revive the U.S. economy, more and more Americans are
developing their own "economic stimulus" plans. This trend bodes well for
direct selling companies that offer business opportunities with minimal
start-up costs, exclusive products, solid business support and supplemental or
full-time income options.
Deanna Gilliland, a former full-time realtor, decided to take control of
her financial future when the Southern California housing market began to
collapse in late 2007. "I had spent years working hard in real estate, but
knew that I couldn't depend on that industry to keep paying my bills. I
considered my options and chose to start my own business and become a Nu Skin
distributor. It's been one of my best decisions. I can sell products that I
truly believe in, work with people I enjoy and be generously compensated for
my hard work.*"
Gilliland has become one of the company's top sales people and was
recently honored as Nu Skin Enterprises' 'Woman Entrepreneur of the Year.' "We
don't have to be victims of the economy, we can take control and create our
own financial future," she said.
Taking Control: A Financially Sound Business Model
"As economies sour, historically we see more people turn to direct selling
as they look to supplement or replace their income," said Scott Schwerdt,
president of Nu Skin Enterprises' American and European regions. "We see
people from all walks of life moving beyond what traditional employment
structures have to offer to find security in an insecure financial environment
and at the same time, pursue and attain lifestyle goals as business owners,
rather than as employees."
Nu Skin Enterprises (NYSE: NUS), reported increases in both revenue and
the number of people selling their products during the third quarter of 2008,
as well as double-digit growth in active distributors and revenue in North
America. "This growth is even more impressive considering the current
financial crisis," said Schwerdt.
According to Amy Robinson, spokesperson for the Direct Selling Association
(DSA), direct sellers often fare better than average in a poor economy. "When
coupled with the steady growth pattern of direct selling over the past two
decades, the numbers suggest that when the national economy sours, direct
selling can be expected to demonstrate its recession-resistant tendencies,"
noted Robinson.
Taking Control: Abundant Rewards for Independent Business Owners
Adding to what Schwerdt calls a "very attractive" business opportunity; he
notes the company's vision of paying out more distributors' commissions than
any other direct selling company. Nu Skin has made significant strides toward
this goal considering that the company pays the highest percentage of sales
revenue in distributor commissions of all direct selling companies traded on
the prestigious New York Stock Exchange (NYSE). In addition, during its
25-year history Nu Skin has paid more than $6 billion in commissions to its
global network of distributors.
With the slowing economy, for many people, it comes down to making enough
to just stay out of the red. According to Gilliland, "I started out doing my
Nu Skin business part-time to supplement my income. I worked on the weekends
and evenings, but it was comforting to have another earning opportunity that
could serve as a financial 'safety net' at a time when the real estate market
was on shaky ground."
As an added benefit for Nu Skin distributors, the company also provides
international opportunities and business support. With one of the industry's
most powerful seamless global business opportunities, Nu Skin's independent
distributors can do business in 48 global markets. For example, a distributor
in California can successfully build their business through contacts in
Venezuela, Hungary or Hong Kong and be confident that Nu Skin has the
infrastructure in place to ensure payment of accurate commissions in local
currency, while providing translated business materials and support personnel
who speak the local language.
Taking Control: Exclusive Products That Build on MegaTrends
Nu Skin distributors are benefiting from significant social and economic
megatrends by providing exclusive anti-aging products that offer demonstrable
results to their expanding customer base. "We believe the demand for products
associated with delaying the visible effects of aging will continue to
increase, and this is no longer limited to baby boomers," said Ashok Pahwa,
chief marketing officer for Nu Skin. "Young people are increasingly interested
in anti-aging products. The global beauty and wellness markets are estimated
at $500 billion and savvy consumers are increasingly aware of the connection
between nutrition and beauty."
The company's balanced portfolio of scientifically validated nutrition and
personal care products is uniquely positioned in the direct selling industry.
Nu Skin's anti-aging portfolio features nationally honored and exclusive
products such as LifePak(R) nano, the Galvanic Spa(R) System II and Tru
Face(R) Essence Ultra, featuring Ethocyn(R). In addition, the company recently
introduced its breakthrough ageLOC(TM) technology that when incorporated into
Nu Skin's anti-aging skin care lineup that slows a newly-discovered internal
age-related free-radical generator at its source, and demonstrates visible
benefits in the form of smoother, brighter, more youthful-looking skin.
The Company
For 25 years, Nu Skin Enterprises, Inc. has been demonstrating its
tradition of innovation through its comprehensive anti-aging product
portfolio, independent business opportunity and corporate social
responsibility initiatives. Nu Skin's scientific leadership in both skin care
and nutrition has established Nu Skin as a premier anti-aging company,
evidenced in its patent-pending ageLOC(TM) technology and flagship products
including the Galvanic Spa(R) System II, Tru Face(R) Essence Ultra, LifePak(R)
nano and the g3 nutrition beverage. A global direct selling company, Nu Skin
operates in 48 markets throughout Asia, the Americas and Europe and has more
than 750,000 independent sales representatives. Nu Skin Enterprises is traded
on the New York Stock Exchange under the symbol "NUS." More information is
available at http://www.nuskinenterprises.com.
Please note: This press release contains forward-looking statements within
the meaning of Section 21E of the Securities Exchange Act of 1934 that
represent the company's current expectations and belief. These forward-looking
statements involve risks and uncertainties that could cause actual results and
outcomes to differ materially from any forward-looking statements or views
expressed herein. These risks and uncertainties include, but are not limited
to, (a) the negative impact of exchange rate fluctuations, (b)any failure of
current or planned initiatives or products to generate interest among
distributors and customers, (c)risks that our business could be impacted in
the future by continued or worsening economic conditions; and (d) increased
regulatory and media scrutiny in some of our markets, including Japan. The
forward-looking statements contained herein are further qualified by a
detailed discussion of associated risks set forth in the documents filed by
the company with the Securities and Exchange Commission, including the
company's most recent Form 10-K and subsequent Forms 10-Q. The forward-looking
statements set forth the company's beliefs as of the date of this release, and
the company assumes no duty to update the forward-looking statements contained
in this release to reflect any change except as required by law.
*For specific distributor compensation information, visit
http://nuskinenterprises.com/en/business-opportunity/financial-rewards.
SOURCE Nu Skin Enterprises, Inc.
CONTACT:
Kara Schneck,
+1-801-345-2116,
kschneck@nuskin.com,
or
Andrew
Leavitt,
+1-801-345-2119,
aleavitt@nuskin.com,
both of Nu Skin Enterprises,
Inc.
Web site: http://www.nuskinenterprises.com
